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INDUSTRIES

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MARKETSLuxuryfashioncompaniesinItalyCHAPTER

01OverviewValueofthepersonalluxurygoodsmarketworldwidefrom1996to2021(inbillioneuros)Valueoftheglobalpersonalluxurygoodsmarket1996-2021300283281262254245

24425020015010050219217212207186167161159150147139128122

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2021Year3Description:Thisstatisticshowsthevalueofthepersonalluxurygoodsmarketworldwidefrom1996to2021.In2021,thevalueofthepersonalluxurygoodsmarketworldwidewas283billioneuros.Read

moreNote(s):Worldwide;1996to2021Source(s):Bain&Company;FondazioneAltagammaEstimatedluxuryfashionsalesgrowthworldwidefrom2020to2022,byregionLuxuryfashionsalesgrowthforecastworldwide2022,byregionGlobal-6%Europe-35%U.S.-25%China60%2020202120225to15%15to25%-30to-20%-15to-5%-5to5%5to10%70to90%90to110%4Description:Accordingtoestimates,followingtheimmediateimpactofthecoronavirus(COVID-19)pandemicontheluxuryfashionsector,theglobalmarketisexpectedtogrowbetween15to20percentin2022,ascomparedto2019levels.ThispositiveestimateisdrivenbyChina,wheredomesticconsumptionofluxurygoodssoaredduringthepandemicasinternationaltravelwashamperedbyrestrictions.Incontrast,Europeanluxuryfashion'sbouncebacktopositivefiguresisnotexpectedin2022.Read

moreNote(s):Worldwide;2021;ascomparedto2019levelsSource(s):McKinsey;TheBusinessofFashionValueoftheleadingpersonalluxurygoodsmarketsworldwidein2020,bycountry(inbillioneuros)Leadingpersonalluxurygoodsmarketsworldwide2020,bycountry605550444030182010011111098UnitedStatesMainlandChinaJapanUnitedKingdomSouthKoreaItalyFranceGermanyRegion5Description:In2020,theUnitedStateswasthetoprankedpersonalluxurygoodsmarketwithanestimatedmarketvalueofabout55billioneuros.ReadmoreNote(s):Worldwide;2020;*Allfiguresareestimates.

ReadmoreSource(s):Bain&Company;KeringLeadingEuropeanluxurygoodscompaniesbasedonsalesworldwidein2020(inmillionU.S.dollars)LeadingEuropeanluxurygoodscompaniesbasedonsales2020LuxurygoodssalesinmillionU.S.dollars*5,000

10,000

15,000020,00025,00030,00035,00040,000LVMHMo?tHennessy-LouisVuittonSA33,976KeringSACompagnieFinanciereRichemontSAL`OréalLuxe14,93013,18311,60210,1088,7937,2826,1775,6825,551ChanelLimitedEssilorLuxotticaSAHermèsInternationalSCARolexSA**TheSwatchGroupLtd.CapriHoldingsLimited(formerlyMichaelKorsHoldings)BurberryGroupplc3,3452,906PandoraA/SPradaGroup2,7616Description:ThisstatisticshowsthesalesoftheleadingluxurygoodscompaniesoriginatinginEuropebasedonthetotalvalueofluxurygoodssalesin2020.Inthatyear,LVMHMo?tHennessy-LouisVuittonSA,whoisresponsibleforbrandssuchasLuisVuitton,ChristianDior,Givenchy,MarcJacobsandMo?t&Chandon,wastheleadingEuropeanluxurygoodscompany,generatingsalesofapproximately33.98billionU.S.dollars.ReadmoreNote(s):Europe;2020Source(s):DeloitteLeadingItalianluxurygoodscompaniesin2020,byworldwiderevenue(inU.S.milliondollars)LeadingItalianluxurygoodscompanies2020,byworldwiderevenueRevenueinU.S.milliondollars01,0002,0003,0004,0005,0006,0007,0008,0009,00010,000EssilorLuxotticaPradaGroup8,7932,761GiorgioArmaniSpAMonclerSpA1,8221,6421,445OTBSpAMaxMaraFashionGroupSrlDolce&Gabbana1,3661,284ErmenegildoZegnaHolditaliaSpASalvatoreFerragamoSpAValentinoSpA1,1561,0411,002889737620SafiloGroupSpATOD'sSpABrunelloCucinelliSpA7Description:ThisstatisticdisplaystherankingofluxurygoodscompaniesinItalyin2020,byworldwideluxurysales.Asofthesurveyperiod,EssilorLuxotticawastheleadingcompanyintheluxurygoodsmarketwithsalesamountingtoover8.7billionU.S.dollars.ReadmoreNote(s):Italy;2020;*estimate.

ReadmoreSource(s):DeloitteLeadingluxuryfashionbrandsinItalyin2021,basedontheNationalBrandsIPX(Index)LeadingfashionbrandsinItaly202118016014012010080170.64158.7297.389.3484.248276.3172.7661.2255.96040200GucciPradaDolce&MiuMiuFendiValentinoBottegaVenetaVersaceMaxMara

GiorgioArmaniGabbana8Description:GucciwastheleadingfashionbrandinItalyin2021.ThelabelhadaNationalBrandsIPX(Index)scoreof170.64points.Pradacameinsecondplacewith158.72indexpointsandDolce&Gabbanawasthirdwith97.3pointsR.

eadmoreNote(s):Italy;April30,2021Source(s):IFDAQForbesrankingofthetenrichestpeopleinItalyasof2021(inbillionU.S.dollars)Forbesrankingofthe10richestpeopleinItaly2021WealthinbillionU.S.dollars0510152025303535.140GiovanniFerreroLeonardoDelVecchio&familyStefanoPessina2610.5MassimilianaLandiniAleotti&familySilvioBerlusconi&familyGiorgioArmani9.187.7AugustoeGiorgioPerfettiGiuseppeDe'Longhi&familyMiucciaPrada5.85.55.25.2PatrizioBertelli9Description:In2021,GiovanniFerrero,ExecutiveChairmanoftheItalianconfectionarycompanyFerreroS.p.A.,rankedfirstintheyearlyrankingofItalianbillionaires,publishedbytheAmericanbusinessmagazineForbes.Withatotalnetworthestimatedat35.1billionU.S.dollars,GiovanniFerrerorankedaheadanotherItalianentrepreneur-LeonardoDelVecchio,thefounderofthelargesteyewearcompanyintheworld,Luxottica,whosefortuneamountedto26billionU.S.dollars.ReadmoreNote(s):Italy;2021Source(s):ForbesCHAPTER

02MonclerRevenueofMonclerGroupworldwidefrom2012to2021(inmillioneuros)GlobalrevenueofMonclerGroupfrom2012to20212,5002,046.12,0001,627.71,440.41,420.11,5001,00050001,193.71,040.3880.4694.2580.62013489.2201220142015201620172018201920202021*Year11Description:ThetimelineshowstherevenueofMonclerGroupworldwidefrom2012to2021.Inthemostrecentlyreportedperiod,MonclerGroup'sglobalrevenueamountedtoapproximately2.05billioneuros,anincreaseofmorethan600millioneurosonthepreviousyear.ReadmoreNote(s):Worldwide;2012to2021;*AsofApril1,2021MonclerbecameMonclerGroup,consistedofMonclerbrandandStoneIslandbrandReadmoreSource(s):MonclerRevenueofMonclerinthefirstquarter2021,byregion(in1,000euros)Moncler:worldwiderevenueQ12021,byregion250,000198,100200,000150,000100,00084,90053,40050,00029,000Italy0AsiaandRestofWorldEMEA(Excl.Italy)Americas12Description:InQ12021,revenuesofMoncleroriginatingfromAsiaandtheRestoftheWorldamountedtoapproximately198.1millioneuros.Alookatthecompany`sfinancialdatarevealsthemostimportantmarketsforMoncler.Thecompany`sbalancesheetdividestheglobeinfourareas:Italy,Europe,MiddleEastandAfrica(EMEA)excludingItaly,Americas,andAsia.InQ12021,morethanhalfofthecompany`srevenueoriginatedfromAsia,makingthisregionthemainsourceofincomeforMoncler.[...]Read

moreNote(s):Italy;Q12021Source(s):MonclerRevenuesofMonclerbetween2013and2021,bydistributionchannel(in1,000euros)Moncler:revenues2013-2021,bydistributionchannelRetailWholesale2,000,0001,800,0001,600,0001,400,0001,200,0001,000,000800,000600,000400,000200,0000394,947370,787350,913333,622301,321276,138260,7131,429,2191,256,918263,5061,086,4521,089,496247,024892,3832017764,1732016619,6802015430,6832014333,55320132018201920202021*13Description:In2021,Moncler`srevenuesfromretailreachedtoavalueofabout1.43billioneuros,afterexperiencingadeclineinthepreviousyear,possiblyduetothecoronavirus(COVID-19)pandemic.Thefigurein2021representsmorethanafourfoldincreasefrom2013,whenretailrevenuesamountedto333.6millioneuros.Duringthesameperiod,wholesalerevenueforMoncleralsoincreased,growingfrom247millioneurostoalmost395millioneurosin2021.Whenconsideringthetwo[...]Read

moreNote(s):Italy;2013to2021Source(s):MonclerTotalnumberofstoresofMonclerworldwidefrom2014to2021GlobalnumberofstoresofMoncler2014-202135030129430025020015010050282273260232207172020142015201620172018201920202021Year14Description:ThetimelineshowsthetotalnumberofstoresofMonclerworldwidefrom2014to2021.In2021,Moncleroperated301storesworldwide,includingmono-brandretailandwholesalestores.ReadmoreNote(s):Worldwide;2014to2021Source(s):MonclerNetincomeofMonclerGroupworldwidefrom2012to2021(inmillioneuros)GlobalnetincomeofMonclerGroup2012-2021450411.4400361.5332.435030025020015010050300.4249.7196167.9130.376.128.802012201320142015201620172018201920202021*Year15Description:ThetimelineshowsthenetincomeofMonclerGroupworldwidefrom2012to2021.In2021,MonclerGroup'sglobalnetincomeamountedtoapproximately411.4millioneuros.Read

moreNote(s):Worldwide;2012to2021;*AsofApril1,2021MonclerbecameMonclerGroup,consistedofMonclerbrandandStoneIslandbrandReadmoreSource(s):MonclerCHAPTER

03PradaNetsalesofPradaworldwidefrom2013to2021(inmillioneuros)GlobalnetsalesofPrada2013-20214,0003,587.353,551.73,547.773,5003,0002,5002,0001,5001,0005003,316.623,183.343,126.023,098.073,008.282,390.87020132014201520162017201820192020202117Description:ThistimelinedepictsthenetsalesofPradaworldwidefrom2013to2021.In2021,Pradageneratedglobalnetsalesofabout3.32billioneuros.ReadmoreNote(s):Worldwide;2013to2021Source(s):PradaNetsalesofthePradaGroupfrom2016to2021,bybrand(inmillioneuros)NetsalesPradaGroup2016-2021,bybrandPradaMiuMiuChurch'sOthers3,5003,0002,5002,0001,5001,0005002,857.692,643.352,558.112,512.652,461.252,012.62515.3180.54459.34453.4869.08450.49401.2239.55

18.162021329.571201768.817.5216.717.4119.736.96

11.792020020162018201918Description:In2021,amongthebrandscontrolledbytheItalianfashioncompanyPradaGroup,thebrandPradaoriginatedover2.8billioneurosworthofsalesworldwide.MiuMiuwasthesecondmostprofitablebrandamongthosecontrolledbyPradaGroup,withglobalnetsalesamountingto401millioneuros.Intotal,thenetsalesofPradaGroupreachedavalueof3.36billioneuros.ReadmoreNote(s):Italy;2016to2021Source(s):PradaBrandvalueofPradaworldwidefrom2012to2021(inmillionU.S.dollars)GlobalbrandvalueofPradafrom2012to20217,0006,2225,9776,0005,5705,5045,4164,8124,7815,0004,0003,0002,0001,00004,7164,4954,271201220132014201520162017201820192020202119Description:ThisstatisticpresentsthebrandvalueofPradaworldwidefrom2012to2021.In2021,thePradabrandwasvaluedatapproximately5.4billionU.S.dollars.Incomparison,thebrand'svaluationwas6.2billionU.S.dollarsin2015R.

eadmoreNote(s):Worldwide;2012to2021Source(s):InterbrandNumberofownedandfranchisedstoresofPradaworldwidefrom2014to2021GlobalnumberofownedandfranchisedstoresofPrada2014-2021OwnedstoresFranchisedstores800700600500400300200100034252634263634356346416336356186206255942014201520162017201820192020202120Description:ThisstatisticdepictsthenumberofownedandfranchisedstoresofPradaworldwidefrom2014to2021.In2021,Pradaoperated635ownedstoresand26franchisedstoresworldwide.ReadmoreNote(s):Worldwide;2014to2021Source(s):PradaNumberofPradaemployeesworldwidefrom2013to2021Prada'snumberofassociatesworldwide2013-202116,00013,77914,00012,00010,0008,0006,0004,0002,000013,33113,19713,14012,41412,40012,32611,96210,81620132014201520162017201820192020202121Description:ThisstatisticdepictsthetotalnumberofassociatesworkingatPradaworldwidefrom2013to2021.In2021,thecompanyemployedapproximately13,140people.ReadmoreNote(s):Worldwide;2013to2021Source(s):PradaCHAPTER

04SalvatoreFerragamoWorldwiderevenuesofSalvatoreFerragamofrom2011to2021(inmillioneuros)SalvatoreFerragamo:worldwiderevenues2011-20211,6001,4301,437.91,393.51,377.31,346.81,4001,2001,00080060040020001,331.81,2581,1531,135.5986.4876.52011201220132014201520162017201820192020*202123Description:In2021,SalvatoreFerragamoregisteredaworldwiderevenueofapproximately1.13billioneuros.Thecompany`soverallrevenueincreasedsince2011.However,thefigurereportedin2020representedasubstantialdecreaseduelikelytotheimpactofthecoronavirus(COVID-19)pandemiconluxurygoodssector.ReadmoreNote(s):Worldwide,Italy;2011to2021;*Restatedin2021AnnualReportFiguresforyears2011to2019werepreviouslypublishedbythesource.ReadmoreSource(s):SalvatoreFerragamoWorldwiderevenuesofSalvatoreFerragamoin2021,bygeographicalarea(in1,000euros)SalvatoreFerragamo:worldwiderevenues2021,bygeographicalarea500,000436,222450,000400,000350,000300,000250,000200,000150,000100,00050,0000323,558217,05490,144Japan68,542AsiaPacificNorthAmericaEuropeCenterandSouthAmerica24Description:In2021,therevenuesofSalvatoreFerragamoamountedtoapproximately1.13billioneuros.Withover435millioneuros,theAsiaPacificmarketrepresentedthelargestsourceofrevenuesofthecompany.Japannotablyregisteredrevenuesofaround90millioneurosduringthatyear.Ontheotherhand,theEuropeanmarketgeneratedarevenueofabout217millioneuros.ReadmoreNote(s):Worldwide,Italy;2021Source(s):SalvatoreFerragamoWorldwiderevenuesofSalvatoreFerragamoin2021,byproductcategory(in1,000euros)SalvatoreFerragamo:worldwiderevenues2021,byproductgategory600,000495,683486,087500,000400,000300,000200,000100,000070,08769,2437,7464,3132,361LeathergoodsFootwearApparelAccessoriesLicensingFragrancesPropertyrental25Description:In2021,SalvatoreFerragamogeneratedover495millioneurosrevenuefromitsleathergoodsline.Salesoffootwearwerethecompany`ssecondsourceofincome,generatingarevenueofabout486millioneuros.Thesetwoproductcategoriescombinedaccountedforover85percentofSalvatoreFerragamo`sworldwiderevenuein2021.ReadmoreNote(s):Italy;2021Source(s):SalvatoreFerragamoWorldwidenumberofemployeesofSalvatoreFerragamofrom2013to2021SalvatoreFerragamo:worldwidenumberofemployeesfrom2013to20214,5004,0003,5003,0002,5002,0001,5001,0005004,2774,2284,1834,1044,0333,9003,8873,8553,764020132014201520162017201820192020202126Description:ThisstatisticdisplaysthenumberofemployeesofSalvatoreFerragamoworldwidebetween2013and2021.Accordingtodata,thetotalnumberofemployeesofthecompanyincreasedsteadilyuntil2019,growingfrom3,764in2013to4,277in2019.AsofDecember31,2021,therewere3,887employeesworkingforthecompany.ReadmoreNote(s):Worldwide,Italy;2013to2021Source(s):SalvatoreFerragamoNumberofmono-brandstoresofSalvatoreFerragamoworldwidein2021,bygeographicalareaSalvatoreFerragamo:numberofmono-brandstoresworldwide2021,bygeographicalarea20017518016014012010080786355603840200AsiaPacificEuropeJapanNorthAmericaLatinAmerica27Description:Thisstatisticdisplaysthenumberofmono-brandstoresofSalvatoreFerragamoasof2021,brokendownbygeographicalarea.Accordingtodata,asofDecember31,2021,theAsiaPacificareacountedthegreatestnumberofmonobrandstoresofSalvatoreFerragamo,with175stores.Europerankedsecondwith78mono-brandstoresofthecompany.ReadmoreNote(s):Worldwide,Italy;2021Source(s):SalvatoreFerragamoCHAPTER

05Tod'sAnnualrevenueofTod'sfrom2013to2021(inmillioneuros)Tod'sGrouprevenues2013-20211,2001,0371,004967.5965.5963.31,0008006004002000940.5916883.8637.120132014201520162017201820192020202129Description:ThetotalannualrevenueofthecompanyTOD'speakedatoveronebillioneurosin2015.Asof2021,thetotalrevenuesofTod'samountedtoaround883.8millioneuros,representinganincreaseonthevaluereportedinthepreviousyearR.

eadmoreNote(s):Worldwide,Italy;2013to2021Source(s):Tod'sShareofglobalconsolidatedsalesoftheItalianfashionfootwearcompanyTod'sfrom2013to2021,bybrandTod'sGroup:consolidatedsalesoftheItalianfashioncompany2013-2021,bybrandTod'sHoganFayRogerVivierOther120%100%80%60%40%20%0%20132014201520162017201820192020202130Description:ThisstatisticdisplaystheshareofglobalconsolidatedsalesoftheItalianfashionfootwearcompanyTod'sGroupfrom2013to2021,brokendownbybrand.ItcanbeobservedthatthebrandTod'saccountedfor48.5percentofthegroup'ssalesduringtheperiodunderobservation.Asof2021,Hoganaccountedfor20percentofthetotalsales,whereasRogerVivier'ssalesheldaroundaquarterofthetotal.ReadmoreNote(s):Worldwide,Italy;2013to2021Source(s):Tod'sShareofglobalconsolidatedsalesofTod'sfrom2013to2021,byproductTod'sGroup:consolidatedsales2013-2021,byproductShoesLeathergoods&accessoriesApparelOther120%100%80%60%40%20%0%20132014201520162017201820192020202131Description:ThemainsourceofrevenuesoftheItaliancompanyTod'swasrepresentedbythesellingofshoes.In2021,shoesaccountedfor79.6percentofallsales.Leathergoodsandaccessoriesgenerated13.6percentofthetotalsales,followedbyapparel.ReadmoreNote(s):Worldwide,Italy;2013to2021Source(s):Tod'sEBITDAoftheItalianfootwearfashioncompanyTod'sfrom2013to2021(in1,000euros)Tod'sGroup:EBITDA2013-2021300,000255,396250,000200,000150,000100,00050,0000236,317202,618193,547180,908160,492160,821118,33538,0772020*2013201420152016201720182019202132Description:ThisstatisticdisplaystheEBITDAoftheItalianfootwearfashioncompanyTod'sfrom2013to2021.In2021,theEBITDAoftheItalianfashioncompanyamountedtoabout160.8millioneuros,markingasignificantincreasefromthepreviousyearR.

eadmoreNote(s):Italy;2013to2021;*Thesourceaddsthefollowingnoteaboutthedataforthisyear:"ComparedwiththeEBITDApublishedintheAnnualReportfortheyearended31December2020,thisfigureprimarilydoesnotincludeimpairment[...R]

eadmoreSource(s):Tod'sNumberofdirectoperatingstores(DOS)ofTod'sasof2021,bybrandTod′s:numberofdirectoperatingstores202116014814012010080706040200405Tod'sRogerVivierHoganFay33Description:In2021,Tod`sGroup,whichcontrolsthebrandsTod`s,Hogan,FayandRogerVivier,boastedatotalof263directlyoperatedstores(DOS).MorethanhalfoftheseDOS(148)belongedtothebrandTod`s.Inthesameyear,alongsidethenetworkofDOSs,theGroupalsocounted101franchisedstores,mostofwhichbelongedtotheTod`sbrand.ReadmoreNote(s):Italy;2021Source(s):Tod'sCHAPTER

06Dolce&GabbanaTurnoveroftheItalianluxuryfashioncompanyDolce&Gabbanafrom2011to2021(inmillioneuros)TurnoverofItaliancompanyDolce&Gabbanain2011-20211,200998.46991.27988.91,0008006004002000888.42877.7872.9812.09748.13750.33747.8331.82011201220132014201520162017201820192020202135Description:Dolce&GabbanaisaluxuryItalianfashionhousefoundedinasmalltowncosetoMilanin1985bythetwoItaliandesignersDomenicoDolceandStefanoGabbana.ThistimelineillustratestheturrnoveroftheItalianluxuryfashioncompanyDolce&Gabbanabetween2011and2021.In2021,thetotalturnoverofDolce&Gabbanaamountedtoover747millio

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