摩托羅拉產(chǎn)品研發(fā)及測(cè)試流程管理課件

M-gatesWhatisM-Gates–andwhatmakesitcrucialtoourfuture?

M-Gates(MotorolaGates)isessentiallythelifecycleofaMotorolaproduct,fromtheoriginalideathroughitsend-of-life.Itprovidesaframeworkfordesign,testing,manufacturing,andmarketingMotorolaproducts,ensuringconsistencyandqualityineverystep.RaySokola(ChiefTechnologyOfficer)M-gatesWhatisM-Gates–andwTheM-GatesM-GateshavebeendesignedtoprovideMotorolawithaclear,unifiedapproachtocoordinatingfunctionsandenhancingcommunicationsrelatedtotheprocessofmarketandproductlineplanningwithsystemandproductdevelopmentTheM-GatesM-GateshavebeendThe16M-GatesThe16M-GatescanbeclassifiedintofivephasesBusinessCaseDevelopmentPortfolioPlanningProjectDefinitionImplementationandLaunch&Closeout.

Attheendofeachgate,reviewsareheldwiththecoreteamorwiththeSeniorManagementTeamtogoovertheprojectstatusandrisks.Thecontractbookisthemechanismwhichhelpsusorganizetheprojects.ItisanePM(EngineeringProgramManager)deliverableusedtoshow:whichdeliverablesarerequiredinwhichphasethestatusandlocationofeachdeliverablehoweachprojectisfollowingM-GatesWhichphase/Gatetheprojectisin.The16M-GatesThe16M-GatescM-Gates-ProductDevelopmentLifecycleModel

M-Gates-ProductDevelopmentLMarketIntelligenceandAnalysisThisactivityisanon-goingactivitywheremarketingpersonnelcontinueto:gathermarketintelligenceperformmarketsegmentation,andassessourinternalcapabilities.

Alloftheexternalandinternalinformationcollectedandanalyzedismanagedinaknowledgemanagementenvironment(e.g..database,compassrepository,etc.)Thisknowledgemanagementfacilitatesthesharingofknowledgeandisthefoundationofdevelopingcomparablebusinesscasesfordifferentproducts/solutionsMarketIntelligenceandAnalysM-Gates15-13

BusinessCasePhaseThisphasecreatesbusinesscasesforopportunitiesusingmembersfromthecrossfunctionalteams.Onceahigh-levelbusinesscaseisapproved,moredetailedbusinesscasesaredeveloped.Thesebusinesscases:pursueamorein-depthanalysisontheopportunityandincludecustomerfeedback,technicalfeasibility,standardsalignment,fullfinancialanalysis,androadmap.M-Gates15-13

BusinessCasePhM-Gates12-11

PortfolioPlanningPhaseAlsoknownasPrioritizationandResourceAllocationphase,iscomposedoftwoactivities:Thefirstonefocusesonasolutiondefinedbyabusinesscaseandassociatedroadmap.Thesecondonefocusesonthemarketingrequirementsforaspecificsolution.PortfolioPlanningencompassesbringinginaspecificopportunityintoaformalgatedecisionaswellasmanagingtheportfolioonanongoingbasis.M-Gates12-11

PortfolioPlanniM-Gates10-7

ProjectDefinitionPhaseTheProjectDefinitionphasefocusesonthedevelopmentofdetailedrequirementsforthesystemasawhole.Theserequirementsincludesourcing,manufacturing,distribution,services&aftersalessupport,marketingcommunication,channeldistribution,technology,architecture,teststrategies,andplatformstrategies.Thisphaseculminatesintheapproval(ordisapproval)ofacontractbookwhichrepresentsaninternalcontracttoourselvesanddescribeswhatwewilldelivertothecustomer.M-Gates10-7

ProjectDefinitioM-Gates6-3

ImplementationPhaseDuringthisphase,theprojectteamcompletesanyfurtherelaboration/allocationofrequirementsanddeclaresDesignReadiness(Gate6).Theteamthendesigns,implements,andteststhesubsystemaccordingtoitsowndevelopmenttechniques.Oncesatisfiedwithsubsystemintegrationandtest,aprojectbusinessreviewdeclaresSystemTestReadiness(Gate5).Thesystem,productorplatformisthenvalidatedandverifiedaccordingtotheallocatedrequirements.Validationensuresthatthesystemrequirementsareavalidrepresentationofthedesiredsystemattributes,behavior,andperformance.Verificationprovesthattheimplementedsystemsatisfiesthevalidatedsystemrequirements.M-Gates6-3

ImplementationPhaM-Gates6-3

ImplementationPhase(cont.)Oncesystemintegrationandtestiscomplete,fieldtestmanualsareready,andregulatoryconcernsareapproved,theprojectisdeemedreadyforfieldtest(Gate4).Fieldtestsareconductedandmodificationsmadewherenecessary.Manufacturingdeterminesitsmaterialsstreamresolvescapacityissues,andconductspilotbuildstohonethemanufacturingprocess.AprojectbusinessreviewisconductedandtheprojectisReadyforControlledIntroduction(Gate3).M-Gates6-3

ImplementationPhaM-Gates2-0

LaunchandCloseoutPhaseLaunchandCloseoutfocusesonthevolumedeploymentoftheopportunityandtheformalretirementanddecisionmanagement.Forvolumedeployment,thecontrolledintroductionandmanufacturingramp-upexecutionareanalyzedforvolumedeploymentandalllaunch,manufacturingandsupport/servicefunctionsareready.MPP(MarketingandProductLinePlanning)playsakeyroleintheretirementofanopportunityasthetriggersforretirementactivationaremonitoredthroughtheportfolioasawhole.Notthatretirementmaynotonlycomeaftervolumedeployment.Bymonitoringtheoverallportfolio,productsearlierinthedevelopmentlifecyclemayberetiredbasedonchangestostrategyoroverallresourceneeds.M-Gates2-0

LaunchandCloseouM-GatesWebsiteMoreinformationaboutM-Gates(Trainingmaterial,processdocuments,…)canbefoundat:/cgi/web/chsmgates/homeM-GatesWebsiteMoreinformatioM-gatesWhatisM-Gates–andwhatmakesitcrucialtoourfuture?

M-Gates(MotorolaGates)isessentiallythelifecycleofaMotorolaproduct,fromtheoriginalideathroughitsend-of-life.Itprovidesaframeworkfordesign,testing,manufacturing,andmarketingMotorolaproducts,ensuringconsistencyandqualityineverystep.RaySokola(ChiefTechnologyOfficer)M-gatesWhatisM-Gates–andwTheM-GatesM-GateshavebeendesignedtoprovideMotorolawithaclear,unifiedapproachtocoordinatingfunctionsandenhancingcommunicationsrelatedtotheprocessofmarketandproductlineplanningwithsystemandproductdevelopmentTheM-GatesM-GateshavebeendThe16M-GatesThe16M-GatescanbeclassifiedintofivephasesBusinessCaseDevelopmentPortfolioPlanningProjectDefinitionImplementationandLaunch&Closeout.

Attheendofeachgate,reviewsareheldwiththecoreteamorwiththeSeniorManagementTeamtogoovertheprojectstatusandrisks.Thecontractbookisthemechanismwhichhelpsusorganizetheprojects.ItisanePM(EngineeringProgramManager)deliverableusedtoshow:whichdeliverablesarerequiredinwhichphasethestatusandlocationofeachdeliverablehoweachprojectisfollowingM-GatesWhichphase/Gatetheprojectisin.The16M-GatesThe16M-GatescM-Gates-ProductDevelopmentLifecycleModel

M-Gates-ProductDevelopmentLMarketIntelligenceandAnalysisThisactivityisanon-goingactivitywheremarketingpersonnelcontinueto:gathermarketintelligenceperformmarketsegmentation,andassessourinternalcapabilities.

Alloftheexternalandinternalinformationcollectedandanalyzedismanagedinaknowledgemanagementenvironment(e.g..database,compassrepository,etc.)Thisknowledgemanagementfacilitatesthesharingofknowledgeandisthefoundationofdevelopingcomparablebusinesscasesfordifferentproducts/solutionsMarketIntelligenceandAnalysM-Gates15-13

BusinessCasePhaseThisphasecreatesbusinesscasesforopportunitiesusingmembersfromthecrossfunctionalteams.Onceahigh-levelbusinesscaseisapproved,moredetailedbusinesscasesaredeveloped.Thesebusinesscases:pursueamorein-depthanalysisontheopportunityandincludecustomerfeedback,technicalfeasibility,standardsalignment,fullfinancialanalysis,androadmap.M-Gates15-13

BusinessCasePhM-Gates12-11

PortfolioPlanningPhaseAlsoknownasPrioritizationandResourceAllocationphase,iscomposedoftwoactivities:Thefirstonefocusesonasolutiondefinedbyabusinesscaseandassociatedroadmap.Thesecondonefocusesonthemarketingrequirementsforaspecificsolution.PortfolioPlanningencompassesbringinginaspecificopportunityintoaformalgatedecisionaswellasmanagingtheportfolioonanongoingbasis.M-Gates12-11

PortfolioPlanniM-Gates10-7

ProjectDefinitionPhaseTheProjectDefinitionphasefocusesonthedevelopmentofdetailedrequirementsforthesystemasawhole.Theserequirementsincludesourcing,manufacturing,distribution,services&aftersalessupport,marketingcommunication,channeldistribution,technology,architecture,teststrategies,andplatformstrategies.Thisphaseculminatesintheapproval(ordisapproval)ofacontractbookwhichrepresentsaninternalcontracttoourselvesanddescribeswhatwewilldelivertothecustomer.M-Gates10-7

ProjectDefinitioM-Gates6-3

ImplementationPhaseDuringthisphase,theprojectteamcompletesanyfurtherelaboration/allocationofrequirementsanddeclaresDesignReadiness(Gate6).Theteamthendesigns,implements,andteststhesubsystemaccordingtoitsowndevelopmenttechniques.Oncesatisfiedwithsubsystemintegrationandtest,aprojectbusinessreviewdeclaresSystemTestReadiness(Gate5).Thesystem,productorplatformisthenvalidatedandverifiedaccordingtotheallocatedrequirements.Validationensuresthatthesystemrequirementsareavalidrepresentationofthedesiredsystemattributes,behavior,andperformance.Verificationprovesthattheimplementedsystemsatisfiesthevalidatedsystemrequirements.M-Gates6-3

ImplementationPhaM-Gates6-3

ImplementationPhase(cont.)Oncesystemintegrationandtestiscomplete,fieldtestmanualsareready,andregulatoryconcernsareapproved,theprojectisdeemedreadyforfieldtest(Gate4).Fieldtestsareconductedandmodificationsmadewherenecessary.Manufacturingdeterminesitsmaterialsstreamresolvescapacityissues,and