BEC劍橋商務(wù)英語資料：劍橋英語第124課

1、 New International Vantagefor the Students1Content Book II1-4 Basic English Skills5-14 Listening, Speaking, Reading Writing Skills in Functional Business English Practice 15 Skills Reviewing and Reconsolidation in Simulated Business SituationsFiles of the Related Contents and Locations of BEC Examin

2、ation2 Teaching and Learning Objectives Business English course aims to give students an understanding of key areas of contemporary business and prepare them to the BEC (Business English Certificate ). Business English introduces basic business contents and language skills in a business-related situ

3、ation. Students have to be informed of business knowledge and general foreign affairs. Students have to develop the business skills in 5 aspects: speaking, interacting, listening, reading, and writing.3Course FeaturesSpeakingExchanging informationGiving a formal presentationGiving an informal presen

4、tationInstructing or demonstrating on the jobGiving descriptions and explanations4Visiting a company or receiving visitorsShowing visitors around or being shown aroundEntertaining or being entertainedParticipating in discussions and informal meetingsParticipating informal meetingsChairing meetingsIn

5、terviewingNegotiatingTelephoningEFFORTSInteracting5Following presentations, lectures, or talksFollowing instructionsFollowing descriptions and explanationsFollowing training sessionsListeningLetters and faxesMemos and short reportsProfessional journalsTextbooksLong reportsContracts and legal documen

6、tsReading6Letters and faxesMemos and short reports Writing7Contents Unit 1 Face to faceUnit 2 Letters,faxes and memosUnit 3 On the phoneUnit 4 Summaries, notes ,reportsUnit 5 Working togetherUnit 6 International tradeUnit 7 Money mattersThe Second Volume8Unit 8 Dealing with problemsUnit 9 Visitors a

7、nd travelersUnit 10 MarketingUnit 11 MeetingsUnit 12 Processes and operationsUnit 13 Jobs and careersUnit 14 Sales and negotiationUnit 15 A special project9 Basic Skills and Techniques for Talking to People in Business Situations The emphasis throughout is on encouraging students to consider and re-

8、evaluate the social functions of English. In business, this is particularly important ,as students may be dealing with all kinds of people in English: clients/customers and colleagues/co-workers, friends and strangers, superiors and subordinates, suppliers, visitors and members of the public all of

9、whom may be friends, strangers or acquaintances people of your age, or people who are younger or older than you, all of whom you have to be talked to in different ways. Your first impression on them the way you behave functions fundamentally in your career. Unit 1 Face to face*10Vocabulary sincere,u

10、nwelcoming,appointment,efficient,aggressive,superior,co-ordinator,sales office,head of department,small talk,badge,surname,vice-chairman,personnel,public relations,colleague,behavior,demanding,chewing,disaster,gymnastic,apparently,syllable,offence,demonstration,counterparts, aperitif,tricky,generate

11、, hectic, tackle a job, trouble shooting, be confronted with problems/encounter problems, back-up,data,loose cable,hands-on,environment,ambitious,prospect,conference,yawning,delegates,sign,clicking,sniffing,conversationist,reliable,blinking,tapping your fingers,flu,sketch,junior,figures,border, busi

12、nessassociates,on-going,common interests,terminal, A. Vocabulary in unit 1:11B. Finding more vocabulary of describing people: hospitable,enthusiastic,polite,talkative,kind, generous,alert,vigilant,distinct,friendly,confident,calm,honest,skillful,sophisticated,helpful,intelligent,nice,optimistic,indi

13、fferent,sleepy,unclear,lazy,clumsy,stupid,prejudiced,inefficient,nasty,unhelpful,off-hand,rude,pessimistic,detached,in-cooperative,self-centered,conservative,high- qualified etc.121.1 1) What do you think of the following sayings? a. “What you dont know wont hurt you.”b. “No news is good news.”c. “S

14、ilence is golden.”2) Reading the impressions of the following people and telling the class what your feelings are.(Verbal behavior and smiling)3) Discussing the questions in B and C4) Trying to do the fillings in D, and checking while listening; then reading aloud Question:What exactly would you say

15、 when you greet a visitor to your office?Now try to fill in the blanks with missing words before listening to the three conversations.13Introductions and GreetingsId like to introduce myself.Let me introduce myself.May I introduce myself.May I introduce you to our manager, Mr. Li?I was introduced to

16、 her yesterday.Formal ways of greeting at first meeting:How do you do?Pleased to meet you.Glad to know you.Nice to meet you.Informal ways of greeting at first meeting:Good afternoon!Hello!Hi!Ways of greeting between acquaintances:Hello!/Hi!Afternoon/Good afternoonHow are you?How is everything?How ar

17、e you doing?14 Actually, the spelling of most business expressions or jargon is familiar to learners. The difference is that their meanings have been changed. For instance, such words as “presentation”, “offer” and “demonstration” have acquired new meanings in business contexts. Learners can grasp t

18、hese expressions either through reading extensively some business English articles or memorizing them from vocabulary books. Only by doing so can they attain a satisfactory level in business English. Meanwhile, learners can further benefit from reading business books or attending business courses to

19、 obtain related knowledge. This can help them understand better how to use business English expressions. Books about import and export practice are preferable, while books concerning marketing, finance, business laws, etc. are useful in the study of business English. Courses in these areas are all s

20、upplied in schools or training centers. Finally, if conditions permit, business English learners may apply what they have learned to practice in companies or organizations. Through practice, they can gain experience and also strengthen and improve their business English.expressions or jargon used in

21、 business situations15 short _ curly long _ wavyshoulder length_ blond hair _ grey brown _ red dark _ black _ dyed _ straight _ _long _large _flat _greek nose _hawk nose_brown_grey_blue_large_deep-set_darkeyesnosehairface _oval _round _square _long _wrinkled _freckled _red cheeked _narrow mouth _thi

22、n lipsDescribing people16D). 1. Alex White: Id just like to introduce myself. My names Alex White and Im the new export sales coordinator. Chris Grey: Oh, yes. Ive heard of you.How do you do? 2. Tony Harris: Ms. Smith, Id like you to meet Mrs. Jones.Mrs. Jones is from our sales office in Toronto. Li

23、z Jones: Hi! Claire Smith: How do you do, Mrs Jones? Ive been looking forward to meeting you. Liz Jones: Oh,yes,please call me Liz. Claire Smith: And Im Claire. Liz Jones: Hi. Claire Smith: Well, Liz, did you have a good journey? Liz Jones: yeah, not too bad. 3. Mrs Green: Mr Evans, um, Have you met

24、 Miss Lucas? She is from Argentina. Mr Evans: Yes, I think Weve met before. Its good to see you again! Miss Lucas: Thats right, hello again. How are you? Mr Evans: Fine, thanks. 175) What can you say concerning Small talks?a. Ive been looking forward to meet you.b. Did you have a good journey?c.when

25、 did you actually arrive?d. It must be a couple of years since we last met.e. Can you tell me something about your hometown?f. Do you like playing foot ball? g. Where do you come from in Argentina?h. What do you think of Guangzhou weather?i. Do you need any help?j. Where are you staying?k. Is this y

26、our first visit to?l. How is your family?m.Whereabout do you come from in?186) Small talktrip sportsfamilyentertainment small talkweekendhometownweatherhobby19 1.What skills does verbal communication involve? 2.According to the text, what will become of us without the means of communication? 3. What

27、 is the sole purpose of the existence of a language? 4. Why is your communication ability related to your qualification for the job you choose? 5. Is it possible for one to be a “born writer”? 6. How can one improve his/her communication skills? 7. Read and do the reading in Unit 1b on Page 12 and t

28、he exam of Pass Cambridge BEC Vantage (student book) 8. Am I good or poor at listening, speaking, reading and writing, and how to improve abilities and skills in English?Questions to think about and assignment:201.2 Its a small world Do 1-15 vocabulary puzzle on Page7 in work book(自測 習(xí)題集reference ke

29、ys on Page 116 of the book)2) Discuss the questions in 1.2 C in classsome words in C: behavour, manners,offence,increasingly, demanding, gymnastic,demonstrations,counterpart tricky offensive, chewing, disaster, apparently, syllable, aperitif 3) Non verbal communication(關(guān)注文化差異)What is non-verbal comm

30、unication?What should be done before the first employment interview?What is the proper way of shaking hands with different persons?What does a little humor demonstrate?What judgments do we make on nonverbal messages? 21a five-minute speechHow do you improve business English?What are the advantages o

31、f an oral communication?3. What makes a successful business communicator?A Sample Speech As we all know,business English is used in business situations, which is one of the branches of English for special purpose(ESP). If people want to achieve an effective mastery of business English, they should k

32、now something about business. They should also have a good foundation in basic English for general purposes. People who begin studying business English should first be fluent in basic English. If their English is rusty or If they cant write or speak at all,they must work hard to lay a solid foundati

33、on until they have reasonable listening, speaking, reading and writing skills.When understanding English conversationAnd communicating with native English speakers in daily situations do not prove difficult, people can then go on to the stage of picking up some22Job Responsibilitiesof a personnel st

34、affof an accountantof a secretary deal with relationships between-management and work force- recruit new staff- interview applicants- promote staff- train staff- fire- retire-budget-accounting-deal with financial matters-make/receive telephone calls -make/take notes,minutes,messages -deals with file

35、s, correspondence -write memos, reports -work at computer word process -receive guests, visitors -arrange meetings, their venues etc. -make appointments1.3 What do you enjoy about your work?1.3 What do you enjoy about your work?1).Work in pairs and do B 2 on p. 11 in this book.23of a sales manof a r

36、esearch manof a manager-marketing promotion -introduce products -demonstrate products -complimentary present -persuade customers -launch campaign -advertisement -bargain about price -offer discount-design-market research-product research-experiment-technology-packaging-focused customer -make decisio

37、n/plan -handle difficult situations -deal with problems and complaints -sign contracts -attend conferences - negotiation -organizationJob Responsibilities1).Listen to the tape and do the fillings in A2).Work in pairs and do B 2 on p. 11 in this book.241.4 Its not just what you say?What do you know a

38、bout the effects of the B telling about on P 13? Talk about it in pairs.2) Non verbal communication makes great differences as well as verbal communication.Have you any examples?5) How much do you know about non verbal communication?3) Do 2 in A.4) Do C in B in pairs or groups of four ; pay attentio

39、n to cultural differences.No unified keys for reference.25Nonverbal Communicationattention to in the first meeting with business partneravoidance of misunderstandingin communicating with businesspartners (methods)different forms of communicationphysical appearanceposturegestureeye contactfacial expr

40、essionstouchspace and distancepunctualitysilenceeye contactsummarizingparaphrasingechoingspeaking slowlyenunciatingavoiding idiomsbody languagedouble checkingusing visual aidslistening attentivelyliquor wont help -culturally bound-specific ways within the own culture-What do you know are the ways of

41、 English Speaking people?faxesletterse-mailsphone callsmemosnotes-use of the business of the above forms of communication-advantages and disadvantages of each form of communication -arrangement in order of formality and frequency26 Vocabulary:embark on, employment interview, importance of a good imp

42、ression, pay attention to, physical appearance,shower, in the mirror, trim the beard, razor, mutter, do anything for a job, aftershave, lotion, be splashed, smell as good as, freshly ironed shirt, suit and tie, shined shoes, briefcase, precisely eight fifteen, knock slightly at, smile, motion sb. in

43、to the room, walk over, offer ones hand, grip firmly, sign of control and self-confidence, release ones hand, invite sb. to sit, be about to beginnonverbal situation before an interview for a job Try to imagine an interview by a person without his uttering any words by using the above related vocabu

44、lary.271.5 Developing relationships1) Small talk2) hospitalitytripsportsfamilyentertainmentweekend hometown weatherhobbycommon interestsThe interviewer can read the meaning: punctuality, grooming, apparel, smile, handshake, briefcase, and after-shave lotion.This hypothetical episode demonstrates som

45、e of the many and subtle ways in which nonverbal communication touches our lives.28 Each job announcement or job advertisement may include any combination of a description of the job, job applicant qualifications and desired qualities. The description, qualifications and desired qualities are the ke

46、ys to preparing for the interview. On a job announcement or job advertisement, these keys may be found under headings such as: Interview Success Plan Step 1: The JobPosition Qualifications The Duties The Requirements Heres a description for a supervisory job:29 The ideal candidate will possess excel

47、lent leadership, managerial, communications and inter-personal skills. The candidate should be a self-starter, team player, as well as promote teamwork among others, have a strong customer orientation, is approachable, and effective and creative problem solver, and establishes and maintains effectiv

48、e working relationships . . .Abilities -The requeirements on the job advertisement in KSAKnowledge -information applied directly to the performance of a function. For example, supervision is a knowledge.Skills -learned acts. In the example above, we have managerial skills. Other examples include ope

49、rating a personal computer, using afirearm or operating a backhoe.performance of behavior that you can see. In the descriptionabove, communications is an ability.30 Many of the questions are similar. Weve tried to include as many variations as practical. People often make the mistake of studying spe

50、cific questions. Study specific questions and youll be thrown off when the question is worded differently or a different question is asked. In addition,think about the knowledge and skills specific to the job that you are interviewing for. For example, a heavy equipment operator will have knowledge

51、about safety rules specific to heavy equipment. *List the specific knowledge, skills, and hot topics specific to your job. *Write possible questions for the specific requirements and hot topics. *Check out our General Questions heading in the interview.Step 2: Potential Interview Questions Potential

52、 Interview Questions.31 *Study the questions and create or practice interviews. *Choose questions from each of the question categories that youve matched to the job. Each practice interview should consist of seven to fourteen questions. *Tailor the questions to fit the organization and specific job

53、that you are interviewing for. Include questions that youve written for specific requirements or hot topics Ask your friend, roommate, significant other, spouse, or coworker to help you. Have them create practice interviews by pulling questions from the headings weve identified and from the question

54、s youve written for knowledge and hot topics. Youll find a list of common questions that can apply to just about any Technical or field expertise. 32youll have to think on your feet, because you wont know what the questions are. you can receive feedback on your body language (posture, the pitch of y

55、our voice, hand movements), content, and the clarity of your answers. Youll benefit from having somebody else help you because: Ask your interviewer to write down the questions and their comments.Review the tips below from the Interview Game Plan so that everything you do becomes second nature.33 *M

56、ake a positive and professional first impression by being assertive and giving a firm handshake to each interviewer and addressing each interviewer as they are introduced. *Reinforce your professionalism and your ability to communicate effectively by speaking clearly and avoiding uhs, you knows, and

57、 slang. *Use positive words. Instead of if, I think, I feel and I wish use when, I am and I would Tips for Reference in the Interview34 *Establish rapport(和諧的關(guān)系、一致意見） by relating to each interviewer. Note the wording that is used by each interviewer and when appropriate use similar words. Maintain e

58、ye contact with each of the interviewers throughout the interview. *Sit comfortably. Sit erectly, but dont sit stiffly or sprawl over the chair. *Dont expect the interviewers to have confidence in you, if you dont have confidence in yourself. Project confidence and a positive attitude. Maintain awar

59、eness of your voice, posture, energy level, and enthusiasm. Make hand gestures to emphasize important points, but avoid distracting gestures or making too many hand gestures. 35 *Smile confidently, but not to the point where you would appear to be too casual. Smiling will also help you relax and est

60、ablish a rapport with the interviewers. *Manage weaknesses or barriers so that they appear to be indications of your strengths. *Be attentive. Listen to each question carefully and dont interrupt. If you arent sure of what is being asked, politely request that the question be repeated. *Close the in