2023年馬來西亞餐飲報告

2023年馬來西亞餐飲報告

TABLEOFCONTENT

1.

Malsia

Economic

Outlook

................................3

2.

Malaysia

As

A

Gateway

to

ASEAN

and

Asia

4

3.

Executive

Summary

..................................................7

4.

Market

Features:

Food

amp;

Beverages

Industry

.....................................................................................9

1

Market

Overview

9

2

Agriculture

amp;

ProcessedFood

Ecosystem

10

3

Key

Famp;B

Sectors

11

4

Foreign

Players

in

the

Famp;B

sector

4.5

KeyPlayers

in

the

Famp;B

Industry

12

5.

Market

Potential:

Food

amp;

Beverages

Industry

..................................................................................13

1

CurrentChallenges

andNeeds

13

2

Potential

Opportunities

for

FlemishCompanies

14

5.3

Global

Halal

Famp;B

Market

Opportunities

18

6.

Market

Access

................................................................................................................................................20

1

Channel

of

Distribution

20

2

MarketEntryMode

21

6.3

RegulatoryFramework

22

7.

List

of

Trade

Events

....................................................................................................................................24

1

MalaysiaInternational

Halal

Showcase

(MIHAS)

2

Selangor

International

Expo

3

Malaysian

International

Food

amp;

Beverage

Trade

Fair

(MIFB)

24

4

MalaysiInternational

Packagingamp;

Food

ProcessingExhibition

(MSIA-PACK

amp;

FOODPRO)

5

MalaysiaInternational

Retail

and

Franchise

Exhibition

(MIRF)

7.6

Food

and

Hotel

Malaysia(FHM)

25

8.

Flanders

Investment

amp;

Trade

Malaysia:

Contact

.............................................................................26

1.MALAYSIAECONOMICOUTLOOK

Major

Export

Products

in

2019

(in

billion)

Major

Import

Products

in

2019

(in

billion)

Annual

Data

2019

Population:

32.68

million

Gross

Domestic

Products

(GDP):

312.12

billion

Education

First

(EF)

English

Proficiency

Index

Ranking

in

Asia:

3

National

Language:

Malay

Total

Exports:

Total

Imports:

2.MALAYSIAASAGATEWAYTOASEANANDASIA

Malaysia

Population:

Why

Investors

Choose

Malaysia?

Heart

of

ASEAN

Strategically

situated

at

the

heart

ofASEAN;

with

good

interconnectivity,strong

relations

and

trade

linksregionally,

providing

easy

access

tothe

whole

ofAsiafor

business.

Educated

Workforce

A

young,

well-trained

and

well-educated

workforce.

All

ASEANlanguages

are

spoken

in

Malaysia,withbusiness

regularlyconducted

inEnglish.

Developed

Infrastructure

One

of

Asias

best

in

infrastructurewith

future

planned

technology,logistics

and

transport

and

financemajor

infrastructure

projects

tosupport

business.

Investor

Friendly

Friendly

policies

for

investors

tosupport

growth

including

attractivetax

and

capex

incentives

as

well

a100%

ownership

ofland

and

businessequity

for

foreign

investors.

Advanced

Technology

Rated

as

5th

in

Asia

for

DigitalReadiness

(UNCTAD),

Malaysia

ishighly

focusing

on

technologicaladvancement

with

many

I4.0initiatives.

Strong

Legal

Framework

Well

established

and

trusted

judicialsystem

providingrobust

support

andprotectionfor

business

development.2nd

in

ASEAN

for

IP

Protection

(USChamber

International

IP

Index.)

Sources:

IMF,

Arcadis

Infrastructure

Index,

MIDA,

WB

-

DoingBusiness,

PwC,

US

Chamber

International

IP

Index,

UN

Conference

on

Trade

andDevelopment(UNCTAD)

Market

Population:

ASEAN:

650

million

CHINA:

1,435

million

India:

1,366

million

Total

Market

Reachfrom

Malaysiain

6h:

Below

2

Hours

from

Singapore,

Thailand,

Cambodia,

Malaysia

Myanmar,

Indonesia,

Vietnam

Within

2

Hours

fromMalaysia

Within

4

Hours

fromMalaysia

Within

6

Hours

fromMalaysia

6

Hours

fromMalaysiaJapan,

Afghanistan,

Mongolia,PapuaNew

GuineaChina,

Pakistan,

Nepal,

India,Korea

Philippines,

Sri

Lanka,

Taiwan,Myanmar,

Bangladesh,

HongKongBrunei,

Laos

1.

China-MalaysiaQinzhouIndustrial

Park

(CMQIP)

Qinzhou

Malaysiais

the

only

countryin

the

ASEAN

region

tohavea

Free

Trade

Zone

with

China.

It

is

located

in

KuantanPort

at

the

Malaysia-China

Kuantan

Industrial

Park(MCKIP)

andserves

as

asister

porttothe

ChinaMalaysiQinzhouIndustrial

Park

(CMQIP).

It

is

apart

of

the

ChinaBelt

and

Road

Initiative.

Advantages:

Kuantan2.

Malaysia-ChinaKuantanIndustrial

Park

(MCKIP)

EnhancingGatewaycapabilities

toAsiaand

tradeconnectivity

withadjacent

ASEANcountries.

Tax-Free

BusinesswithChina

Kuantan

Free

TradeZone

allows

foreign

companies

toexporttoChinatax-free.

Circumventingthe

US-ChinaTrade

War

Thailand

Nakohn

Si

Thammarat;Narathiwat;

Pattani;

PhathalungSatun;

Songkhla;

Trang;

YalaCmphon;

Krabi;

Phang

Nga;Phuket;

Ranong;

Surat

Thani

Malaysia

Melaka;

Kedah;

KelantanNegeri

Sembilan;

Penang;Perak;

Perlis;

Selangor

Indonesia

Aceh;

Bangka

Belitung;

BengkuluJambi;

Lampung;

North

SumatraRiau;

Riau

Islands;

South

Sumatra;West

Sumatra

Sources:

MIDA,

MCKIP,

IJM

Corporation,

Asian

DevelopmentBank

(ADB),

IMT-GT,

MITI

Established

in

1993,

the

IMT-GT

is

a

cooperation

betweenIndonesia,

Malaysia

and

Thailand

in

32

member

provinces

toprovide

a

regional

framework

for

accelerating

economictransformation

in

the

region.

Initiatives

andDevelopment

Projects

BoostingInfrastructureandConnectivityFacilitatingEasierTradeandInvestmentHumanResources,EducationandCultureBoostingInfrastructureinless-developedareas.Multiplemajortransportanddigitalinfrastructureprojects.LiberalisedTransportsAgreements.Singapore-KLHighSpeedRailprojectapprovedbyIMT-GT.Sub-regionalEconomicCorridors.Multiplepolicydevelopmentprojectstosupporttradeandinvestment.Utilisingcountry“scomplementarinessandcomparativeadvantagestomutuallygrow.Improvingqualityoflifethrougheconomicdevelopment.Encouragingcultureandsocialexchange.EnhancementofHumanResourceDevelopmentthroughIMT-GTUniversityNetwork(UNINET).Sub-regional

Infrastructure

Support

for

Malaysia

Indonesia-Malaysia-Thailand

GrowthTriangle

(IMT-GT)

Other

Trade

Infrastructure

in

Malaysia*

7

6

17

18

500+

International

Business

and

Trade

Infrastructure

through

Malaysia

7

Bi