佳能數(shù)碼相機(jī)廣告

Unitone:AdvertisementWelcometotheunitandreadingCanyouguesswhatdotheyadvertise?

Commercialadvertisements

PublicserviceadvertisementsDiscussion:Canyoutelluswhichadvertisementsattractyoumost?Why?Wheredoweseetheseads?

Onbillboards,ontheinternet,onTV,innewspapers,inmagazines,orinleafletsgivenoutinthestreets.Aretheygoodadvertisements?Why?

Theirexitingimages,brieflanguagesandcreativeideasattractustobuytheproductorleadustodowhattheytellus.(1)Whoisthegirlintheillustration?(2)Howdoyoufeelwhenyouseethechildinthebigeyes?(3)Whatwouldyouliketodoforthechildafterseeingthisadvertisement?(4)WhydoestheadvertisementsayThereishopeforallofus?(5)Fromthisposter,doyouknowwhatdoyouthinkthepurposeofProjectHopemean?Thereishopeforallofus!ProjectHope!(1)Whatdotheillustrationsmean?(2)Whatproblemdotheposterswanttohighlight?(3)Afterseeingthetwoadvertisement,whatwillyoudo?(1)Whatkindofpeopledoyouthinkwillbuythiskindofthings?(2)DoyouthinkthisadvertisementwillsuccessfullypersuadepeopletobuythisShampoo?Why?Discussion:(1)Whichadvertisementdoyoumakeyouwanttobuyaproductorservice?Why?(2)Whichadvertisementsmakeyouthinkaboutproblemsinsocietyoraboutpeoplewhoneedhelp?Why?(3)Doyoubelievethatadvertisementstellusthecompletetruth?Whyorwhynot?Firstreading1)Whatdoadvertisementsencouragepeopletodo?2)WhatdoesPSAsstandfor?3)WhatarePSAsmeanttodo?Readthearticleoncemoreandfindtheanswerstothefollowingquestions1)Whereareadvertisementsmostcommonlyfound?2)Whatisthedifferencebetweencommercialadvertisementsandpublicserviceadvertisements?3)Whyaresomeoftheadvertisementscleveraccordingtothearticle?4)WhendidChinabeginanationwidepublicserviceadvertisingcampaign?5)WhyshouldwefollowtheadviceinPSAs?Answerthequestions1)Whereareadvertisementsmostcommonlyfound?2)Whatisthedifferencebetweencommercialadvertisementsandpublicserviceadvertisements?Billboards,newspapers,magazines,theinternet,radioandtelevisionarethemostcommonplacestofindadvertisements.Acommercialadvertisementisonewhichsomeonehaspaidfortopromoteaproductorservice.PSAsareoftenplacedforfree,andintendedtoeducatepeopleabouthealth,safety,oranyotherissuewhichaffectspublicwelfare.3)Whyaresomeoftheadvertisementcleveraccordingtothearticle?4)WhendidChinabeginanationwidepublicserviceadvertisingcampaign?5)WhyshouldwefollowtheadviceinPSAs?Becausemostadvertisementsdon’ttellyouthecompletetrutheveniftheydon’tlie.In1996.BecauseallofthePSAsaremeanttobehelpful,andwecanoftenlearnalotbyfollowingtheadvicetheygive.Readthefollowingsentencesanddecidewhethertheyaretrueorfalseaccordingtothearticle1)Advertisementsarefoundinmanyplaces.()2)PSAsareonlyfoundinnewspapers.()3)Alladvertisementstellthecompletetruth.()4)PSAsandcommercialadsusesomeofthesamemethods.()5)Commercialadscanoftengiveussomevaluableinformationabouthowtoliveourlives.()6)AnadwarningpeopleagainstsmokingisanexampleofaPSA.()TTTFFFWhatdoyouthinktheymean?1.persuasivea.sending(children)mittingsuicideh.happenthroughoutacountrybecfghadCommercialadsPublicserviceadsAretheycommercialadvertisementsorPSAs?1)MakeitpossiblewithCanon.

佳能數(shù)數(shù)碼相機(jī)廣告告2)Thedailymodern日日產(chǎn)（尼桑））汽車廣告3)PlannedParenthoodChildrenbychoice,Notbychance4)There’snobetterwaytofly.

德國國漢莎航空5)Thepowerofdreams本本田汽車車廣告6)MakePovertyHistory7)Likenoother索索尼產(chǎn)品廣告告8)TakeTOSHIBA,taketheworld.9)Onebyonetheystepforward:anurse,ateacher,ahomemaker.Andlivesaresaved.10)Wecanbeatextremepoverty,starvation,AIDS.Butweneedyourhelp11)Thechoiceofanewgeneration.新一代代的選擇?！偈驴蓸窐?2)Askformore渴望望無限——百百事流行鞋13)Impossiblemadepossible使使不可能為為可能——佳佳能打印機(jī)14)We'renotaskingforyourmoney;we'reaskingforyourvoice.CAs:PSAs:1\2\4\5\7\811\12\133\6\9\10\14Readingstrategy:readingexpositorywritingIntroductionofsubjectSupportingdetailsConclusionAnexamplefromourtextTheopinion:Evenifanaddoesnotlie,itdoesnotmeanittellsyouthecompletetruthSupportingdetails:Allitsaysisthatitfightsitandthatisnotthesamethingatall.Theconclusion:Wemustnotfallforthiskindoftrick!Readthepassageagainanddecidethemainideasforeachparagraphafterdiscussion.Para1Para2Para3Para4Advertisementsareimportantandpopularinourdailylife.Wehavetwotypesofadvertisementsinallkindsofmedia.Weshouldnotbelievealltheadvertisements.Publicserviceadsalwaystellusthetruth.DiscussionWhat’syouropinionofadvertisements?Doingbusinesswithoutadvertisementsislikewinkatagirlinthedark.Youknowwhatyouaredoing,butnobodyelsedoes.------StewartH.Britt做生意沒廣告告猶如在女孩孩眨眼．你知知道你在做什什么，但沒有有其他人知道．－－－布列特特Youcantelltheidealsofanationbyit’sadvertisements.------NormanDouglas從一個國家的的廣告可以看看出這個國家家的理想．－－－道格拉拉斯HomeworkRevisethetextwestudiedtodayandtrytoretellthepassageinyourownwords.FinishPartFwithyourpartnertogether.Finishthegap-informationexerciseinPartEbyyourself9、靜夜四無鄰鄰，荒居舊業(yè)業(yè)貧。。12月-2212月-22Saturday,December31,202210、雨中黃葉葉樹，燈下下白頭人。。。02:47:4502:47:4502:4712/31/20222:47:45AM11、以以我我獨(dú)獨(dú)沈沈久久，，愧愧君君相相見見頻頻。。。。12月月-2202:47:4502:47Dec-2231-Dec-2212、故故人人江江海海別別，，幾幾度度隔隔山山川川。。。。02:47:4502:47:4502:47Saturday,December31,202213、乍見翻翻疑夢，，相悲各各問年。。。12月-2212月-2202:47:4502:47:45December31,202214、他鄉(xiāng)生白白發(fā)，舊國國見青山。。。31十二二月20222:47:45上上午02:47:4512月-2215、比比不不了了得得就就不不比比，，得得不不到到的的就就不不要要。。。。。十二二月月222:47上上午午12月月-2202:47December31,202216、行動出成果果，工作出財(cái)財(cái)富。。2022/12/312:47:4502:47:4531December202217、做前前，能能夠環(huán)環(huán)視四四周；；做時時，你你只能能或者者最好好沿著著以腳腳為起起點(diǎn)的的射線線向前前。。。2:47:45上上午2:47上上午午02:47:4512月月-229、沒沒有有失失敗敗，，只只有有暫暫時時停停止止成成功功！！。。12月月-2212月月-22Saturday,December31,202210、很很多多事事情情努努力力了了未未必必有有結(jié)結(jié)果果，，但但是是不不努努力力卻卻什什么么改改變變也也沒沒有有。。。。02:47:4502:47:4502:4712/31/20222:47:45AM11、成功就就是日復(fù)復(fù)一日那那一點(diǎn)點(diǎn)點(diǎn)小小努努力的積積累。。。12月-2202:47:4502:47Dec-2231-Dec-2212、世間成事事，不求其其絕對圓滿滿，留一份份不足，可可得無限完完美。。02:47:4502:47:4502:47Saturday,December31,202213、不知香積寺寺，數(shù)里入云云峰。。12月-2212月-2202:47:4502:47:45December31,202214、意志志堅(jiān)強(qiáng)強(qiáng)的人人能把把世界界放在在手中中像泥泥塊一一樣任任意揉揉捏。。31十十二二月20222:47:45上上午02:47:4512月月-2215、楚塞三三湘接，，荊門九九派通。。。。十二月222:47上午午12月-2202:47December31,202216、少年十十五二十十時，步步行奪得得胡馬騎騎。。2022/12/312:47:4502:47:4531December202217、空山山新雨雨后，，天氣氣晚來來秋。。。2:47:45上上午2:47上上午午02:47:4512月月-229、楊柳散和和風(fēng)，青山山澹吾慮。。。12月-2212月-22Saturday,December31,202210、閱閱讀讀一一切切好好書書如如同同和和過過去去最最杰杰出出的的人人談