酒店《銷售策略計劃》培訓(xùn)活動綱要

1、XXX 大酒店TRAINING ACTIVITY OUTLINE培訓(xùn)活動綱要Task 任務(wù)： Strategic Sales Plan銷售策略計劃Code序號： OH-SM-CS-A005Objectives 目的： At the end of this session, each trainee will be able to make strategicsales plan, and act it reality.培訓(xùn)結(jié)束后，每位受訓(xùn)者應(yīng)了解如何作銷售策略計劃，并實施。Standard 標準 :Refer to S&P參照標準與程序Resources 培訓(xùn)器材：Clip Chart

2、, Hotel Brochure, Overhead Projector,Computer ,Hand Out.白板 /酒店宣傳品 /投影儀 /電腦 /培訓(xùn)資料MethodTraining StepsTime培訓(xùn)方式培訓(xùn)步驟時間IntroductionShow “表明從此課所能學(xué)到的內(nèi)容(目標 )10min介紹Discussion1.Over view of this session. Free talk aboutthe under-standing of sales plan.討論介紹本節(jié)內(nèi)容，并由學(xué)員自由討論關(guān)于銷售計劃的理解。2.The advantage of making stra

3、tegic salesplan for a sales person.列舉出作銷售策略計劃對于銷售人員的優(yōu)勢。PrepareonFlipChartThe course should be divided into two parts:準備白板課程可分為三部份：1. How to make a strategic sales plan.如何制作銷售計劃2. How to select information and analysis.如何收集并分析信息。40minContents課程Explain講解Explain what is Strategic Sales Plan, and howto

4、use it into the sales activities. (refer toS&P).講解什么是溝通與協(xié)調(diào)的項目 )。(根據(jù)標準與程序上所提到Show the steps of making the plan:促步講解如何制作銷售策略計劃：1. Identify the status of clients.明確客戶類別。2. Select the proper sales activity for the clients.選擇適當?shù)匿N售行為。3. Make the sales strategies.Practice設(shè)定計劃。練習(xí)Each trainee according to the supposes to make a Strategic Sales Plan.ownwork,Critique每位學(xué)員根據(jù)自己工作，制作自己工作崗位的銷售策略計劃。評估If have time, select some trainees to presentthe plan, and critique it.Summary如有時間，選擇幾位學(xué)員將其計劃進行講解展示，并對此評估。10min總結(jié)1.Ask questionand have participantexplai