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1、 國(guó)家開(kāi)發(fā)大學(xué)商務(wù)英語(yǔ)4形考答案第一單元一、選擇填空題(每題10分,共5題)?Sure,noproblem.First,goseeCindyandtellherwhereyouregoingandwhen.選擇一項(xiàng):C.CanyoufillmeinHeyKyle,guesswhat!ThebossissendingmetoEuropeforamarketingseminarnextmonth.Youvebeenitchingtogoonabusinesstripformonths.選擇一項(xiàng):Iamsorrytohearthat.Great!Youmustbehappy.Sowhat?Ifyou

2、areintendingjustoneSchengencountry,youwillneedtoapplyfortheSchengenvisadirectlywiththeembassyorconsulateofthatparticularcountry.選擇一項(xiàng):tovisitvisitingvisitedCanyoufillme?Ineedsomedetailedinformation.選擇一項(xiàng):inupout題目5題干Travellerschecksaregenerallysmallfacevalue.選擇一項(xiàng):atonofHowwouldyouliketogo?選擇一項(xiàng):Illgeti

3、ntouchwiththerailroadIdliketoflytoFrankfurtforastayoftwodaysIexpecttodepartforFrankfurtonSunday,September1st?Yes,businessclass.選擇一項(xiàng):WillyouflybusinessclassWhendoyouplantoleaveWhereshallImakehotelreservationPleaseanopenreturnflightfromBarcelonatoFrankfurt.選擇一項(xiàng):papertextbookTravellers,whenthechecks,ha

4、vetosignthechecksinthepresenceofthebankorserviceclerks.選擇一項(xiàng):buybuyingtobuyWeusedtocashadvances.選擇一項(xiàng):hadhavinghave標(biāo)記題目題干behalfofVancouverC&SIntlTradeCorp.,Iampleasedtoinviteyouandyourcolleaguestovisitus.選擇一項(xiàng):ForOnInYoucandownloadandprintofftheonline.選擇一項(xiàng):fromformformalManyofthebanksandtravelservicesi

5、nthewesterncountriesprovideconvenienceforthetravellersbyissuingtravellers.選擇一項(xiàng):checkscashcreditcards完形填空:選擇正確答案,補(bǔ)全文章(每題10分)。HowtoScheduleYourVisaAppointmentPaymentcanbemadewithaUnionPaydebitcardorincash.Youcan回答directlythroughthewebsite,theCallCenter,orataCiticbankATM.IfpayingataCiticbankbranch,youc

6、anpaywithaUnionPay回答orwithcash.Ifyouprefertopayincash,theappointmentwebsitewillproduceabankdepositslip回答onthetypeofappointmentforwhichyouhaveregistered;thedepositslipwillindicatehowmuchyoumustpay.Youmustprintthisbank回答,logofftheappointmentsite,proceedtoalocalCiticbankbranch,presentthebankdepositslip

7、,paytherequestedamount,obtainanoriginalbankreceiptforthetransaction,logbackintothe回答,andenterthebankreceiptconfirmationnumberintotherequestedfield.BCACA翻譯:為句子選擇正確的翻譯(每題10分)。Canyoufillmein?回答你能替代我一下嗎?你能為我填寫(xiě)嗎?你能向我詳細(xì)介紹一下嗎?二、2.Notallrestaurantsacceptthecard.回答所有酒店都不接受此卡。并非所有酒店都接受此卡。所有酒店接受的不是此卡。3.Weusedt

8、ohavecashadvances.回答我們以前是預(yù)支現(xiàn)金。我們使用已有的現(xiàn)金。我們習(xí)慣了預(yù)支現(xiàn)金。三、4.Letmeknowhowyoulikelivingoutofasuitcase.回答到時(shí)候告訴我沒(méi)有旅行包你是怎么活下來(lái)的。到時(shí)候告訴我你是怎么帶著旅行包生活的。到時(shí)候告訴我你怎么那么喜歡帶著旅行包生活。5.Itisveryprofitablefortheissuingofficestofinancethefundstheycollectbyissuingtravellerschecks.回答對(duì)發(fā)行機(jī)構(gòu)來(lái)說(shuō),發(fā)行旅行支票提供融資便利是有利可圖的。對(duì)發(fā)行機(jī)構(gòu)來(lái)說(shuō),融資有利可圖,他們征集資金

9、,發(fā)行旅行支票。對(duì)發(fā)行機(jī)構(gòu)來(lái)說(shuō),征集資金,發(fā)行旅行支票,融資等,都是有利可圖的。SchengenVisaApplicationStepsIdentifythecountryorcountriesyouwillbetravellingto.Itisparticularlyimportanttoknowwhichcountriesyouaretravellingtobecauseitdetermineswhereandhowyouaregoingtosendyourapplication.IfyouareintendingtovisitjustoneSchengencountry,youwilln

10、eedtoapplyfortheSchengenvisadirectlywiththeembassyorconsulateofthatparticularcountry.IfyouareintendingtovisittwoormoreSchengencountries,yourapplicationmustbesenttotheembassyorconsulateofthecountrythatshallbeyourmaindestination.IfyouareintendingtovisitseveralSchengencountries,butdonothaveamaindestina

11、tion,youshouldapplyforthevisaattheembassyorconsulateofthefirstSchengencountryonyourtravelitinerary.FilloutanapplicationformbeforehandtoobtainaSchengenvisa.Youcandownloadandprintofftheformonline.PreparealltherequirementsforyourSchengenvisaapplication.Dependingontheconsulateorembassy,youarerequiredtos

12、howthefollowingdocuments:AvalidnationalpassportEvidenceshowingthepurposeofyourtrip(e.g.hotelreservations)ProofofmedicalinsuranceAround-triptravelticketProofoffundsChecktheprocessingtimetoensureyougetyourSchengenvisaontime.Theprocessingtimevariesperembassy,soitisimportanttotaketheprocessingtimeintoac

13、countwhenplanningyourtrip.Thispassageismainlyabout回答.whatisaSchengenvisawhocanapplyforaSchengenvisahowtoapplyforaSchengenvisaIfyouareintendingtovisittwoormoreSchengencountries,youwillneedtosendyourapplication回答.totheembassyorconsulateofthecountrythatshallbeyourmaindestinationdirectlywiththeembassyor

14、consulateofthatparticularcountrytotheembassyorconsulateofthefirstSchengencountryonyourtravelitineraryYoucandownloadandprintofftheform回答.viayourphoneontheInternetbyyourfriendsYouarerequiredtoshowthefollowingdocumentsEXCEPT回答.around-triptravelticketavalidnationalpassportabirthcertificateTheprocessingt

15、imeis回答perembassy.differentthesamesimilar第二單元、選擇填空題(每題10分,共5題)題干Theclientsaidhehadtosendamonitorbackthreetimesbeforetheproblemwassolved.Doyouhaveareasonforthis?選擇一項(xiàng):Well,IwonderwhethertherecentlayoffsareaffectingthequalityofourcustomerserviceWhatdoyouthink?ButIhavenoideaThatstheclientsownproblem,Igu

16、essWhatisthedistancebetweenthenewbuildingandyouroffice?選擇一項(xiàng):ItisneartothebusstopItisabout15kilometersItisveryclose題干Someofthecustomerscomplaintsseem.選擇一項(xiàng):inacceptable精選文庫(kù)精選文庫(kù) - unacceptableunaccepted題干Somestoresevenofferlanesforcustomerswith10itemsorlesstocheckoutquickly.選擇一項(xiàng):expireexpressexact題干Cus

17、tomersoftenremaintoabusinessthathasexcellentserviceeveniftheirpricesarehigh.選擇一項(xiàng):loyalloyallyloyaltyHello,isthatSailMovingCompany?選擇一項(xiàng):Yes,thisisJackspeaking.Thanksforcalling.WhatcanwedoforyouYes,ImJack.Thanksforcalling.WhatcanwedoforyouYes,speaking.WhatcanIdoforyouThecustomerservicerepresentativewi

18、lloftenallowcustomerstoexchangetheproducttheyboughtorreturnitforafull.選擇一項(xiàng):compensationrepayrefund題干thesituationmaybe,makesurethatyoudontleaveyourcustomerwithanunansweredquestion.選擇一項(xiàng):WhateverWheneverHowever題干Ifthingshave,thepersonyouretalkingtowillwanttoknowthereasons.選擇一項(xiàng):gotupgonewrongturneddownW

19、hatdoesthecustomerscomplaintsay?選擇一項(xiàng):Hesayshewillwriteusathank-youletterHesayshehasntgottenbackthemonitorforrepairsHewantstoknowwhetherwecouldgivehimadiscountTheAmericanideaofcustomerserviceiseachcustomerthecenterofattention.選擇一項(xiàng):madetomakemakeCustomerswontfindstoreclerkssittingaround.選擇一項(xiàng):watchingT

20、VorplayingcardstowatchTVorplaycardswatchingTVortoplaycardsIfanyofthearticlesaredamagedduringmove,youmaymakeaforcompensationwithourcompany.選擇一項(xiàng):requestdemandclaimHowdoyoucalculatethefeeifweaskyoutomovetheofficefurniture?選擇一項(xiàng):Wecangiveyoua10%discountSorry,wearenotavailablethesedaysThecostdependsonthef

21、loortomoveto,thedistancebetweentwoplacesandtheamountofthefurnituretomoveLookingyourcustomersintheeyeshowsthatwearelisteningtothemandhearing選擇一項(xiàng):whyaretheysayinghowaretheysayingwhattheyaresaying二閱讀理解/翻譯/完形填空(題型隨機(jī))(共50分)完形填空:選擇正確答案,補(bǔ)全文章(每題10分)。Customerserviceistheserviceorcarethataconsumerreceivesbefo

22、re,duringandafterapurchase.Itsoneofthefactorsthatcomeintoplaywhenaconsumerisdeterminingbuyingvalue,theotheristhequalityoftheproductorservicethatisbeing回答.Consumersoftenmustencounteranexperiencetonotonlybeasatisfiedcustomer,butaloyalcustomer.Customerserviceisapartofthatexperience.Topnotchservicewillc

23、reate回答andareturningcustomer,whichiswhatweallmuststrivefor.Excellentcustomerserviceis回答tobusinessestoday.Itsacomponentthatisoftenmissing,unfortunately.Howdoyouprovidegreatcustomerservice?Alwaysmakeyourcustomera回答.Greettheminafriendlymanner,whetherthatbeviatelephone,emailorinperson.Letthemknowyouaret

24、heretohelpandthatyouwilltakecareofthem,notonlybeforethesalebutafteraswell.Afterall,inathrivingbusinesscustomersarenot回答;itsarequirementforbusinessestosurvive.選自: HYPERLINK http:/marketing.abo http:/marketing.abo/od/plantutorialsandsamples/a/What-Is-Customer-Service.htmDEACB閱讀理解:根據(jù)文章內(nèi)容,把每一段和其所談?wù)摰脑掝}相匹

25、配(每題10分)。CustomerServiceTheAmericanideaofcustomerserviceistomakeeachcustomerthecenterofattention.Andwhereveryougo,goodcustomerservicemeansmakingcustomersfeelspecial.回答Whencustomersgettoastore,theyaretreatedashonoredguests.CustomersdontusuallyfindstoreclerkssittingaroundwatchingTVorplayingcards.Inste

26、ad,theclerksgreetthemwarmlyandoffertohelpthemfindwhattheywant.Customersusuallydonthavetoaskhowmuchitemscost,sincepricesareclearlymarked.回答Whencustomersarereadytocheckout,theycangotothenearestandshortestcheckoutlane.Goodstoresopennewcheckoutlaneswhenthelineupsgettoolong.Someevenofferexpresslanesforcu

27、stomerswith10itemsorless.Aftertheypayfortheirpurchases,customersreceiveasmileandawarm“thankyouandhaveaniceday”fromtheclerk.回答InAmerica,customerservicecontinueslongafterthesale.Manyproductscomewithamoney-backguarantee.Expensiveitemslikecars,computersorstereosoftenhaveawarrantythatensurestrouble-freeu

28、seforaperiodofayearormore.Advertisementsregularlyincludethemotto,“Yoursatisfactionisguaranteed”.Soifthereisaproblemwiththeproduct,customerscantakeitback.Thecustomerservicerepresentativewilloftenallowthemtoexchangetheitemorreturnitforafullrefund.回答CustomerserviceinAmericagrowsoutofthebelieftha“tthecu

29、stomerisalwaysright”.Ifapersonreceivespoorservicefromastore,heprobablywillavoidshoppingthereinthefuture.Ontheotherhand,customersoftenremainloyaltoabusinessthathasexcellentserviceeveniftheirpricesarehigh.回答B(yǎng)DEAC翻譯:為句子選擇正確的翻譯(每題10分)。TheAmericanideaofcustomserviceistomakeeachcustomerthecenterofattentio

30、n.回答美式客服理念認(rèn)為每位客戶(hù)都是關(guān)注的焦點(diǎn)。美國(guó)的客戶(hù)都有以自己為中心的想法。美國(guó)的客戶(hù)服務(wù)人員都有以客戶(hù)為中心的想法。Manyproductscomewithamoney-backguarantee.許多產(chǎn)品都要先付款得以保障。許多產(chǎn)品都有退款承諾。許多產(chǎn)品都要退款。Makesuretolookyourcustomersintheeye.確保要把顧客像眼睛一樣珍視。確保把顧客看在眼睛里。確保要直視顧客的眼睛。Alwayslookforwaystogoaboveandbeyondtheexpectationsofyourcustomers.一定要想方設(shè)法,超越顧客的期望。一定要尋求在顧客期

31、待之外的想法??偸且獙ふ疫_(dá)到顧客期望的方法。Theworstthingisthatyoudiscoveredatthelastmomentthereweremissingpartsintheorderbeforeshipment.回答最糟糕的事情是,在裝船之前的最后時(shí)刻,你發(fā)現(xiàn)訂單貨物有遺漏。最糟糕的事情是到了最后一刻還沒(méi)有裝船。最糟糕的事情是在裝船前的最后一刻,你有所發(fā)現(xiàn)。第三單元一、選擇填空題(每題10分,共5題)題目1還未回答滿(mǎn)分10.00標(biāo)記題目題干一Illalsothrowinthediscountof10%onyourupfrontdeposit.Whatdoyouthinkabo

32、utthissuggestion?選擇一項(xiàng):Ok,IthinkwevebothhavedoneourbestforthisNo,thesuggestionistoobadOk,youwillbenefitmorethanus一Hello,thisisLucasBowen.Idliketoordersomemachines.一:.Whendoyouneedthem?選擇一項(xiàng):Sorry,IambusyNoproblemNo,youcandoitonline題干hasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.選擇一項(xiàng):What

33、everWhoeverWhichever題干Inbusiness,whateveryoudo,donotillegalbenefit.選擇一項(xiàng):chasechoosechallenge題干Wecantmanagethatyoupayfortheinstallation.選擇一項(xiàng):ifuntilunless精選文庫(kù)精選文庫(kù) - Couldyoubesokindastoturndownthatrock“n”roll?Impreparingfortomorrowsmeetingreport.選擇一項(xiàng):ItsnoneofyoubusinessNo,IdontthinksoSure.Sorrytodis

34、turbyouIllbeawayonabusinesstrip.Wouldyoumindsigningformyexpressdelivery?選擇一項(xiàng):havenotimeIdrathernotIdbehappytoWecantmanagethatyoupayfortheinstallation.選擇一項(xiàng):ifuntilunlessToattractinvestors,thegovernmenthasitstaxandlaborlaws.選擇一項(xiàng):adaptedappliedadjustedWhentherestoftheroomemotional,staycoolanduselogicto

35、negotiateandclose.選擇一項(xiàng):getgetsgot二、閱讀理解/翻譯/完形填空(題型隨機(jī))(共50分)閱讀理解:根據(jù)文章內(nèi)容,選擇正確答案(每題10分)。Emotionsplayanimportantpartinthenegotiationprocess,althoughitisonlyinrecentyearsthattheireffectisbeingstudied.Emotionshavethepotentialtoplayeitherapositiveornegativeroleinnegotiation.Duringnegotiations,thedecisionas

36、towhetherornottosettlerestsinpartonemotionalfactors.Negativeemotionscancauseintenseandevenirrationalbehavior,andcancauseconflictsandnegotiationstobreakdown,butmaybeinstrumentalinattainingconcessions.Ontheotherhand,positiveemotionsoftenfacilitatereachinganagreementandhelptomaximizejointgains,butcanal

37、sobeinstrumentalinattainingconcessions.Positiveandnegativediscreteemotionscanbestrategicallydisplayedtoinfluencetaskandrelationaloutcomesandmayplayoutdifferentlyacrossculturalboundaries.Emotionsplayanimportantroleduringthenegotiation,althoughtheireffectisbeingstudiedjust回答.atthebeginningofnegotiatio

38、npracticeduringthenegotiationprocessnotlongbeforeNegativeemotionsmay回答makeconcessions.behelpfultobeharmfultobenothingtoDuringnegotiations,thedecisionastowhetherornottosettledependsinpartonemotionalfactors.回答totallytosomeextendcompletelynotAttainingconcessionscanbedone回答.onlybynegativeemotionsonlybyp

39、ositiveemotionsbybothnegativeandpositiveemotionsIndifferentcultures,negotiatorsshoulduse回答strategiestoshowpositiveandnegativeemotions.thesamedifferentnoTheywantedtoadiscussiononeconomics.選擇一項(xiàng):initiativeinitiateinitialAtthesametime,thenegotiatorkeepsthingssecretwouldlimithis/herabilitytonegotiate.選擇一

40、項(xiàng):whowhatthathasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.選擇一項(xiàng):WhateverWhoeverWhicheverTheirskillandhasgotthemonthesalesteam.選擇一項(xiàng):lazinessdiscourageenthusiasmThatmightbeacceptableyouhandletheinsurancefees.選擇一項(xiàng):精選文庫(kù) WW乙昜回11100uoijeijo6eue屮joepisjnoejeqdsoiuje引qepojiuo:)euieqje6ojeiuijp

41、uedsojsjeujjeduoijeijo6eu04indieqeqXeiujiiqissod乳墾噩W葩萃獨(dú)D。心鋼丑酈證里萃獨(dú)g。心碑墾軽畔隔VpadsepueXjseuoqqji/veXeeqjuiuosjede屮|ooq7。冒號(hào)胡串我聊刊旱蚩非皋臺(tái)資訓(xùn)茸搦毎狗第墨壞皋祿澳胡北工回皿者盤(pán)匹刊旱蚩非搦毎國(guó)凰O。冒號(hào)刃旱蚩非胡陽(yáng)我皋臺(tái)資訓(xùn)茸搦毎蚩壞皋祿澳馬宴回皿盤(pán)匹刊旱蚩非搦毎壷a。冒辨呈蚩非鱷霍臺(tái)詡?cè)邹弰h一皋缺盼屈回漕河旱蚩非搦郵適!vX|eqe/-uoujno6uiai6ejesjuedpfedeqjoeqjuoijeiujo”!eqjpuejsepun01e|qeeqjsniuoje

42、ijo6euezs|jo/vuoijeDiuniuiuoD|eqeA-uou/voq6uipuejsepunXg工。(&OlB)割8碗丑第任飆:UHeAeqDiqMojeAeoq/v-gjeAejeq/vp:蚯一蛹sseuisnqsiquiinsseDDnseq冋引jojeuoos|i/vuoijejndejpoo6seq41ueAejjeqjeq/veg4!V如果有可能,可以幫助談判雙方花時(shí)間一起在談判室以外的舒適氛圍中。如果有可能,讓談判雙方花時(shí)間一起處于談判室以外的舒適氛圍,可能會(huì)有幫助的。如果有可能,談判雙方花時(shí)間一起在談判室以外的舒適的環(huán)境中,肯定會(huì)有幫助的。4.Thisisbeca

43、usewhoevercontrolsthestartofthenegotiationstendstocontrolwheretheyend.回答A這是因?yàn)闊o(wú)論哪一方掌控了談判的開(kāi)始,往往都會(huì)將談判導(dǎo)致結(jié)束。B這是因?yàn)闊o(wú)論誰(shuí)曾經(jīng)掌握了談判的開(kāi)始,趨勢(shì)都會(huì)主導(dǎo)談判的地點(diǎn)。C這是因?yàn)闊o(wú)論誰(shuí)控制了談判的開(kāi)始,誰(shuí)往往就能掌控談判的結(jié)果。5.Thenegotiationtablecanbeloadedwithagendas,egosandemotions.回答A談判桌承載著議事日程,自我意識(shí)和各種情緒。B談判桌負(fù)荷著議事日程,自尊心和不同情緒。C談判桌充滿(mǎn)了議事日程,自我意識(shí)和情感。閱讀理解:根據(jù)文章內(nèi)容

44、,判斷正誤(每題10分)。TheGoldenRulesofNegotiatingTheartofnegotiatingisadifficultskillformostofus,evengoodsalespeople.Herearethreegoldenrulesforyoutofollow:1.AlwaysStarttheNegotiations.Youmustinitiatetheprocess.Thisisbecausewhoevercontrolsthestartofthenegotiationstendstocontrolwheretheyend.Ifyoulettheotherpar

45、tystartnegotiations,youwillbeconstantlygivingupcontrol,oftenwithoutevenrealizingit.Forinstance,whenyouasksomeonewhathisprojectbudgetis,youareallowinghimtostartthenegotiations.Youwillthenspendyourtimechasinghisnumberratherthanfindingthebestsolution.So,neverlettheotherpartycontrolthenegotiations.Alway

46、sNegotiateinWriting.Thepurposeofnegotiationsistoarriveataformalwrittenagreement,nottellastoryorspendtimetalking.Fromthefirstmomentyoubeginaproposal,youshouldcreateadocumentandtakeittotheclient.Itwillincludeallthepointsofagreementandbecomerealtotheprospectivecustomer.Negotiatingfirstandthenhavingtocr

47、eateadocumentaddsunnecessarytimetoatransaction.Butifyoubuildyourwrittenagreementasyounegotiate,youarepreparedtoaskforasignaturethemomentthedecisiontobuyismade.AlwaysStayCool.Thenegotiationtablecanbeloadedwithagendas,egosandemotions.Greatnegotiatorsknowhowtostaycool,providingleadershipandsolutions,wh

48、iletherestoftheroombecomesinsanelyinvestedinpersonalagendasanduselessemotions.Crying,gettingangryandblowingoffsteammaymakeyoufeelgood,butsuchbehaviorwillnotbenefityouwhilenegotiating.Whentherestoftheroomgetsemotional,staycoolanduselogictonegotiateandclose.Ifyoulettheotherpartystartnegotiations,youwi

49、llbecompletelygraspthecontrol,oftenwithoutevenrealizingit.回答FSo,neverletbothpartiescontrolthenegotiations.回答FNegotiatingfirstandthenhavingtocreateadocumentdoesntneednecessarytimetoatransaction.回答TGreatnegotiatorsknowhowtostaycool,providingleadershipandsolutions,whiletherestoftheroombecomeswildorhelp

50、lessduringthenegotiation.回答TWhentherestoftheroomgetsoutofcontrol,staycoolanduselogictonegotiateandclose.回答FFFTTF完形填空:選擇正確答案,補(bǔ)全文章(每題10分)。Anotherexampleisreadingnon-verbalcommunication.回答readthenon-verbalcommunicationofanotherpersoncanbeagreatassetinthecommunicationprocess.Bybeingaware回答differentsigns

51、andexpressions回答apersongivesverballyandnon-verbally,anegotiatorcanadjusthis/herapproachandthenegotiationcangosmoothly.If回答,itmaybehelpfulfornegotiationpartnerstospendtimetogetherinacomfortableatmosphereoutsideofthenegotiationroom.Beingfamiliarwithanotherpersonhelpsyouto回答thedifferencesbetweenverbala

52、ndnon-verbalcommunicationwithinthenegotiationatmosphere.BABCA第四單元一、選擇填空題(每題10分,共5題)一Betty,wellhaveabuffetpartynextSaturday.Willyoujoinus?一,Susan.Thankyou!選擇一項(xiàng):IdlovetoImafraidnotBynomeans一Thanksforinvitingme,John,butIvealreadymadeotherplans.一.Maybeanothertime.選擇一項(xiàng):IhopeyouenjoyitThatsgoodOh!Imsorryt

53、ohearthatWhiletheotherpeopleanddiscussedtheproblemtogether,Tedignoredthem.選擇一項(xiàng):interactedintensiveinterviewedItshouldthatfranchisingisoneofthemeansavailableforgettinginvestmentmoneywithoutgivingupcontrolofthechainoperationandbuildingadistributionsystemforservicingit.選擇一項(xiàng):recognizeberecognizingbereco

54、gnizedSomeofthesolutionswillsupporttheserequirementsbetteratthemoment.選擇一項(xiàng):propertyprosperityproprietaryIhadareallygoodweekendattheseaside.選擇一項(xiàng):Oh,thatsveryniceofyouOh,ImgladtohearthatItsapleasureTheexecutiveteamhavetoholdanurgentmeetingtheyseethebadmarketfeedback.選擇一項(xiàng):beforebecausewhetherThefranchi

55、sorthefranchiseeshouldobservetheregulationstomakethebusinessgowell.選擇一項(xiàng):oraswellaseitherWedidntunderstandhowdifficultitwastosuchabreakfast.選擇一項(xiàng):districtdistributedistractIamgoingtoaskforapayrise.選擇一項(xiàng):IdontthinkyouareworthLetmepayforitIthinkyoumaytalktoyourbossHowwasyourtriptoLondon,Jane?選擇一項(xiàng):Oh,wond

56、erfulindeedByplaneandbybusTheguideshowedmethewayTheinstructiondescribescompletelytheanditssafetybasis.選擇一項(xiàng):facultyfacilitatefacilityItshouldthatfranchisingisoneofthemeansavailableforgettinginvestmentmoneywithoutgivingupcontrolofthechainoperationandbuildingadistributionsystemforservicingit.選擇一項(xiàng):recog

57、nizeberecognizingberecognizedMayIsuggestthesalesstartonoraboutOctober1?選擇一項(xiàng):Whatdoyoumean?Isntitaverynewideahereinthiscity?Great.Wecanstarttoprepareforthebigevent.Hello!?Hello,thisisMichaelfromTianjinVanguardTradingInc.選擇一項(xiàng):A.Whoareyou?B.Whatareyou?C.Whoisthat?Wewillanorderwithyourcompanyfordigitalc

58、ameras.選擇一項(xiàng):reservebookplace二、閱讀理解/翻譯/完形填空(題型隨機(jī))(共50分)閱讀理解:根據(jù)文章內(nèi)容,選擇正確答案(每題10分)。Chinahasthemostfranchisesintheworldbutthescaleoftheiroperationsisrelativelysmall.EachsysteminChinahasanaverageof43outlets,comparedtomorethan540intheUnitedStates.Together,thereare2,600brandsinsome200,000retailmarkets.KFCw

59、asthemostsignificantforeignentryin1987andiswidespread.Manyfranchisesareinfactjoint-ventures,asattheirformingthefranchiselawwasnotexplicit.Forexample,McDonaldsisajointventure.PizzaHut,TGIF,Wal-mart,Starbucksfollowedalittlelater.Buttotalfranchisingisonly3%ofretailtrade,whichseeksforeignfranchisegrowth

60、.Theyear2005sawthebirthofanupdatedfranchiselaw,“MeasuresfortheAdministrationofCommercialFranchise”.Previouslegislation(1997)madenospecificinclusionofforeigninvestors.Todaythefranchiselawismuchclearerbyvirtueofthe2007law,arevisionofthe2005law.Thelawsareapplicableiftherearetransactionsinvolvingatradem

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