國際商務(wù)談判英文案例

Word第第頁國際商務(wù)談判英文案例國際商務(wù)談判英文案例4

BotanyBay是家生產(chǎn)高科技醫(yī)療用品的公司。其產(chǎn)品“病例磁盤”可儲存?zhèn)€人病例;資料取用便利，真是到達(dá)“一盤在手，妙用無窮”的目的。此產(chǎn)品可廣泛使用于醫(yī)院、養(yǎng)老院、學(xué)校等。因此Pacer有意爭取該產(chǎn)品軟硬件設(shè)備的代理權(quán)。以下就是Robert與BotanyBay的代表，MarkDavis，首度會面的情形：

M:Mr.Liu,totalsalesontheMedic-DiskwereU.S.$$100,000lastyear,throughouragentinHongKong.

R:Ourresearchshowsmostofyoursales,aremadeintheTaipeiarea.YouragenthasonlybeenabletotargettheTaipeimarket(把……作為目標(biāo)市場).

M:True,butwearehappywiththesales.Itsanewproduct.Howcouldyoudobetter?

R:Werealreadywell-establishedinthemedicalproductsbusiness.TheMedic-Diskwouldbeagoodadditiontoourproductrange.

M:Canyoutellmewhatyoursaleshavebeenlikeinpastyears?

R:Inthepastthreeyears,ourunitsaleshavegoneupby350percent;profitshavegoneupalmost400percent.

M:Whatkindofdistributioncapabilities(分銷力量)doyouhave?

R:Wehavesalespeopleinfourmajorareasaroundtheisland,sellingdirectlytocustomers.

M:Whataboutyoursales?

R:Intermsofunitsales,55percentarestillfromtheTaipeiarea.TherestcomesfromtheKaohsiung,Taichung,andTainanareas.Thatsagreatdealofuntappedmarketpotential(未開發(fā)的市場潛力),Mr.Davis.

國際商務(wù)談判英文案例5

DanSmith是一位美國的健身用品經(jīng)銷商，此次是RobertLiu第一回與他交手。就在短短幾分鐘的交談中，RobertLiu既感到這位大漢粗獷的外表，藏有狡兔的心思――他確定是沙場老將，自己絕不行掉以輕心。雙方第一回過招如下：

D：I’dliketogettheballrolling(開頭)bytalkingaboutprices。

R：Shoot.(洗耳恭聽)I’dbehappytoansweranyquestionsyoumayhave。

D：Yourproductsareverygood.ButI’malittleworriedaboutthepricesyou’reasking。

R：Youthinkweaboutbeaskingformore?(laughs)

D：(chuckles莞爾)That’snotexactlywhatIhadinmind.Iknowyourresearchcostsarehigh，butwhatI’dlikeisa25%discount。

R：Thatseemstobealittlehigh，Mr.Smith.Idon’tknowhowwecanmakeaprofitwiththosenumbers。

D：Please，Robert，callmeDan.(pause)Well，ifwepromisefuturebusiness――volumesales(大筆交易)――thatwillslashyourcosts(大量減低本錢)formakingtheExec-U-ciser，right?

R：Yes，butit’shardtoseehowyoucanplacesuchlargeorders.Howcouldyouturnover(銷磬)somany?(pause)We’dneedaguaranteeoffuturebusiness，notjustapromise。

D：Wesaidwewanted1000piecesoverasix-monthperiod.Whatifweplaceordersfortwelvemonths，withaguarantee?

R：Ifyoucanguaranteethatonpaper，Ithinkwecandiscussthisfurther

國際商務(wù)談判英文案例6

行至此處，談判都還算是在和諧的氣氛下進(jìn)行，雙方各自尋求獲利的方案。但針對技術(shù)轉(zhuǎn)移這一項(xiàng)，Robert所提的保證和要求能否消弭Kevin心中的顧慮，而今此談判終露曙光呢?以下對話即為您揭曉：

K：Ifwetransferredourtechnicalandresearchexpertise(技術(shù)與討論的專業(yè)學(xué)問)，whatwouldstopyoufrommakingthesameproduct?

R：We’dbewillingtosignacommitment.We’llputitinwriting(書面保證)thatwewon’tcopycat(仿冒)theSportsCastwithinfiveyearsafterendingourcontract。

K：SoundsO.K.，ifit’sforanysimilarproduct.Thatwouldgiveusbetterprotection.Butwe’dhavetointerestonatenyearlimit。

R：Fine.Wehavenointentionofbecomingyourcompetitor。

K：Great.Thenlet’ssettlethedetailsofthetransferagreement。

R：We’llneedyoutosendoversomekeypersonneltohelpuspurchasetheequipmentandtrainourtechnicalpeople.Howlongdoyouanticipatethatwilltake?

K：Aweektoputtheteamtogether，threeweekstotrainyourpeople.Ifso，whendoyouestimatestartingproduction?

R：Ourfirstproductionrun(一批的生產(chǎn))shouldbeoneweekafterourteamfinishesitstraining.ButI’dlikeyourteamtostayaful