商務(wù)英語(yǔ)應(yīng)用寫(xiě)作電子教案下載-樣章doc

1、商務(wù)英語(yǔ)應(yīng)用寫(xiě)作電子教案下載-樣章.doc課程名稱(chēng)商務(wù)英語(yǔ)應(yīng)用寫(xiě)作課程編號(hào)學(xué) 分 數(shù)課型必修課（ ） 選修課（ ）理論課（ ） 實(shí)驗(yàn)課（ ）任課教師韓寧總學(xué)時(shí)54授課對(duì)象商務(wù)英語(yǔ)05級(jí)1、2班 06級(jí)五年專(zhuān) 共 3 個(gè)班基本教材和主要參考資料1、商務(wù)英語(yǔ)寫(xiě)作，吳柏祥主編：清華大學(xué)與北京交通大學(xué)出版社出版，2005年 網(wǎng)址：2、商務(wù)英語(yǔ)寫(xiě)作，邊毅主編：清華大學(xué)與北京交通大學(xué)出版社出版，2005年 網(wǎng)址：教學(xué)目的和要求課程目的和要求是幫助學(xué)生了解和掌握商務(wù)英語(yǔ)文書(shū)和信函等的語(yǔ)言特征和文體風(fēng)格，傳授各類(lèi)商務(wù)英語(yǔ)書(shū)信、文書(shū)的寫(xiě)作知識(shí)和寫(xiě)作技巧，鞏固學(xué)生所學(xué)的國(guó)際貿(mào)易業(yè)務(wù)和其他商務(wù)知識(shí)，并通過(guò)大量的課堂

2、實(shí)踐提高學(xué)生在商務(wù)活動(dòng)中進(jìn)行各類(lèi)寫(xiě)作和文件翻譯的能力，為他們畢業(yè)后走向工作崗位能迅速進(jìn)行業(yè)務(wù)操作打下堅(jiān)實(shí)的理論和業(yè)務(wù)知識(shí)基礎(chǔ)。 商務(wù)英語(yǔ)應(yīng)用寫(xiě)作教案授課方式理論加實(shí)踐課課時(shí)安排2授課題目 Unit 1 2：Introduction and writing employment materials教學(xué)目的、要求：一、了解商務(wù)英語(yǔ)應(yīng)用寫(xiě)作的重要性、商務(wù)文件的分類(lèi)。二、掌握商務(wù)英語(yǔ)應(yīng)用寫(xiě)作的基本特點(diǎn)、基本策略。三、掌握就業(yè)相關(guān)文體中求職信、個(gè)人簡(jiǎn)歷及致謝函三種文體的寫(xiě)作。四、掌握信函信封的格式和書(shū)寫(xiě)方式。教學(xué)重點(diǎn)及難點(diǎn)：重點(diǎn)：一、商務(wù)英語(yǔ)應(yīng)用寫(xiě)作需掌握的基本原則與策略； 二、個(gè)人簡(jiǎn)歷及求職信的寫(xiě)法；

3、難點(diǎn)： 一、教材全部用英文編制，加大對(duì)于本章部分內(nèi)容理解的難度。 二、 個(gè)人簡(jiǎn)歷中部分專(zhuān)業(yè)名詞的固定表達(dá)方式。教學(xué)基本內(nèi)容：UNIT 1 An Introduction to Business Writing1. BUSINESS WRITINGS IMPORTANCE：List some samples （課件1）（1）Lose job opportunities (poor writing)（2）Hurt promotion chance(poor writing)（3）Save money and time (good writing)（4）People wont buy what th

4、ey dont understand2. The Classification of BUSINESS Documents；3. BUSINESS WRITINGS STRATEGIES（1）Lead in one sample a memo：to ask students to find its features：（課件2）MEMORANDUM To: ALL staff From: Allen Smith, Administrative Officer Date: May 12 , 2000 Subject: Operating Instructions for Neo Copying M

5、achines A new photocopier has been installed in the general office. All staff is welcome to use it. To ensure the copier”s survival, it is important to keep the following procedures in mind.l Use the machine for no longer than 30 minutes at a time.l After use ,allow the machine to cool for at least

6、5 minutes.l Make sure the switch is turned off after use. Please speak to me if you have any questions about the machine.（2）Strategies：P3-6 （課件3）UNIT 2 ENGLISH WRITING OF EMPLOYMENT 1Learn LAYOUT OF BUSINESS LETTER （課件4、5）（1）BLOCK STYLE（2）MODIFIED BLOCK STYLE 2Learn LAYOUT OF BUSINESS LETTER （課件6、7、

7、8、9）（1）KEY POINTS： 1. ADDRESS : number,name of house street road avenue(AVE.) village or town county city,state country2.SALUTION: ordinary men and women Mr. Babara Evans Mrs.June Smith (married women) Miss Nana Wang(unmarried women) Ms. Serena Liu (whose marital status is unknown)3.signature: Since

8、rely, Sincerely yours, Yours faithfully, Yours truly,4.Postcript:(附加語(yǔ)） P.S. Your parcel has just arrived after my writing the above .Thank you.5.Enclosure :(附件） Enc. ：1. Invoice #1003 2.Check #1230 Encl: 1. Invoice3Learn LAYOUT OF ENVELOPE （1）Block Style （課件10）（2）Another Style（課件11）4Learn LAYOUT OF

9、ENVELOPE Some key points：（1）左下角：掛號(hào) Registered （課件12） 航空 Via Air Mail 密件 Secret 印刷品 Printed Matter （2）托人轉(zhuǎn)交的（課件13） （3）系證明信或推薦信（課件14）5COVER LETTERS（1）Three components: （課件15） 1. Who you are: brief introduction of yourself 2. Why you are writing: How you heard about the job (Which position you apply for

10、) Why choose them(the flattery) Your qualifications and accomplishments（課件16）（2）Important rules of writing cover letters: 1.Tailor to the target reader or industry 2.Dont write more than one page 3.Make specific opening attract the employer6PROFESSIONAL RESUME（1）The content ：P16（2）A sample：（課件17） RE

11、SUMEName: David YangAddress: 16th Floor, International Trade PlazaNo.17 Wusi Road Fuzhou, FujianTelephone:E-mail Address: David13Date of birth: Dec22, 1984Sex: MaleObjectives: -Education: 2004-2007 Foreign Language Department of Business English Fuzhou PolytechnicScholastic honors: Re

12、ceived- scholarship, 2004-2005Received- scholarship, 2005-2006Honors: Received - award in 2005 Received - award in 2006Technical training: Attended the course in secretary of Fuzhou PolytechnicExperience: 2004-2005 A secretary of general manager, Fujian Import & Export Co.,Ltd. Responsible for-

13、- (The chair of Department Student Union )2005-2006 An instructor of International Education Services Conducted- -Skills: Software Applications: Microsoft Office 2000 Fluent in EnglishInterests: Photograph, Language Studies, TravelingReference: Available upon Request (詳細(xì)參考資料備索) （3）Important Features

14、: （課件18） 1. Make your resume a quality document 2. Write an honest resume 3. Write a confidence resume 4. Write a skills-based resume 5. Meet your prospective employers need 6. Keep it short ,simple ,easy to read 7. Make the key messages specific7THANK YOU LETTERS（1）The situation: job acceptance （課件19） 1. Thank the company and accept the position; 2. Restate the contract provisions; 3. A statement of your happiness at the position（2）The situation: job rejection or uncertain （課件