International Business

1、International Business Lexical features With the current international economic integration, the cooperation and communication between enterprises and financial agencies is becoming more and more frequent. The domestic enterprises also face to contact directly with other countries enterprises .So ho

2、w to make full use of business English words to obtain the biggest economic benefit under the premise of in the respect for international economic cooperation is a problem that each foreign trade enterprise has to take into consideration. In this paper, some notable pragmatic features of the busines

3、s English words are briefly analyzed and discussed.Four featuresConcrete and natural wordsTechnical terms and abbreviations Brief and common words Avoiding clichsexampleWords In common contextIn business Englishcoverage覆蓋險種，險別document文件單證literature文學(xué)書面材料offer 提議，主動答應(yīng)報價，發(fā)盤quote引用報價subject易受到，需經(jīng)過以為準(zhǔn)wi

4、th與 ，隨著向（投保、索賠、下訂單等）Concrete and natural words examples We shall deliver the goods to you by September 12 . Incorrect translation:我們將于9月12日前將貨交給你方。 Correct translation：我們將于9月12日，包括12日在內(nèi)將貨交給你方。 abbreviations As we all know, high efficiency and a rapid pace are needed in the fierce competition of the

5、business activities. So the unique contracted style of language is produced in daily business contacts, and a large number of acronyms are formed. These words are widely used in the trade price terms, insurance, transportation, payment and settlement and other aspects of business activities. It also

6、 reflects more business impact, such as the using of trademark, advertising and name card. The main types of acronym are as following: (1) The initialism（首字母縮略詞）, such as: A/B Air Bill 空運單 B/P Bills Payable 應(yīng)付票據(jù) CIF Cost, Insurance, Freight到岸價 E/L Export License 出口許可證 OMC Overseas Money Orders 海外匯款單

7、 SB Special Bargain 最廉價 WTO World Trade Organization (2) The blending words混合詞, such as: Forex Foreign exchange 外匯 EXIMBANK Export-import Bank 進出口銀行 Hi-tech High Technology Advertics Advertising statistics 廣告統(tǒng)計 Workfare Work Welfare工作福利制 (3) Clippings, AD. Advertisement Bal. Balance Cat. Catalogue 目

8、錄 Exp. & Imp. Inc Export and Import Incorporated 進出口股份有限公司 (4) The first letters pinyin words,拼音首字母詞 COSCO China Ocean Shipping Company NATO North Atlantic Treaty Organization 北大西洋公約組織Technical terms The jargon is a kind of vocabulary that used in a subject or a field. Business English is widely use

9、d in international trade, economic, financial, marketing, and insurance and some other fields, and each area has its own professional jargons, such as: On international trade : Delivered Duty Paid,完稅后交貨 Free Alongside Ship（啟運的）船邊交貨價格 Standby Credit,備用貸款 Letter of Credit. 信用證 On Economy: the real est

10、ate, 房地產(chǎn) demand curve, 需求曲線 corporate charter, 公司執(zhí)照 economic lot size. 經(jīng)濟批量 On finance: blank endorsement, 不記名背書 blue chip, 藍籌股（穩(wěn)而值錢的股票） foreign exchange market .外匯市場 On marketing: market share, 市場占有率 customized marketing,市場計劃 after sales service, 售后服務(wù) marketable product. 可銷售的產(chǎn)品 On insurance: averag

11、e,平均率 insurance claim,保險索賠 All Risks, 全險 risk of clashing.碰損險Brief and common wordsLearned wordsCommon wordsconjecture thinkameliorateimproveanticipateexpectconsummatefinishtranspirehappeninitiatestartaggregatetotalnecessitaterequiresubstantiallargealleviateeaseFormal words 1、The drawee(付款人) is requ

12、ired to pay the bill a certain number of days after sight.( Require is more formal than need) 2、With regard to the payee , the drawer may use one of the following methods .(with regard to is more formal than about ) There are some similar commonly used formal vocabularies: assign (transfer), commenc

13、e (begin), desire (hope), execute (sign), inform (told), purchase (buy), terminate (suspended), etc.Avoiding clichsclichsNatural words or expressionsIn the even that ifIn the case of forWith regard to About , concerning For the purpose ofFor Prior tobeforecertifyproveTerminology(專用詞匯) 1、whereas 鑒于，就

14、而論 2、know all men by these presents 根據(jù)本文件，特此宣布 3、now therefore 特此，因此 4、in lieu of 作為代替 5、at the request of 按照的要求 6、pertaining to 有關(guān) 7、in compliance with 依從，按照 8、provided that 但是，規(guī)定 9、in question 該，這 10、undersigned 以下簽字方，在末尾簽名的conclusion Business English has its own Language uniqueness, especially the vocabulary that shows its conciseness, specialization, professionalization, formality and creative features. Therefore, apart from a good language foundation, we need to learn the specialty of Business English and the regulation of vocabulary fro