家樂(lè)福部門(mén)介紹

CarrefourShiShengStoreOct.2001家樂(lè)福公司歷史HistoryofCarrefour

成立家樂(lè)福SAEstablishmentofCarrefourSA

法國(guó)inFrance

第一家2500平方米的超市Fisthypermarketwith2500m

巴黎附近nearParis

家樂(lè)福標(biāo)志的產(chǎn)生CarrefourofCarrefourlogo

第一家11000平方米的超市FirstHypermarketwith11000m

里昂附近nearLyon195919631966CarrefourShiShengStoreOct.2001家樂(lè)福公司歷史HistoryofCarrefour

家樂(lè)福進(jìn)入股票市場(chǎng)IntroductionintotheStockExchangeMarker

在西班牙開(kāi)設(shè)第一家分店FirstStoreinSpain

在巴西開(kāi)設(shè)第一家分店FirstCarrefourinBrazil

家樂(lè)福政策產(chǎn)生FirstCarrefourPolicy

在阿根廷開(kāi)設(shè)第一家分店CarrefourinArgentina

產(chǎn)生印有家樂(lè)福品牌的產(chǎn)品LaunchingofCarrefourBrandproducts

197019731975197919821985CarrefourShiShengStoreOct.2001家樂(lè)福公司歷史HistoryofCarrefourMarcelFournier學(xué)院CreationofInstituteMarcelFournier在臺(tái)灣開(kāi)設(shè)第一家分店FirststoreinTaiwan購(gòu)買(mǎi)了45家歐洲店P(guān)urchaseofEuromarche:45stores在墨西哥和馬來(lái)西亞開(kāi)設(shè)第一分店FirststoreinMexicoandinMalaysia在中國(guó)開(kāi)設(shè)第一家分店--北京創(chuàng)益佳店Netsales30billionsUS$在泰國(guó)和韓國(guó)開(kāi)設(shè)第一家分店FirststoreinThailandandinKorea198719891991199419951996CarrefourShiShengStoreOct.2001家樂(lè)福公司重要事件最重要的八件事TheTopFacts1.家樂(lè)福第一家超市于1963年在法國(guó)創(chuàng)立CarrefourFirstHypermarket2.家樂(lè)福集團(tuán)1999年2月底368家分店CarrefourGroup1999Feb:368Stores3.家樂(lè)福：在全世界20個(gè)國(guó)家和地區(qū)開(kāi)設(shè)分店Carrefour:Presencein20countriesallovertheworld4.家樂(lè)福在1995年世界零售行業(yè)排名中名列第六Carrefourranked6thintheworldinretailingbusinessin19955.在1996年的凈營(yíng)業(yè)額:300億美元Netsalesin1996:30billionUS$CarrefourShiShengStoreOct.2001家樂(lè)福公司重要事件6.家樂(lè)福在中國(guó)：在1995年開(kāi)設(shè)第一家分店CarrefourChina:1ststorein19957.家樂(lè)福1996年在中國(guó)的購(gòu)買(mǎi)客戶(hù)人次：6，887，113NumberofdebitsinChina:6,887,1138.1999年8月家樂(lè)福集團(tuán)與法國(guó)普美德斯集團(tuán)合并,合并后的集團(tuán)仍名為家樂(lè)福.CarrefourcombinedPromodesGroupinAugust,1999.ThegroupaftercombineisstillnamedCarrefour.9.家樂(lè)福2000年底在中國(guó)已開(kāi)業(yè)的店達(dá)27家CarrefourChina27storesin2000.CarrefourShiShengStoreOct.2001MissionofCarrefour

家樂(lè)福的使命OurMission

我們的使命

OurPeople

我們的員工

OurResources

我們的方法

Alloureffortsaredirectedtowardscustomersatisfaction.Ourretailingactivitiesseektomeetchangingcustomerdemands,intermsofproductselectionandquality,atthemostcompetitiveprices

我們盡一切努力最大程度地滿(mǎn)足顧客的要求．我們的零售行業(yè)通過(guò)選擇商品，提供最佳品質(zhì)及最低價(jià)格，以滿(mǎn)足客戶(hù)多變的要求．

Highly-motivatedassociatesareourmainasset.Individualinitiativeanddelegationofresponsibilitiesarecarriedoutinaspiritofsolidarityandcommoninterest.

我們最主要的財(cái)產(chǎn)是士氣高昂的員工.每一個(gè)員工應(yīng)在團(tuán)結(jié)奮斗及目標(biāo)一致的基礎(chǔ)上，充分發(fā)揮主動(dòng)性及責(zé)任。Ourbusinessisbasedonsimple,straightforwardconcepts.Toremaincompetitive,weconstantlyadaptourresourcestoachieveoptimaldistributionefficiency.

我們的理念簡(jiǎn)單而直接．為了在競(jìng)爭(zhēng)中取得優(yōu)勢(shì)，我們必須最大限度地使用資源使之發(fā)揮作用。

CarrefourShiShengStoreOct.2001Customersatisfactionfirst顧客滿(mǎn)意為優(yōu)先SALESCLERKEMPLOYEECASHIER營(yíng)業(yè)員職員收銀員

ASSISTANTDEPARTMENTHEADSECTIONHEAD

助理課長(zhǎng)處長(zhǎng)

STOREMANAGER店經(jīng)理

REGIONALMANAGER區(qū)經(jīng)理GENERALMANAGER總經(jīng)理CarrefourShiShengStoreOct.2001OURGOAL

我們的目標(biāo)

OURVALUES

|我們的價(jià)值

Weaimtobeaninternationalforcewithasignificantpresenceineachmarket.Byconstantlyseekingtogainmarketshare,wewillstrengthentheGroup'sindependenceandraiseitsvalueoverthelongterm我們的目標(biāo)是成為一個(gè)國(guó)際性公司，并在每個(gè)市場(chǎng)中占有重要比例。通過(guò)市場(chǎng)占有率的擴(kuò)大，我們將不斷加強(qiáng)公司的獨(dú)立性及增加公司長(zhǎng)期的企業(yè)價(jià)值。

Weaimtodevelopmutuallybeneficialsynergieswithallourbusinesspartner.Weseektoadapttothespecificenvironmentofeachcountrywhereweoperateandtoserveasabenchmarkintermsofbusinessvalueswhereverwearepresent.我們強(qiáng)調(diào)協(xié)調(diào)與合作伙伴之間的關(guān)系，增進(jìn)雙方共同的利益。我們要盡力融合各國(guó)特殊的環(huán)境，成為同業(yè)間的楷模。家樂(lè)福的使命MISSIONOFCARREFOURCarrefourShiShengStoreOct.2001我們的一切工作的核心

是為了讓顧客滿(mǎn)意。CustomerSatisfaction

顧客滿(mǎn)意AllOurEffortsMustBeDirectedTowards

CustomersSatisfaction.CarrefourShiShengStoreOct.2001CarrefourFourPolicies

家樂(lè)福四大政策M(jìn)anagementLevel

管理層Assets

資產(chǎn)Merchandise商品AllEquipmentingoodcondition

所有器材處于良好狀態(tài)Price

價(jià)格Clean

干凈Full

滿(mǎn)Listentocustomers

傾聽(tīng)客戶(hù)需要Competitorssurvey

競(jìng)爭(zhēng)調(diào)查Finance

財(cái)

務(wù)AnalysisofmonthlyDepartmentbulletin

每月部門(mén)報(bào)告分析Reactwhendisparitiesbetweenbudgetandactual當(dāng)財(cái)政預(yù)算與實(shí)際開(kāi)銷(xiāo)出現(xiàn)不同時(shí)應(yīng)作出反應(yīng)Checkfollow-upofprocedures

檢查跟蹤工作程序Workonannualbudget

制定年度財(cái)政預(yù)算Getthebestassortment

作出最好貨品分類(lèi)排列g(shù)etthebestconditions

提供最好的條件Reacttocompetitor'spricelevel

對(duì)競(jìng)爭(zhēng)對(duì)手的價(jià)格作出反應(yīng)Checkvolumeordersandsalesquantities

檢查銷(xiāo)售量pushforpromotions

促銷(xiāo)Communicationwithnegotiator

與談判者交流人力

資源Knowyourstaff了解員工Train

培訓(xùn)Communication交流Initiative&creative

主動(dòng)性與創(chuàng)造性L(fǎng)inkbetweenmanagementteamandmyteam

管理團(tuán)隊(duì)和我的團(tuán)隊(duì)之間的練習(xí)R

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nCarrefourShiShengStoreOct.2001CarrefourChina家樂(lè)福世界分布CarrefourShiShengStoreOct.2001AsiaRegion

亞洲地區(qū)

CarrefourShiShengStoreOct.2001CarrefourChina家樂(lè)福中國(guó)

CarrefourShiShengStoreOct.2001Central/South-westRegion

家樂(lè)福中西區(qū)CarrefourShiShengStoreOct.2001CarrefourConcepts

家樂(lè)福的理念CustomerSatisfactionFirst!

顧客的滿(mǎn)意為優(yōu)先

Onestopshopping

一次購(gòu)足

Lowprice

超低售價(jià)

FreeParking

免費(fèi)停車(chē)

SelfService

自助式服務(wù)

FreshnessandQuality

新鮮和品質(zhì)

CarrefourShiShengStoreOct.2001店長(zhǎng)StoreManager雜貨ConsumerGoods家電Appliance日用百貨Bazaar生鮮Fresh服務(wù)部門(mén)Service紡織TextileCarrefourShiShengStoreOct.2001雜貨處ConsumerGoods15課Perishable冷凍冷藏食品14課DryGrocery干性副食12課Cosmetics化妝用品10課Drink煙酒飲料11課Cleaning清潔用品CarrefourShiShengStoreOct.200120課Delicatessen熟食21課Fishery魚(yú)22課FruitVegetable蔬菜23課Bakery面包24課Butchery精肉26課Restaurant冰吧生鮮處FreshCarrefourShiShengStoreOct.2001日用百貨Bazaar33課Leisure休閑百貨32課Culture文化用品31課HouseKeeping家用百貨30課DIY手工制品34課Gardening園藝35課CarAccessories汽車(chē)配件CarrefourShiShengStoreOct.2001家用電器Appliance44課TV&Video視聽(tīng)器材43課Sound/Version音響42課PhotoCineOpticals手機(jī)/照相器材41課SmallAppliance小家電40課BigAppliance大家電45課Computer電腦CarrefourShiShengStoreOct.2001紡織處Textile62課SeasonalTextile季節(jié)性服飾61課PermanentTextile非季節(jié)性服飾60課Footwear鞋65課HouseLine家用紡織品66課PersonalAccessories服飾配件CarrefourShiShengStoreOct.2001服務(wù)部門(mén)Service90Cashier收銀部91AC財(cái)務(wù)部92Security保安部93Maintenance維修部94Management管理部門(mén)95IT電腦部96RY收貨部97OP訂貨部CarrefourShiShengStoreOct.200110課飲料煙酒Dept10DrinkCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200111課清潔用品Dept11CleaningCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200112課化妝用品Dept12CosmeticsCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200114課干性副食Dept14DryGroceryCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200115課冷凍冷藏食品Dept15PerishableCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200120DeptCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200121DeptCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200122DeptCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200123DeptCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200124DeptCarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200126DeptRestaurant餐廳CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200130DeptDIY自助工具CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200131DeptHousingKeeping日常用品CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200132DeptCulture文化用品CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200133DeptLeisure休閑用品CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200134DeptGardening園藝CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200135DeptCarAccessary汽車(chē)配件CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200140DeptBigAppliance大家電CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200141DeptSmallAppliance小家電CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200142Dept手機(jī)/照相器材CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.2001CarrefourShiShengStoreOct.200143/44Dept音響/視聽(tīng)CarrefourShiShengStoreOct.2001Carrefour