商務(wù)英語口語1課程教學(xué)大綱

商務(wù)英語口語1課程教學(xué)大綱課程編號：04051061課程名稱：商務(wù)英語口語1/OralBusinessEnglish學(xué)時：32學(xué)分：2.0適用專業(yè)：商務(wù)英語專業(yè)開課學(xué)期：1開課部門：外國語學(xué)院先修課程：無考核要求：考查成績比例：期末考試40%，平時60%使用教材及主要參考書：陳寧主編，《PracticalInternationalBusinessSpokenEnglish，21世紀(jì)實(shí)用國際商務(wù)英語口語》北京大學(xué)出版社，2012年第二版課程的性質(zhì)和任務(wù)商務(wù)英語口語是商務(wù)英語專業(yè)本科初級階段的一門必修課，是低年級綜合商務(wù)英語課程的延伸和發(fā)展，旨在通過課堂內(nèi)外的商務(wù)英語口語操練，使學(xué)生能就所聽到的語段進(jìn)行問答和復(fù)述，能就商務(wù)日常生活話題進(jìn)行交談，做到正確表達(dá)思想，語音、語調(diào)自然、無重大語法錯誤，語言基本得體。本課程與商務(wù)英語視聽課程相輔相關(guān)，在商務(wù)英語視聽的過程中，先聽后說，根據(jù)商務(wù)類文章熟悉商務(wù)語境下語感，語速與語調(diào)，從而商務(wù)日常與商務(wù)專門化場景中，學(xué)生商務(wù)口語能在其中得以鍛煉；在鍛煉學(xué)生商務(wù)環(huán)境下口語提升的同時，商務(wù)聽力技能也得以提高。商務(wù)視聽課程注重學(xué)生的“聽”，商務(wù)口語課程側(cè)重學(xué)生的“說”，聽、說結(jié)合，全方面鞏固商務(wù)英語學(xué)生的專業(yè)基礎(chǔ)。教學(xué)目的與要求商務(wù)英語專業(yè)四級要求:能在一般商務(wù)談判，商務(wù)社交等場合與英語國家人士交談,做到正確表達(dá)思想,語音、語調(diào)自然,無重大語法錯誤,語言表達(dá)基本得體，規(guī)范商務(wù)英語專業(yè)八級要求:能就所熟悉的商務(wù)類話題進(jìn)行交流;能比較流暢和準(zhǔn)確地向外賓介紹國內(nèi)的商務(wù)貿(mào)易環(huán)境、我國當(dāng)前的形勢和經(jīng)濟(jì)政策方針;能比較系統(tǒng)、深入、連貫地發(fā)表自己的見解.能就國內(nèi)外商業(yè)問題與外賓進(jìn)行流利而得體的交流;能系統(tǒng)、深入、連貫地發(fā)表自己的見解.學(xué)時分配章節(jié)課程內(nèi)容學(xué)時Unit1Welcomingclients4Unit2Seekingbusinessopportunity4Unit3Makinginquiries4Unit4Businessappointmentandarrangement4Unit5Offerandcounteroffer4Unit6Atchinaimportandexportfair4Unit7Businessvisit4Unit8Innovativeandpowerbrandstrategy4四、教學(xué)中應(yīng)注意的問題以學(xué)生為主體,教師為主導(dǎo)的口語教學(xué)模式。開展形式多樣的商務(wù)口語教學(xué)活動，以多媒體課件和網(wǎng)絡(luò)信息資源提供與商務(wù)主題內(nèi)容相關(guān)的背景知識和與現(xiàn)實(shí)生活相關(guān)的主題，突出學(xué)生以商務(wù)主題口語化為主的動態(tài)學(xué)習(xí)，將主題內(nèi)容、課內(nèi)課外、教與學(xué)有機(jī)地融為一體，形成一個師生雙向動態(tài)互補(bǔ)的課堂教學(xué)環(huán)境，采用啟發(fā)式、研究式、合作式和互動式的教學(xué)方法，激發(fā)學(xué)習(xí)動力系統(tǒng)，營造寬松的課堂和自主學(xué)習(xí)環(huán)境，讓學(xué)生在主題內(nèi)容課內(nèi)外口語活動中獲得知識，最大限度地參與商務(wù)口語學(xué)習(xí)的全過程.實(shí)現(xiàn)自主口語學(xué)習(xí)和合作口語學(xué)習(xí)的培養(yǎng)目標(biāo)。教學(xué)內(nèi)容Unit1WelcomingclientsTeachingobjectivesGetusedtotheprocessforcustomsformalityWelcometheguestsattheairport3）learnhowtointroduceyourselfandsomeoneelsepolitely4）performthefunctionsofskillsofcommunication5)conducttheactivitiesrelatedtothethemeofgreetingandintroduction2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentence4.suggestionsCommunicativeteachingmethodUnit2SeekingBusinessOpportunity1.Teachingobjectives1）gettoknowthechannelsthroughwhichimportersandexportersestablishbusinessrelations2）learnthewaystogetreadyforgettingintobusinessrelations3）performthefunctionsofskillsofcommunication4）conducttheactivitiesrelatedtothethemeofseekingbusinessopportunities.2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentences4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodUnit3makinginquiriesTeachingobjectives1）understandthatinquiriesaremadetoseekthesupplyofproducts,servicesandinformation2）learnthewaysofmakinggeneralinquiriesandspecificinquires.3）performthefunctionsofskillsofmakinginquires.4）conducttheactivitiesrelatedtothethemeofmakinginquiries.2.Contents1）communicativeScene12）communicativeScene23）communicativeScene33.FocusanddifficultiesWordsandexpressionsPracticalkeysentences4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodUnit4BusinessAppointmentandArrangement1teachingobjectivesmakeappointmentswithyourclientsKnowhowtomakearrangementsforyourclients3）makefriendswithyourclients4）knowtheimportanceofbusinessappointmentandarrangement2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentencesSkillsofcommunication4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodUnit5Offerandcounteroffer1teachingobjectivesgetusedtotheprocessforofferandcounterofferLearnhowtopersuadeclientstoaccepttheofferLearnhowtomakeacounterofferFormthefunctionsofskillsofcommunicationConducttheactivitiestothethemeofofferandcounteroffer2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentencesSkillsofcommunication4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodUnit6AtChinaImportandExportFair1teachingobjectivesKnowthewordsandexpressionrelatedtobusinessfairDescribeyourproductsindetail3）establishbusinessrelationswithcustomers4）knowhowtopromotesalesinthefair2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentencesSkillsofcommunication4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodUnit7BusinessVisit1teachingobjectives1）gettoknowtheprocessofwelcomingvisitors2）learnhowtointroduceyourcompanyorfactory3）conducttheactivitiesrelatedtobeahost4）discussmoredetailswithclientsatworkingsite2.contents1）communicativeScene12）communicativeScene23）communicativeScene33.focusanddifficultiesWordsandexpressionsPracticalkeysentencesSkillsofcommunication4.suggestionsCommunicativeteachingmethod,task-basedteachingmethodChapter8InnovativeandPowerBrandStrategy1TeachingObjectiveslearntheimportanceofinnovativestrategyandownbrandsImproveyourcommunicationskillsonthetechnicaldiscussion3）discussmorespecificallytechnicalissueswithyourclients4）avoiddisputesontechnicalissueswhenyoudealwithabusinesstransaction2.contents1）com