商務(wù)英語基礎(chǔ)（上）-張莉雅 Unit 8 On-line business 學(xué)習(xí)資料

Unit8On-lineBusinessDescribingabusinessplanforanewwebsiteTalkingaboutonlinesalesHandlingonlinesalesjobsWritinganemailtoestablishbusinessrelationsObjectivesLesson1Listening&SpeakingPartATalkingaboutE-BusinessTermsA1.

Matchthewordswiththecorrespondingpictures.Warm-upwireless

websiteaddresssoftwarepasswordemailonlineshopchatsearchenginedownloadloginListeningA2.ListentotheconversationandjudgeTrue(T)orFalse(F).1.Alicehasaquestionaboutthesalesreport.2.AliceknowsthemeaningofB2B.3.DavidisabletoanswerAlice’squestion.4.‘B2C’means‘BusinesstoCommerce’.5.BusinessDictionaryisawebsitewhereyoucanlookupbusinesswords.FFTFTListeningA3.Listenagainandfillintheblanks.Answer:_____________________Answer:_____________________Answer:_____________________Answer:_____________________Answer:_____________________marketingreport

$120000mean‘Business-to-Customer’address聽力原文聽力錄音原文A：Hello,David?It’sme,Alice.IhopeI'mnot

disturbing

you.D：Notatall,Alice.WhatcanIdoforyou?A：David.Ihaveaquestion.It’saboutthemarketingreport.D：Hmm.Whatisit?A：Idon’tunderstandthebusinesstermsonpageeight.Itsays“Weplantoinvest$120000inbothB2BandB2Cmarkets”.Whatdo‘B2B’and‘B2C’mean?D：’B2B’and‘B2C’?Goodquestion.‘B2B’means‘Business-to-Business’,and‘B2C’means‘Business-to-Customer’.A：Oh,so‘B’standsfor‘business’and‘C’standsfor‘customer’.D：Yes.That’sright.A：Isee.Thankyouverymuch,David.D：Youarewelcome.Bytheway,doyouknowthewebsite,BusinessDictionary?A：No.What’stheaddress?D：It’s.Itisanonlinedictionary.Ithinkitwillhelpyoutounderstandthesebusinessterms.A：Oh,right.Thankyou.

返回練習(xí)Readaloudthenewwordsandexpressions:disturb v.

擾亂；妨礙

term n.

術(shù)語invest v.

投資；投入website n.

網(wǎng)站Vocabularystandfor 代表；象征PartBDiscussingtheNewWebsitePartB.DiscussingtheNewWebsiteDialog單詞：figure 【音標(biāo)】：

【詞義】：n.圖形；數(shù)字

【復(fù)數(shù)】：figures 【例句】：

Thelatestfiguresshowthatpricesarestill rising.

最新數(shù)據(jù)顯示，物價仍在上漲。返回對話Note單詞：update 【音標(biāo)】： 【詞義】：v.更新；升級 【近義詞】：renew 【例句】： Thewebsiteshouldbeupdatedonceaweek. 網(wǎng)站應(yīng)該每星期更新一次。返回對話Note詞組：makeachange

【詞義】：進行變更；改變

【例句】：

They'vemadealotofchangestothehouse.

他們已經(jīng)對房子做了很多改變。返回對話Note句型：Myplanisto... 【句意】：我的計劃是… 【解釋】：

主語+be+動詞不定式（to

do），不定式做表語，表

示主語和表語在概念上是等同的。

【例句】：

OuraimistopasstheEnglishtest.

Hisplanistocleantheroom.返回對話Note單詞：user-friendly

【詞義】：adj.容易操作的；用戶友好的

【例句】：

That'sveryconvenientanduser-friendly.

這是非常方便和人性化的。返回對話Note詞組：havesth.ready

【詞義】：準(zhǔn)備好某物

【例句】：

I'llhaveitreadyonFriday.

星期五我會準(zhǔn)備好。返回對話Note單詞：aim【音標(biāo)】：

【詞義】：

v.以…為目標(biāo)；打算

n.目標(biāo)

【復(fù)數(shù)】：aims【例句】：

Iaimtobealawyer.

我的目標(biāo)是成為一名律師。

Mymainaiminlifeistobeagoodhusbandand father.

我生活中的主要目標(biāo)是成為一個好丈夫、好父親。返回對話NoteA4.SaythewordsinEnglishorally.1.信息技術(shù)部 2.電子商務(wù)3.更新軟件 4.銷售數(shù)據(jù)5.改變網(wǎng)頁 6.在線銷售系統(tǒng)publicFoo(){…}ExerciseITdepartmente-commerceupdatesoftwaresalesfigurechangethewebpageonlinesalessystemA5.TranslatethesentencesintoEnglish.網(wǎng)上銷售上升近20個百分點。我們的網(wǎng)頁設(shè)計存在一些問題。我們的目標(biāo)是完善網(wǎng)站的設(shè)計。經(jīng)理打算讓新網(wǎng)站在明年上線。公司計劃開發(fā)一個更有吸引力的網(wǎng)站。publicFoo(){…}ExerciseTheonlinesalesarerisingbynearly20percent.Therearesomeproblemswithourwebdesign.Ouraimistoimprovethewebsitedesign.Themanageraimstohavethenewsiteonlinenextyear.Thecompanyplanstodevelopamoreattractivewebsite.PartCIntroducingOnlineSalesJobsA7.Answerthequestionsbasedontheconversation．1．WhoisKate? Answer:______2．WhatisKate’sdailywork?

Answer:______3．HowdoesKatecontacthercustomers?

Answer:______4．Whichstatementistrue?

Answer:______DialogcaddListeningA8.Listenandfillintheblanks.Answer:________________________Answer:________________________Answer:________________________Answer:________________________Answer:________________________newmember

onlinesalescontactapasswordclick聽力原文聽力錄音原文D：Alice,thisyoungladyisKate,ournewmember.Shewillbeworkinginyourteamthisyear.A：Welcome,Kate.IamAlice.K：Nicetomeetyou,Alice.Iamveryhappytoworkwithyou.D：Hereisyourdesk,Kate.Youcanusethiscomputer.K：OK.Thankyou.D：Now,let’stalkaboutyourjobs.LikeIsaidduringtheinterview,yourdailyworkistoperformonlinesalestasks.Everymorning,youwillaccessouraccountthroughthewebsite,A,tocheckandupdatethedatabaseofoursalessystem,andthen,contactcustomersthroughemails,chatsandphones.K：IshouldhavealoginIDaccountandpassword,right?D：Yes,IwillcalltheITDepartmenttoletthemsetupyourIDandpassword.Doyouknowthesoftware,Trademanager?K：Yes.It’satoolthatletsbuyersandsupplierschatinrealtime.D：Good.See,justclicktheiconheretoopenitswindow.Youcanuseittoworkwithyourcustomers.K：OK.D：Ifyouhaveanyproblemswiththeoperatingsystems,contacttheHelpDeskat80743578.

返回練習(xí)Readaloudthenewwordsandphrases:perform v.執(zhí)行；履行access v.進入；接通（計算機等）account n.賬戶database n.數(shù)據(jù)庫system n.系統(tǒng)operate v.操作；運轉(zhuǎn)Vocabularyinrealtime 實時PartDInquiringaboutanOnlineOrder

PartD.InquiringaboutanOnlineOrderDialog單詞：via【音標(biāo)】：【詞義】prep.經(jīng)由；通過

【近義詞】：by,bywayof【例句】： IsentamessagetoMaryviaherbrother.

我通過瑪麗的兄弟帶口信給她。返回對話Note句型：I'mverysorryaboutthat.

【句意】：我對此感到很抱歉?！窘忉尅浚篵e/feelsorryaboutsth.對某事表示歉意；be/feelsorryforsb.對某人感到抱歉。

【例句】：

I'mjustsorryaboutallthetroubleI'vecausedher.

Ifeelsosorryforthechildren--itmustbereallyhardforthem.返回對話Note單詞：process【音標(biāo)】：【詞義】：v.加工；處理

【詞性變化】：procedure

n.程序；手續(xù)；步驟【例句】： Visaapplicationstake28daystoprocess.

簽證申請需要28天處理。Note返回對話單詞：deny【音標(biāo)】：【詞義】：v.否認(rèn)；拒絕

【近義詞】：reject

拒絕【例句】： Neildeniesthathebrokethewindow.

尼爾否認(rèn)他打破了窗戶。

Note返回對話單詞：PayPal

【詞義】：貝寶（音譯）

——全球最大的在線支付平臺【例句】： WouldyouprefertobepaidviacheckorPayPal?

你喜歡通過支票還是通過PayPal支付？Note返回對話詞組：makeapurchase 【詞義】：購物

【例句】：

Theywenttotheshoppingmalltomakea purchase.

他們?nèi)ド虉鲑徫?。Note返回對話句型：once引導(dǎo)條件狀語從句

【注釋】：

once作為連詞時，引導(dǎo)條件狀語從句。意為“一旦”。 once也可作副詞，意為“一次,從前,曾經(jīng)”。

【例句】：

OnceI’vefoundsomewheretoliveI’llsendyou myaddress.（連詞） 一旦我找到住的地方，我會給你我的地址。

Wehavelunchtogetheronceamonth.（副詞） 我們每月一次一起吃午飯。返回對話Note單詞：deliver【音標(biāo)】：【詞義】：v.交付；遞送

【詞性變化】：deliveryn.交付

【例句】： TheshopwilldeliverournewbedonThursday.

商店將于周四把我們的新床送上門。 Note返回對話詞組：rightaway 【詞義】：立刻；馬上

【例句】：

Heisill.Youshouldcallinthedoctorright

away.

他病了。你應(yīng)該馬上請大夫來。Note返回對話Readaloudthedialogue.Role-playthedialoguewithyourpartner.Classperformance.CommunicationPracticeMr.Smith

Alice

Role-PlaytheDialogueLesson2Reading&WritingPartAOnlineSalesinChinaReadthetextabout

onlinesalesinChina,

payingcloseattentiontothewordsinblue.ReadingNotesE-commerce

isawaytoshop.

【譯文】

電子商務(wù)是一種購物方式。

【注釋】 e-commercen.電子商務(wù)

ElectronicCommerce,ore-commerce,is buyingandsellingon-line.Notesthe

founderofAlibaba

【譯文】

阿里巴巴的創(chuàng)始人

【注釋】

founder

n.創(chuàng)立者alocalretailer

【譯文】

本地零售商【注釋】

retailern.零售商（店）NotesChina’sSinglesDay2013,alsoknownas"11/11"

【譯文】

中國2013年光棍節(jié)，也被稱為雙11 【注釋】

(be)knownas被稱為,公認(rèn)為Notessalesroseby80%fromtheprevious

year 【譯文】

銷售額比上一年增長了80% 【注釋】

previous

adj.以前的NotesTheBostonConsultingGroup

estimates

thatthetotalvalueoftheonlineretailmarketinChinawillreach2

trillion

RMBby2015,

surpassingthatoftheUnitedStates.

【譯文】

波士頓咨詢集團估計，2015年中國網(wǎng)上零售市場的總額將超過美國，達到2萬億元。

【注釋】

estimatev.估計；估價 valuen.價值；價格trillionn.兆；萬億 surpassv.超越；勝過NotesA1.Decidewhetherthefollowingstatementsaretrue(T)orfalse(F).1.Peopledon’tliketoshoponlinetoday.2.B2CandC2CaregrowingfastinChina.3.Thewayweshopischanging.4.China’se-commercemarketwillreach2billionRMBby2015.FTTFpublicFoo(){…}ExerciseA2.Matchthewordswiththeirexplanations.publicFoo(){…}ExercisewordsChineseTranslations1.estimatea.ariseinthesize,amountordegree2.retailb.apersonwhostartsacompany3.growthc.toguessthecost,size,orvalue4.founderd.thebusinessofbuyingandsellinggoodsontheInternet5.e-commercee.doorbebetterthan6.surpassf.thesellingofgoodsthroughshopscfabdeA3.Groupdiscussion:Doyouthinktheonlineretailmarketwillcontinuetogrow?Whyorwhynot?Doyouagreewiththesaying“Inothercountries,e-commerceisawaytoshop;inChinaitisalifestyle”?Givethreereasonsforyouropinion.publicFoo(){…}ExercisePartBInternetSalespersonReadthetextabout

Internetsalespersons,payingcloseattentiontothewordsinblue.Reading

anintermediate

service 【譯文】

中介服務(wù)

【注釋】

intermediate

adj.中間的；中級的Notes

acoupleof

mouseclicks

【譯文】

點幾下鼠標(biāo)

【注釋】 acoupleof兩個；幾個Notes...needassistance

oradvicefromInternetsalespeopleviaemail,instantmessaging,ortelephone.

【譯文】

需要通過電子郵件、即時通信或電話，從互聯(lián)網(wǎng)銷售人員那里獲得幫助或建議。

【注釋】

assistancen.幫助，援助

instantmessaging即時通信（服務(wù)）NotesTheirjobscovervarious

dutiesdependingon

theproductsorservicetheysell.

【譯文】

他們的工作包括各項職責(zé)，這取決于他們所銷售的 產(chǎn)品或服務(wù)。

【注釋】

various

adj.不同的；各種各樣的

dependon依賴于；取決于NotesansweringInternetenquiries 【譯文】

回答網(wǎng)絡(luò)詢問

【注釋】

enquiry

n.詢問；調(diào)查Notes1.Accordingtothepassage,whatistheonlineshopping?Itis____. Answer:______2.HowdoInternetsalespeoplecommunicatewithcustomers? Answer:______3.Howdoesthecustomerdowhenhewantsassistanceonline? Answer:______4.WhataretheInternetsalesperson’sduties? Answer:______bdad

A4.Choosethebestanswersaccordingtothepassage.publicFoo(){…}Exercise

A5.Readagainandthencomplete.publicFoo(){…}Exerciseeffectiveproblemsolvingskillsprocessingonlineordersinstantmessagingaformofe-commerceanintermediateserviceself-serviceshoppingway處理在線訂單中介服務(wù)電子商務(wù)的一種形式有效解決問題的能力自助式購物模式即時通信（服務(wù)）dafcbeA6.Readsentencesa–f.Inyouropinion,whichsentencesrefertotheInternetsalespeopleandwhichtothesalespeopleinrealshops?Ticktheboxesbelow.publicFoo(){…}ExerciseJobdutiesInternetsalespeopleSalespeopleinrealshopsa.Openandclosetheshop.b.Greetcustomersastheywalkintoyourshop.c.Answercustomers’enquiriesviaemail.d.Processcustomers’onlineorder.e.Operatecashregisterandmakechange.f.Updatedatabaseofthesalessystem.□□□□□□□□□□□□√√√√√√

A7.Completethesentenceswiththewordsinthebox.1.Internetsalespeople____________withcustomersvia___________________,email,ortelephone.2.Internetsalespeoplecover_____________duties.3.Agoodinternetsalespeopleshouldhave_____________problemsolvingskills.4.InternetsalespeopleareresponsibleforansweringInternet_________,____________onlineorders,________