business-plan-商業(yè)策劃書英文

1、精選優(yōu)質(zhì)文檔-傾情為你奉上High partyI.Introduction: Name: Heaven of CarnivalLocation: Hong KongMission statement:l to provide plans to all kinds of parties, such as wedding, birthday, proposal & marriage ceremony, graduation, Annual Dinner and other festivalsl to design personalized ideas and services for pe

2、ople in needPurpose:For amusement To prepare devices or services for customers to organize a partyTo enlarge people's social circleTo introduce or promote a companyII. Market analysisl Party is a kind of western way of socializing; it means people gathering for entertainment and celebration. The

3、 most common parties such as birthday party, celebrity party, football party, Christmas party, the Frat Party, house party, or dorm room party and so on. With the increasing growth of Chinese social activities, all kinds of parties are beginning to across the nation. l On the other hand, as the incr

4、ease of people's pressure from school or working, more and more people need time and place to relax and make friends.l Based on this condition, people who are good at organizing a party has been active, and become a professional party planner.III. Our service offered:Activitiesl KTVl amusement p

5、arkl Self-help kitchenl Table games（Chess & Cards）· Foodsl drinks/beverage/coffeel dinners: seafood/meats/soup/breadl fruits/saladl Sweet snacksl Barbecue· Devicesl guests' showl video camera/microphone/stereo/lamplightl red-carpet showl Instrumental Performancel invitation letter&

6、#183; Special thingsl flowers/birthday cakesl ringsl other surprisesIV.Co-workers & competitors· Cooperation l Having cooperation with tourisml Working With the Medial Cleaning companiesl shopping malll beauty salon· Competitionl We might compete with local travel agency or bars.V. Sta

7、ff requirements· Professional Background:v Having advertising and public Relations Company work experience, or had the film and television creative experience, familiar with the requirements of Party planning and patterns.· Characters: v cheerful, tolerant, humorousv Having the ability of

8、organization, coordination and macro control for random strain.· Fashion hunter: v a basic understanding of a certain artistic accomplishment and the western culturev a keen fashion antennabe able to capture the city of fashion information, and wrap it as a Party's leading role or theme.

9、83; Widespread circlev Communication is widespread, and keeps a good relationship with fashion circle, film circle, art circle and media circle.· Knowledgeable: v Working carefully, master the knowledge of many sided, best can speak many languages, familiar with all kinds of manners· Famil

10、iar with procedures: v To know all kinds of procedures for the annual inspection, and familiar with all kinds of fields, and this is the necessary condition to guarantee Party smoothly.VI.Company strategyl B to C-Business to Customersl B to B-Business to Business Business-to-consumer: two schemes 1.

11、 To help customers planning perform activities: Customers can go to our website, which have all kinds of schemes can mix and match. We can even directly express what you want to party, if the customer be frightened by this trouble, we also have set some schemes, such as birthday party, wedding party

12、, business party, etc., if the customer satisfaction, can be directly choose this solution.2. Host sponsor theme parties. Customers can participate, and there is no limit to the admission candidate. When a customer wants to take part in this PARTY, can sign up on the Internet, fill in your personal

13、information, there will be someone to contact the customer to confirm information, also can go to the agreed time to PARTY. After the customer can choose to sign up directly with the e-currency payment entrance fee, also can choose to pay again B to B-Business to Business u We will be geared to the

14、needs of enterprises and groups, this will test our ability. staff association, company annual meeting and the association of certain groups of activities will be our main business .u Also have another brand sponsorship, as some well-known brand, and they will be linked to the PARTY, in particular,

15、would hold a special sponsorship we PARTY. This is also another BTOB model. VII. Financial supports· Service support: For enterprises and individuals to provide professional entertainment planning services, at the same time, in order to ensure the quality of service and the personalized needs o

16、f customers, we launched special support to meet customer demand, customer satisfactory, the main business including "service spirit" and "props for rent", "scene layout, decoration", "party DJ, MC, Dancer ", and so on!· Advertising revenue: Each big mall

17、, enterprise, websites and so on all can put an advertisement on our company website, different types of advertising costs are also different, the standard decided by the firm. Of course, we will provide partner with a certain discount.· Sponsorship tickets agent: in addition to planning PARTY, our company also sell all kinds of stage productions, concerts, tickets for the large-scale performances. Customers can be on our company website or call our reservation, then fill out your real information, we will have staff and customers to verify informatio