Brand+Finance：2023年全球醫(yī)院250強(qiáng)

BrandFinanceAMCHospitals2502023 BrandFinanceAMCHospitals2502023 /amc-hospitals#BrandEvaluationServices.Howarebrandsperceivedinmycategory?BrandFinancetracksbrandfameandperceptionsacross30marketsin10consumercategories.Clear,insightfulsignalsofbrandperformance,withdataminingoptionsforthosewhowanttodigdeeper-allatanaccessibleprice.WhatifIneedmoredepthorcoverageofamorespecialisedsector?Ourbespokebrandscorecardshelpwithmarketplanningandcanbedesignedtotrackmultiplebrandsovertime,againstcompetitors,betweenmarketsegmentsandagainstbudgets.Our30-countrydatabaseofbrandKPIsenablesustobenchmarkperformanceappropriately.DoIhavetherightbrandarchitectureorstrategyinplace?Researchisconductedinadditiontostrategicanalysistoprovidearobustunderstandingofthecurrentpositioning.Theeffectivenessofalternativearchitecturesistestedthroughdriversanalysis,todeterminewhichoption(s)willstimulatethemostfavourablecustomerbehaviourandfinancialresults.HowcanIimprovereturnonmarketinginvestment?Usingsophisticatedanalytics,wehaveaproventrackrecordofdevelopingcomprehensivebrandscorecardandbrandinvestmentframeworkstoimprovereturnonmarketinginvestment.Whataboutthesocialdimension?Doesmybrandgettalkedabout?Socialinteractionshaveaprovencommercialimpactonbrands.Wemeasureactualbrandconversationandadvocacy,bothreal-worldwordofmouthandonlinebuzzandsentiment,bycombiningtraditionalsurveymeasureswithbest-in-classsociallistening.

BrandDialogue?嵌*Withstrategicplanningandcreativethinking,wedevelopcommunicationsplanstocreatedialoguewithstakeholdersthatdrivesbrandvalue.Ourapproachisintegrated,employingtailoredsolutionsforourclientsacrossPRandmarketingactivations,todeliverstrategiccampaigns,helpingustoestablishandsustainstrongclientrelationships.Wealsohaveaspecificfocusongeographicbranding,includingsupportingnationbrandsandbrandswithageographicalindication(Gl).BrandDialogueLimitedisamemberoftheBrandFinancePlcGroupMarketing

&Marketing

&EventsContent StrategicCreation CommunicationsResearch,Strategy

&MeasurementPublicRelations

&CommunicationsBrand&Communications

StrategyCampaignPlanningMarketResearch&InsightsMediaAnalysisMediaRelationsPressTrips&EventsStrategicPartnerships&InfluencerOutreachSocialMedia

ManagementPromotionalEventsConference

ManagementNativeAdvertisingRetailMarketingBespoke

Publications,Blogs&

NewslettersPressReleasesMarketingCollateral

DesignSocialMediaContentCrisis

CommunicationsBrandPositioning&

ReputationGeographicBrandingCorporateSocial

Responsibility(CSR)BrandFinanceNetwork.Forfurtherinformationonourservicesandvaluationexperience,pleasecontactyourlocalrepresentative:MarketContactEmailAfricaAsiaPacificJeremySampsonAlexHaighj.sampson@a.haigh@AustraliaBrazilMarkCroweEduardoChavesm.crowe@e.chaves@CanadaAlexandreSt-Amoura.amour@ChinaScottChens.chen@EastAfricaFranceWalterSeremBertrandChovetw.serem@b.chovet@Germany/Austria/SwitzerlandIndiaUlf-BrunDrechselAjimonFrancisu.drechsel@a.francis@IndonesiaSutanBanuaras.banuara@IrelandDeclanAhernd.ahern@ItalySouthAmericaMassimoPizzoPilarAlonsoUlloam.pizzo@p.alonso@MexicoLaurenceNewelll.newell@MiddleEastAndrewCampbella.campbell@NigeriaTundeOdumerut.odumeru@PolandKonradJagodzinskik.jagodzinski@PortugalRomaniaPilarAlonsoUlloaMihaiBogdanp.alonso@m.bogdan@SpainPilarAlonsoUlloap.alonso@SriLankaAliakberAlihussaina.hussain@SwedenAnnaBrolina.brolin@TurkeyMuhteremIlgunerm.ilguner@UnitedKingdomUSAAnnieBrownLaurenceNewella.brown@l.newell@VietnamAlexHaigha.haigh@

BrandFinance?嚴(yán)RequestyourownBrandValueReportABrandValueReportprovidesacompletebreakdownoftheassumptions,datasources,andcalculationsusedtoarriveatyourbrand'svalue.Eachreportincludesexpertrecommendationsforgrowingbrandvaluetodriveperformanceandoffersacost-effectivewaytogainingabetterunderstandingofyourpositionagainstpeers.InsightV/request-a-valuationStrategyoremailRoyaltyRatesUnderstandingenquiries@CompetitorBenchmarkingBrandValuationSummaryBrandStrengthTrackinggCustomerResearchFindingsCostofCapitalAnalysisCommunicationBBrandirectoryistheworld'slargestdatabaseofcurrentandhistoricalbrandvalues,providingeasyaccesstoallBrandFinancerankings,reports,whitepapers,andconsumerresearchpublishedsince2007.+Browsethousandsofpublishedbrandvalues+Trackbrandvalue,strength,andratingacrosspublicationsandovertime+Useinteractivechartstocomparebrandvaluesacrosscountries,sectors,andglobalrankings+Purchaseandinstantlyunlockpremiumdata,completebrandrankings,andresearchVisittofindoutmore.BrandFinanceGroup.號(hào)謐叩g

BrandFinanceInstituteBrandFinanceInstituteistheeducationaldivisionofBrandFinance,whosepurposeistocreateandfosteraprofessionalenvironmentforknowledge-sharingandnetworkingamongpractitionersandexpertsinthemarket.BFIorganisesevents,in-companytraining,andcorporateeducationalinitiativesaroundtheworld.Inthequestformarketingexcellenceandwiththepurposetoequipthebrandvaluationandstrategypractitionerswiththenecessaryskillsandtools,wehavedevelopedawiderangeofprogrammesandcertificationsincollaborationwiththemostcovetedbusinessschools,universitiesandthoughtleadersinthefield.BrandDialogue?BrandDialogue?BrandDialogueBrandDialogueisapublicrelationsagencydevelopingcommunicationsstrategiestocreatedialoguethatdrivesbrandvalue.BrandDialoguehasover25yearsofexperienceindeliveringcampaignsdrivenbyresearch,measurement,andstrategicthinkingforavarietyofclients,withastrongbackgroundingeographicbranding,includingsupportingnationbrandsandbrandswithageographicalindication(Gl).BrandDialoguemanagescommunicationsactivitiesacrossBrandFinanceGroup'scompaniesandnetwork.V