Module 5 Visiting and Investigating---revised

1、Module FiveModule Five Visiting and InvestigationVisiting and InvestigationTask 1 Visiting an ExhibitionTask 2 Visiting a Factory Task 3 Making Company and Product Presentation Extended TasksContentsContents http:/ Warm up1. exposition2. Exhibition Hall3. Arts and Crafts Hall4. replica5. catalog6. b

2、roker7. not for sale8. state appraisalA. 國(guó)家認(rèn)定B. 復(fù)制品,仿制品C. 目錄D. 展覽館E. 展覽會(huì)F. 工藝品展館G. 非賣品H. 代理商E D F B C H G A2. Pair Work Discuss with your partner the following questions and then present your viewpoints to the class.1. Have you ever visited an exhibition or a plant? Talk about your experience with y

3、our partner.2. What impressed you the most during your visit?3. Have you ever dreamed to have a company? If yes, how do you realize your dream?Task 1 Visiting an Exhibition Activity 1 Pair workActivity 1 Pair work What do you want to learn about companies if you are going to attend the Canton Fair?

4、You can discuss it with your partner from the following aspects or others.1. History of a company2. Size of a company3. Products4. Manufacturing mode5. Price Terms6. Facilities Activity 2 ListeningActivity 2 Listening Listen to the following dialogue and answer the following questions.Answers1. A 2.

5、 A 3. B 4. D 5. A Activity 3 ListeningActivity 3 Listening Listen to the following dialogue and fill in the gaps. Mr. Clife from a company in Canada comes to a machinery plant for the prices of small hardware. Mr. Yang is meeting with him. Answers 1. exhibits 2.catalogs 3.quotations 4.confirmation 5

6、. commission 6. sizable ImitationActivity 3 ListeningImitationActivity 4 Role PlayActivity 4 Role PlayMini Task 1 Suppose you work in a carpet making company. Your company will attend the Canton Fair as an exhibitor. As a representative of your company, you are required to provide the basic informat

7、ion of your company. Please make a full preparation for your introduction to the company. Then present it with your partner to the class. Mini Task 2 You are an exhibitor from Australia. You are calling to hire a stand. You want to know the size of stand areas and the possibility of designing your o

8、wn standards. Your partner is working as a receptionist in Shanghai New International Exposition Center. Tell the exhibitor that the size of stand areas is of average standard.Task 2 Visiting a Factory Activity 1 ReadingActivity 1 Reading Read the following dialogue and answer the following question

9、s Questions 1. What kind of production methods are they using now? Flow production. 2. Do they use a computer system? If yes, what does the computer system do? Yes. The computer system helps the workers check productivity. 3. How are the working conditions? Working conditions are much better now. 4.

10、 When can the tennis racket company ship the order? About a month after the order is placed. Activity 2 ImitationActivity 2 Imitation Listen to the following two dialogues and imitate the speakers with your partner, paying attention to the sentences in bold. Dialogue One Imitation Dialogue TwoImitat

11、ion Activity 3 Reading and UnderstandingActivity 3 Reading and Understanding Read the following article on how to evaluate suppliers and try to get some cultural knowledge. What aspects make the suppliers qualify as “full partners”? Technology, Quality, Responsiveness, Delivery, Lowest Total Cost Wh

12、at does “R&D” refer to in the sentence “Strong commitment to R&D ” ? Research and development Activity 4 Role PlayActivity 4 Role Play Suppose you are a client from America attending the Canton Fair and you are very interested in the electronic products made by Evervictory Electronics Co., L

13、td. in Dongguan. Now you have a chance to visit the factory. Make a dialogue with your partner, he or she serving as the main receptionist of Evervictory Electronics Co., Ltd.Task 3 Making Company and Product PresentationActivity 1Activity 1 Discuss the following topics with your partner and present

14、 your viewpoints to the class. 1. Have you ever made a presentation in the class? Talk about your experience with your partner. 2. What factors should be paid attention to if you want to make a good presentation? Activity 2 ReadingActivity 2 Reading Read the following article and finish the followin

15、g mini tasks. Mini Task 1 Questions for thought 1) How do you understand the phrase “to prepare your clients for your pitch(推銷的話，宣傳論點(diǎn))”? Make preparation of the persuasive talk to convince the clients that your products or service is a good choice for them. 2) What are the necessary steps for a kill

16、er business presentation according to the author? The first thing that you need to do in order to have a killer business presentation is to be neat. Having an organized presentation can be one of the best tools that you use. The next step in your business presentation is to prepare your client for y

17、our pitch. In this step, give them a few succinct slides that provide your client with the basic information about your business. The final and most important step of the entire presentation is to sell your product or service to your clients. Before you are to end your presentation, sum up everythin

18、g that you have said in one slide and ask the client if they have any questions. 3) While the speaker is selling the products or service of his or her company in the presentation, is it necessary to describe them in an exaggerating way? No. Do not sugar-coat your product, as many clients will decide

19、 that you are trying to swindle them. Simply speak the truth about your product and its abilities in order to make a great sale. 4) Whats the best time for the speaker to move on to the last step? After you have convinced your client that your business is legitimate and is a good choice for them, it

20、 is time to move on. 5) When the speaker is going to end the presentation, what kind of advice does the author give? Sum up everything that you have said in one slide and ask the client if they have any questions. Mini Task 2 True or False 1) F 2) T 3) T 4) F 5) T Mini Task 3 Match the expressions o

21、n the left with the best equivalent Chinese on the right. trade show selling 展會(huì)銷售 familiarization tour 親身考察、旅游 cold call 未經(jīng)預(yù)約的電話/ 采訪 sales blitzs 集中銷售 screening prospects 篩選潛在客戶 open-ended question 開放性問題 destination marketing 目的地銷售 Mini Task 4 Read aloud the following sentences to your partner and t

22、ranslate them into English. 1)近幾年來他們逐漸將產(chǎn)品拓展為較高級(jí)的產(chǎn)品。（branch out ） They have branched out into higher quality products over the past years. 2)你上班別再偷懶啦，經(jīng)理已經(jīng)開始注意你了。（keep an eye on） Dont fool round at your work again. Our manager has been keeping an eye on you. 3)瑞士以制造高級(jí)表享有盛名。（solid reputation） Switzerla

23、nd has a solid reputation for making first-class watches. 4)我們以電話及傳真往來和國(guó)外買主取得聯(lián)系。（get in touch with ） Through a number of faxes and phone calls, we got in touch with overseas buyers. 5)本人感謝各位的參與。（appreciate） I appreciate your time.Extended Tasks I. Reception Etiquette. Read the following passage and

24、try to get some knowledge about how to make a good product presentation.Summarize the rules for good presentation by giving one sentence or phrase for each rule.I. Extended Reading. True or False 1) F 2) F 3) F 4) T 5) T3. Translation Translate the following sentences from English into Chinese. 1. 這個(gè)花瓶仍在實(shí)驗(yàn)階段中。 2. 我們不能期望自己是“萬(wàn)事通”。 3. 真是琳瑯滿目啊！這些可真可謂是藝術(shù)品。 不知這些漂亮的東西是怎樣造成的。 4. 你可以和賣主坐在談判間里談生意，買你喜歡的東西。 5. 請(qǐng)跟我來，布朗先生。我向您簡(jiǎn)單介紹一下交易會(huì)的情況。 Translate the following sentences from Chinese into English. 1. The development of ceramics in your country has been remarkable. You car