顧問(wèn)培訓(xùn)課件00tccn pm field engineer metier

自我介紹馬駛駿

CustomerEngineerSupporttTCCN/PM/FE-AHTCCN/M-CESOrganization

米其林(中國(guó))轎車(chē)及輕卡輪胎部產(chǎn)品工程師組織圖沈豐峰ShenFengfeng1552ChinaZoneCESManager(中國(guó)大陸,香港,澳門(mén),蒙古,臺(tái)灣)陳磊1604ChenLei(GDX,HNN,FUJ,JXI)盛中恩1604ShenZhongen(JSH)羅勇1604

LuoYong(SHA,ZHJ)徐進(jìn)彪

1553XuJinbiaoRegionalFEManager

沈子翔

1553DanielShenTaiwanProductMarketing姚望武1604YaoWangwu(CQ,YUN,GZH)凌宇錦1604

LingYujing(GDG)廖中凱1554

LiaoZhongkai(HUB,HUN,HEN)馬駛駿1605

SamuelMaUsageAnalysisManager(AHU)王斌1604WangBin(SAX,SXI,NXA,GSU)于際亮1604YuJiliang(TJN,SHD)董明1554DongMing(BJG,HEB,NMG-W)Redcolormeans“seniorfieldengineer”

1553InprocessRegionalFEManager樊建1604FanJian(XJG,TBT,QHA,SCH)于淼1604YuMiao(LNG,JLN,HLJ,NMG-E)QHANXAGSUXJGXZHSCHSAXNMGYUNGZHGDXGDGHLJJLNLNGSXIHEBHENSHDHUBHUNJXIZHJFUJAHUJSUBJGTJNHNNChengduOfficeYaoWangwuFanJianXianOfficeWangBinBeijingOfficeDongMingYujiliangShenyangOfficeYuMiaoShanghaiDawningCenterFengfengShen-CESManagerChinaZoneXuJinbiao–RFEMShanghaiSalesOfficeLiaoZhongkaiShenZhongenLuoYongShijunMaGuangzhouOfficeChenLeiLinYujingTaiwanOfficeDanielShenTWCESNetwork–ChinaZone

米其林(中國(guó))轎車(chē)及輕卡輪胎部–產(chǎn)品工程師網(wǎng)絡(luò)SHACQCESMetierOrganization,Mission&Processes

產(chǎn)品工程師職業(yè)組織，使命與G2M市場(chǎng)導(dǎo)向進(jìn)程Fieldevaluationprocess(DUS)

現(xiàn)場(chǎng)使用條件評(píng)估進(jìn)程(DUS)KnowledgeandobservationofusageconditionsPerformancemeasurementforMichelin’s&competitors’products&serviceCaptureUsage&Giveadvice

取得使用條件訊息和提供建議IdentificationofproductusagerisksandgenerationofalertsTrainingandtechnicalsupportofsalesforces,influencers,customers

MarketMonitoring市場(chǎng)監(jiān)控ClaimmanagementandminordisputesattherequestoftheSalesForceDiagnosisofcustomerdissatisfactionsandsuitableresponses

FEHierarchy:MARKETING等級(jí)制度:市場(chǎng)部Process:G2MGotoMarket進(jìn)程:G2M市場(chǎng)導(dǎo)向Metier:RDI職業(yè)技能:研發(fā)及工業(yè)化Capturingtheusageconditionsinthefieldaswellastheperformancesofproductsandassociatedservicesinordertoimproveouroffersandcontrolrisks

搜集產(chǎn)品現(xiàn)場(chǎng)使用條件，產(chǎn)品性能表現(xiàn)及相關(guān)服務(wù)的訊息，以改善我們對(duì)客戶(hù)提供的產(chǎn)品及控制風(fēng)險(xiǎn)。ProvidingatechnicalsupporttoMarketing&Salesteams,customersandprescribersinordertoextractthefullvalueofourproductoffersandcontrolrisks

對(duì)市場(chǎng)部和銷(xiāo)售團(tuán)隊(duì),客戶(hù)及影響市場(chǎng)消費(fèi)行為的媒體雜志等提供技術(shù)支援，以使我們的產(chǎn)品能發(fā)揮其最大價(jià)值，及控制風(fēng)險(xiǎn)。TheCESisinchargeforhisdomainof:

產(chǎn)品工程師負(fù)責(zé)的工作使命:The4KeyActivities

產(chǎn)品工程師的4個(gè)主要的工作范圍1.Tocollecttheinformationofproductperformancesandassociatedservicesinaccordingtotheusageinorderto:根據(jù)使用條件,收集產(chǎn)品性能表現(xiàn)及相關(guān)服務(wù)信息以達(dá)到：

-improveouroffer-改善我們提供的產(chǎn)品

-extractthevalue-發(fā)揮產(chǎn)品最大價(jià)值

-controltherisksandtogeneratealarms.-控制風(fēng)險(xiǎn)和生成預(yù)警2.TocollectthecharacteristicsofusageconditionstofeedtheDUSfile,tobettercarryoutthetechnicalsupport獲取輪胎使用的特征并錄入“DUS”以幫助提供更好的技術(shù)支援,開(kāi)發(fā)適合市場(chǎng)的產(chǎn)品。3.Tobringthetechnicalsupportandmendationsadaptedtotheinternalandexternalcustomerstoguaranteethequalityofimplementationofourproductsandtocontroltherisks.提供適合內(nèi)外部客戶(hù)的技術(shù)支援和建議，以保證產(chǎn)品的使用質(zhì)量和控制風(fēng)險(xiǎn)。4.Tohandleminorcomplaintsandlitigationsbyfactsofthecustomerdissatisfactions,bydiagnosingthecausesandbringingtheadaptedanswers.根據(jù)客戶(hù)不滿的事實(shí)，處理輕微客戶(hù)投訴和涉法投訴。通過(guò)檢查測(cè)試找出問(wèn)題，提供恰當(dāng)?shù)慕鉀Q方案妥善處理客戶(hù)投訴。Theinter-actorsofCES與現(xiàn)場(chǎng)工程師相互關(guān)系，互動(dòng)的不同角色FieldPlacement輪胎路試Distributions,Tyreplus,Dealers經(jīng)銷(xiāo)商，馳加店，輪胎店SupplyChain供應(yīng)鏈HM,DRExperts&LocalAuthorities汽車(chē)和輪胎行業(yè)專(zhuān)業(yè)機(jī)構(gòu)ServiceProviders,Repairers,Retreaders…輪胎相關(guān)服務(wù)行業(yè)VehiclesImporters汽車(chē)進(jìn)口商，4S店P(guān)roductMarketingPC