主題酒店顧客體驗(yàn)調(diào)查問卷(英文)

1、精選優(yōu)質(zhì)文檔-傾情為你奉上精選優(yōu)質(zhì)文檔-傾情為你奉上專心-專注-專業(yè)專心-專注-專業(yè)精選優(yōu)質(zhì)文檔-傾情為你奉上專心-專注-專業(yè)The questionnaire of perceived service quality in theme hotel.The evaluation of hotel service quality:The first column is the products in theme hotel, the second column is the evaluation about the importance of products, and the third co

2、lumn is the actual perceived value. The number represents different level of importance or satisfaction， and number 1 to 5 explains the increasing degree. Without this kind of service, please choose 0 (no this item).Part one：Service products（low） importance (high)（low） satisfaction (high)1. guest ro

3、om furniture of the theme culture 1 2 3 4 5 0 1 2 3 4 52. guest room supplies of the theme culture 1 2 3 4 5 0 1 2 3 4 53. washroom appliances of the theme culture 1 2 3 4 5 0 1 2 3 4 54. a series of dishes of the theme culture 1 2 3 4 5 0 1 2 3 4 55. other food of the theme culture 1 2 3 4 5 0 1 2

4、3 4 56. tableware of the theme culture 1 2 3 4 5 0 1 2 3 4 57. theme party of the theme culture 1 2 3 4 5 0 1 2 3 4 58. leisure facilities of the theme culture 1 2 3 4 5 0 1 2 3 4 59. purchasing goods of the theme culture 1 2 3 4 5 0 1 2 3 4 510. special (own) goods of the theme culture 1 2 3 4 5 0

5、1 2 3 4 5Part two: service delivery（low） importance (high)（low） satisfaction (high)1.the theme culture is positive and healthy 1 2 3 4 5 0 1 2 3 4 52. thetheme culture coordinates with the local cultural environment 1 2 3 4 5 0 1 2 3 4 53. the theme has a history and rich implication1 2 3 4 5 0 1 2

6、3 4 54.the theme culture agrees with modern consumption concept (health, green, etc.)1 2 3 4 5 0 1 2 3 4 55. the theme culture is unique and attractive1 2 3 4 5 0 1 2 3 4 56. the theme culture is difficult to be imitated1 2 3 4 5 0 1 2 3 4 57. theme culture is harmonious and unified1 2 3 4 5 0 1 2 3

7、 4 58. The theme symbol is clear and prominent1 2 3 4 5 0 1 2 3 4 59. Staff grooming show theme culture1 2 3 4 5 0 1 2 3 4 510. Employees manners show theme culture1 2 3 4 5 0 1 2 3 4 511. Employees have knowledge of theme culture 1 2 3 4 5 0 1 2 3 4 512. Employees are capable of performing and show

8、ing theme culture 1 2 3 4 5 0 1 2 3 4 513. service tools and supplies of theme culture (such as baggage, guest room supplies, catering utensils, etc.) 1 2 3 4 5 0 1 2 3 4 514. greeting and seeing-off ceremony of the theme culture1 2 3 4 5 0 1 2 3 4 515.room service can show theme culture1 2 3 4 5 0

9、1 2 3 4 5Catering services show theme culture( theme culture performing arts, etc.)1 2 3 4 5 0 1 2 3 4 517. shopping services show theme culture ( theme lectures, on-site production, etc.)1 2 3 4 5 0 1 2 3 4 518.leisure services show theme culture 1 2 3 4 5 0 1 2 3 4 519.Theme display services show

10、theme culture 1 2 3 4 5 0 1 2 3 4 520. theme cultural activities 1 2 3 4 5 0 1 2 3 4 521. consumers participation of theme activities1 2 3 4 5 0 1 2 3 4 522. of employees and consumers interaction of theme activities 1 2 3 4 5 0 1 2 3 4 523. Theme culture museum 1 2 3 4 5 0 1 2 3 4 524.items display

11、ed in the museum show theme culture 1 2 3 4 5 0 1 2 3 4 5Part three: service environment（low） importance (high)（low） satisfaction (high)1.The hotel building exterior reflect theme culture 1 2 3 4 5 0 1 2 3 4 52.The hotel courtyard environment show theme culture (such as art, gardening, etc) 1 2 3 4

12、5 0 1 2 3 4 53. the parking lot and guide instructions show theme culture 1 2 3 4 5 0 1 2 3 4 54. inside traffic tools reflect theme culture 1 2 3 4 5 0 1 2 3 4 55. obvious theme cultural landscape or logo 1 2 3 4 5 0 1 2 3 4 56. lobby atmosphere reflect theme culture 1 2 3 4 5 0 1 2 3 4 57. room at

13、mosphere show theme culture 1 2 3 4 5 0 1 2 3 4 58. restaurant atmosphere show theme culture 1 2 3 4 5 0 1 2 3 4 59. leisure atmosphere reflect theme culture 1 2 3 4 5 0 1 2 3 4 510.shopping atmosphere reflect theme culture 1 2 3 4 5 0 1 2 3 4 511.theme activities atmosphere show theme culture 1 2 3

14、 4 5 0 1 2 3 4 512.theme exhibition atmosphere show theme culture 1 2 3 4 5 0 1 2 3 4 5.The basic information: 1. Gender: Male Female2. Age: below 20 21-30 31-40 41-50 51-60 more than 603. Education: junior middle school the following high school (secondary)college bachelor master degree and above4.

15、 Unit: Foreign companies Chinese companies Institutions Self-employed Freelance5. Position:Ordinary Grass-roots management Senior managers Other employees6. Career: (teachers, doctors, engineers, etc.)7. Industry: (education, construction, tourism, media, etc.)8. Income:below the 2000 2001-5000 500110000 10001-20000 20000 of above （per month）9. the purpose: Company on business Personal travel To participate in activities experience the hotel culture Other10. frequency in a month:0-1 2 3 4 above 511. days of