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Unit-1TeachingAimReadingIReadingIIExtendedActivitiesUNIT第1頁第1頁TeachingAimTeachingAimUnit1EssentialsofBusiness1.CognitiveInformation(認知信息):BasicConceptofBusiness2.LanguageFocus(內(nèi)容重點)
—KeyWords:I.production,manufacture,service,merchandise,trade,land,labor,capital,entrepreneurship,distribute,accomplish,perform,gobankrupt,creditor,venture,profit;II.company,firm,abusiness,wholesaler,retailer,competitor,rival,compete,gointobusiness,gooutofbusiness第2頁第2頁TeachingAimTeachingAimUnit1EssentialsofBusiness—Phrases:I.relate...to/with,beextracted...from,beresponsiblefor,make...ofvalue,lookfor,decideon,upto,referto,payfor,distribute...to/among;
II.inbulk,competefor,keepaheadof,haveanadvantageover,giveanedgeon—WordStudy:risk,perform,replace,limit,share—UsefulStructures:V+ingassubj. “where...”relativeclause not...unless... “whether...”concessionalclause—Grammar:CountableandUncountableNouns第3頁第3頁TeachingAimTeachingAimUnit1EssentialsofBusiness3. CommunicativeSkills(交際技能) —Expressions:Expressionsof“MeetingPeople” —Reading:Timetables4. PhoneticReview(語音復(fù)習):FrontVowels第4頁第4頁BackgroundInformationReadingIReadingIUnit1EssentialsofBusinessPre-readingTextNewWordsandExpressionsExercisesPost-readingUNIT第5頁第5頁Pre-readingPre-readingUnit1EssentialsofBusiness
Pre-readingIPre-readingII第6頁第6頁Pre-reading-IPre-readingIUnit1EssentialsofBusinessPeopleorOrganizationsEngagedinBusinessPlacestoConductBusinessActivitiesOtherTermsFrequentlyUsedinBusinessOperationcompanydepartmentstorebuyBrainstorming:Workwithyourgroupandthinkoutasmanywords,phrasesorexpressionsaspossibleaboutbusiness.marketsellsalesmanbusinessmanjoint-venturemanagerenterprisemerchantsupermarketstockexchangehotelrestaurantbankgoodsprofitorderinvoicecustomer第7頁第7頁Pre-reading-IIPre-readingIIUnit1EssentialsofBusiness1. Areyouinterestedinbusiness?Whyorwhynot?2. Whatactivitiesdoyouthinkcanbelabeledasbusinessactivities?3. Haveyoueverbeeninvolvedinanybusinessactivitiesbefore?Describeit.4. Whatdoyouthinkisimportantforsuccessintoday’sbusinessworld?Keys:4.Thesepointsareoftenthoughttobekeytobusinesssuccess:goodmanagement;adequateplanning;sufficientfinancialresources;healthycashflow;controlledspendingandtheabilitytocollectmoneyowing;effectivemarketing;agoodproductandservice.Pairwork:Discussthefollowingquestionswithyourpartner.第8頁第8頁Text-1TextUnit1EssentialsofBusinessTheNatureofBusiness1.Businessisthehumanactivityrelatedtomaterialthings.Itisnecessaryforcivilization.Itisfoundinallsocieties,eventhesimplestones.Businessmayincludetheproductionofgoods:makingairplanes,buildingbuildings,andconstructingpaperboxesareexamplesofproduction.Itcanalsoprovidethefinancingfortheseactivities.Lendingmoney,tradingstocksandbonds,andsellinginsurancepoliciesrelatetothesecuringofcapitalforbusinessactivities.Otherformsofbusinessincludemerchandising,whichisthesellingofproducts,andprovidingvariousservices,suchasaccounting,distributing,andrepairs.Business,then,istheactivityofproducinganddistributinggoodsandservices.第9頁第9頁Text-2TextUnit1EssentialsofBusiness2. Inourstudyofbusiness,itisnecessarytounderstandthefourbasicfactorsofproduction.Thesefourfactorsareland,labor,capital,andentrepreneurship.Whatismeantbythesefourterms?第10頁第10頁Text-3TextUnit1EssentialsofBusiness3. Inordertoproducethings,itisnecessarytouseland.Here,thetermlandisusedinthemostgeneralway.Itrefersnotonlytoapieceofrealestatewherewemightbuildafactory,butitalsomeansalltherawmaterialsusedforproduction.Someoftheserawmaterialsarefoundontheearth’ssurface,suchastrees,whichyieldwoodforlumber.Otherrawmaterialsarefoundundertheearth’ssurfaceinminesandoilwells,andstillotherrawmaterialsmaybeextractedfromtheair.Alltherawmaterialsforproductioncomefromtheland,theair,andtheoceans.第11頁第11頁Text-4TextUnit1EssentialsofBusiness4.Laborreferstotheuseofmentalorphysicalworktoproducegoods.Mostlaborchangesrawmaterialsintofinishedproductsandthendistributesthesetobuyers.Inindustrializedcountries,laborisgenerallymorementalthanphysical.Forexample,inbothmanufacturingandagriculture,machinesaccomplishtheverytiringphysicalworkthatunskilledlaborersusedtodo.第12頁第12頁Text-5TextUnit1EssentialsofBusiness5.Inothercountries,computersprogrammedrobotsandotherformsofdataprocessingequipmentperformmanyofthejobswhichusedtorequirealotofmentallabor.Therefore,toacertainextentthenextfactor,capital,canbeusedtoreplacelabororreducetheamountofphysicalandmentallaborthathumanshavetouseinordertoconductbusiness.第13頁第13頁Text-6TextUnit1EssentialsofBusiness6. Ineverydaylanguage,capitalmeansseveralthings.Themostgeneralmeaningiswealthormoney.Butitalsoreferstotheequipmentthatmoneypurchases.Asoneofthebasicfactorsofproduction,capitalisallofthethingsthatworkersuseinproductionanddistribution.Itincludestheirtools,machines,andbuildingssuchasfactoriesandwarehouseswheregoodsareproducedandstored.Capital,therefore,referstoanythingthathelpstoproduceanddistributegoods.第14頁第14頁7.Puttingtogetherland,labor,andcapitaltomakesomethingofvalue,iscalledentrepreneurship.Theentrepreneuristhepersonresponsibleforcontrollinganddirectingtheotherthreefactors.Theentrepreneurdoesnotmakethingswithhisownhandsunlessheisalsoaworker.Inabusinesstheworkerstakeordersfromtheentrepreneur.Heistheleader,andtheemployeesfollowhisdirection.Text-7TextUnit1EssentialsofBusiness第15頁第15頁Text-8TextUnit1EssentialsofBusiness8.Entrepreneurshipincludessomeotherimportantactivities.Theentrepreneurisresponsiblefor
initiatingbusinessactivity.Hemustbeginhisbusinessbybringingtogethertheland,labor,andcapital.Next,hemustmanagethebusinessbydecidingthegeneralpoliciesforbusinessoperation.Inordertobesuccessful,anentrepreneurmustalsobeinnovative.Hemustlookfornewproductsornewwaysofmakingthings,andnewmethodsofdistribution,orhemustoffernewservices.Hemustbeabletodecideonthevalueofthingsthatotherpeopleinvent,whetheritisanewtoy,anewmethodoffiling,oranewwayofadvertising.Finally,hebearsalltherisksofthebusiness.第16頁第16頁Text-9TextUnit1EssentialsofBusiness9.Everyoneconnectedwithabusinesssharesintherisksofthebusiness.Whenacompanygoesbankrupt,thatis,becomesunabletopayitsdebts,itcausesproblemsformanypeople.Itishardfortheemployeeswhomayhavetoseekworkelsewhere;thecustomersmustlookforanotherplacetobuytheproducts;creditorsusuallylosesomeofthemoneytothecompany.Buttheentrepreneurtakesthebiggestriskifthebusinesssucceedsorfails.Hemustpaythemuptothelimitofhisabilitytopay.Ifheisskillful—andlucky—themoneyhereceivesfromhisbusinessventurewillpayfortheland,labor,andcapital,andtherewillstillbesomeextramoneyremainingforhim.Thisextramoneyistheprofit.Ifthemoneyhereceivesfromthebusinessventureisnotenoughtopayallofthecosts,thedifferenceistheloss.第17頁第17頁BackgroundInformationBackgroundInformation1.Business Businesscanmeanbuyingorsellinggoodsorservices.Thatis,theactivityofmakingmoneybyproducingorbuyingandsellinggoods,orprovidingservices.Whenitisusedinthismeaning,itisuncountable.Itcanalsobeusedtorefertoanorganizationsuchasacompany,shop,orfactorythatproducesorsellsgoodsorprovidesaservice.Whenitisusedinthismeaning,itiscountable.Unit1EssentialsofBusiness第18頁第18頁BackgroundInformation2.Becomingasuccessfulbusiness Becomingasuccessfulbusinesstakestime,energy,motivation,andabitofluck.Gettinganidea,testinganidea,findingtherightpeopleandhelp,locatingaccesstocapitalandcredit,understandingandusingtechnology,andplanningaheadarejustafewofthestepstotheprocess.Throughoutthevariousstagesofthebusinesslifecycle—starting,financing,expanding,trainingandcounseling,managementassistance,advocacy,andeventuallyclosingabusiness—therighthelpattherighttimecanmakeallthedifferencebetweenfailureandsuccess.Besidesaccesstocapitalandcredit,businessownersneedmanagementandtechnicalassistance,trainingandeducation,counselinganduser-friendlyaccesstoinformationallalongtheway.BackgroundInformationUnit1EssentialsofBusiness第19頁第19頁NewWordsandExpressionsNewWordsandExpressionsUnit1EssentialsofBusinessNewwordsandExpressionsNotesLanguageandCultureFocus第20頁第20頁NewwordsandExpressionsUnit1EssentialsofBusiness1.relate
v. toconnect聯(lián)系;涉及2.construct v. toputorfittogether;toform構(gòu)成3.finance
v. toworkinthebusinessofprovidingmoney理財;融資4.stock n. [usu.pl.]aportionofcapitalofabusinesscompanyheldbyaninvestor股份5.bond
n. acertificateissuedbyagovernmentoracompanyacknowledgingthatmoneyhasbeenlenttoitandwillbepaidbackwithinterest有息債券;公債NewWordsandExpressions第21頁第21頁NewwordsandExpressionsUnit1EssentialsofBusiness6.insurance
n. guaranteeofcompensationforloss,damage,sickness,etc.inreturnforregularpayment保險7.secure
v. tomakesureofgetting(sth.)取得8.capital
n. moneyusedinbusiness資本9.merchandise
v. tobuyandsell(goods)買賣10.accounting
n. thesystemofrecordingandsummarizingbusinessandfinancialtransactions會計學NewWordsandExpressions第22頁第22頁NewwordsandExpressionsUnit1EssentialsofBusiness11.distribute
v. toseparate(sth.)intopartsandgiveasharetoeachperson分發(fā)12.factor
n. anyoftheforces,conditionsorinfluencesthathelpstoproducearesult原因13.entrepreneur
n. apersonwhostartsororganizesacommercialenterprise公司家14.refer
v. tomentionorspeakof(sb.orsth.)提及15.estate
n. alargeareaoflanddevelopedforaspecificpurpose,e.g.forhousesorfactories作某種用途地域
[realestate房地產(chǎn)]NewWordsandExpressions第23頁第23頁NewwordsandExpressionsUnit1EssentialsofBusiness16.yield
v. toproduce出產(chǎn)17.extract
v. totakeorget(sth.)out取出18.manufacture v. tomakegoodsonalargescale大量制造19.accomplish v. tosucceedindoing完畢20.data
n. informationcollectedforexaminationandconsideration數(shù)據(jù)21.process
v. toperformoperationon(sth.)incomputer(用計算機)處理NewWordsandExpressions第24頁第24頁NewwordsandExpressionsUnit1EssentialsofBusiness22.conduct
v. todo;tocarryon(business)經(jīng)營23.purchase
v. tobuy(sth.)購買某物24.warehouse n. abuildingwheregoodsarestored貨倉25.initiate
v. toputintooperation開始;實行26.innovative
a. introducingorusingnewideas,techniques革新27.share
n. thepartbelongingtoorowedbyaparticularperson股份NewWordsandExpressions第25頁第25頁NewwordsandExpressionsUnit1EssentialsofBusiness28.bankrupt
a. nothavingenoughmoneytopaydebts破產(chǎn)29.creditor
n. apersonororganizationtowhommoneyisowned債權(quán)人30.limit
n. apointorlinebeyondwhichsomethingdoesnotextend;boundary程度31.venture
n. aproject,esp.acommercialonewherethereisariskoffailure(尤指有風險)工作項目32.profit
n. financialgain利潤NewWordsandExpressions第26頁第26頁NewwordsandExpressionsUnit1EssentialsofBusiness1.
relate...to/with... toconnect(twothings)inthoughtormeaning將……聯(lián)系起來2.
referto tomentionorspeakof(sb./sth.)提到;涉及3.
beextractedfrom totake(sth.)from(sth.)從……中提取4.
beresponsiblefor tohavethedutyoflookingaftersth.對……負責;負責(某事)5.
make…ofvalue tomake(sth.)worthwhileorvaluable使某物更有價值NewWordsandExpressions第27頁第27頁NewwordsandExpressionsUnit1EssentialsofBusiness6.
lookfor tosearchfor尋找7.
decideon tochoose(sth.orsb.)afterthinkingcarefully作出決定8.
distribute…to/among…
toseparate(sth.)intopartsandgiveasharetoeachpersonorthing在……中分發(fā);分派9.
payfor togivemoneyfor為……而付錢NewWordsandExpressions第28頁第28頁NotesNotesUnit1EssentialsofBvidethefinancingfor:conductthebusinessofprovidingmoneyfor.2.insurancepolicies:documentswhichshowtheconditionofaninsurancecontract(保險單).3.thesecuringofcapital:Hereitmeans“gettingmoneyforsomebusiness”.4.toacertainextent:toacertaindegree.5.upto:asfaras;toandincluding. e.g.Pleasecountfrom1upto10. Everyoneworks,fromtheboywhosweepsthefloorupto thePresident.第29頁第29頁relateLanguageandCultureFocusUnit1EssentialsofBusiness1.relate:relatesomethingtosomethingelse.與……相關(guān)e.g.Thereportseekstorelatetheriseincrimeto anincreaseinunemployment.Thereportrelateshighwagesto/withlabourshortages.第30頁第30頁subjectLanguageandCultureFocusUnit1EssentialsofBusiness2.V+ingassubject:The-ingformoftheverbcanbeusedasthesubjectofasentence.e.g.Seeingisbelieving. Takinggoodphotosrequirespatienceaswellas keeneyes. Watchingtelevisionatsparetimeisagood entertainment.第31頁第31頁capitalmoneyUnit1EssentialsofBusiness3.辨析capital&money:Capitalisthemoneyorpropertythatyouusetostartabusinessortomakemoremoney.Moneyiswhatyouearnbyworkingandyouuseinordertobuythings.e.g.Therecyclingindustryismakinghugecapitalinvestmentsin equipment. Doyouhaveenoughmoneytopayforthesandwiches? Therefore,collocationsrelatedwith“capital”are:capital intensiveindustries(資本密集產(chǎn)業(yè));venture/riskcapital(風險 資本);intellectualcapital(知識資本),etc. Collocationsrelatedwith“money”,ontheotherhand,are: moneybags(有錢人);Moneymakesamarego.(有錢能使鬼 推磨);moneyworshiper(金錢至上主義者).LanguageandCultureFocus第32頁第32頁entrepreneurshipUnit1EssentialsofBusiness4.entrepreneurship:EntrepreneurshipisafrequentlyusedconceptinEnglish-speakingcountries,butitisdifficulttodefineandtranslate.Itgenerallyreferstoamanagementconceptcharacterizedbydevelopmentandrenovationandtheabilitytoimplementthisconceptinmarketing.(它指是一個發(fā)展、革新經(jīng)營觀念,以及將這種觀念落實在市場中能力。)Successfulentrepreneurshaveanunshakablebeliefinthemselvesandintheirideas.Theyhavedrives,andcanalwaysbouncebackafterfrustrations.Thatis,nomatterwhatgoeswrong,theycangetupandtryagain.公司家素質(zhì)LanguageandCultureFocus第33頁第33頁refertoUnit1EssentialsofBusinessLanguageandCultureFocus5.referto:提到,涉及;指(是)
1)refertosomebodyorsomething.e.g. Weagreednevertorefertothematteragain. Althoughshedidn’tmentionanynames,everyoneknewwhoshewasreferringto.
2)refertosomebodyorsomethingas.e.g. Helikestobereferredtoas“DoctorKhee”.第34頁第34頁whereUnit1EssentialsofBusinessLanguageandCultureFocus6.“where...”relativeclause:“Where”canbeusedtointroducea relativeclause.e.g.Thecrisishasreachedapointwherethereceiver(破產(chǎn)管理人)will havetobecalledin. Thisisthehotelwherewespentourhoneymoon. Theplacewherehewasgoingisdangerous.“Where”functionsasanadverbialintherelativeclause.Theotheradverbsthatcanintroducerelativeclauseare“when”and“why”.e.g.SherememberedthedaywhenPaulahadfirstwalkedintoher office. ThisistheplacewhereIhidthekey. In1963wemovedtoBoston,wheremygrandparentslived.第35頁第35頁extractUnit1EssentialsofBusinessLanguageandCultureFocus7.extract:extractsomethingfromsomethingelse.拉出;提取 1)toremoveanobjectfromsomewhere,especiallywithdifficulty.e.g.Heextractedanenvelopefromhisinsidepocket. 2)tocarefullyremoveasubstancefromsomethingwhichcontainsit,usingamachine,chemicalprocessetc.e.g.Oilsareextractedfromtheplants.第36頁第36頁distributeUnit1EssentialsofBusiness8.distribute:distributesomethingamong/tosomebody.分發(fā);分派;散布e.g.Clothesandblanketshavebeendistributedamongtherefugees. amandistributingleafletstopassers-byLanguageandCultureFocussynonym:giveout第37頁第37頁9.accomplish:succeedindoingsth.;successfullyfinishdoingsth.;achieve.完畢;達到;實現(xiàn)e.g.Idon’tthinkourvisitreallyaccomplishedanything. Wehaveaccomplishedagreatdealinthelastfewdays.“Accomplished”means“skilled”,soasingercanbe“accomplished”,socanawriterorpainterbe.“Accomplishedfact(既成事實)”,however,isalegalterm,whichmeanssomethingthatisknowntobetrueandcannotbedoubted.“Accomplishment”isthenounform,whichmeans“achievement”or“askill”.e.g.Our15%increaseinsaleslastyearwasamajoraccomplishment. Beingabletoplaythepianowellisoneofhismanyaccomplishments.accomplishUnit1EssentialsofBusinessLanguageandCultureFocus第38頁第38頁ofvalueUnit1EssentialsofBusiness10.ofvalue:值錢,有價值
1)worthalotofmoney.e.g.Thethievestooknothingofvalue.
2)useful.e.g.Ihopethisbookwillbeofvaluetobothteachersandstudents.LanguageandCultureFocus第39頁第39頁beresponsibleforUnit1EssentialsofBusiness11. beresponsiblefor:為……負責;是造成……原因e.g.Allthepilotsareresponsiblefortheirpassengers’safety.Whoisresponsibleforthismess?Smokingisresponsibleformanycasesoflungcancer.responsibilityLanguageandCultureFocus第40頁第40頁12.not...unless...:除非……,就不會…… Here“unless”isusedtointroduceastatementexpressingacaseinwhichan exceptiontoaprecedingstatementmayorwillexist.e.g.Donotleavethebuildingunlessyouareinstructedtodoso. Don’tcallmeattheofficeunlessit’sabsolutelynecessary.Sometimes“not”canbeusedwith“unless”toindicatetheonlycondition.Thenthephrase“notunless”means“onlyif”.e.g.—Willyougowithher? —Notunlessshewantsmeto. Nowheretoland,notunlessyouhadaspaceship.Onlyif:adv.
neverexceptwhen;only,onlywhencallmeonlyifyourcoldgetsworseInconditionalclauses,“unless”isusedtoexpressthatsomethingwillhappenorbetrueifsomethingelsedoesnothappenorisnottrue.Sosimplystated,itisanegative“if”clause“if...not...”.e.g.Unlesssomeextramoneyisfound,thetheatrewillclose. Ithinkyoushouldcomplain—unless,ofcourse,youarehappywiththeway thingsare. Hewon’tgotosleepunlessyoutellhimastory. Ican’tleaveherunlessIknowshe’sallright.notunlessUnit1EssentialsofBusinessLanguageandCultureFocus第41頁第41頁initiateUnit1EssentialsofBusiness13.initiate:toarrangeforsomethingimportanttostart,suchasanofficialprocessoranewplan.開始;發(fā)動e.g.initiateareform開始改革 Theyhavedecidedtoinitiatelegalproceedingsagainstthenewspaper. Intellectualshaveinitiatedadebateonterrorism.LanguageandCultureFocus第42頁第42頁innovativeUnit1EssentialsofBusiness14. innovative:aninnovativeideaorwayofdoingsomethingthatisnew,different,andbetterthanthosethatexistedbefore.創(chuàng)新;有新意e.g.aninnovativeapproachtolanguageteaching innovativeplansforrecyclingwastematerialsLanguageandCultureFocus第43頁第43頁lookforUnit1EssentialsofBusiness15. lookfor:尋找
e.g.Couldyouhelpmelookformycontactlens? Ifyou’relookingforabargain,trythelocalmarket.bargain:n./v.LanguageandCultureFocussynonym:searchfor第44頁第44頁decideonUnit1EssentialsofBusiness16. decideon/uponsomething:tochoosesomethingorsomeoneafterthinkingcarefully對……作出決定e.g.Haveyoudecidedonadateforthewedding?decidetodosth.make/arriveat/cometo/reachadecisionLanguageandCultureFocus第45頁第45頁whetherUnit1EssentialsofBusiness17.“whether...”concessionalclause:“Whether”canbeusedtointroduceaconcessionalclause(讓步從句).e.g.Iwillgo,whetheryoucomewithmeorstayathome. Whetherheisrightorwrong,heusuallywinstheargument. Whetherornotwehadababy,wecouldnotsurvivejustonmysalary. It’snotimportantwhetherhecomeshimselforsendsasubstitute.LanguageandCultureFocus第46頁第46頁bearUnit1EssentialsofBusiness18.bear:tobravelyacceptordealwithapainful,difficult,orupsettingsituation.承擔,忍受,帶給(pasttense:bore;pastparticiple:borne)e.g.Shewasafraidshewouldn’tbeabletobearthepain. Makethewaterashotasyoucanbear. Expertswereworriedthefinancialsystemwouldnotbe abletobearthestrain.LanguageandCultureFocussynonym:stand第47頁第47頁19.辨析pay&payfor: Themostfrequentlyusedformatis“pay(sb.)for(sth.)”.e.g.Howsooncanyoupaymeforthework? Didyoupayforthatcar?“Payfor”mayalsomean“receivepunishmentorsufferingfor(為……而受處分;為……而吃虧/晦氣)”.e.g.Thesepeoplemustbemadetopayfortheircrimes. Hepaiddearlyforhisunfaithfulnesstoher. I’lllethimpayforruiningmychances. Wearepayingforthefinesummerwithawetwinter.今年夏季天氣晴好,而 冬季卻雨水不斷。Ontheotherhand,“pay”meansgivingsomeonemoneyforsomethingyoubuyorforaservice.e.g.Howmuchwouldyouliketopay? You’dgetadiscountforpayingcash. Ipaidhim$5tocutthegrass.After“pay”youcanusethefollowingwordsasobject:bill,cash,cost,credit,debt,dollar,expenses,fee,fine,interest,loan,money,price,salary,rent,sum,tax,wage.Theotherphrasesusing“pay”are:payattentionto,payrespecttosb.,paysb.avisit,orpayavisittoaplace.pay-payforUnit1EssentialsofBusinessLanguageandCultureFocus第48頁第48頁1-ExercisesExercisesUnit1EssentialsofBusinessExerciseIExerciseIIExerciseIIIExerciseIVExerciseVExerciseVIExerciseVII第49頁第49頁1-Exercise-IExerciseIUnit1EssentialsofBusiness1.Whatdoes“business”meaninthetext?2.Whatarethefourbasicfactorsofproduction?3.Whatdoestheterm“l(fā)and”inthistextreferto?4.Whatdoestheterm“l(fā)abor”refertointhispassage?5.Whatisthegeneralmeaningof“capital”ineverydaylanguage?6.Whatdoestheterm“capital”refertoaccordingtothispassage?7.Whatiscalledentrepreneurship?8.Whatresponsibilitiesshouldanentrepreneurtake?9.Whatkindofproblemswillacompanycausetopeoplewhenitgoesbankrupt?10.Whenwilltheentrepreneurmakeaprofitandwhenwillhesufferaloss?I.Readthetextcarefullyagainanddiscussthefollowingquestions.第50頁第50頁1-Exercise-IIExerciseIIUnit1EssentialsofBusiness()1.Whatmaybusinessinclude? a.Sellingproducts. b.Deliveringproducts. c.Manufacturingproducts. d.Alloftheabove.
()2.WhichofthefollowingisNOTcategorizedas“Land”? a.Oil. b.Trees. c.Factoriesandwarehouses. d.Apieceofrealestate.II.Choosethebestanswertoeachofthefollowingquestions.dc第51頁第51頁1-Exercise-IIExerciseIIUnit1EssentialsofBusiness()3.WhichstatementisNOTtrueaccordingtothepassage? a.Capitalnotonlymeansmoneyorwealthbutalsoreferstotheequipmentthatmoneypurchases. b.Theentrepreneuronlyneedstogiveordersandnevermakesthingswithhisownhands. c.Inahighlyindustrializedcountry,laborisgenerallymorementalthanphysical. d.Customersalsoshareintherisksofbusiness.b第52頁第52頁1-Exercise-IIExerciseIIUnit1EssentialsofBusiness()4.Whichofthefollowingbusinessactivitiesoccurfirst? a.Decidingthegeneralpolicesforbusinessoperations. b.Bearingallrisksofthebusiness. c.Lookingfornewproductsornewwaysofmakingthings. d.Bringingtogethertheland,labor,andcapital.()5.Whotakesthebiggestriskwhenabusinessgoesbankrupt? a.Thecreditor. b.Thecustomer. c.Theemployee. d.Theentrepreneur.dd第53頁第53頁1-Exercise-IIIExerciseIIIUnit1EssentialsofBusiness1.________istheactivityofmakinganddistributinggoodsand________.2.________referstothesourcesofrawmaterialsneededforproduction.3.________istheuseofmentalorphysicalworktoproduce________.III.Completethefollowingstatementswiththewordsorexpressionsyouhavelearnedinthistext.LaborBusinessLandservicesgoods第54頁第54頁1-Exercise-IIIExerciseIIIUnit1EssentialsofBusiness4.________meansnotonlywealth,butallthethingsthatworkersuseinproductionanddistributionwhicharepurchasedwithmoney.5.________________istheactivityofcontrollinganddirectingtheotherfactors.6.Ifthemoneyacompanyreceivesisnotenoughtopayforallofthecosts,thedifferenceisthe________.lossCapitalEntrepreneurship第55頁第55頁1-Exercise-IIIExerciseIIIUnit1EssentialsofBusiness7.Whenacompanygoes__________,itisunabletopayits________.8.An___________companyisonewhichcontinuestoprovidenewgoodsandservices.9.Theentrepreneur________businessactivitiesbybringingtogetherland,labor,andcapitaltobeginanew________venture.businessbankruptinnovativeinitiatesdebts第56頁第56頁1-Exercise-IVExerciseIVUnit1EssentialsofBusiness1.___________ toseparate(sth.)intopartsandgiveashare toeachperson2.___________ tosucceedindoing3.___________ tomakegoodsonalargescale4.___________ todo;tocarryon(business)5.___________ nothavingenoughmoneytopaydebts6.___________ tomakesureofgetting(sth.)7.___________ tobuyandsell(goods)bankruptdistributeaccomplishmanufactureconductsecureMerchadiseIV.GivetheEnglishwordsorphrasesaccordingtothemeaningsprovided.第57頁第57頁1-Exercise-IVExerciseIVU
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