電子商務RevenueModel實驗一報告

1、experiment 1: ec revenue model investigation一、purpose： learn and understand important revenue models currently used in ec.二、experiment type: comprehensive.三、hours: 12 classes.四、group members: x x x x x x x x x x x x五、content and methodology:1. investigate and summarize the important revenue models c

2、urrently used in ec.3. analyze the information you collected through internet. design the structure of your ppt4. design the ppt presentation document (not more than 12 pages) in english.5. present your findings in english in the form of group one of you will be the main speaker and the others will

3、be responsible to answer questions raised by teacher and students六、equipment and facility: pcs, ec lab七、ppt show:enu8a8u8 him psfojd 93 ue o auediuoo sq; jo uoijduossp 0屮 si lopouj anuoasvw1 wwfl g * 驊wm4f窮卷幽專王:引gqgfwzv dnojgguonebijssaui |9po|/|onu9asy q3 : l lusiuusdxgtypical revenue models-山6eb c

4、atalog revenue models2/digital content revenue modelslogooadvertisingsupported revenue modejs4 )fee-for-transaction revenue models5 jfee-for-service revenue models中do右 1-web catalog revenue odels(網(wǎng)上目錄盈利模式)n (this revenue models the seller establishes a brand e, and then uses the strength of hat age

5、to sell ough printed catalogs mailed to prospectiye buyers, uyers place orders by mail or by calling the seller' s toll-free telephone number公司河緬ao中心產(chǎn)r與枝術(shù)強長與支持mo to宮方網(wǎng)上專糞&粢oto手機艮配件pf*"amoto 砒智xt806重生.時刻.睿 for examdj:motqrpjak 2.digital content revenue models（數(shù)字內(nèi)容盈利模式）that own intellectu

6、al property have 忙-embraced the web as a new and highly i efficient distribution mechanism丄 exkcom -provides full-text search of court cases,1 jaws,patent databases, and taxi.驗 bi;ro?esofpublished i ”.advertising-supported revenuemodels （廣告支持盈利模式）曲匕 oadcasters provide free programming to an audienee

7、 亠 一a!6ng with advertising messages.success of web advertising is hampered by no consensus on how to measure and charge for site visitor views（ .stickiness of a web site: the ability to keep visitors and eat visitors!ays includes a web directory and search£web sites have sufficient visitors to

8、interest ertisersk 4.fee-for-transaction revenuemodels （交易費用模式）finesses offer services and charge a fee based on the number or size of transactions processed.）isintermed iation（免 中 介化）of an intermediary from a valueintr曾如ion（再中介化）loion of a new intermediarytravel agent壯* travelocity .-也、二二二土 uh<&

9、gt;book flight disney kotcl + dlsnoy theme park tlckots nnd snvo s1ooiriqbile sales , stockbrokers（證券經(jīng)紀公司）, 皆brokers（保險經(jīng)紀公司）,event tickets（票 line banking and financial services（在線銀行與 業(yè)）,real estate and mortgage loan£ 房地產(chǎn)與抵押貸款經(jīng)紀公司h.fee-for-service revenue models（服務費用模式）-state laws areone of the

10、mainako on webo: 8um fat lxe wetoht. theof dakvabout wbmdnow than hipnew from webmd:uicbmfrom twuttmd national news center the body electric from fighsng tot to zapping pun to hoping d«p（«$sion. there are lots of shaking* newway$ dectncily can he） heal the body arxl mind f“d out mo* imdocn

11、ielloverweight? f we can help!cwdithn中te jmewijenmfa mg & r productalertscx /!«r*嘶滬伽顒啊ebb働md醜br代0叩丿 smqdiqpmetdtg （fecigy for lifehhx»q rou忖 8ncew&99m004 weti© he. al rigms rttervmee based on the value of a service provided-8rvicesange from games and entertainmentto financial

12、adviceonline games冋-growing nu mber of sites in elude premium games in theirofferings site visitors must pay to play these premiumrtand films（音樂會和電影）households obtain boadband access to thecn" ompanies are providing streaming video of d films to paying subscriberstryinj to qtt pftgratr kfooiwed

13、tt deliver.webmo health4search vbmohtthhmedici from wtbmow«bmd envoywebmd prm!i<e service-ssrprofess i onal services（專業(yè) 服務）forces preventingfrom extending their practices to the websummary of this experimentwe have finished this experiment after several weeks5 effort we really do this work t

14、ogether，every member of our group take an active pail in this job.the work process: .first of all ,we searched the internet together to find revenue models as many as possible then we discuss the revenue models to choose five models of them to learn in detail.(3) third,we collected the useful information about the revenue models we have choose the particular work division like that xxx、x x x .is in charge of ppt making while experimental report is the business of xxx and xxxthe gain from this experiment through this experiment,we all can learn revenue models deeply by collecting