Cellular Cream Platinum Rare：鉑罕見細(xì)胞霜

1、.Press Release April 2009LA PRAIRIE SCALES PINNACLE OF SCIENCE AND LUXURYCELLULAR CREAM PLATINUM RARE COMBINES ARTISTRY AND TECHNOLOGYLa Prairie mines the skin-energizing powers of platinum, the rarest of metals, to create Cellular Cream Platinum Rare, which gives the skin that same inimitable soft

2、splendour from the moment of application. It was designed for those who seek out all that is precious and perfect: in their personal possessions, their composite lifestyles or their well-cared-for skin and bodies. With the worlds wealth growing at a phenomenal pace an estimated 10 million millionair

3、es* and almost 1,000 billionaires* worldwide there is an unprecedented demand for products that represent luxury and quality. Cellular Cream Platinum Rare delivers both in fulfilling its promise of regaining and maintaining youthful, glowing skin. NANO-SIZED PLATINUM PARTICLES SUSTAIN THE SKINS ELEC

4、TRICAL BALANCEPlatinum is the priceless secret behind Cellular Cream Platinum Rare, which confronts signs of aging in a totally new way to preserve the skins natural beauty and produce a unique radiance never before attainable. This is accomplished by nano-sized particles of negatively charged plati

5、num, suspended in Colloidal Platinum Water, which acts as an excellent electron donor to help maintain the proper electrical balance in the skin. Why is electrical balance important? As minerals, such as sodium chloride, potassium, calcium and sodium bicarbonate dissolve in water within the body, th

6、ey take the form of electrolytes, carrying an electrical charge as they flow into and out of the cells, drawing nutrient-baring fluids with them. An ideal electrolyte/fluid balance enables the cells to absorb these nutrients more efficiently and discharge waste products to maintain its proper energy

7、 level. This energy balance also improves hydration by creating a moisturizing buffer zone on the skins surface, similar to the moisture barrier that occurs naturally in young skin. This also means that the skin is better protected against free radicals, environmental conditions and other damaging f

8、orces that contribute to signs of aging.COMPLEX OF ACTIVE INGREDIENTS REFINE THE ART OF DE-AGING In addition to colloidal platinum, La Prairie has empowered Cellular Cream Platinum Rare with a unique complex of active ingredients, including peptides, vitamins and anti-oxidants. These work in harmony

9、 to reduce the depth of lines and wrinkles, with a noticeable improvement in the skins resilience. They help restore youthful tone and texture. Time-released nano-sized Heseperidin Smart Crystals, which protect the DNA in the nucleus of the cell, act in synergy with Resveratrol to provide antioxidan

10、t protection against free radicals, while improving the skins microcirculation. Climate-activated Moisture Matrix is an excellent moisture-replenishing system, which helps keep the skin hydrated for an extended period. It adjusts to humidity and temperature, making Cellular Cream Platinum Rare ideal

11、 for all climates. The many-faceted formula also contains highly concentrated peptides, which stimulate the fibroblasts to help rebuild the extra-cellular matrix; malachite, known for its anti-oxidant activity; hematite, an iron-rich extract that restores a youthful glow to aging skin; light-reflect

12、ing Silver Pearlescent Pigment, which enhances the power of platinum to give the complexion a lustrous radiance; and La Prairies exclusive Cellular Complex, which helps stimulate the skins natural regeneration process, while moisturizing, nourishing and energizing the skin to assure optimal function

13、ing. PERFECTION IN PERFORMANCE AND PRESENTATIONCellular Cream Platinum Rare is truly in a class by itself: a skincare product to be treasured, not only for the soft splendour with which it endows your skin but for the supreme luxury of its silken texture, the purity of its formulation, the grace and

14、 elegance of its packaging.Each handcrafted jar is a piece of art, combining timeless geometric forms with 21st-century minimalism. The spoon-shaped applicator is crowned with a silver crescent and golden disk: the chemical symbol for platinum, source of the creams transformative powers. * CapGemini

15、/Merrill Lynch 2008 World Wealth Report * FORBES Magazine estimated the number of billionaires at 946 in 2007.WHATS SO RARE ABOUT CELLULAR CREAM PLATINUM RARE?Why is platinum known as the worlds most precious metal?Platinum, said to have arrived on earth two billion years ago in a meteor shower from

16、 a distant star, is so rare that it requires ten tons of ore to produce a single ounce. Louis XVI proclaimed it the only metal fit for royalty. Long prized for its pure white splendour, platinum is the perfect complement to diamonds and other precious gems; it has been the setting of choice for ston

17、es from the fabled Koh-i-Noor diamond to countless engagement rings. What led up to the use of platinum in a skin-transforming cream?Following a new line of research on the use of precious metals to treat certain skin conditions, La Prairies scientists found that platinum, which has the ability to b

18、ond with the human skin, exhibited incomparable anti-aging properties. How does platinum de-age the skin?Colloidal Platinum Water the suspension of nano-sized particles of platinum in water establishes an electrical balance in the epidermis, which enables the skin to function at its most efficient l

19、evel. It does this by creating a buffer zone, similar to that found in young skin, which maintains an optimal moisture level and by enhancing the skins ability to take in nourishing minerals, known as “electrolytes” because they carry an electrical charge, at the height of their efficiency.How does

20、Cellular Cream Platinum Rare give the skin a Soft Splendour?This is the result of the beautiful synergy of the nano-sized platinum particles, finely ground silver pearlescent pigments and the creams superb moisture-replenishing action. It produces a subtle incandescent effect never previously achiev

21、ed in a skin cream. What makes Cellular Cream Platinum Rare worthy of its top-of-the-market positioning?The price of platinum itself exceeds that of gold. Then there are the expenses of developing a formula containing the most exotic ingredients from all over the world and utilizing the costliest, m

22、ost highly advanced biotechnology. Cellular Cream Platinum Rare is designed for the woman who wants the best of everything: the woman who places high value on recharging her skin with youthful beauty.CELLULAR CREAM PLATINUM RAREFACT SHEETKey Ingredients · Platinum metal, in the form of negative

23、ly charged nano-sized particles, recharges, moisturizes and protects skin.· The Colloidal Platinum Water · Stimulates cell communication and helps rebuild age-related skin damage. Smoothes wrinkles and expression lines while it restores the cutaneous barrier. · The complex of Ceramide

24、 2 and Palmitoylated Matrikine · Malachite, the sacred stone of Ancient Egypt (and a symbol of creativity and change), is known for its anti-oxidant activity. · Hematite, an iron-rich extract, is known to restore youthful radiance to aging skin.· Time-released Hesperidin Smart Crystal

25、s (nano-size) protect DNA in the cellular nucleus and act in synergy with Resveratrol to provide anti-oxidant protection while improving skins microcirculation. · Resveratrol, the longevity anti-oxidant, provides cellular protection against free radical attack. It also has skin balancing and sk

26、in lightening properties. · Provides strong moisturizing and film-forming properties. It helps preserve the most important characteristics of youthful, vital skin, such as suppleness, elasticity and tone. Several ingredients contribute to this benefit:· Sodium Hyaluronate· Carrageenan

27、 or Red Algae has soothing, moisturizing and re-structuring properties. It also presents film-forming effects on the skin. · The climate-activated Moisture Matrix is an excellent moisture balancing agent. It is substantive to the skin, thus helping to keep skin hydrated for extended periods. &#

28、183; The plant-derived Squalane from Olive Oil is a natural emollient. It has a high affinity to the skin, being one of the main components of human sebum and of the hydrolipidic film. It prevents moisture loss and helps restore skin suppleness and flexibility. CELLULAR CREAM PLATINUM RAREFACT SHEET

29、Key Ingredients contd.· Excellent moisturizing properties that help keep skin moist and supple for hours. Strengthens and restores skins barrier functioning. Reduces trans-epidermal water loss.· The Moisture Matrix · Ceramide 2 · Biosaccharide Gum-1 is a naturally derived moistur

30、izing agent with a prolonged action that is ideal for long-term hydration. After 3 hours skin begins to feel more moist.· A fine silver-white photo-reflecting agent confers radiance to the complexion by reflecting light. · Silver Pearlescent Pigment · A wrinkle-relaxing Liposomal Complex of Carnosine and anti-oxidants smooth the skin to help maintain cutaneous elastic tissue and to reduce wrinkles such as expression lines. · La Prairies Exclusive