2019-2020學年北師大版英語必修4:Unit11Lesson3TheAdvertisingGame課后鞏固提升含答案_第1頁
2019-2020學年北師大版英語必修4:Unit11Lesson3TheAdvertisingGame課后鞏固提升含答案_第2頁
2019-2020學年北師大版英語必修4:Unit11Lesson3TheAdvertisingGame課后鞏固提升含答案_第3頁
2019-2020學年北師大版英語必修4:Unit11Lesson3TheAdvertisingGame課后鞏固提升含答案_第4頁
2019-2020學年北師大版英語必修4:Unit11Lesson3TheAdvertisingGame課后鞏固提升含答案_第5頁
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1、lesson3theadvertisinggame課后篇鞏固提升一、根據(jù)句意及首字母或漢語提示完成句子1.ifyouwanttosellyourproductwellyoudbetterait.答案advertise2.toacextentitwasourownfaultthatwelostthegame.答案certain3.thecountryisnowexperiencingthestartofa(n)(迅速增長)thatwillprobablytakeatleast25years.答案boom4.howmuchwillthatcost?wehavetotakeour(預算)intoco

2、nsideration,youknow.答案budget(5.inutopia烏托邦),platodescribeshis(概念)ofanidealsociety.答案concept6.vinformationiscarriedfromtheeyestothebrainbythenerves.答案visual7.mygrandmotherdidnthavemuchsenseof(幽默),andshecouldneverunderstandwhatwewerelaughingabout.答案humour8.onemaykeepgoodhealthandgoodmindtobeagoodcinas

3、ociety,butthatisnottheonlyaimoflife.答案citizen9.thecoca-colabottleisoneofthe(經(jīng)典的)designsofthelastcentury.答案classic10.manyyoungpeopleprefertowearclothesandshoeswithbnames,suchasnikeandadidas.答案brand二、單句改錯1.thehousehassixbedrooms.itwouldbesuitabletoforalargefamily.答案去掉to2.lifedoesnotconsistwiththedayst

4、hathavepassedbutofthedaysthatweremember.答案withof3.nineintenparentssaidthereweresignificantdifferencesintheirapproachtoeducatetheirchildrencomparedwiththatoftheirparents.答案educateeducating4.thenewroadsignsstandforagainstdarkbackground.答案forout5.severallocalbusinesseshavemadecontributetoourschoolsnewt

5、eachingbuilding.答案contributecontributions三、語法填空1.oursportsmenwerecompetitionthosefromotherasiancountries.答案in;with2.steelisproducedbycombiningironcarbon.答案with3.thewindwasstrongandthewaveswerebig,sohehadtogiveup(attempt)toswimacrossthechannel.答案attempting4.youngstersmust(educate)onthedangersofdrugs.

6、答案beeducated5.ithinkeveryonehashisownwayofrelaxing.perhapsthemostpopularwayistoparticipatesports.答案in6.billsuggested(hold)ameetingonwhattodoforthenextexpoduringthevacation.答案holding7.hetolduswhetherhaveapicnicwasstillunderdiscussion.答案to8.asanewdriver,ihavetopractise(park)thecarinmysmallgarageagaina

7、ndagain.答案parking四、七選五閱讀理解symboloffriendshipfriendshipisawonderfulthingtohavenomatterhowoldyouare.however,itisimportantforteensandyoungadultstoprovideconversation,supportandsomuchmoreasfriends.1.actually,thereareafewthingsthatsymbolize(象征)afriendlyrelationship.2.oneofthesymbolsofawonderfulrelationsh

8、ipbetweenfriendsiseasyconversation.whenyoucantalkaboutalmostanything,youaresuretobetruefriends.whentheconversationflowseasilyfromonetopictoanother,thiscanbeasymboloffriendshipaswell.abletohavefun3.nomatterwhatyouaredoing,youcanhaveafunexperiencesolongasyouarewithyourfriend.thisisoneofthebestpartsoff

9、riendship.supportallthetimeifyourfriendsknowtheycancallyouanytimeandyouwillbethereforthem,thenthissymbolizesfriendship.attentive(專心的)listeningbybothindividualsifyoufindthatyoulistencloselytowhatyourfriendsaysandtheydothesameforyou,thisisanothersymboloffriendship.4.sharelaughterandtearsanothersymbolo

10、ffriendshipistheabilitytosharebothlaughterandtears.afriendissomeonewithwhomyoucanlaughandcryoveranything.5.a.gettogetherb.easyconversationc.teenagersalwayshavedifficultyinmakingfriends.d.atruefriendissomeoneyoucanhaveagreattimewith.e.youfeelcomfortablewiththispersontoshareyourspecialfeelings.f.ifyou

11、aretryingtomakefriends,youmaybewonderingwhatsymbolizesfriendship.g.truefriendslistencloselytoeachotherandunderstandwhattheotherpersonissaying.答案15fbdge五、閱讀理解haveyouevernoticedacharacteronatvshoworinamoviedrinkingyourfavoritebrandofcolaordrivingyourfavoritetypeofsportscar?thisiscalled“productplacemen

12、t”,orpplforshort,anditisaformofadvertisinginwhichaproductisinserted(插入)intothesceneofamovieoratvprogram.pplhasincreasedgreatlyinrecentyears,andhasbecomesomecompaniesfavoritemethodofadvertisingtheirproducts.ifyousawthemoviespider-man,youmighthavenoticedadsforsamsungelectronics,toyotacars,anddr.pepper

13、soda.companieslovetheconvenienceofppl:therearenocommercialstomake,modelstohire,norconceptstodreamup.byfeaturingtheirproductinapopulartvshowormovie,thatproductisnaturallyassociatedwithanappealingcharacterinacomfortablesetting.takeoneofthemaincharactersonfriendsforexample.thinkaboutrachelinafineralphl

14、aurensuit,workingataralphlaurenstoreinnewyorkcity.andentertainmentproducershaveacrushonthemoneypplbringsininfact,theentireproductionbudgetforsomemoviesissometimespaidbythefilmsppladvertisers.however,thereismountingoppositiontothegrowingppltrend.criticssayobviouspplinmoviesortvshowsdestroysviewersabi

15、litytoescapeintothefantasyworldonthescreen.directorsandwritershatehavingtoincludeaproductinascene,ruiningthewritingandaesthetic(美學的)qualityofthepiece.andconsumergroupswarnthatkidscannotdiscern(覺察出)ppl.when,forexample,achildseeshisfavoritecharacterwipingherlipswithakleenexafterdrinkingcoca-cola,andit

16、islikelythatthechildwouldfalselythinkthatkleenexandcoca-colaarethegeneraltermsforallsimilarproducts.thissuggeststhatpplcanbeapowerfullysubconscioustoolthatencourageskidstodeveloppreferencesforcertainbrands.regardlessofhowcriticsfeelaboutit,thereislittledoubtthatpplwillcontinuetoplayasignificantparti

17、nentertainmentfortheforeseeablefuture.1.pplisatypeofadthat.a.helpspeoplegettoknowthelatesttrendb.placesaproductinamovieoratvshowc.enablessmallbusinessestodevelopfastd.usescharactersrelatedtoamovieoratvshow答案b解析考查細節(jié)理解。根據(jù)文章第一段中的“aformofadvertisinginwhichaproductisinserted(插入)intothesceneofamovieoratvp

18、rogram”可知,ppl是指在電影或者電視節(jié)目里植入廣告。2.accordingtoparagraph2,pplisconsidered.a.aone-stepstrategyb.atwo-stepstrategyc.awin-winstrategyd.along-termstrategy答案c解析考查推理判斷。根據(jù)第二段中的“companieslovetheconvenienceofppl”和“entertainmentproducershaveacrushonthemoneypplbringsin”可知,公司和娛樂生產(chǎn)商都喜歡這種植入的廣告,因此c項正確。3.whydoconsumerg

19、roupsobjecttoppl?a.itpreventsviewersescapingfromtherealworld.b.itdestroystheartisticbeautyoftheshoworthemovie.c.itcreatesnegativeassociationsbetweenproductsandmovies.d.itcancausechildrentoprefercertainbrandseasily.答案d解析考查細節(jié)理解。根據(jù)第三段最后一句可知ppl會讓孩子在無意中對某個品牌產(chǎn)生喜愛。應選d項。4.whatstheauthorsattitudetowardsthegr

20、owingppltrend?a.positive.b.doubtful.c.cautious.d.unconcerned.答案a解析考查觀點態(tài)度。根據(jù)最后一段內(nèi)容可知,作者對植入廣告的發(fā)展持積極的態(tài)度。六、語篇填空whatareyougoingtodoifyouareina1.(burn)house?howwillyouescape?doyouknowhowtosaveyourself?pleasereadthefollowingpassage.2.(escape)fromafireisaseriousmatter.knowing3.tododuringafirecansaveyourlife

21、.itisimportant4.(know)thewaysyoucanuseandshowthemtoeveryoneinthefamily,suchasstairways(樓梯)andfireescapes,butnotlifts.fromthelowerfloorsofthebuildings,escapingthroughwindowsispossible.learnthebestwayofleavingbywindowswiththe5.(little)chanceofseriousinjury.thesecondfloorwindowisusuallynotveryhighfromt

22、heground.ofcourse,itis6.(safe)tojumpashortwaythantostayinaburningbuilding.windowsarealso7.(use)whenyouarewaitingforhelp.besuretokeepthedoor8.(close).orsmokeandfiremaybedrawnintotheroom.keepyourheadlowatthewindowtomakesureyougetfreshairratherthansmokethatmayleak(滲)intotheroom.onasecondorthirdfloor,thebestwindowsforescapeare9.thatopenontoaroof.fromtheroofapersoncandroptothegroundmoresafely.droppingontohardgroundmightendin10.(injure).bushes(灌木叢)andgrasscanhelptobreakafall(使勢頭減弱)

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