華勝信泰品牌基因識(shí)別指南-ok版

品牌別 南BRANDDNAIDENTIFICATIONMANUALVSETTANINFORMATIONINDUSTRYDEVELOPMENT ALLRIGHT

BrandDNAIdentificationVsettaners

WHOWEARE,WHATWEDO

BrandDNAIdentification 輻射全TOP產(chǎn)業(yè)生態(tài)鏈的集群企 承載了國(guó)家可信、開(kāi)放、高端計(jì)算系 目

BrandDNAIdentification國(guó)際商業(yè)機(jī) （IBM）IBMTOP聯(lián)合TOP可信技 可信 國(guó)

BrandDNAIdentification技術(shù)的

BrandDNAIdentification

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BrandDNAIdentification

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BrandDNAIdentification品 DNADNA重構(gòu)產(chǎn)業(yè)生態(tài)系統(tǒng)DNA繁衍視覺(jué)識(shí)別體系Brand

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BrandDNAIdentification洞察品牌基石，從中提取品牌DNATrustTOTO產(chǎn)業(yè)結(jié)構(gòu)Brand

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BrandDNAIdentifcation 可 高性 可 可Brand

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BrandDNAIdentification Brand

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BrandDNAIdentificationTOPTOPIBMTOP聯(lián)合Brand

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BrandDNAIdentifcation輻射TOP全生 的企業(yè)集承載國(guó)家可信開(kāi)放高端計(jì)算系 目一體兩翼TO可信開(kāi)放高計(jì)算機(jī)系項(xiàng)3：數(shù)據(jù)庫(kù)Brand

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VISION

BrandDNAIdentification品牌DNA TTO結(jié)構(gòu)Brand

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BrandDNAIdentificationOPE PLATFORTUSTBrand

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BrandDNAIdentification

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PLATFORM穩(wěn)重穩(wěn)重責(zé)創(chuàng)創(chuàng) TUST品牌DNA基礎(chǔ)架

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BrandDNAIdentification我們的LOGObase addsome Brand

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BrandDNAIdentification結(jié)束，我們始終堅(jiān)信：外憂(yōu)內(nèi)患的過(guò)去已經(jīng)結(jié)華勝信泰將構(gòu)筑一個(gè)更加安全可信的中國(guó)IT新時(shí)代一個(gè)產(chǎn)業(yè)集群，將在這個(gè)平臺(tái)生生不息的運(yùn)轉(zhuǎn)未來(lái)已經(jīng)來(lái)臨，我們已經(jīng)就緒Brand

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BrandDNAIdentification信TOP信TOP華TOP及行業(yè)對(duì)TOP及行業(yè)對(duì)TOP產(chǎn)業(yè)的決

科TOP產(chǎn)業(yè)所屬高精尖ITBrand

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BrandDNAIdentification中 內(nèi)Brand

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BrandDNAIdentification類(lèi)品優(yōu)劣縮寫(xiě)IBMEMC簡(jiǎn)潔，高度凝不適合充分詮釋品單詞箭牌ARRO品牌關(guān)聯(lián)度選詞空間極傳統(tǒng)易讀易存在地域局限創(chuàng)詞LenovoLegend＋novo拉丁詞“新”賦予品牌豐富內(nèi)涵選詞不過(guò)于生僻，否則不易意譯美的Midea品牌內(nèi)涵豐選詞有難度重復(fù)幾率音譯榮事達(dá)Royastar易讀易記，關(guān)聯(lián)度音譯于意義結(jié)合難度Brand

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OurName

BrandDNAIdentification來(lái)自 自創(chuàng)品 ”（BIPA）多年研究結(jié)果表明語(yǔ)音上包含 音CKPT等，或以AIS作為品牌首字母Brand

DNA

OurName

BrandDNAIdentification從品 層面，6個(gè)左右的字 率74-588% 90% 92% 94% 96% 98%100%

鎖定在6-7個(gè)字母，適合品 Brand

DNA

OurName

BrandDNAIdentification策略1：命名最大程 品牌DNA 內(nèi)策略4：鎖定在6-7個(gè)左右的字母，適合品牌后期 valuewe（音）：我們

Vsettan將品牌元素極簡(jiǎn)后，提取出象征勝利之手勢(shì)—同時(shí)為“We”的發(fā)音

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BrandDNAIdentification85%BLACKBrand

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BrandDNAIdentification85%BLACKBrand

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BrandDNAIdentification

責(zé)任創(chuàng)新Brand

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Vision

Colors

BrandDNAIdentificationPositive3-colorlogoPANTONECoolGray3C(27%Black)PANTONECoolGray10C(72%Black)PANTONEOrange021C(C0M79Y91K0)

PositivesolidlogoForuseonapplicationssuchaspresadvertisementsand1-color(blackandwhite)printreproduction.Alsoforusewithspecificreproductiontechniquessuchasfoilblocking,embossing,de-bossingandembroidery

PositivegrayscalelogoForuseonapplicationssuchaspresadvertisementsand1-color(blackandwhite)printreproduction.Alsoforusewithspecificreproductiontechniquessuchasfoilblocking,embossing,de-bossingandembroideryBrand

DNA

BrandDNAIdentificationNegative3-colorPANTONECoolGray3C(27%Black)PANTONEOrange021C(C0M79Y91K0)

NegativesolidForuseonapplicationssuchaspressadvertisementsand1-color(blackandwhite)printreproduction.

NegativegrayscaleForuseonapplicationssuchaspressadvertisementsand1-color(blackandwhite)printreproduction.Brand

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BrandDNAIdentification 可控實(shí)現(xiàn)自主可達(dá)到安全可 及文本的影響，禁在使用中應(yīng)盡可能的給予我們的LOGO更加自信和明確的呼吸空間。Brand

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BrandDNAIdentification Brand

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BrandDNAIdentificationBrand

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BrandDNAIdentificationBrand

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BrandDNAIdentificationBrand

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BrandDNAIdentificationBrand

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BrandDNAIdentificationBrand

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BrandDNAIdentification12mm12mm300mm12mm12mm300mm45mm350mm63mmBrand

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BrandDNAIdentificationBrand

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BrandDNAIdentificationBrand

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兩字人名信息位置平衡調(diào)Ray

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郝莊華勝信泰信息產(chǎn)業(yè)發(fā)市海淀區(qū)學(xué)清路8號(hào)科 VsettanInformationIndustryDevelopmentCo.,

r華勝信泰信息r 中心A座

華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座

HaidianDistrict,Beijing

HaidianDistrict,Beijing

HaidianDistrict,Beijing

現(xiàn)方案調(diào)整說(shuō)

三字人名信息位置平衡調(diào)華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座VsettanInformationIndustryDevelopmentCo.,.HaidianDistrict,Beijing

華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座層VsettanInformationIndustryDevelopmentCo.,HaidianDistrict,Beijing

代雙

華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座層VsettanInformationIndustryDevelopmentCo.,HaidianDistrict,Beijing

HR& 三字人名信息位置平衡調(diào) 英文超出限定按三字人名信息位置平衡調(diào)雙

HR&華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座VsettanInformationIndustryDevelopmentCo.,.HaidianDistrict,Beijing

華勝信泰信息產(chǎn)業(yè)發(fā) 中心A座層VsettanInformationIndustryDevelopmentCo.,HaidianDistrict,Beijing

Brand

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華勝信泰信息產(chǎn)業(yè)發(fā)

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BrandDNAIdentification

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From發(fā)布部

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BrandDNAIdentification 員工名員工名 Brand

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