電子商務(wù)單詞匯總

1、Diminished 縮小Diminished 縮小Asymmetry不對(duì)稱Proximity 接近Portal 門戶Authentication 認(rèn)證Trackability可跟蹤性Accountability 可審核性Transactions 事務(wù)Groceries雜貨店P(guān)roactive積極主動(dòng)的Astonishingly 驚人地Franchises特許經(jīng)營Conjunction 聯(lián)合Brokers經(jīng)紀(jì)人Appropriate 恰當(dāng)?shù)腅ncryption 加密Incur 招致Preliminary 開端Candidate 候選人求職者M(jìn)arks & Spencer in the U.K.

2、（英國瑪莎百 貨）La Redoute in France Jusco in Japan Nordstrom in the U.S.A 特龍）Lotte and Hyundai in Korea及現(xiàn)代）Retrieval 檢索Tabular 列表式的Criteria 標(biāo)準(zhǔn)Disintermediation 去中介化Eliminate 消除 排除SMEs中小企業(yè)（法國樂都特）（日本吉之島）（美國諾德斯（韓國樂天以Chap01:Infrastructure 基礎(chǔ)設(shè)施Commodity 商品Interdisciplinary多學(xué)科交叉的Surplus剩余，過剩Barter易貨交易Intermedia

3、ry 中介Partial部分的Procurement 采購Policymaking制訂政策Auditing 審計(jì)Ethics倫理學(xué)道德規(guī)范Proposition建議主張Complementarity 補(bǔ)充Atom原子Integrator綜合者整合者Tender投標(biāo)Affiliate分支機(jī)構(gòu)附屬Viral marketing 病毒營銷Customization 定制Ubiquity 普遍Merchandise 商品Rural農(nóng)村鄉(xiāng)村Facilitate 促進(jìn)Bandwidth 帶寬Interoperability 互操作性Incompatible 不協(xié)調(diào)Components組成部分Justifi

4、cation 合理性Deregulation 反常Shrink收縮Subside減弱，減輕Obsolescence 廢棄 陳舊過時(shí)Agility 機(jī)敏Empowerment 授權(quán)mass customization 大規(guī)模定制Netizen 網(wǎng)民Consciousness 意識(shí)感覺Chap02:Chap03:Impulsive 沖動(dòng)的Substantial大量的充分的Utilitarian 實(shí)用型Hedonic享樂型Intervening variables 中間變量Initiator 發(fā)起者M(jìn)oderating variables調(diào)節(jié)變量splash screen飛濺屏幕Demographi

5、cs人口特征leverage 影響Negotiation 談判spamming垃圾郵件Exposure 曝光seamlessly 無縫Intensity 強(qiáng)度thumbnail 縮略圖Acquisition 獲取affiliate marketing加盟營銷Disseminate 傳播webcasting 廣播Correspondence 信函函件admediation 廣告中介Trait特征co-branding聯(lián)合品牌Disclosure 公開信息披露Passive Pull Strategy被動(dòng)的拖的策略collaborative filtering 協(xié)同過濾Active Push St

6、rategy積極的推的策略derived from 來源于Stickiness 粘度market segmentation市場細(xì)分questionnaires 調(diào)查問卷 incorporate 加上 使用 skewed 偏向于Chap05:disposal 處置權(quán)clickstream 點(diǎn)擊流Redeploy 調(diào)整Spyware間諜軟件aggregate 聚集整合Condensed 簡述consortium 財(cái)團(tuán)企業(yè)聯(lián)盟Chap04:raw materials 原材料 expedites 加快進(jìn)展 billing 開賬單 laborious 困難的Terminology 術(shù)語slashing

7、鮮明的budgetary controls 預(yù)算控制Disseminate傳播Reverse Auctions逆向拍賣captive audiences俘獲的聽眾compelling引人入勝的navigation導(dǎo)航attention-grabbing 吸引注意力的Chap06:obtrusive 冒失的 click-through rate點(diǎn)擊率sealed-bid auction密封遞價(jià)拍賣unintentional clicks無意點(diǎn)擊vickrey auction密封遞價(jià)次高價(jià)拍賣pop-up 彈出式廣告sequentially持續(xù)pop-under彈出式廣告liquidation 清

8、算return on investment (ROI)投資回報(bào)collectibles 收藏品率anonymity 匿名interstitial插播廣告sniping 敲定Rich Media ad 富媒體廣告Proxy Bids代理出價(jià)meta tags中繼標(biāo)簽invoicing 開具發(fā)票thematic標(biāo)題式的P2P transfer service 端到端傳輸服務(wù)AdSensegoogle開發(fā)的廣告?zhèn)鞑コ绦騟scrow service第三方支付服務(wù)Advertorials 軟文廣告fraud 欺詐shilling 雇傭的騙子non-repudiation不可否認(rèn)性artificially

9、 人工地indecipherable 難以辨認(rèn)的bid siphoning 虹吸競價(jià)decryption 解密appraisal 估量biometric生物特征bulletin 公告板scheme方案計(jì)劃autonomously 自發(fā)地scrambling 加密volatile market 易變的 反復(fù)無常的Plaintext 明文real estate 房地產(chǎn)Ciphertext 密文residential住宅型的encryption algorithm 加密算法overwhelmed 覆蓋淹沒symmetric對(duì)稱的census統(tǒng)計(jì)調(diào)查asymmetric非對(duì)稱的 message dig

10、est 數(shù)字指紋 cipher 密碼Chap07:premaster secret 預(yù)置秘密 interoperability 互操作性Applets java小應(yīng)用程序portability可移植性Servlets服務(wù)器端的java小應(yīng)用程序divisibility可分割性Java beans java 組件tailored 裁剪encrpytion 加密acquiring bank 收單行 issuing bank 開戶行 kiosk 售貨亭 supervision監(jiān)管者Chap08:joint-liability連帶責(zé)任laundering 洗錢legitimate合情合理的合法的mal

11、icious惡意的eavesdropping 竊聽anti-cash 套現(xiàn)chicanery 花招sensitive information 敏感信息Chap09:compromise 連累customer interface客戶接口 界面multi-prong 多維core competencies核心競爭力Penetration testing滲透測試strategy formulation戰(zhàn)略制定Malware malicious software 的合成詞exploit開發(fā)挖掘惡意軟件plausible 可信的Zombies 傀儡scenario planning 情景規(guī)劃homoge

12、nous同質(zhì)化的portfolio Map投資組合地圖unprecedented空前的viability生存能力可行性clueless無能的reintermediate 再中介vulnerability 攻擊pilot Project 實(shí)驗(yàn)工程botnet僵尸網(wǎng)絡(luò)allocate resources 資源分配propagating 繁殖hosted externally 服務(wù)器托管hijack連接盜用co-opetition 競合戰(zhàn)略sniffer 網(wǎng)絡(luò)竊聽mutual benefit 彼此的利益phishing網(wǎng)絡(luò)釣魚align結(jié)合，使一致target stakeholder group目標(biāo)利益相關(guān)者群體 duplica