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1、企業(yè)年度生產(chǎn)經(jīng)營計劃the first part of three years development strategy and implementation strategy 1 2009, 2009-2011 the company development strategy in 2009-2010 to take prudent strategic attitude focused on aa market development at the same time to carry out the iong-distance market research preparation 201
2、1 third-tier cities in different places for different development for the project in 2012. strengthen the ability construction of development of the value chain of medical strengthen residential development customer research, product development and quality control, marketing, management, cost manag
3、ement, and other skills on the basis of constructing the system of standardized operation. customer relationship management as advocates the concept of customer service personnel as external customer service consciousness in the internal build the atmosphere each other between full service establish
4、 customer service ability for the company's core competitiveness in 2009, the strategic theme of the company and the strategic theme of implementing strategy 1, the strategic theme of the year, will ensure the safety of the company,s cash flow in order to ensure the safety of the company's c
5、ash flow 2009 priority to customer satisfaction and ability of the company set up the internsl and external common development of large comprehensive customer serviceconsciousness focused on company operation management, product research and development capabilities and cost optimization ability at
6、the same time to ensure that the company five years to achieve the goal of strategic planning of human resource management system, marketing management system and capital operation resource accumulation in 2009 will be constant construction and rich. implement strategic financial dimension 1. adopt
7、a prudent development strategy to ensure cash flow safety maintain a high level of caution and coolness in the planning, development and investment of all products in order to ensure the reasonable amount of inventory in the development area we will actively broaden the financing channels to deepen
8、our understanding of the size of the financial market and ensure the safety of cash flow. customer dimension 2. customer relationship management establishes the external image and internal awareness of customer service to improve customer satisfaction. actively develop customer relationship manageme
9、nt to establish customer service image and establish a customer service consciousness strengthen the customer to build. conduct customer research and guidance project orientation. internal operations dimension 3. deepen the company operating system to strengthen the professional ability to build the
10、 foundation for the development of the business a standardized operating system for the construction of integrated plans, funds, information and knowledge management will enhance the ability to man age the resources of companies based on strategy, planning and information management to carry out the
11、 research work and the perspective of the pre-development research, and to gain the information, experience and refining methodology for the long-distance project. establish product development capability based on customer based research 4 around cost optimization to improve the quality of products,
12、 to promote design refinement and standardized management to strengthen to strengthen the process of planning and management of the project target cost planning improve the cost management mechanism build a matrix of marketing planning department to improve the marketing professional ability the lea
13、rning and development dimension4. the role of "selective breeding of human resources to build a learning organization. promote the development of the system of human resource management to strengthen the role of "'selective breeding strengthen knowledge management by strengthening expe
14、rience strengthen the coordination and cooperation between enterprises and cultural institutions the second part of the year, the concrete actions and action plan of the year 1. the financial dimension 1. adopt a prudent development strategy to ensure the safety of the cash flow. implementation of t
15、he strategy 1 for all products on the planning, development and investment remain highly prudent and calm attitude to sales development area to keep reasonable inventory quantity actively access financing channels to deepen understanding of the financing scale of financial markets to ensure the safe
16、ty of cash flow.measure indicators in 2009 net profit of one hundred million yuan sales area of square meters sales value of one hundred million yuan sales huikuane one hundred million yuan sales settlement amount of one hundred million yuan land reserve area of incremental square meters total area
17、of square meters of land reserves cost of sales amount rate during concrete step time move theme action plan and effective measure of sales area of m2 sales of $ten thousand settlement area of m2 settlement amount is ten thousand yuan project profit is ten thousand yuan starting time years opening y
18、ears completed basis for the record time monthly check-in time july 1. 2009 settlement project aa bb cc will move theme corresponding responsibility department department action plan action plan and effective measure 2. active contact financing deepen understanding financial markets to expand financ
19、ing scale to assure the safety of cash flow financial department 4. 1? 6? expand the scale of the financing to actively try other financing measures such as entrusted loans to meet the arrangement of the company's annual fund pla n. it is indicated that the increme nt of the land reserve area an
20、d the total amount of land reserves are the construction area. the area of sales in the table refers to the sales detail of each project in the company,s business plan. the start time in the table means the base start time customer relationship management, customer relationship management, the exter
21、nal image and internal awareness of customer service management to improve customer satisfaction. implement strategy 1 actively develop customer relationship management to establish customer service image to establish customer service consciousness strengthen the customer to build conduct customer r
22、esearch and guidance project orientation metric indicators 2009 customer satisfaction customer loyalty owner collective complaint or media event planning customer satisfaction engineering quality customer satisfaction sales and service professional customer satisfaction customer service professional
23、 job customer satisfaction professional property services customer satisfaction quarterly rate of customer complaints closed measures will move theme corresponding responsibility department department action plan action plan and effective measure 1. foreign brand outstanding customer service, intern
24、al set up the customer service consciousness marketing planning department 2.3/4.1? 6? 1 in the first quarter for a "customer service to? 6? 7? 6? 8 tone for spreading brand positioning brand" in the annual brand promotion plan to promote combination of "deepen the consumer impression
25、z,the brand appeal of fusion each project to enhance brand propagation force customer service department 2.5/3.3/1.2/4.2? 6? 1 according to the "customer satisfaction survey report 2008 at the end of february to develop the customer satisfaction enhancement in 2009 and is responsible for the fo
26、llow up and supervise the implementation of the customer satisfaction enhancement? 6? 1 for the owners to the partnership, customer service, quality repair work timely and accurately report to the company records, such as conditions to manage customer complaints, analysis and put forward relevant su
27、ggestions for improvement in the form of the customer service report monthly feedback to the relevant departments to complete the following month 7 monthly at least one full season at least three copies? 6? at the end of each quarter, the product defect and prevention manual of 2009 is prepared to i
28、nform relevant departments of the professional capacity to promote the development of the company. ? 6? the customer service department actively participates in the inspection work during the construction phase of the project and makes reasonable suggestions on behalf of the customer to check the qu
29、ality of the project active customer service customer service, 2.1/2 4/2 6? 6? 1 according to the project node to open the project sales risk inspection before opening plan in accordance with the plan before the project open for ten days to complete the project risk self audits and form the risk ins
30、pection report submitted to the company top track and the relevant departments and the implementation situation. ? 6? 1 fourth quarter to carry out the annual customer satisfaction survey work to identify improvement in product and service advantages of analysis to indicate the direction of customer
31、 satisfaction of the key factors? 6? 1 quarter 4 aa project phase ii customer interior part of the warranty period visit purpose of work is home to the customer for qualityinspection feedback quality defects timely rectification. strengthening the customer,s marketing planning department 5. 1/5 2/4.
32、 2? 6? in the first quarter, the "customer membership service plan of 2009 was completed.? 6? more than one implementation scheme to expand customer will radiate influence breadth and depth and completed at the end of the customers as the center of the organization system and customer service t
33、o members to care for the work center of gravity of the customer service form the system of customer management mechanism construction, guidance on the club members of activities, such as system? 6? 1 to "customers" as a brand propagation path in combination with the activities of the clie
34、nt will promote to establish the brand in the consumer ''universality, kindness, heavy service" brand conduct customer research instruction in the marketing planning department 3. 2/3 3? 6? 1 set up to study the customer as the center of gravity of the market research function in the fi
35、rst quarter of referring to the benchmarking enterprise sample customer research goals set by the preliminary results of sample and organize external commissioned for examination and approval of our company. ? 6? to develop the customer's research results in the follow-up development and orienta
36、tion of the project return to directory 3. the internal operating dimension is deepened to strengthen the ability to operate system building to cement the foundation of the development business 1 construction integration plan implementation strategy, capital, information, knowledge management, stand
37、ardized operation system to promote relying on the resource scheduling strategy, plan and information management company. to carry out the research work and the perspective of the pre-development research, and to gain the information, experience and refining methodology for the long-distance project
38、. establish product development capability based on customer based research 4 around cost optimization to improve the quality of products, to promote design refinement and standardized management to strengthen to strengthen the process of planning and management of the project target cost planning i
39、mprove the cost management mechanism build a matrix of marketing planning department to improve the marketing professional ability metric indicators resolution to 2009 corporate level meeting the company,s annual plan completion rate enforced professional job satisfaction product delivery timely acc
40、eptance of the proposed product measured specific measures will move theme corresponding responsibility department department action plan action plan and effective measure 1. strengthen the project management plan operations for 3. 1/3. 4/3. 5/3. 6? 6? the company,s annual work plan and the first le
41、vel operation plan of the project will be completed by jan 10. ? 6? on march 31, 2009, we wi.ll complete the work of the project development guide of kangcheng project and supervise the implementation of the report? 6? 1 month before 5 report the monthly summary summary report and the company operat
42、ion analysis report summary and analysis of the project plan and organize regular department plan completion 7 monthly plan to coordinate all the high-level participation points out the problems existing in the company,s operating quarterlyreport quarterly report before 20 is the first month 15 a wa
43、rning or plan adjustment suggestion releases the company improve the operation efficiency of initiatives and measures and implementation supervision. ? 6? 1 urged all departments annual tracking and carrying out the plan in a quarterly, and monthly plan department work plan and project level operati
44、on plan implementation and give regular or not regular monthly remind remind work plan and follow up operational plans don,t remind and follow up on a regular basis is the operation management system of the project, capital and information, knowledge management integrated, and the operational manage
45、ment system, which is the first part of the operation management system? 6? 1 at the end of march for the eas project launched by professional software implementation project operation plan management information to the project operation plan preparation, execution and adjustment for dynamic trackin
46、g, the early warning mechanism of 09 before january 31 to complete the initial data entry by 30 june 09 to comprehensive analysis on the operation of the software optimization suggestions? 6? 1 further enrich the consuinination company plan management system documents and eas system has been formed
47、for the construction of the information management system based on the information system supported by information flow of the ''planning, capital, information of the trinity" operation management system finance department 2. 1, cost management department 3. 2? 6? in the end of march, t
48、he company completed the implementation of the eas programto strengthen construction contractors, and materials equipment suppliers engineering supplier resource management and performance evaluation of links such as purchasing department 1/2.2/3.5/1.3/3.2? 6? finish the review of the partner in tim
49、e, grade assessment and database update? 6? at the end of march, we will complete the standardization of the project. ? 6? in the end of december, we will complete the selection of outstanding partners of the year? 6? 1 complete engineering contract management guidance in the first quarter on the de
50、sign and approval since the second quarter performance tracking, analysis, and to execute the contract only major breach of contract related work experience in organization form trace on a regular basis to establish data library? 6? in the year and year of the year, we will focus on updating and per
51、fecting the engineering class without the four source contracts and the standardization of the bidding model. improve the cost management mechanism to improve cost management cost management 2/1.1/3 1? 6? to increase the quota of steel and concrete in the first 10 working days of the construction co
52、ntract of the target cost plan? 6? 1 improve the cost management mechanism prepared before the end of march to complete the site cost management operation guidelines clear site each link of the control points as well as operating steps and methods? 6? collect and organize the company,s scope of cost
53、 information in the whole year building a matrix marketing planning department to promote the marketing professional capability marketing department 6. 1/6 2/6 3/6 4? 6? 1 minute, the establishment of the project management structure ensure the full implementation of project manager responsibility s
54、ystem under the new architecture before the end of february with clear responsibility and accountability relationship between the project team structure and the criteria of assessment of a clear division of labor at the end of march the key positions and clear? 6? 1 strengthening effectiveness and e
55、fficiency of project management and control throughout the year to enable phase advance table tracking management mode of the key links of q meter hint and inspection management mode and the project target, key link of the linked to performance appraisal effective achievement? 6? establish a self-ma
56、rketing system by the end of jdnuary to identify the responsibilities, authorization, cooperation, and the relationship with other parts of marketing. 6? 1 self locking system structure and on-site management system forming perfect compensation incentive system and as a basis and as a subsequent sim
57、ilar system management 13. perfect financial system to strengthen the financial analysis work 1. 1/2. 3 1. 1/2. 3 / improve the service efficiency of funds of financial department? 6? to promote and implement the financial management system throughout the year? 6? combine eas to apply new accounting
58、 standards in the company. ? 6? the accuracy of the monthly fund plan and the internal analysis to improve the efficiency of the fund. the implementation of the monthly plan coordination meeting and the general manager's office meeting resolutions will be completed in time e professional work sa
59、tisfaction of professional planning and design, engineering, quality, sales and customer service, subject to job satisfaction / 5 customer standards to measure the overall quality of operational dimension products return directory 4. learn the growth dimension to use the human resources "choose
60、 and cultivate" function to build the learning organization.implement strategy 1 to promote the development of the human resource management system to strengthen the role of "'selective breeding strengthen training and knowledge management strengthen the coordination and cooperation between enterprises and
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