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1、亞馬遜CE杰夫·貝索斯英語(yǔ)演講稿Cleverness is a gift, kindness is a chice. Gifts are easy theyre given after all. Chices canbe hard. Yu can seduce yurself with yur gifts if yure nt careful, and if yu d, itll prbablybe t the detriment f yur chices.聰明是一種天賦,而善良是 一種選擇。天賦得來(lái)很容易畢竟它們與生俱來(lái)。而選擇卻頗為艱難。如果一不小心, 你可能被天賦所誘惑,這可能
2、會(huì)損害到你做出的選擇。As a kid, I spent my summers with my grandparents n their ranch in Teas. I helped fiwindmills, vaccinate cattle, and d ther chres. We als watched sap peras everyafternn, especially Days f ur Lives. My grandparents belnged t a Caravan Club, a grupf Airstream trailer wners wh travel tgether
3、 arund the U.S. and Canada. And every fewsummers, wed jin the caravan. Wed hitch up the Airstream trailer t my grandfathers car,and ff wed g, in a line with 300 ther Airstream adventurers. I lved and wrshipped mygrandparents and I really lked frward t these trips. n ne particular trip, I was abut 10
4、years ld. I was rlling arund in the big bench seat in the back f the car. My grandfather wasdriving. And my grandmther had the passenger seat. She smked thrughut these trips, andI hated the smell.在我還是一個(gè)孩子的時(shí)候,我的夏天總是在德州祖父母的農(nóng)場(chǎng)中度過(guò)。我?guī)兔π蘩盹L(fēng)車,為牛接種疫苗,也做其它家務(wù)。每天下午,我們都會(huì)看肥皂劇,尤其是我們的歲月。我的祖父母參加了一個(gè)房車俱樂(lè)部,那是一群駕駛Airstr
5、eam拖掛型房車的人們,他們結(jié)伴遍游美國(guó)和加拿大。每隔幾個(gè)夏天,我也會(huì)加入他們。我們把房車掛在祖父的小汽車后面,然后加入300余名Airstream探險(xiǎn)者們組成的浩蕩隊(duì)伍。我愛(ài)我的祖父母,我崇敬他們,也真心期盼這些旅程。那是一次我大概十歲時(shí)的旅行,我照例坐在后座的長(zhǎng)椅上,祖父開(kāi)著車,祖母坐在他旁邊,吸著煙。我討厭煙味。At that age, Id take any ecuse t make estimates and d minr arithmetic. Id calculate urgas mileage - figure ut useless statistics n things li
6、ke grcery spending. Id been hearing anad campaign abut smking. I cant remember the details, but basically the ad said, every pufff a cigarette takes sme number f minutes ff f yur life: I think it might have been twminutes per puff. At any rate, I decided t d the math fr my grandmther. I estimated th
7、enumber f cigarettes per days, estimated the number f puffs per cigarette and s n. When Iwas satisfied that Id cme up with a reasnable number, I pked my head int the frnt fthe car, tapped my grandmther n the shulder, and prudly prclaimed, At tw minutesper puff, yuve taken nine years ff yur life!在那樣的
8、年紀(jì),我會(huì)找任何借口做些估測(cè)或者小算術(shù)。我會(huì)計(jì)算油耗還有雜貨花銷等雞毛蒜皮的小事。我聽(tīng)過(guò)一個(gè)有關(guān)吸煙的廣告。我記不得細(xì)節(jié)了,但是廣告大意是說(shuō),每吸一口香煙會(huì)減少幾分鐘的壽命,大概是兩分鐘。無(wú)論如何,我決定為祖母做個(gè)算術(shù)。我估測(cè)了祖母每天要吸幾支香煙,每支香煙要吸幾口等等,然后心滿意足地得出了一個(gè)合理的數(shù)字。接著,我捅了捅坐在前面的祖母的頭,又拍了拍她的肩膀,然后驕傲地宣稱,“每天吸兩分鐘的煙,你就少活九年!”I have a vivid memry f what happened, and it was nt what I epected. I epected t beapplauded fr
9、 my cleverness and arithmetic skills. Jeff, yure s smart. Yu had t havemade sme tricky estimates, figure ut the number f minutes in a year and d smedivisin. Thats nt what happened. Instead, my grandmther burst int tears. I sat in thebackseat and did nt knw what t d. While my grandmther sat crying, m
10、y grandfather, whhad been driving in silence, pulled ver nt the shulder f the highway. He gt ut f thecar and came arund and pened my dr and waited fr me t fllw. Was I in truble? Mygrandfather was a highly intelligent, quiet man. He had never said a harsh wrd t me, andmaybe this was t be the first ti
11、me? r maybe he wuld ask that I get back in the car andaplgize t my grandmther. I had n eperience in this realm with my grandparents and nway t gauge what the cnsequences might be. We stpped beside the trailer. My grandfatherlked at me, and after a bit f silence, he gently and calmly said, Jeff, ne d
12、ay yullunderstand that its harder t be kind than clever.我清晰地記得接下來(lái)發(fā)生了什么,而那是我意料之外的。我本期待著小聰明和算術(shù)技巧能贏得掌聲,但那并沒(méi)有發(fā)生。相反,我的祖母哭泣起來(lái)。我的祖父之前一直在默默開(kāi)車,把車停在了路邊,走下車來(lái),打開(kāi)了我的車門,等著我跟他下車。我惹麻煩了嗎?我的祖父是一個(gè)智慧而安靜的人。他從來(lái)沒(méi)有對(duì)我說(shuō)過(guò)嚴(yán)厲的話,難道這會(huì)是第一次?還是他會(huì)讓我回到車上跟祖母道歉?我以前從未遇到過(guò)這種狀況,因而也無(wú)從知曉會(huì)有什么后果發(fā)生。我們?cè)诜寇嚺酝O聛?lái)。祖父注視著我,沉默片刻,然后輕輕地、平靜地說(shuō):“杰夫,有一天你會(huì)明白,善良
13、比聰明更難。”What I want t talk t yu abut tday is the difference between gifts and chices. Cleverness isa gift, kindness is a chice. Gifts are easy - theyre given after all. Chices can be hard. Yucan seduce yurself with yur gifts if yure nt careful, and if yu d, itll prbably be t thedetriment f yur chices
14、.選擇比天賦更重要今天我想對(duì)你們說(shuō)的是,天賦和選擇不同。聰明是一種天賦,而善良是一種選擇。天賦得來(lái)很容易畢竟它們與生俱來(lái)。而選擇則頗為不易。如果一不小心,你可能被天賦所誘惑,這可能會(huì)損害到你做出的選擇。This is a grup with many gifts. Im sure ne f yur gifts is the gift f a smart and capablebrain. Im cnfident thats the case because admissin is cmpetitive and if there werentsme signs that yure clever,
15、 the dean f admissin wuldnt have let yu in.在座各位都擁有許多天賦。我確信你們的天賦之一就是擁有精明能干的頭腦。之所以如此確信,是因?yàn)槿雽W(xué)競(jìng)爭(zhēng)十分激烈,如果你們不能表現(xiàn)出聰明智慧,便沒(méi)有資格進(jìn)入這所學(xué)校。Yur smarts will cme in handy because yu will travel in a land f marvels. We humans -pldding as we are - will astnish urselves. Well invent ways t generate clean energy anda lt f
16、 it. Atm by atm, well assemble tiny machines that will enter cell walls and makerepairs.es the etrardinary but als inevitable news that weve synthesizedlife. In the cming years, well nt nly synthesize it, but well engineer it t specificatins. Ibelieve yull even see us understand the human brain. Jul
17、es Verne, Mark Twain, Galile,Newtn - all the curius frm the ages wuld have wanted t be alive mst f all right nw. Asa civilizatin, we will have s many gifts, just as yu as individuals have s many individual giftsas yu sit befre me.你們的聰明才智必定會(huì)派上用場(chǎng),因?yàn)槟銈儗⒃谝黄錆M奇跡的土地上行進(jìn)。我們?nèi)祟?,盡管跬步前行,卻終將令自己大吃一驚。我們能夠想方設(shè)法制造清潔能
18、源,也能夠一個(gè)原子一個(gè)原子地組裝微型機(jī)械,使之穿過(guò)細(xì)胞壁,然后修復(fù)細(xì)胞。這個(gè)月,有一個(gè)異常而不可避免的事情發(fā)生了人類最終合成了生命。在未來(lái)幾年,我們不僅會(huì)合成生命,還會(huì)按說(shuō)明書驅(qū)動(dòng)它們。我相信你們甚至?xí)吹轿覀兝斫馊祟惖拇竽X,儒勒凡爾納,馬克吐溫,伽利略,牛頓所有那些充滿好奇之心的人都希望能夠活到現(xiàn)在。作為文明人,我們會(huì)擁有如此之多的天賦,就像是坐在我面前的你們,每一個(gè)生命個(gè)體都擁有許多獨(dú)特的天賦。Hw will yu use these gifts? And will yu take pride in yur gifts r pride in yur chices?你們要如何運(yùn)用這些天賦呢?
19、你們會(huì)為自己的天賦感到驕傲,還是會(huì)為自己的選擇感到驕傲?I gt the idea t start Amazn 16 years ag. I came acrss the fact that Web usage wasgrwing at 2,300 percent per year. Id never seen r heard f anything that grew that fast, andthe idea f building an nline bkstre with millins f titles - smething that simply culdnteist in the p
20、hysical wrld - was very eciting t me. I had just turned 30 years ld, and Idbeen married fr a year. I tld my wife MacKenzie that I wanted t quit my jb and g d thiscrazy thing that prbably wuldnt wrk since mst startups dnt, and I wasnt sure whatwuld happen after that. MacKenzie (als a Princetn grad an
21、d sitting here in the secnd rw)tld me I shuld g fr it. As a yung by, Id been a garage inventr. Id invented anautmatic gate clser ut f cement-filled tires, a slar cker that didnt wrk very well ut fan umbrella and tinfil, baking-pan alarms t entrap my siblings. Id always wanted t be aninventr, and she
22、 wanted me t fllw my passin.追隨自己內(nèi)心的熱情,某年前,我萌生了創(chuàng)辦亞馬遜的想法。彼時(shí)我面對(duì)的現(xiàn)實(shí)是互聯(lián)網(wǎng)使用量以每年2%的速度增長(zhǎng),我從未看到或聽(tīng)說(shuō)過(guò)任何增長(zhǎng)如此快速的東西。創(chuàng)建涵蓋幾百萬(wàn)種書籍的網(wǎng)上書店的想法令我興奮異常,因?yàn)檫@個(gè)東西在物理世界里根本無(wú)法存在。那時(shí)我剛剛30歲,結(jié)婚才一年。我告訴妻子MacKenzie想辭去工作,然后去做這件瘋狂的事情,很可能會(huì)失敗,因?yàn)榇蟛糠謩?chuàng)業(yè)公司都是如此,而且我不確定那之后會(huì)發(fā)生什么。MacKenzie告訴我,我應(yīng)該放手一搏。在我還是一個(gè)男孩兒的時(shí)候,我是車庫(kù)發(fā)明家。我曾用水泥填充的輪胎、雨傘和錫箔以及報(bào)警器制作了一個(gè)自動(dòng)關(guān)
23、門器。我一直想做一個(gè)發(fā)明家,MacKenzie支持我追隨內(nèi)心的熱情。I was wrking at a financial firm in New Yrk City with a bunch f very smart peple, and I hada brilliant bss that I much admired. I went t my bss and tld him I wanted t start acmpany selling bks n the Internet. He tk me n a lng walk in Central Park, listenedcarefully
24、t me, and finally said, That sunds like a really gd idea, but it wuld be an evenbetter idea fr smene wh didnt already have a gd jb. That lgic made sme sense tme, and he cnvinced me t think abut it fr 48 hurs befre making a final decisin. Seenin that light, it really was a difficult chice, but ultima
25、tely, I decided I had t give it a sht. Ididnt think Id regret trying and failing. And I suspected I wuld always be haunted by adecisin t nt try at all. After much cnsideratin, I tk the less safe path t fllw mypassin, and Im prud f that chice.我當(dāng)時(shí)在紐約一家金融公司工作,同事是一群非常聰明的人,我的老板也很有智慧,我很羨慕他。我告訴我的老板我想開(kāi)辦一家在網(wǎng)
26、上賣書的公司。他帶我在中央公園漫步良久,仔細(xì)地聽(tīng)我講完,最后說(shuō):“聽(tīng)起來(lái)真是一個(gè)很好的主意,但是對(duì)那些目前沒(méi)有謀到一份好工作的人來(lái)說(shuō),這個(gè)主意會(huì)更好?!边@一邏輯對(duì)我而言頗有道理,他說(shuō)服我在最終作出決定之前再考慮48小時(shí)。那樣想來(lái),這個(gè)決定確實(shí)很艱難,但是最終,我決定拼一次。我認(rèn)為自己不會(huì)為嘗試過(guò)后的失敗而遺憾,倒是有所決定但完全不付諸行動(dòng)會(huì)一直煎熬著我。在深思熟慮之后,我選擇了那條不安全的道路,去追隨我內(nèi)心的熱情。我為那個(gè)決定感到驕傲。Tmrrw, in a very real sense, yur life - the life yu authr frm scratch n yur wn -
27、begins.明天,非常現(xiàn)實(shí)地說(shuō),你們從零塑造自己人生的時(shí)代即將開(kāi)啟。Hw will yu use yur gifts? What chices will yu make?你們會(huì)如何運(yùn)用自己的天賦?你們又會(huì)作出怎樣的抉擇?Will inertia be yur guide, r will yu fllw yur passins?你們是被慣性所引導(dǎo),還是追隨自己內(nèi)心的熱情?Will yu fllw dgma, r will yu be riginal?你們會(huì)墨守陳規(guī),還是勇于創(chuàng)新?Will yu chse a life f ease, r a life f service and adventure?你們會(huì)選擇安逸的生活,還是選擇一個(gè)奉獻(xiàn)與冒險(xiǎn)的人生?Will yu wilt under criticism, r will yu fllw yur cnvictins?你們會(huì)屈從于批評(píng),還是會(huì)堅(jiān)守信念?Will y
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