2025年加拿大移民英語考試（CELPIP）工作場景模擬試卷（國際商務篇）：職場英語國際商務

2025年加拿大移民英語考試（CELPIP）工作場景模擬試卷（國際商務篇）：職場英語國際商務一、閱讀理解要求：閱讀以下短文，然后回答問題。Acompanyisplanningtoexpanditsoperationstoanewmarket.TheCEOhasassignedyou,amarketingmanager,toresearchthemarketandprepareareport.Thefollowingisanexcerptfromyourresearchfindings.Excerpt:"Inthenewmarket,thetargetcustomersareprimarilymiddle-agedprofessionalswhohaveahighdisposableincome.Theyareinterestedinhigh-qualityproductsandservicesthatcanimprovetheirlifestyle.Thecompetitorsinthemarketoffersimilarproducts,butourresearchindicatesthatthereisagapinthemarketforapremiumproductthatoffersexceptionalcustomerservice."1.Whatisthemainobjectiveofyourresearch?a.Tounderstandthemarkettrendsb.Toidentifypotentialcustomersc.Toanalyzecompetitorsd.Tosuggeststrategiesforproductexpansion2.Whatisthetargetmarket'sprimarycharacteristic?a.Youngadultsb.Middle-agedprofessionalsc.Retireesd.Students3.Whatisthegapinthemarketthatyourcompanyaimstofill?a.Lower-pricedproductsb.High-qualityproductswithexceptionalcustomerservicec.Customizedproductsd.Eco-friendlyproducts二、完形填空要求：閱讀以下短文，然后根據上下文選擇最佳答案。Anewsoftwareprogramhasbeendevelopedbyatechcompanytostreamlinetheprocessofmanagingprojects.Theprogramisexpectedtoimproveefficiencyandreducecostsforbusinesses.Theprogramhasbeentestedinapilotphaseandhasreceivedpositivefeedbackfromtheparticipatingcompanies.ThefollowingisanexcerptfromtheCEO'sspeechattheproductlaunch.Excerpt:"Thenewprojectmanagementsoftwareisdesignedtoaddressthechallengesfacedbybusinessesinmanagingprojectseffectively.Itintegratesvariousfeaturesthathelpteamsstayorganized,collaborateseamlessly,andtrackprogressinreal-time.Withthisprogram,weaimtorevolutionizethewaybusinessesoperate."4.Whatisthemainpurposeofthenewsoftwareprogram?a.Toincreasesalesb.Toimprovecustomersatisfactionc.Tostreamlineprojectmanagementd.Toreduceemployeeworkload5.Howhasthesoftwareprogrambeenreceivedbytheparticipatingcompanies?a.Negativefeedbackb.Neutralfeedbackc.Positivefeedbackd.Nofeedback6.Whatisoneofthefeaturesofthesoftwareprogramthathelpsteamsstayorganized?a.Automatedremindersb.Taskassignmentsc.Projecttimelinesd.Alloftheabove四、翻譯要求：將以下句子從英語翻譯成中文。1.Thecompany'snewproductlinehasbeenwell-receivedbythecustomers,andweexpectittogeneratesignificantrevenueinthenextfiscalyear.2.Ourmarketingstrategyfocusesonbuildinglong-termrelationshipswithclientsthroughpersonalizedserviceandcontinuousinnovation.3.Theprojectmanagermustensurethatallteammembersarealignedwiththecompany'sgoalsandobjectives.五、簡答題要求：根據所學知識回答以下問題。1.Whatarethekeycomponentsofasuccessfulmarketingstrategy?2.Howcantechnologyimproveprojectmanagementefficiency?3.Describetheimportanceofeffectivecommunicationintheworkplace.六、案例分析要求：閱讀以下案例，然后回答問題。Case:AmultinationalcorporationhasrecentlyenteredtheChinesemarketandhasfacedchallengesinadaptingtothelocalcultureandbusinesspractices.Thefollowingaresomeoftheissuesencountered:-Thecompany'smarketingmaterialsarenotculturallysensitiveandhavecausedoffensetosomelocalconsumers.-Thesalesteamisstrugglingtobuildrelationshipswithpotentialclientsduetolanguagebarriers.-Thecompany'spoliciesandproceduresarenotalignedwithlocallaborlaws.1.Whatstepsshouldthecompanytaketoaddresstheculturalissues?2.Howcanthecompanyovercomethelanguagebarriersfacedbythesalesteam?3.Whatchangesshouldthecompanymaketoitspoliciesandprocedurestocomplywithlocallaborlaws?本次試卷答案如下：一、閱讀理解1.答案：d.Tosuggeststrategiesforproductexpansion解析思路：根據短文內容，CEO分配的任務是研究市場并準備報告，目的是為了填補市場中的空白，因此選擇d項。2.答案：b.Middle-agedprofessionals解析思路：短文中明確提到目標客戶是中年專業(yè)人士，因此選擇b項。3.答案：b.High-qualityproductswithexceptionalcustomerservice解析思路：根據短文，市場上有類似的產品，但公司的研究表明市場上有一種高端產品，它提供卓越的客戶服務，因此選擇b項。二、完形填空4.答案：c.Tostreamlineprojectmanagement解析思路：根據CEO的演講內容，新軟件程序旨在解決企業(yè)在有效管理項目方面面臨的挑戰(zhàn)，因此選擇c項。5.答案：c.Positivefeedback解析思路：根據CEO的演講，軟件程序在試點階段得到了積極的反饋，因此選擇c項。6.答案：d.Alloftheabove解析思路：根據CEO的演講，軟件程序集成了多個功能，包括自動提醒、任務分配和項目時間表，因此選擇d項。四、翻譯1.答案：公司的新產品線受到了客戶的熱烈歡迎，我們預計它將在下一個財年產生顯著的收入。解析思路：根據句子結構，將主語“公司的新產品線”翻譯為“Thecompany'snewproductline”，將謂語“受到了客戶的熱烈歡迎”翻譯為“hasbeenwell-receivedbythecustomers”，將賓語“它將在下一個財年產生顯著的收入”翻譯為“itisexpectedtogeneratesignificantrevenueinthenextfiscalyear”。2.答案：我們的營銷策略側重于通過個性化服務和持續(xù)創(chuàng)新與客戶建立長期關系。解析思路：根據句子結構，將主語“我們的營銷策略”翻譯為“Ourmarketingstrategy”，將謂語“側重于通過個性化服務和持續(xù)創(chuàng)新與客戶建立長期關系”翻譯為“focusesonbuildinglong-termrelationshipswithclientsthroughpersonalizedserviceandcontinuousinnovation”。3.答案：項目經理必須確保所有團隊成員都與公司的目標和目標保持一致。解析思路：根據句子結構，將主語“項目經理”翻譯為“Theprojectmanager”，將謂語“必須確保所有團隊成員都與公司的目標和目標保持一致”翻譯為“mustensurethatallteammembersarealignedwiththecompany'sgoalsandobjectives”。五、簡答題1.答案：成功營銷策略的關鍵組成部分包括市場研究、目標市場定位、產品定位、定價策略、促銷活動和分銷渠道。解析思路：根據營銷知識，列出成功營銷策略的幾個關鍵組成部分。2.答案：技術可以通過提供實時數據、自動化任務、增強協(xié)作和優(yōu)化資源分配來提高項目管理效率。解析思路：根據項目管理知識，列舉技術如何提高項目管理效率的幾個方面。3.答案：有效溝通在職場中的重要性體現在提高團隊協(xié)作、減少誤解、增強信任和促進決策制定。解析思路：根據職場溝通知識，列舉有效溝通在職場中的幾個重要性方面。六