商務(wù)英語閱讀（第3冊）（第二版） 課件Unit 9 Business Competition；Unit 10 Business Etiquette

商務(wù)英語閱讀3Unit9BusinessCompetitionLearningObjectivesUnderstandtheinfluenceofbusinesscompetitiononthepricesofthecommoditiesandservicesprovidedbythecompanies.Knowtheinfluencesofmonopoliesonbusinesscompetitionsandprices.Knowthestepscompaniescantake,facedwithsustainabilityscarcity.Understandthefluctuationofpricesinsustainability-relatedresourcesduetotheirdemandandsupply.CONTENTS01.TextA02.

TextB03.ChineseValuesAreAirlineMergersLeadingtoHigherAirFares?TextAWarmingup1.Haveyouevergonetravellingbyair?Ifso,doyouthinktheairfareishigh,loworsatisfactory?Why?2.Whatdoyouknowaboutmerger?Canyougiveanyexamples?Discusstheexamplesofmergeryouknowwithyourpartnerindetail.3.Doyouthinkairlinemergersleadtohigherairfares?Why?WordsandExpressionsmergern.thejoiningtogetheroftwoseparatecompaniesororganizationssothattheybecomeone合并（CET6）Therehasbeenalotoftalkaboutamergerwithanotherleadingbank.WordsandExpressionsprice-fixingn.thesettingofpricesbyagreementamongproducersanddistributors協(xié)定物價(jià)Withovertprice-fixingcartelsclearlyillegal,therailroadsturnedtomergersasthewaytoeliminatecompetitionbetweenthem.WordsandExpressionsairfaren.Theairfaretoaplaceistheamountitcoststoflythere.飛機(jī)票價(jià)Mostairfarepricedropslastlessthan48hours,sopeopleneedtobereadytojumpwhenafarefalls.WordsandExpressionsinflation-adjusted扣除物價(jià)上漲因素Ininflation-adjustedtermsthisisfarlowerthanratesofthecountry’skeytradingpartners.WordsandExpressionscolludev.Ifonepersoncolludeswithanother,theycooperatewiththemsecretlyorillegally.(秘密或非法地)串通（TEM8）SeverallocalofficialsareinjailonchargesofcolludingwiththeMafia.WordsandExpressionsconsolidationn.theactofcombiningintoanintegralwhole鞏固;變堅(jiān)固（CET4;CET6）Theprincipleofconsolidationisanimportantteachingprinciple.WordsandExpressionshub-and-spoke

denotingamethodoforganizingintercontinentalairtrafficinwhichonemajorairportisusedasafeederforlocalairports(Sometimesshortenedtohub).軸輻路網(wǎng)空中交通組織法Inordertooptimizeextendedhub-and-spokeregionaltransportationnetwork,interactivefuzzyprogrammingmodelwasintroduced.WordsandExpressionstransatlanticadj.TransatlanticflightsorsignalsgoacrosstheAtlanticOcean,usuallybetweentheUnitedStatesandBritain.橫跨大西洋的Manytransatlanticflightslandthere.WordsandExpressionsconcentrationn.theamountofasubstancecontainedinaliquid〔液體中某物質(zhì)的〕濃度（CET4;TEM4）Agasinsolutiondiffusesfromaregionofgreatertooneoflessconcentration.WordsandExpressionsmonopolyn.Ifacompany,person,orstatehasamonopolyonsomethingsuchasanindustry,theyhavecompletecontroloverit,sothatitisimpossibleforotherstobecomeinvolvedinit.壟斷（CET6;TEM4）Russianmovestoendastatemonopolyonlandownership.WordsandExpressionsswitchv.tochangefromdoingorusingonethingtodoingorusinganother轉(zhuǎn)換，轉(zhuǎn)變，改變（CET4;TEM4）Youhavetoswitchyourmindset.WordsandExpressionstacitadj.Ifyourefertosomeone’stacitagreementorapproval,youmeantheyareagreeingtosomethingorapprovingitwithoutactuallysayingso,oftenbecausetheyareunwillingtoadmittodoingso.默許的（CET6;TEM8）Thequestionwasatacitadmissionthatamistakehadindeedbeenmade.WordsandExpressionsontheflipside反過來說；另一方面Ontheflipside,CEOsoftenfindthattheirsuggestionstakeonafargreatermagnitudethanwhattheyintended.WordsandExpressionsretaliationn.actionagainstsomeonewhohasdonesomethingbadtoyou報(bào)復(fù)，反擊（CET6）Thisactionwasundoubtedlyinretaliationforlastweek’sbombattack.WordsandExpressionssubstantiallyadv.Ifsomethingchangessubstantiallyorissubstantiallydifferent,itchangesalotorisverydifferent.很大程度地Thepercentageofgirlsinengineeringhasincreasedsubstantially.WordsandExpressionslurev.Toluresomeonemeanstotrickthemintoaparticularplaceortotrickthemintodoingsomethingthattheyshouldnotdo.引誘（CET6;TEM8）Theydidnotrealizethattheywerebeingluredintoatrap.WordsandExpressionsentrantn.Anentrantisapersonorcompanywhohasrecentlybecomeamemberofaninstitutionormarket.新成員（TEM4）Thecompanymadeanameforitselfasanearlyentrantinthedigitalvideo-recordermarket.StructuralAnalysisPara.MainTopicsPara.1-6Backgroundinformationofairlinemergersandhigherairfares.Para.7-13Consolidationandcompetitionintheairlineindrustry.Para.14-16Theproductsorservicesofferedbyairlinersdetermineandpassengers’loyalty.Para.17-22Tacitcollusionandsoftcompetitionintheairlineindustry.Para.23-27Pricecompetitionofairlinersinthefutrue.NotesonTextA1.Distinguishbetweenthetwoterms,mergersandacquisitions.Mergersandacquisitions(M&A)aretransactionsinwhichtheownershipofcompanies,otherbusinessorganizations,ortheiroperatingunitsaretransferredorcombined.Fromalegalpointofview,amergerisalegalconsolidationoftwoentitiesintooneentity,whereasanacquisitionoccurswhenoneentitytakesownershipofanotherentity’sstock,equityinterestsorassets.NotesonTextA1.Distinguishbetweenthetwoterms,mergersandacquisitions.Fromacommercialandeconomicpointofview,bothtypesoftransactionsgenerallyresultintheconsolidationofassetsandliabilitiesunderoneentity,andthedistinctionbetweena“merger”andan“acquisition”islessclear.企業(yè)并購（MergersandAcquisitions,M&A）包括兼并和收購兩種方式。NotesonTextA2.monopolyIfacompany,person,orstatehasamonopolyonsomethingsuchasanindustry,theyhavecompletecontroloverit,sothatitisimpossibleforotherstobecomeinvolvedinit.壟斷Discussion1.Haveyouevergonetravellingbyair?Ifso,doyouthinktheairfareishigh,loworsatisfactory?Why?2.Whatdoyouknowaboutmerger?Canyougiveanyexamples?Discusstheexamplesofmergeryouknowwithyourpartnerindetail.3.Doyouthinkairlinemergersleadtohigherairfares?Why?ExercisesI.ReadingComprehension:1-5BCCCBII.VocabularyA.1-5ABCBB6-10ADCADB.1.beingblamedfor2.madeup3.determining4.inresponseto5.Ontheflipside6.hub-and-spoke7.inflation-adjusted8.correlatewith9.transatlantic10.passengercapacity.III.Cloze:1-5JBAFO6-10HKGEDExercisesIV.PutthefollowingsentencesintoChinese.1.最新的交通部數(shù)據(jù)顯示，第四季度扣除通脹因素后的機(jī)票價(jià)格比一年前上升2%，盡管同期飛機(jī)燃油價(jià)格下降了25%。2.跨越大西洋的航線被三大合資企業(yè)主宰，其旅客運(yùn)送能力合計(jì)超過75%。3.參與航空公司忠誠度項(xiàng)目的乘客通常愿意為了乘坐自己偏愛的航班而支付額外費(fèi)用。4.另一方面，航空公司會懲罰其競爭對手，如果該對手不能恪守這一含蓄的約定，而一味地與之激烈競爭。5.美國司法部增強(qiáng)其對于航空業(yè)的關(guān)注是正確的，畢竟阻止市場權(quán)力的濫用是它的職責(zé)之一。ExercisesV.DiscussionTheauthorcitesthisexampletoshowthatalthoughtheairlineindustryexperiencedseverallargemergersoverthepast25yearsorso,thatis,thetotalnumberofcarriersbecomesfewer,thatdoesnotnecessarilycorrelatewiththeextentofcompetition.TheGreenEconomyHasaResource-ScarcityProblemTextBWordsandExpressionsscarcityn.Ifthereisascarcityofsomething,thereisnotenoughofitforthepeoplewhoneeditorwantit.缺乏；不足；稀少（CET6;TEM4）Theirpricedependedalmostentirelyontheirscarcity.WordsandExpressionsoutstripv.tobefaster,betterormoresuccessfulthansomebodyyouarecompetingagainst超過，超越（競爭對手）Theirlatestcomputeroutstripsallitsrivals.WordsandExpressionsdynamicsn.[pl.]thewayinwhichpeopleorthingsbehaveandreacttoeachotherinaparticularsituation（人或事物）相互作用的方式，動態(tài)（TEM8）Theinterchangeofideasaidsanunderstandingoffamilydynamics.WordsandExpressionsscenarion.adescriptionofhowthingsmighthappeninthefuture設(shè)想；方案；預(yù)測（CET6;TEM8）Theworst-casescenariowouldbeforthefactorytobecloseddown.WordsandExpressionsexacerbatev.tomakesomethingworse,especiallyadiseaseorproblem使惡化；使加劇；使加重（TEM8）Thesymptomsmaybeexacerbatedbycertaindrugs.WordsandExpressionsimpendingadj.[onlybeforenoun](usuallyofanunpleasantevent)goingtohappenverysoon（通常指不愉快的事）即將發(fā)生的；迫在眉睫的（TEM8）Shehadasenseofimpendingdoom.WordsandExpressionsrecycledpolyethyleneterephthalate(rPET):再生聚對苯二甲酸乙二醇酯，即，將使用過后的PET產(chǎn)品回收后的再制品ThechairsaremadeofRecycledPolyethyleneTerephthalate(rPET),orrecycledplasticCokebottlesandamixofpigmentandglassfiber.WordsandExpressionstoutv.totrytopersuadepeoplethatsb/sthisimportantorvaluablebypraisingthem/it標(biāo)榜；吹捧；吹噓（TEM8）He’sbeingtoutedasthenextleaderoftheparty.WordsandExpressionsmitigatev.tomakesomethinglessharmful,serious,etc.減輕；緩和（TEM8）Soilerosionwasmitigatedbytheplantingoftrees.WordsandExpressionsresilientadj.abletofeelbetterquicklyaftersomethingunpleasantsuchasshock,injury,etc.可迅速恢復(fù)的；有適應(yīng)力的He’llgetoverit.Youngpeopleareamazinglyresilient.WordsandExpressionscoalitionn.Acoalitionisagroupconsistingofpeoplefromdifferentpoliticalorsocialgroupswhoareco-operatingtoachieveaparticularaim.(政黨、社團(tuán)等的)同盟，聯(lián)盟（CET6;TEM4）Hiscoalitionmayholdaclearmajoritybutthiscouldquicklyfallaway.WordsandExpressionscrassadj.verystupidandshowingnosympathyorunderstanding愚蠢而無同情心的Poprecordscanbecrassandcynical.WordsandExpressionsreconcilev.tofindanacceptablewayofdealingwithtwoormoreideas,needs,etc.thatseemtobeopposedtoeachother使和諧一致；調(diào)和；使配合（CET4;TEM4）Itwashardtoreconcilehiscareerambitionswiththeneedsofhischildren.WordsandExpressionsencompassv.toincludealargenumberorrangeofthings包含，包括，涉及（大量事物）（CET6;TEM8）Thejobencompassesawiderangeofresponsibilities.WordsandExpressionsstakeholdern.apersonorcompanythatisinvolvedinaparticularorganization,project,system,etc.,especiallybecausetheyhaveinvestedmoneyinit（某組織、工程、體系等的）參與人，參與方；有權(quán)益關(guān)系者Theresponsibilityofuniversityistosafeguardandsatisfytheinterestsofeverystakeholder.WordsandExpressionscircularityn.環(huán)（圈）狀；度）；圓形性；環(huán)形性；圓（形）Thereisadangerouscircularityaboutthisargument.WordsandExpressionstransparencyn.thequalityofsomething,suchasanexcuseoralie,thatallowssbtoseethetrutheasily顯而易見；一目了然（TEM4）Theywereshockedbythetransparencyofhislies.WordsandExpressionsaccountabilityn.responsibilitytosomeoneorforsomeactivity責(zé)任；有義務(wù)，有責(zé)任（CET4;CET6）Thisiswithinhissphereofaccountability.StructuralAnalysisPara.MainTopicsPara.1-11Backgroundinformationofresource-scarcityproblem.Para.12-21Stepscompaniescantakenowtofacewithsustainabilityscarcity.Para.22-30Stepstakentoaddressandleveragesustainabilityscarcities.NotesonTextB1.Whatissustainability?Ingeneral,sustainabilityisunderstoodasaformofintergenerationalethicsinwhichtheenvironmentalandeconomicactionstakenbypresentpersonsdonotdiminishtheopportunitiesoffuturepersonstoenjoysimilarlevelsofwealth,utility,orwelfare.可持續(xù)性被理解為代際倫理的一種形式，在這種倫理中，當(dāng)代人所采取的環(huán)境和經(jīng)濟(jì)行動不會減少未來人享受類似財(cái)富、效用或福利的機(jī)會。NotesonTextB2. Whatcausesscarcityofresources?Ascarcityofresourcescanbecausedbyanumberofnaturalormanmadeprocessesdependingonthetypeofresourceinquestionandwhatusesithas.Thescarcityofcertainnaturalresourcesinselectpartsoftheglobeareusuallyattributedtogeologicalorbiologicalprocessesinnaturethatprecludetheirproduction,oroverusebylocalpopulationsastimepasses.Limitationsintheavailabilityofeconomicgoodscanalsobetracedtoascarcityofresourcesproducedbysocialandpoliticalconditionssuchasalackofadequatelabor,education,oradvancedtechnologyamongthepopulation.NotesonTextB2. Whatcausesscarcityofresources?資源稀缺可能是由許多自然或人為過程造成的，這取決于所涉及的資源類型及其用途。全球某些地區(qū)某些自然資源的稀缺通常歸因于自然界的地質(zhì)或生物過程，這些過程阻礙了這些資源的生產(chǎn)，或者隨著時(shí)間的推移被當(dāng)?shù)厝丝谶^度使用。經(jīng)濟(jì)商品供應(yīng)的限制也可以追溯到社會和政治條件所產(chǎn)生的資源稀缺，例如人口中缺乏足夠的勞動力、教育或先進(jìn)技術(shù)。DiscussionWhatarecarboncredits(alsoknownascarbonoffsets)?ExercisesI.Discussion:Theanswertothisquestionisopen.

II.Readingcomprehension:1-5DBDBCChineseValuesChineseValues1.我們千萬不能在一片喝彩聲、贊揚(yáng)聲中喪失革命精神和斗志，逐漸陷入安于現(xiàn)狀、不思進(jìn)取、貪圖享樂的狀態(tài)，而是要牢記船到中流浪更急、人到半山路更陡，把不忘初心、牢記使命作為加強(qiáng)黨的建設(shè)的永恒課題，作為全體黨員、干部的終身課題。Wecanneverallowourselvestoloseourrevolutionaryspiritandtoindulgeincomplacencyandpleasure-seekingamidstflatteryandpraise.Rather,wemustrememberthatmidstreamiswherethecurrentisthestrongestandtheroadhalfwayupthehillissteeper.Soitisnecessarytotake“stayingtruetotheParty’soriginalaspirationandfoundingmission”asoureternalthemeinstrengtheningtheParty,andalifelongtaskforallPartymembersandofficials.

——習(xí)近平在主持中共十九屆中央政治局第十五次集體學(xué)習(xí)時(shí)的講話

ChineseValues2.文明因多樣而交流，因交流而互鑒，因互鑒而發(fā)展。我們要加強(qiáng)世界上不同國家、不同民族、不同文化的交流互鑒，夯實(shí)共建亞洲命運(yùn)共同體、人類命運(yùn)共同體的人文基礎(chǔ)。Diversityspursinteractionamongcivilizations，whichinturnpromotesmutuallearningandfurtherdevelopment.Weneedtopromoteexchangesandmutuallearningamongcountries，nationsandculturesaroundtheworld，andstrengthenpopularsupportforacommunityofsharedfutureforbothAsiaandhumanityasawhole.——習(xí)近平在亞洲文明對話大會開幕式上的主旨演講THANKYOU!商務(wù)英語閱讀3Unit10BusinessEtiquetteLearningObjectivesUnderstandtheimportanceofbusinessetiquettes.Learnthedo’sanddon’tsinbusinesssettings.Understandthereisagapinsocialetiquettesbetweentheoldergenerationandtheyoungergeneration.CONTENTS01.TextA02.

TextB03.ChineseValuesImportanceofBusinessEtiquetteTextAWarmingup1.Whyisetiquetteofvitalimportanceinbusinesscommunication?2.Pleasecitesomeexamplesofgoodmannersandbadmannersonformalbusinessoccasionsfromyourownknowledgeorexperience.3.PleasecommentonthefollowingquotationfromVirginiaCaryHudson—“Etiquetteiswhatyouaredoingandsayingwhenpeoplearelookingandlistening.Whatyouarethinkingisyourbusiness.”WordsandExpressionsdecorumn.Decorumisbehaviorthatpeopleconsidertobecorrect,polite,andrespectable.禮儀；禮貌（TEM8）Iwastreatedwithdecorumandrespectthroughouttheinvestigation.WordsandExpressionsalignv.toorganizeorchangesomethingsothatithastherightrelationshiptosomethingelse.使一致（CET6;TEM8）Thispolicyiscloselyalignedwiththegoalsoftheorganization.WordsandExpressionsindulgev.Ifyouindulgeinsomethingorifyouindulgeyourself,youallowyourselftohaveordosomethingthatyouknowyouwillenjoy.使沉溺;沉溺（CET6;TEM4）Onlyrarelywillsheindulgeinaglassofwine.WordsandExpressionsshunv.Ifyoushunsomeoneorsomething,youdeliberatelyavoidthemorkeepawayfromthem.有意回避（CET6;TEM8）Fromthattimeforwardeverybodyshunnedhim.WordsandExpressionscongenialadj.Acongenialperson,place,orenvironmentispleasant.令人愉快的（TEM8）Heisbackinmorecongenialcompany.WordsandExpressionsrapportn.friendlyagreementandunderstandingbetweenpeople融洽，和睦關(guān)系（TEM8）Hehadandexcellentrapportwithhispatients.WordsandExpressionsconstructiveadj.Aconstructivediscussion,comment,orapproachisusefulandhelpfulratherthannegativeandunhelpful.建設(shè)性的（TEM4）Aftertheirmeeting,bothmendescribedthetalksasfrank,friendlyandconstructive.WordsandExpressionsdemeanorn.Yourdemeanoristhewayyoubehave,whichgivespeopleanimpressionofyourcharacterandfeelings.行為;態(tài)度（TEM8）Ireallylikehercalmandcheerfuldemeanor.WordsandExpressionscuen.anactionoreventthatisasignalforsomethingelsetohappen提示，暗示（CET4;TEM4）Oursuccesswasthecueforothercompaniestopressaheadwithnewinvestment.WordsandExpressionstopbrass

Inthearmyorinotherorganizations,thetopbrassarethepeopleinthehighestpositions.要員ThetopbrassarecominginfromWashingtontoseehowwedothingshere.WordsandExpressionsfacilitatev.Tofacilitateanactionorprocess,especiallyonethatyouwouldliketohappen,meanstomakeiteasierormorelikelytohappen.促進(jìn)（CET4;TEM4）Thenewairportwillfacilitatethedevelopmentoftourism.WordsandExpressionsinclinationn.Aninclinationisafeelingthatmakesyouwanttoactinaparticularway.意向（TEM4）Hehadneitherthetimenortheinclinationtothinkofotherthings.WordsandExpressionsindispensableadj.Someoneorsomethingthatisindispensableissoimportantorusefulthatitisimpossibletomanagewithoutthe.必需的，不可或缺的（CET4;TEM4）Thisbookisindispensabletoanyoneinterestedinspaceexploration.WordsandExpressionsentailv.toinvolvesomethingasanecessarypartorresult使必要；需要（CET6;TEM8）Anewcomputersystementailsalotofre-training.WordsandExpressionsmeticulouslyadv.inawaythatpayscarefulattentiontoeverydetail細(xì)致地；一絲不茍地Theattackwasmeticulouslyplannedandexecuted.WordsandExpressionsconstruev.Ifsomethingisconstruedinaparticularway,itsnatureormeaningisinterpretedinthatway.詮釋（CET6）Whatmayseemhelpfulbehaviortoyoucanbeconstruedasinterferencebyothers.WordsandExpressionsemoticonn.Anemoticonisasymbolusedine-mailtoshowhowsomeoneisfeeling.:-)isanemoticonshowinghappiness.表情符號(用于電子郵件中表示感情)Anemoticonisatextualportrayalofawriter’smoodorfacialexpression.WordsandExpressionsrestraintn.Restraintsarerulesorconditionsthatlimitorrestrictsomeoneorsomething.限制（CET4;TEM4）Thepresidentiscallingforspendingrestraintsinsomeareas.WordsandExpressionssloppyadj.Ifyoudescribesomeone’sworkoractivitiesassloppy,youmeantheyhavebeendoneinacarelessandlazyway.慵懶的;馬虎的Hehaslittlepatienceforsloppyworkfromcolleagues.WordsandExpressionsunkemptadj.Ifyoudescribesomethingorsomeoneasunkempt,youmeanthattheyaredirty,andnottakencareoforkeptneat.不整潔的（TEM8）Hishairwasunkemptandfilthy.WordsandExpressionsslovenlyadj.Slovenlypeoplearecareless,messy,orinefficient.馬馬虎虎的;不修邊幅的;無效率的Youwouldn’texpectanyonesoneatinherpersonalappearancetobeslovenlyinherhousekeeping.WordsandExpressionsperceptionn.Yourperceptionofsomethingisthewaythatyouthinkaboutitortheimpressionyouhaveofit.理解;看法（CET4;TEM8）Heisinterestedinhowourperceptionsofdeathaffectthewaywelive.WordsandExpressionsviolationn.anactionthatbreaksalaw,agreement,principleetc.〔對法律、協(xié)議、原則等的〕違背，違反Anyviolationoftheagreementwastermstocommencefireagain.WordsandExpressionssolidarityn.Ifagroupofpeopleshowsolidarity,theyshowsupportforeachotherorforanothergroup,especiallyinpoliticalorinternationalaffairs.團(tuán)結(jié)一致;相互支持（CET6;TEM4）Supporterswanttomarchtomorrowtoshowsolidaritywiththeirleaders.StructuralAnalysisPara.MainTopicsPara.1Topracticebusinessetiquettetosucceedisextremelyimportant.Para.2Failuretoindulgeinandpracticegoodbusinessetiquettewillputstumblingblocksinthepathtosuccess.Para.3Significanceofbusinessetiquettewithinthebusinesscommunity.Para.4Businessetiquetteincludesthespokenwordandalsotheoveralldemeanorandnon-verbalcues.Para.5-9Thespecificembodimentofbusinessetiquettesinbusinesscommunicationoccasions.NotesonTextAVirginiaCaryHudson(May28,1894–April8,1954)wasaNewYorkTimesbestsellingauthorfromKentucky.VirginiasucceededinpublishingtheessayswiththeMacmillanCompanyasOYeJigsandJuleps!ThebookreachedtheNewYorkTimesBestsellerListfor66weeksandsoldoveramillioncopies.弗吉尼亞·卡里·哈德森是《紐約時(shí)報(bào)》的暢銷作家，她成功地與麥克米倫公司合作出版了她寫的一些文章，書名為《OYeJigsandJuleps！》，這本書連續(xù)66周高居《紐約時(shí)報(bào)》暢銷書排行，銷量超過100萬冊。DiscussionAccordingtoyourownknowledgeandexperience,whataretheotherfactorsthatseemofvitalimportanceinbusinesscommunicationapartfrombusinessetiquettes?ExercisesI.ReadingComprehension:1-5CBDDDII.VocabularyA.1-5ABCBB6-10CDADAB.1.congenialto2.isindispensableto3.aspurtof4.alignedwith5.indulgein6.bepunctualfor7.keep…aside8.violationof9.besuperiorto10.beconstruedasIII.Cloze:1-5 DGJCK6-10MFHBNExercisesIV.PutthefollowingsentencesintoChinese.1.商務(wù)禮儀很容易被發(fā)現(xiàn)，不論是當(dāng)它出現(xiàn)還是缺失的時(shí)候。2.商務(wù)禮儀像是連接人們之間的粘合劑，能夠讓其在充滿壓力的工作和市場環(huán)境中感到快樂。3.倘若不能沉溺或踐行好的商務(wù)禮儀，將會不可避免地在通往成功的道路上放置絆腳石。4.它有助于我們從同事中獲得線索，以產(chǎn)生此種與他人需求和期望相匹配的行為。5.當(dāng)我們通過虛擬通訊渠道與他人交流時(shí)，商務(wù)禮儀還包括保持專業(yè)水準(zhǔn)和恰當(dāng)?shù)男袨椤xercisesV.DiscussionHerearesomepointstostimulatediscussion.1.Socialmedia,emailandon-linechatsetc..2.Forinstance,startingeatinganddrinkingbeforeotherormakingloudslurpingandchewingnoisesarecommonlyconsideredbadmannersinbusinesslunchesordinners.WhyBusinessEtiquetteMattersTextBWordsandExpressionsnavigatev.tofindtherightwaytodealwithadifficultorcomplicatedsituation找到正確方法（對付困難復(fù)雜的情況）（TEM4）Wenexthadtonavigateacomplexnetworkofcommittees.WordsandExpressionsposhadj.(BrE,sometimesdisapproving)typicaloforusedbypeoplewhobelongtoahighsocialclass上流社會的；上等人的Theypayfortheirchildrentogotoaposhschool.WordsandExpressionsviolatev.(formal)togoagainstorrefusetoobeyalaw,anagreement,etc.違反，違犯，違背（法律、協(xié)議等）（CET4;TEM4）Theywenttoprisonbecausetheyviolatedthelaw.WordsandExpressionsbuddingadj.beginningtodeveloporbecomesuccessful開始發(fā)展的；嶄露頭角的Theforumisnowopentoallbuddingentrepreneurs.WordsandExpressionsplethoran.[sing.](formal)anamountthatisgreaterthanisneededorcanbeused過多；過量；過剩Aplethoraofnewoperatorswillbeallowedtoenterthemarket.WordsandExpressionsparamountadj.moreimportantthananythingelse至為重要的；首要的（CET6;TEM8）Thismatterisofparamountimportance.WordsandExpressionsperceivev.tounderstandorthinkofsomebody/somethinginaparticularway將……理解為；將……視為；認(rèn)為（CET4;TEM4）Thisdiscoverywasperceivedasamajorbreakthrough.WordsandExpressionsconcentratev.togiveallyourattentiontosomethingandnotthinkaboutanythingelse集中（注意力）；聚精會神（CET4;TEM4）Ican’tconcentratewithallthatnoisegoingon.WordsandExpressionsacquaintv.(formal)tomakesomebody/yourselffamiliarwithorawareofsomething使熟悉；使了解（CET4;TEM4）Employeesshouldbefullyacquaintedwithemergencyprocedures.WordsandExpressionscardinaladj.[onlybeforenoun](formal)mostimportant;havingotherthingsbasedonit最重要的；基本的（CET6;TEM4）Asasalesman,yourcardinalruleistodoeverythingyoucantosatisfyacustomer.WordsandExpressionsgnawv.tokeepbitingsomethingorchewingithard,sothatitgraduallydisappears咬；啃；嚙（TEM4）Ratshadgnawedthroughthecable.WordsandExpressionschivalrousadj.(ofmen)polite,kindandbehavingwithhonour,especiallytowardswomen（尤指對女人）彬彬有禮的，殷勤的，體貼的Inpublichewasalwayschivalrousandwouldhelpheronwithhercoat.WordsandExpressionsdemeaningadj.puttingsomebodyinapositionthatdoesnotgivethemtherespectthattheyshouldhavedecorum降低身份的；失去尊嚴(yán)的Hefounditdemeaningtoworkforhisformeremployee.WordsandExpressionsubiquitousadj.seemingtobeeverywhereorinseveralplacesatthesametime;verycommon似乎無所不在的；十分普遍的（TEM8）Sheisoneofthewealthiest,mostubiquitousmediapersonalitiesaround.WordsandExpressionsdauntingadj.frighteninginawaythatmakesyoufeellessconfident望而生畏；令人生畏；使人氣餒的；令人怯步的Startinganewjobcanbeadauntingprospect.WordsandExpressionsliterallyadv.inaliteralway按字面；字面上（CET4;TEM8）Theword“volk”translatesliterallyas“folk”.WordsandExpressionshindrancen.apersonorthingthatmakesitmoredifficultfortodosomethingorforsomethingtohappen造成妨礙的人（或事物）（TEM4）Thehighpriceisamajorhindrancetopotentialbuyers.WordsandExpressionsforgev.toputalotofeffortintomakingsomethingsuccessfulorstrongsothatitwilllast艱苦干成；努力加強(qiáng)（CET4;TEM4）HespokehighlyofChina’scontributiontotheworldeconomicrecovery,callingonthetwosidestoforgeacooperativerelation.WordsandExpressionscubiclen.Acubicleisanareainanofficethatisseparatedfromtherestoftheroombythinwalls.(辦公室內(nèi)的)格子間I’mnotthekindofpersontositinacubiclebehindadesk.我不是那種能在格子間辦公桌后坐得住的人。WordsandExpressionssnubn.anactionoracommentthatisdeliberatelyrudeinordertoshowsomebodythatyoudonotlikeorrespectthem冷落；怠慢的言辭（或行為）（TEM8）HerrefusaltoattendthedinnerisbeingseenasadeliberatesnubtothePresident.StructuralAnalysisPara.MainTopicsPara.1-5Backgroundinformationofbusinessetiquettes.Para.6-12Importanceofmentor-menteerelationshipforyoungprofessionals.Para.13-1