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1、PAGE 22 PAGE 22Sample Number: 樣本編號:Vehicle Quality Study 汽車質量(zhling)調研About You and Your New Vehicle 關于(guny)您和您的新車Please tell us a few things about you and your new vehicle.請告訴我們(w men)一些有關您和您的新車的情況.Q1. Make 廠商: Model/Grade 車型/車系: (e.g., Toyota, Honda)(比如: 豐田, 本田)(e.g., Camry, Accord) (比如: 佳美, 雅閣)
2、Q2. Did you purchase your vehicle from an authorized/ franchised dealership? 請問您是從授權/特許 經銷商處購得您的車嗎?1. Yes是 Please state the authorized dealer (Q2v.) 2. No 不是 請說明該經銷商a. In which city is this dealership located?該經銷商在那一個城市?Q3. Date of delivery 交貨日期: (a) Year 年(b) Month: 月Q4. How did you pay for your ve
3、hicle? 您這輛車的付款方式是什么? 1. Own funds2. Loan3. Lease4. Company paid 自己付款 貸款 租賃 公司付款Q5. Domestic/ Import 國產/進口車: 1. Domestic 國產車 2. Import 進口車Q6. Fuel Type 燃油類型: 1. Petrol 汽油 2. Diesel 柴油Q7. Engine Displacement 發(fā)動機排量(升):1. 0.84. 1.27. 1.510. 1.913. 2.316. 3.32. 1.05. 1.38. 1.611. 2.014. 2.417. 3.53. 1.16
4、. 1.49. 1.812. 2.215. 3.0Other (Q7v. Please specify) 其它(Q7v.請具體說明) Q8. Transmission type? 變速箱類型? 1. Manual2. Automatic3. Manual/ Auto Hybrid (Steptronic, Sports mode, etc.) 手動 自動 手動/自動混合(運動模式等)Q9. What body style is your new vehicle? 您新車的外觀樣式是什么?2-door (Passenger Car)雙門轎車(客用)4. 5-door (Hatchback Pas
5、senger Car) 五門轎車(客用掀背式)Pickup truck輕型小卡車2. 3-door (Hatchback Passenger Car) 三門轎車(客用掀背式)Wagon (Passenger Car)箱型轎車(客用)Van面包車4-door (Passenger Car)四門轎車(客用)Sport Utility Vehicle越野車 Q10. How many kilometers do you currently have on your vehicle?Kms 公里 您的車現(xiàn)在已經(y jing)行駛了多少公里?Q11. What is your average fuel
6、 consumption? (Please specify km/L)Kms/L(公里/升) 您的這部車平均(pngjn)耗油量是多少?(請注明公里/升)Q12. How many years do you expect to keep your new vehicle before replacing it?Years 年 您預計(yj)您這輛新車要使用多少年后才更換它?Q13. Is your new vehicle the first NEW vehicle YOU have ever purchase/ leased?1. Yes2. No 這是您自己所擁有/租賃的第一輛新車嗎? 是
7、不是About You and Your New Vehicle (continued) 關于您和您的新車(繼續(xù))Q14. Which of the following best describes your new vehicle? 下列那一項最確切的描述了您的新車? 1. Additional vehicle for MY HOUSEHOLD (continue) 家中增添的車(繼續(xù)) 2. Replacement vehicle for MY HOUSEHOLD (continue) 代替家中原來的車(繼續(xù)) 3. MY HOUSEHOLDs first vehicle ever (Go
8、 to Q15) 家中的第一輛新車(跳至Q15) Please tell us about the vehicle you replaced OR if your new vehicle is an additional vehicle for your household, tell us about the last vehicle your household acquired. 請告訴我們您所替代的車的情況,或者,如果您的車是增添的,請告訴我們您以前使用的車的情況 Q14a. Make (e.g., Toyota, Honda) Model (e.g., Camry, Accord)
9、廠商(例如:豐田,本田)車型(例如: 佳美, 雅閣)Q14b. Model Year 車的出廠年份: Q15. What was important to you when you first started looking for your NEW vehicle? (MARK ALL THAT APPLY) 當您開始選購新車時,什么是對您來說是比較重要的考慮因素?(復選) R1. Brand of vehicle 汽車品牌R6. Vehicle quality/ durability 汽車的品質/耐用性R11. Technology 科技含量R2. Origin of vehicle(e.
10、g., American, Japanese) 汽車原產地(例如: 美國, 日本)R7. Price range 價格R12. Reasonable maintenance/ running cost 合理的保養(yǎng)/運行費用R3. Specific dealer 特定的經銷商R8. Type of vehicle (e.g. sedan, van) 車的類別(例如:轎車,面包車)R13. Engine performance 引擎的性能R4. Rating & comments in magazines & reports 雜志專欄報道的評價R9. Vehicle styling 車子的式樣R1
11、4. Vehicle safety 車的安全性R5. Interior space車內空間R10. Fuel economy 節(jié)油情況R15. Model year/ newness 車的出廠年份/新舊程度R16. Other, please specify ( Q15R16v) 其它 (請注明 Q15R16v):Q16. What was the single MOST IMPORTANT reason? 這些因素中, 那一項是最重要的? Please write the appropriate number from above. R 請寫出最重要項的選項號.Q17. Which ONE
12、of the following best describes the type of vehicle you wanted to purchase when you FIRST BEGAN TO SHOP for a vehicle? 當您第一次購車時,下列那一項可最確切的表述您所要購買的車的類別? I knew the EXACT MODEL I wanted (e.g., Toyota Camry, Honda Accord) 我知道我要買的車的確切車型(例如:豐田佳美, 本田雅閣)3. I only knew the general type of vehicle I wanted (
13、sedan, van, SUV) but not which make or model我只知道我要買的車的大體類型(例如:轎車,面包車,),卻不知那一個品牌或車型I knew the MAKE I wanted (e.g., Toyota, Honda) but not which MODEL我知道我想要的車的廠牌(例如:豐田,本田),但不是車型.4. I considered two or more different makes 我考慮過兩個或更多的品牌5. I was open to any vehicle I found that fit my budget and transpor
14、tation needs 我可以接受任何一輛車,只要它符合我的預算和交通需要Q18. Why did you desire to purchase a new vehicle? (MARK ALL THAT APPLY) 您為什么想要(xin yo)買一輛新車?(復選) R1. Increased pay 收入增加R7. Original car outdated 原有的車過時了R13. Increase in family member 家庭成員的增加R2. Change in job/ career shift 換了工作/職業(yè)變化R8. Original car damaged/ stol
15、en 原有的車損壞/被偷R14. Promotion/ attractive loan term 促 銷/吸引人的貸款R3. Change of working location 工作地點的變化R9. Want a safer car 想要一輛更安全的車R15. Send family members to work/ school 為送家人去工作/學校R4. Change of residence 住處的變更R10. Time to change car 到了換車的時候了R16. Gift from friend/relative 朋友/親戚送的禮物R5. Wanted to own a c
16、ar 想要擁有一輛車R11. This vehicle attracted me 這輛車很吸引我R17. Other, please specify (Q18R17v) 其它 (請注明 Q18R17v):R6. Want a car to reflect status 想要一輛車以顯示地位R12. New leisure activities/ lifestyle 新的業(yè)余活動/生活方式About You and Your New Vehicle (continued) 關于(guny)您和您的新車(繼續(xù)(jx)Q19. What information sources did you use
17、 to decide what make and model to purchase? (MARK ALL THAT APPLY) 您在選擇要買的品牌和車型時,您的參考信息來源是什么?( 復選) R1. Financial institution (e.g. bank) 金融機構(例如: 銀行)R8. Magazine article 雜志上的文章R2. Price guide 價格指南R9. Radio ads 廣播廣告R3. Friends/ relatives朋友/親戚R10. TV ads電視廣告R4. Another owner of the same make 擁有相同廠牌出廠的車
18、的車主R11. Newspaper ads 報紙廣告R5. Manufacturer web page廠商的網頁R12. Auto shows汽車展覽R6. Dealer web page 經銷商的網頁R13. Mechanic recommendation專業(yè)技師的推薦R7. Internet (other than R5 and R6) 網上查詢(除R5和R6)R14. Dealer owner/Salesperson recommendation 經銷商/推銷人員的推薦R15. Other, please specify (Q19R15v) 其它 (請注明 Q19R15v) Q20. a
19、. Among the brands/ makes listed below, please mark those you visited when you were shopping for your new vehicle. 在下列品牌/廠商中, 請勾出您在購買新車時曾經去看過的. b. For each brand/ make visited, please indicate how many of the brands/ makes dealers you visited INCLUDING the dealer where you purchased your new vehicle
20、. 對于每一種看過的品牌/廠商, 請告訴我您總共去過多少該品牌/廠商的經銷商處看車, 包括您最后買車的那一個經銷商.a.b.a.b.Beijing Jeep 北京吉普01Mitsubishi 三菱10Changan Suzuki 長安鈴木02Nissan 尼桑(日產)11Dongfeng Citroen 東風雪鐵龍03SGM Buick 上海別克12FAW 一汽04Shanghai Volkswagen 上海大眾13FAW Audi 一汽奧迪05South East Auto 東南汽車14FAW Volkswagen 一汽大眾06Tianjin Daihatsu 天津大發(fā)15Fengshen
21、風神07Toyota 豐田16Guangzhou Honda廣州本田08Yuejin Iveco 躍進伊維柯17Jinbei 金杯09Other 其它 18Q21. Did you seriously consider another model?1. Yes2. No (Go to Q22) 您曾經慎重考慮過其它車型嗎? 有 沒有 (跳至Q22) Q21a. What ONE other VEHICLE did you seriously consider purchasing? 除您購買(gumi)的這輛車以外,哪一種(y zhn)車也是您曾經(cngjng)慎重考慮要購買的? Make/
22、Manufacturer (e.g. Toyota, Honda) 廠商/制造商(例如: 豐田,本田) Model/Series (e.g. Camry, Accord) 車型/車系(例如: 佳美, 雅閣 ) Q21b.Why did you not buy the vehicle you most seriously considered? (MARK ALL THAT APPLY) 就您上面提到的曾經慎重考慮過的車,您最后為何沒有購買呢?( 復選) R1. Price too high 價格太高R9. Delivery period too long 送貨時間太長R2. Did not l
23、ike financing terms不喜歡財務方案R10. Desired color/ feature not available沒有想要的顏色/特點R3. Did not like vehicles styling 不喜歡車的式樣R11. Vehicle too small 車子太小R4. Not enough engine power引擎馬力不夠大R12. Vehicle too big 車子太大R5. Poor fuel economy耗油量大R13. Family/ friends did not like it 家人/朋友不喜歡R6. Poor quality/ reliabil
24、ity質量/可靠性差R14. Poor reputation of make 廠商信譽差R7. Vehicle safety 安全性考慮R15. Poor reputation of dealer 經銷商信譽差R8. Dealership personnel 業(yè)務代表的表現(xiàn)R16. High maintenance cost 保養(yǎng)費用太高R17. Other, please specify (Q21bR17v ) 其它( 請注明 Q21bR17v): About You and Your New Vehicle (continued) 關于您和您的新車(繼續(xù))Q22. Why did you
25、decide to purchase your NEW vehicle? (MARK ALL THAT APPLY) 您為什么決定要買這部新車呢?( 復選) R1. Advertisement was attractive 廣告很吸引人R9. Low price 低售價R17. Roominess/interior space 車內空間R2. Previous experience with the dealership 據以往對經銷商的經驗R10. Good financing options 較好的購車貸款方案選擇R18. Engine performance 引擎性能R3. Pervio
26、us experience with the make/brand 據以往對該汽車品牌的經驗R11. Reliability of the make 品牌的可靠性R19. Excellent aftersales service 優(yōu)秀的售后服務R4. Articles in magazines 雜志上的報道R12. Good vehicle quality 高品質的汽車R20. Pleasant staff attitude 工作人員可親的態(tài)度R5. Good reputation of the make 該品牌的良好信譽R13. Good vehicle styling 出色的汽車造型R21
27、. Salesperson unhurried for a purchase decision 銷售人員不催促作購買決定R6. Recommended by friends/relatives 朋友/親戚的推薦R14. A model I wanted 是我想要的車型R22. Low maintenance cost 保養(yǎng)費用低R7. The vehicles trade-in value 舊車換新車的折價R15. Safety 安全性R23. Environmentally friendly 環(huán)保R8. Enjoyed test-drive 愉悅的試車R16. Comfortable 舒適性
28、R24. Other, please specify(Q22R24v) 其它, 請注明(Q22R24v) Q23. What is the single MAIN reason you decided to purchase the vehicle? 哪一項是您買這部車的最主要(zhyo)原因(yunyn)? Please write the appropriate number from above. R 請從上面(shng min)的選項中,寫出符合的選項號.Rating Your Selling Dealer 評價您的銷售商Please answer the following ques
29、tions about the dealer from which you purchased your new vehicle.請回答下列關于您所購買的新車的經銷商的問題.Q24. Where did the sales talk take place? 購買洽談的地點在哪兒?1. Home/ work2. Dealer3. Home/ work and dealer 家里/工作地點 經銷商 家里/工作地點和經銷商處Q25. Have you visited the dealer from which you purchased the vehicle? 您是否到您購車的這家經銷商處去過?1
30、. Yes2. No (Go to Q28) 去過 沒去過 (跳至Q28)Q26. From the moment you entered the dealership, how long was it before a salesperson or other dealership personnel greeted you? 當您進入這家經銷商處時,多久后才有業(yè)務人員或其他工作人員來招待您? Minutes 分鐘Q27. Which of the following best describes the way you were greeted when you FIRST arrived
31、 at your dealership? 當您去的時候,下列哪一項可最好的表述他們對您的接待方式?1. Took long to find a salesperson 花很長時間才找到一個業(yè)務人員3. Felt like salesperson was ready to “pounce” the second I arrived 到達時, 感覺好像銷售人員突然襲來2. Was greeted in right amount of time 在恰當?shù)臅r間內得到接待Q28. Did the salesperson offer you a test drive? 業(yè)務人員讓您試開車子了嗎?1. Ye
32、s2. No 有 沒有Q29. Did you test drive the vehicle you bought (or one like it) from the selling dealer? 您是否在經銷商哪兒試開過您買的哪部車(或同類型的車)? 1. Yes 2. No (GO TO Q30) 試過沒試過 (跳至Q30) If yes . 如試了. How long was the test drive? Q29a1. .hours Q29a2. minutes 試開時間有多長? 小時 分鐘 Rating Your Selling Dealer (continued)評價您的銷售商(
33、繼續(xù))The following section asked you to rate the DEALERSHIP WHERE YOU PURCHASED your new vehicle using a scale of 1 to 10. This section is divided into five parts:下面的部分, 將讓您為您購得您車的經銷商評分,評分范圍是 1 到 10 分.這部分被分為五部分.1.Dealership facility 經銷商設施(地點, 外觀等)3. Working with your Salesperson 銷售人員(選車, 議價等)5.Deliver
34、y process 交貨過程2.Your deal 交易條件4. Paperwork / Purchase/ Finance Process 財務過程UNACCEPTABLE無法接受01020304050608070910OUTSTANDING非常好AVERAGE一般 Using the above scale of 1 to 10 where 1 is UNACCEPTABLE, 10 is OUTSTANDING, 5 is AVERAGE, please rate the following:用上面(shng min)的 1到 10 的評分標準,1 是無法(wf)接受,10 是非常(fi
35、chng)好, 5 是一般, 給下面的選項打分:Q30. dEALERSHIP fACILITY經銷商設施R1. Convenience of location 位置便利/10R2. Selection of vehicles (carried wide selection of colors, options, etc.) 汽車可選擇的范圍(包括:多種可選擇的顏色,車子種類等. )/10R3. Hours of operation (evening, weekends, etc.) 營業(yè)時間(晚上,周末,等)/10R4. Appearance and cleanliness of facil
36、ity 整個經銷處的外觀和整潔情況/10R5. Neighborhood (safe, clean, etc.) 周圍的環(huán)境(安全, 整潔,等)/10R6. Comfort of the area or office where you and your salesperson completed the sales transaction 您和業(yè)務人員完成交易的場所或辦公室里, 那兒的舒適程度/10R7. Ease of looking at vehicles (vehicle parked for easy access, well organized, etc.) 看車的方便與否(汽車停
37、放有序, 取車方便等)/10R8. Availability of product information 產品信息的提供/10R9. Pressure-free environment 輕松的氛圍/10R10.Layout inviting and friendly 展示間的環(huán)境怡人/10R11.Overall rating of the dealership facility 對整個經銷設施的總體評價/10Q31. your deal交易條件R1. Price paid relative to expectations 最終付出的價格同您的期望相比較/10R2. Degree to whi
38、ch you had influence on the contract terms 您對合同條款的影響程度/10R3. Overall rating of fairness of deal 請給整個交易條件的公平性打分/10Rating Your Selling Dealer (continued)評價您的銷售商(繼續(xù))UNACCEPTABLE無法接受01020304050608070910OUTSTANDING非常好AVERAGE一般 Using the above scale of 1 to 10 where 1 is UNACCEPTABLE, 10 is OUTSTANDING, 5
39、 is AVERAGE, please rate the following: 用上面(shng min)的 1到 10 的評分標準,1 是無法(wf)接受,10 是非常(fichng)好, 5 是一般, 給下面的選項打分:Q32. working with your salesperson與業(yè)務人員的相處R1. Salespersons knowledge about vehicles 銷售人員的汽車知識/10R2. Salespersons explanation of features, advantages, and benefits of vehicle 銷售人員對車的特性,優(yōu)點,以
40、及好處的解釋/10R3. Salespersons appearance (clothes, grooming, etc.) 銷售人員的儀表(衣著,打扮,等)/10R4. Salespersons attention focused on you (not other customers) 銷售人員專心接待您(而不是其它顧客)/10R5. Concern you purchased the best vehicle for your needs 考慮到最適合您需要的車子/10R6. Courtesy and friendliness of salesperson 銷售人員禮貌親切/10R7.
41、Honesty of salesperson 銷售人員的誠實態(tài)度/10R8. Fulfilled all promises/ commitments made during the sale 兌現(xiàn)所有在銷售過程中的承諾和義務/10R9. Made the negotiation process clear and understandable 使購車定價過程清楚明了/10R10. Concern for your budget 為您的預算著想/10R11. Ability to provide complete answers to your questions 有能力對您提出的問題作全面的回
42、答/10R12. Allowed sufficient time for you to make a decision 給您足夠的時間作決定/10R13. Provide a hassle-free sales experience 給您了一次沒有爭執(zhí)的購車經歷/10R14. How quickly you were able to select your vehicle 您挑選汽車有多快/10R15. How quickly you negotiated/set your price 您協(xié)商/確定價格有多快/10R16. Amount of pressure during purchase
43、process 在整個購買過程中,您的壓力有多大/10R17. Overall rating of working with your salesperson 對您與業(yè)務員相處的整體感受打分 /10Rating Your Selling Dealer (continued)UNACCEPTABLE無法接受01020304050608070910OUTSTANDING非常好AVERAGE一般評價您的銷售商(繼續(xù)) Using the above scale of 1 to 10 where 1 is UNACCEPTABLE, 10 is OUTSTANDING, 5 is AVERAGE, p
44、lease rate the following: 用上面(shng min)的 1到 10 的評分標準,1 是無法(wf)接受,10 是非常(fichng)好, 5 是一般, 給下面的選項打分:Q33. paperwork/purchase/finance process書面文件/購買/付款過程R1. Clearly explained all documents 詳細解說所有文件/10R2. Honesty of the person who handled your paperwork/ purchase/ finance process 處理您書面文件/購買/付款過程的人的誠實度/10
45、R3. Ease of completing loan/ finance/ lease/ purchase application 完成貸款/付款/租賃/購買申請的順利程度/10R4. Provided a hassle-free paperwork/ purchase/ finance process 提供了一個沒有爭執(zhí)簽訂文件/協(xié)議/購買/付款過程/10R5. Ability to provide complete answers to your paperwork/ purchase/ finance related question 全面回答與書面文件/購買/付款過程相關問題的能力/1
46、0R6. Courtesy and friendliness of the person who handled your paperwork/ purchase/ finance process 處理您這份書面文件/購買/付款過程的人的禮貌和友好程度/10R7. Knowledge of loan/ finance/ lease/ purchase/ payment options 具有貸款/付款/租賃/購買/付款方式的知識/10R8.How quickly you completed the final paperwork process (including any time you w
47、aited to begin the paperwork process) 完成最終書面文件的速度 (包括期間的等候時間)/10R9. Overall rating of how your dealer handled the paperwork/ purchase/ finance process 對經銷商整個書面文件/購買/付款過程的評價/10Q34. delivery process交貨過程R1. Ability to deliver vehicle at promised time 有能力在承諾的時間送貨/10R2. Length of time needed to deliver y
48、our vehicle 送貨所需時間/10R3. Overall rating of delivery timing 送貨時間的總體評價/10R4. Ability to answer your questions during the delivery process在送貨過程中答復您提出疑問的能力/10R5. Courtesy and friendliness during delivery 送貨中的禮貌和友好態(tài)度/10R6. Attention focused on you (not other customers) during delivery送貨中對您(而不是其他顧客)的關注程度/
49、10R7. Condition of your vehicle (free from dings, scratches, etc.) 交車時的車況(無臟污,劃痕,等)/10R8. Cleanliness of your vehicle (washed, free from stains, etc.) 車的整潔程度(洗過,無污點,等)/10R9. How completely your owners manual was explained to you 向您完整解釋用戶手冊的程度/10R10. How completely your vehicles features were explain
50、ed to you 如何向您完整解釋車的特性/10R11. How completely your vehicles service requirement was explained 如何向您完整解釋車的服務要求/10R12. How completely your vehicles warranty was explained 如何向您完整解釋車的保修期/10R13. Length of time required to complete delivery process (going over features, owners manual, etc.) 整個送貨所需時間(包括檢查車的性
51、能,用戶手冊,等)/10R14. Overall rating of how your dealer delivered your vehicle to you 對經銷商整個送貨過程的總體評價/10Rating Your Selling Dealer (continued)評價您的銷售商(繼續(xù))Q35. Upon DELIVERY of your new vehicle, which of the activities listed below took place ? 在您新車的交車過程中, 下列那些(nxi)情況是曾經發(fā)生的? (MARK ONE ANSWER FOR EACH ACTIV
52、ITY LISTED) (針對(zhndu)每一項選出一個答案)Yes是No不是R1. Was your vehicle delivered at the promised time?12 準時交車?R2. Was your vehicle delivered with all features promised at the time of sale?12 交車時, 是否具有所有購買是承諾的特點?R3. Was the exterior of your new vehicle clean and undamaged?12 車子外觀是干凈而無損的嗎?R4. Was the interior o
53、f your new vehicle clean and undamaged?12 車子內部是干凈而無損的嗎?R5. Was the owners manual explained to you?12 有沒有向您解說用戶手冊?R6. Were the terms of the warranty explained to you?12 有沒有向您解釋保修方案?R7. Were all the operating controls of your vehicle explained to you?12 有沒有向您解說所有的操縱方式?R8. Was the vehicle maintenance s
54、chedule explained to you?12 有沒有向您解說汽車保養(yǎng)維修時間表?R9. Were you introduced to someone in the service department?12 有沒有向您介紹一位維修中心的服務代表?R10.Did the salesperson spend enough time with you at the time of delivery?12 交車時, 銷售人員與您花的時間是否足夠長?R11.Were all your questions answered at the time of delivery?12 交車時,您所有的疑
55、問都得到解答了嗎?R12. Were you contacted after delivery to ensure everything was satisfactory?12 交車后,是否有人和您聯(lián)系, 確保您很滿意?R13. Were you personally thanked for your vehicle purchase/ lease?12 是否有人感謝您購買/租賃該車?R14. Was the new vehicle provided with at least 1/4 tank of fuel?12 交車時, 汽油箱內是否有至少1/4的燃料 ?Q36. Who at the
56、dealership delivered your vehicle to you? 是誰將車交給(jio i)您的? 1. My salesperson2. Another employee我這部車的銷售員其他的員工Q37. From the moment you completed signing the contract for your vehicle, how long did it take the dealership to deliver the vehicle? 從您簽下購買車合同時算起, 經銷商花了多久才把車交到您手中?Days 天Q38. Was this delivery
57、 time. 這樣的交車時間是否.1. Better than expected2. About as expected3. Worse than expected 比預計的短 差不多是預計時間 比預計時間長 Q39. Which of the following statements describe your previous experience (if any) with the dealership where you purchased your new vehicle? (MARK ONLY ONE ANSWER) 下列種哪一項可恰當?shù)拿枋瞿c購得新車的經銷商以前的經驗(若有的話
58、)?(只選一項) Acquired last vehicle from dealership 上一部車也是在這家經銷商處購得4. Have shopped at but not acquired from dealership 曾經參觀過, 但沒有購買車Acquired other than last vehicle from dealership 以前曾在這家買過車, 但不是上一部車5. No pervious experience with the dealership從來沒有和該經銷商打過交道Have uesd the dealerships service department 曾在這
59、家經銷商處接受過維修或保養(yǎng)服務Rating Your Selling Dealer (continued)評價(pngji)您的銷售商(繼續(xù))Q40. Why did you choose to PURCHASE from THIS dealer, instead of other dealers selling your same make? (MARK ALL THAT APPLY) 為何您要選這一家經銷商,而不是其它(qt)相同廠家的經銷商?( 復選) R1. Offered me the best deal/ lowest price compared to other dealers
60、 與其他經銷商相比提供給我最好的交易條件/最低的價格R7. Favorable finance/ lease terms 理想的貸款/租賃方案R2. Wanted to purchase from the dealer I would use for service 想從利于接受服務的角度選經銷商R8. Dealers reputation 經銷商的信譽R3. Dealer was able to get me financed 經銷商能幫我貸到款R9. Prior experience with dealership 先前與此經銷商往來的經驗R4. Dealer talked/ pressu
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