新目標(biāo)英語(yǔ)九年級(jí)教學(xué)案例與反思

《新目英語(yǔ)》九年Unit13SectionB

教學(xué)案Advertising:prosandcons教學(xué)案例窯淮中

李品玉一、設(shè)計(jì)理念任務(wù)型語(yǔ)言教學(xué)是目前交際教學(xué)思想中的一種任務(wù)為中心的教學(xué)營(yíng)造了一個(gè)有利于學(xué)習(xí)者語(yǔ)言習(xí)得的最佳環(huán)境語(yǔ)言應(yīng)用的基本概念轉(zhuǎn)化為具有實(shí)踐意義的課堂教學(xué)方式它倡導(dǎo)“在做中學(xué)在做中用”的教育理念將語(yǔ)言應(yīng)用的基本理念轉(zhuǎn)化為具有實(shí)踐意義的課堂教學(xué)方式運(yùn)用學(xué)習(xí)任務(wù)組織教學(xué)強(qiáng)化了語(yǔ)言實(shí)踐的過(guò)程充分體現(xiàn)了語(yǔ)言的交際本質(zhì)在完成任務(wù)的過(guò)程中學(xué)生自然地應(yīng)用語(yǔ)言知識(shí)，從而獲得語(yǔ)言運(yùn)用的能力，真正體現(xiàn)了從知識(shí)到能力的轉(zhuǎn)化。初中是閱讀教學(xué)的基礎(chǔ)階段，這一階段的閱讀教學(xué)重在激發(fā)學(xué)生對(duì)閱讀的興趣，幫助學(xué)生掌握一般的閱讀技巧初步形成對(duì)語(yǔ)篇表層結(jié)構(gòu)和意義的認(rèn)知能力使用閱讀策略并通過(guò)語(yǔ)篇獲取信息的能力、利用閱讀信息解決簡(jiǎn)單問(wèn)題的能力。二、教學(xué)目標(biāo)1.語(yǔ)言目標(biāo)：重點(diǎn)單詞及短語(yǔ)：prosandcons,aimat,compare,quality.能讀懂課文內(nèi)容，并從中提取信息和觀點(diǎn)。能就“廣告的利與弊”這一話題表達(dá)自己的觀點(diǎn)和看法。2.能力目標(biāo)：訓(xùn)練學(xué)生快速理順并獲取閱讀信息的能力成圍繞課文內(nèi)容所設(shè)計(jì)的各種任務(wù)，初步掌握快速閱讀技巧，能基本表述課文大意在學(xué)習(xí)中培養(yǎng)學(xué)生對(duì)閱讀信息的篩選和辨別能力，能用英語(yǔ)談?wù)搹V告的利與弊，激發(fā)學(xué)生主動(dòng)學(xué)英語(yǔ)和用英語(yǔ)的積極性。3.情感態(tài)度目標(biāo)：通過(guò)對(duì)廣告的優(yōu)點(diǎn)和缺點(diǎn)的了解與學(xué)習(xí)增長(zhǎng)學(xué)生的見(jiàn)識(shí)培養(yǎng)學(xué)生一分為二看待事物的辨證態(tài)度。三、教學(xué)過(guò)程環(huán)節(jié)1.導(dǎo)入和“熱身”活動(dòng)（Lead-inandwarming-upactivities①Asktwotogiveduty如學(xué)生節(jié)選一段來(lái)自TheLion的對(duì)話：:Simba!I’mverydisappointedinyou.:Iknow.:Youcouldhavebeenkilled.Youdeliberatelyobeyedme.Andwhat’sworse,youputNalaindanger.:Iwasjusttryingtobebravelikeyou.:I’monlybravewhenIhavetobe.Simba,beingbravedoesn’tmeanyougolookingfortrouble.:Butyouarenotscaredofanything.:Iwastoday.:Youwere?:Yes,IthoughtImightloseyou.:Oh,Iguesskingsgetscared,huh?:Humm-mm.:Butyouknowwhat?:What?:Ithinkthosehyenaswereevenscareder!:Causenobodymesseswithyourdad!Comehere,you!:No,no!Dad,we’repals,right?:Right.:Andwe’llalwaysbetogether,right?A:Simba,letmetellyousomethingthatmyfathertoldme.Lookatthestars,thekingslookonfromthosestars.B:Really?A:Yes,sowheneveryoufeelalone,justrememberthatthosekingswillalwaysbetheretoguideyou.AndsowillI.②全班互動(dòng)交流。讓學(xué)生把自己搜集到的一些商品的廣告標(biāo)語(yǔ)在班內(nèi)分享。如：T:BoysIyousomedidyoudothat?s:Yes.:Great!Whowouldliketoshareyourslogans?S1:Communicationunlimited.（摩托羅拉）S2:Welead,otherscopy.理光復(fù)印機(jī)）S3:Thechoiceofanewgeneration.（百事可樂(lè)）S4:Impossiblemadepossible.（佳能打印機(jī)）S5:Anythingispossible.（李寧品牌）S:……（使學(xué)生了解日常生活用品的英語(yǔ)廣告詞的優(yōu)美之處驗(yàn)現(xiàn)代生活英語(yǔ)的無(wú)窮魅力。）環(huán)節(jié)2.閱讀前活動(dòng)（Pre-readingactivities）Listentothetext.（要求學(xué)生帶著問(wèn)題聽(tīng)課文，捕捉大意。如isthearticleabout?Doyouagreewithit?詢問(wèn)調(diào)查學(xué)生對(duì)生活中的廣告所持有的態(tài)度。環(huán)節(jié)3.閱讀活動(dòng)(While-readingactivities)快速閱讀，并通過(guò)“框架對(duì)比”來(lái)進(jìn)行閱讀記憶。啟發(fā)學(xué)生通過(guò)閱讀查找和辨別有關(guān)信息，該任務(wù)可稱為“瀏覽運(yùn)用型任務(wù)”，學(xué)生無(wú)須綜合分析或邏輯判斷，而運(yùn)用形象思維和直覺(jué)思維就能從文章的字里行間找出完成任務(wù)所需要的答案師可以將學(xué)生找出的信息板書(shū)在黑板上，如：prosConsHelptocomparetwoproductsMakeourcitiesandcountrysidelookuglyHelptosavemoneySomeadvertisingcanbeconfusingandmisleadingBuysomethingswithlowestpriceSomeadsdon’ttellyouthetruthTellSomeadsyoubuyyousalesdon’tneedatall環(huán)節(jié)4.閱讀后活動(dòng)(Post-readingactivities)參照板書(shū)內(nèi)容，引導(dǎo)學(xué)生一起口述課文內(nèi)容的要點(diǎn)和關(guān)鍵詞句。Pairwork進(jìn)行演示，拓展型閱讀。首先，要求學(xué)生熟悉和記憶有關(guān)廣告的利與弊，再通過(guò)結(jié)對(duì)活動(dòng)進(jìn)行語(yǔ)言轉(zhuǎn)換和內(nèi)容延伸。例如：Group1:Hello,everybody!weinviteaboytoourShow,hisisDengYansong.Hello,DengYansong!:Hi,host!:Well,whatdoyouthinkofadvertising?:Ihatethem.:Youhatethem?:Yeah,makecitiescountrieslookugly.Somepeopletomakemoney,sotheyputtheadvertisementsTheylookverydirty.:Youareright.ontheotherhand,advertisementshelpuscompareandwecanhaslowestIt’sgreat!:Iagreewithyou.A:Butsometimestheadvertisingcanbeconfusingandmisleading,theycanleadyoutobuysomethingyoudon’tneedatall.B:Yes,IhaveeverboughtashampoocalledEasyCare,fortheshiniesthairever.Buttheymakemeverysad.:Why?:Theymakemethinkthatyoucanlooklikethepersoninthead,butitdidn’tworkatall.Ifeelembarrassed.:Ithinkyoushouldn’tbelievealloftheadvertisements.:Ithinkyouareright.:Well,inaworld,hastwosides,weshouldbecarefulofads.Somuchforourtoday,thankyouforcoming!:Goodbye,seeyounext!Group2:Hello,WangYaqing!:Hi,XuXin!:CanIaskyousomequestions?:Ofcourse!:Howdoyoufeelaboutadvertisements?:IthinkadvertisementscanbeconfusingandSometimes,theadscouldn’ttellyouthequalityoftheproducts.:Yes,Ithinkso.Lastsummer,Iboughtapairofshoes,theshopassistanttoldmeit’sgreat.Itcostsme400yuan,butworejustforamonth,itwasbroken.Doyouthinksomeadscanhelpus?:No,Idon’tthinkso.Thepictureinanadlooksalotbetterthantherealthing.:Iagreewithyou.Oh,it’s6:00,I’llgohome.Bye!:Goodbye!Group3:Hello,ZhangRu.:Hello,ChengLiqing.:MayIaskyousomequestions?:Sure!:Whatdoyouthinkofadvertisements?:Ithinktheyaregreat,becausetheycanalsohelpyousavemoney.Doyouthinkso?:Idon’tagreewithyou!:Doyouhaveanyideas?:Yes,IthinkmakeourcountrysidelookAndsomeadvertisingcanbeconfusingormisleading.:Maybeyouareright.Ithinkeverythinghastwosides,sowehavedifferentideas!Group4…老師給予總結(jié)性評(píng)價(jià)。完成3b的寫(xiě)作訓(xùn)練，培養(yǎng)學(xué)生的書(shū)面表達(dá)能力。學(xué)生總結(jié)匯報(bào)。如：Someadvertisementstellthetruthandsomedon’t.Forexample,theEasyCareShampoosaysitwillgiveyoutheshiniesthairever.Butmyfriendtrieditanditdidn’tworkatall.SoIthinktheadshaveconsbeconfusingalsohaspros.Lastweek,myfriendsawtheadonTVaboutBeautyCream,thensheboughtandtriedit,itworksreallywell,itmakesherskinreallysoft,soIthinktheadvertisementshaveprosandcons.環(huán)節(jié)5.課堂小結(jié)SummaryInthisperiodwetheandconsaboutadvertising,weknoweverythinghastwosides,soweshouldmakegooduseofit.環(huán)節(jié)6.布置作業(yè)HomeworkWriteslogansforyourfavoriteproducts.教學(xué)反思：任務(wù)型語(yǔ)言教學(xué)是新課改倡導(dǎo)的一