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4、 & Contents mall developed by Guild Design Inc.2ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.3ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.DCompany LogoYour TextYour TextYour TextYour TextYour TextYour Te

5、xtYour TextYour Text2001200220032004TableCompany LBlock DCompany LogoTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT用戶決策過程生產(chǎn)一線生產(chǎn)一線增產(chǎn)增產(chǎn)/更新更新設(shè)備管理設(shè)備管理部門部門公司公司高層高層集團集團高層高層招標(biāo)購買行動/反應(yīng)Marketing DCompany LCompany Logo161-293 93. 5. 24 Furnace CVD 93 92 DRAM 193 Memory 1 95% Company Logo17(Oxidation)(Exposure)(Development)(

6、Etching)(CVD)(PR) Wafer Source Gas Wafer 1-3 Wafer Wafer(Fabrication)(Packaging)(Test)Company Logo181-5 A/S, Total Service 200mm/300mm Diffusion Furnace & LP-CVD, LP-OXIDATION, ALD : 63 % , : 9 % : 15 % Set-up A/S : 13 %(2002(2002 3 3 ) )Company Logo192-3 ( (, , ) )300mm Furnace & CVD 35%17%

7、 9%T 39%200mm Furnace & CVD 49%11% 3%T 37%Company Logo204-3 TEL 1999 2001 12% ( 9 ) Furnace & CVD 60% M/S Device Maker ( 10 ) , A/S ? Zero Company Logo215-1 2003 3 5 2003 2 21 2003 3 21 2003 2 52003 3 12 13 4,2864,286 6,8516,851 365365 ( () )2,2002,200( ( ) ) 2,355,7762,355,776(28.7%)(28.7%)

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27、ery is a Design Digital Content & Contents mall developed by Guild Design Inc. Description of the contents Description of the contents Description of the contents Description of the contents Description of the contents Description of the contentsLOGOClick to edit title Company LogoThemeGallery i

28、s a Design Digital Content & Contents mall developed by Guild Design Inc.Description of the contentsDescription of the contentsDescription of the contentsDescription of the contentsDescription of the contentsDescription of the contentsClick to edit title Company LogoThemeGallery is a Design Digi

29、tal Content & Contents mall developed by Guild Design Inc.ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.ThemeGallery is a Design Digital Content & Contents

30、mall developed by Guild Design Inc.Click to add TextClick to add TextClick to add TextClick to add TextClick to edit title styleCompany LThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.01 02 03 04 05 06 07 08 50%70%160%230%100%150%380%300%Text in here (unit

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33、f the contentsTitle in Company LogoClick to edit title styleThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc. Description of the sub contentsTitle in hereTitle in hereTitle in hereTitle in here Description of the sub contents Description of the sub contents

34、Description of the sub contentsImage Info www.wizdata.co.kr - Note to customers : This image has been licensed to be used within this PowerPoint template only. You may not extract the image for any other use. Click to edit title Company LogoThemeGallery is a Design Digital Content & Contents mal

35、l developed by Guild Design Inc.Title in here2.Description of the companys sub contentsThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.1.Description of the companys sub Company LogoClick to edit title styleThemeGallery is a Design Digital Content & Cont

36、ents mall developed by Guild Design Inc.ConceptConceptConceptConceptThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.ThemeGallery is a Design Digital Content & Con

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38、mall developed by Guild Design Inc. Text in hereText in hereText in hereText in hereTitle in hereTitle in hereText in hereText in hereClick to edit title Company Logo200020042008“ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.”“ThemeGallery is a Design Dig

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42、a Design Digital Content & Contents mall developed by Guild Design Inc.Click to edit title Company Logo20052035Describe a vision of company or strategic contents.Description of the contentsDescription of the contents+40%Describe a vision of company or strategic contents.Describe a vision of comp

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44、 vision in hereCompany Company LOGOLOGOClick to edit title Company Logo Description of the contents Description of the contentsDescribe a vision of company or strategic contents. Description of the companys products Description of the companys business Description of the companys technology Descript

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51、hereText inhereText in here Your text in here Your text in here Your text in here Your text in here Your text in here Your text in here Your text in here Your text in here Your text in here Your text in here針對體驗針對體驗區(qū)進(jìn)行功區(qū)進(jìn)行功能區(qū)域劃能區(qū)域劃分分銷售區(qū)銷售區(qū)服務(wù)區(qū)服務(wù)區(qū)禮品兌換區(qū)禮品兌換區(qū)免費飲水區(qū)新生報道區(qū)、親情電話區(qū)、文印區(qū)、接待咨詢區(qū)增值業(yè)務(wù)區(qū)增值業(yè)務(wù)區(qū)心機服務(wù)區(qū)心機服務(wù)

52、區(qū)第二接觸點Click to add titleClick to add titleClick to add titleClick to add title1234 4+2P營銷營銷 由不同目標(biāo)對象決定單一或組合產(chǎn)品策略兩者緊密關(guān)聯(lián) 由階段促銷計劃決定產(chǎn)品組合及資費由階段促銷計劃決定產(chǎn)品組合及資費體驗期免費試用（零資費）和客戶關(guān)系期（折扣價）整合社會關(guān)系渠道資源傳播和營銷 提高促銷頻次和回饋力度，在體驗中產(chǎn)生影響 1. 產(chǎn)品產(chǎn)品 2. 資費資費 3. 渠道渠道 4. 促銷促銷+1P社會關(guān)系社會關(guān)系 +1P影響力影響力 校園信息化校園信息化發(fā)展建議發(fā)展建議全業(yè)務(wù)拓展全業(yè)務(wù)拓展重點營銷重點營銷行業(yè)

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