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★A閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.EveryyearonApril1,AprilFools'Dayiscelebratedinmanycountriesaroundtheworld.InFrance,it'scalledPoissond'Avrilor"FishofApril."InScotland,theholidayisoftencalled"GowkieDay."InIraq,theholidayiscalledKithbetNeesanor"AprilLie."HistoryexpertssaypeoplehavecelebratedAprilFools'Dayforalongtime.SomebelievethetraditioncomesfromtheancientRomansmorethantwothousandyearsago.Itwasadayofplayinggamesandpretendingtobesomeoneelse.OtherssaythedayforfoolingbeganinFrancein1564,whenKingCharleschangedtheyearlycalendar.HemovedNewYear'sDayfromApril1toJanuary1.Manypeopledidnotknowaboutthechangebecauseofcommunicationproblemsbackthen.SomepeoplecontinuedtocelebrateNewYear'sDayonApril1.OtherpeoplecalledthemAprilFoolsandplayedjokesonthem.IntheUnitedStates,AprilFools'Dayisjustadayofjokingandplayingtricksonfriends.Thesekindsofjokesarealsocalledpranks.Thesejokestypicallyendintheprankstershouting"AprilFools'!"Simplepranks,liketellingafriendafunnylieormakingprankphonecalls,arestillcommon.But,majorcompaniesalsogetinonAprilFools'Dayfuninamuchbiggerway.Afewyearsago,onApril1,Starbucksannounceditwasintroducingnewcoffeecupsizes--PlentaandMicra.Theverylargecups,biggerthanahumanhead,remainedusefulforcustomersevenafterfinishingallthatcoffee.AccordingtoStarbucks,thecupscouldbeusedasarainhat,apotforplants,oralampshade.Itdidnottakelongforcustomerstocatchontotheprank!1.HowmanyothernamesofAprilFools’Dayarementionedinthepassage?A
.
3B
.
4C
.
5D
.
62.TheearliestpeopleenjoyingAprilFools’Daymightbethe_______.A
.
FrenchB
.
ScottishC
.
AmericansD
.
Romans3.WhatdidtheFrenchpeopledoonApril1before1564?A
.
TheycelebratedNewYear'sDay.B
.
Theyplayedjokesonothers.C
.
TheycelebratedAprilFools'Day.D
.
Theydressedupasothers.4.Theunderlinedwordtricksinparagraph4probablyhasthesamemeaningwith_______.A
.
foolsB
.
pranksC
.
prankstersD
.
jokers5.WhatcanweknowaboutPlentaandMicra?A
.
Theywerecupsofmanyuses.B
.
Theywerebiggercoffeecups.C
.
Theydidn’texistatallindeed.D
.
Theyhelpedmakemoremoney.★B閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.Ifyoufeellikeyou’vebeenpayingthroughthenoseforyourgroceries,youcouldbeclosertothetruththanyouthought.Supermarketshoppersspendmorewhenthere’sasmelloffreshfruitintheair,accordingtoresearch. Nowthefindingscouldexplainsupermarkets’attemptstomakeusspendourcash.Astudytimed300customersinandoutofthesupermarketandthenquizzedthemabouthowtheyfeltastheyshopped,whattheysmelledandwhetherthey’dboughtmoreorlessthanplanned.Noscentwasusedinthefirstweek,theninthesecondweekaweak
aroma
ofartificialmelonwasdiffusedintothefoodhallandcheckoutareas.Inthefinalweek,theodourwasmademoreintense,bytheresearchersfromtheNetherlandsandAustralia.Theevidence,publishedinthe
JournalofRetailingandConsumerServices,showedthatthestrongerthescentwas,thelongercustomersstayedintheshop. Store-widedatashowedthesalesrosetwopercentinthesecondweekand14percentwhenthescentwasstrongest.Theproportionofunplannedpurchasesbystudiedshoppersalsorosefrom33percentto43percent.SomeUKsupermarketshavepreviouslytriedwaftingthesmellofbakingbreadfromtheovenstotheirfrontdoors.AndWaitrosejumpedontheidealastwinter,testingoutaspicyscentoncustomerstomakethemfeelmorefestiveduringChristmasshoppingtrips.Lastnight,aWaitrosespokesmansaid,“Thiswaspopularwithcustomersandwewillexplorefurtheropportunitiestousescentinshopsinthefuture.Wealwaysaimtoengageallthesensesofcustomersshoppingwithus.”Sainsbury’ssaiditdoesn’tusethescentsbuthasnotruledthemoutinthefuture,whileTescoandAsdadidnotrespondtorequestsforacomment.1.Whenpeople“paythroughthenose”,theywill______.A
.
savemuchmoneyfromtheshopsB
.
spendlesstimeinshoppingC
.
getmoreinterestedinthesmellsD
.
belikelytobuymoregoods2.Whatdoestheunderlinedword“aroma”inthesecondparagraphmean?A
.
Time.B
.
Price.C
.
Odour.D
.
Research.3.Whatwouldhappenifthestoreusesstrongerscent?A
.
Thecustomerswillleavethestoremorequickly.B
.
Thestorewillsellmoregoods.C
.
Thestorecangivelessbargaintocustomers.D
.
Thecustomerswillbeabletosavemoremoney.4.Whatdidsomesupermarketswaftthesmellofbakingbreadtodo?A
.
Theyusedittoattractthecustomers.B
.
Theywantedtocelebratethefestivals.C
.
Theywouldjustcleantheirfrontdoors.D
.
Theyaimedtohelppeopleshoponline.★C閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.USonlineretailgiantAmazonhassetupshoponthebusiness-to-consumerplatformofAlibabaasitseeksagreaterpresenceinthemassiveChinesemarket.TheSeattle-basedfirmisofferingfood,women’sdress,toysandkitchenwarethroughitsstoreonTwhichwas“quietly”launchedonThursday,Chinesemediareported.Amazon’sstorefrontcarriesthemessage:“It’sDay1.”AmazonandAlibabaareconsideredcompetitorsinsomeareasbutunliketheUSfirmtheChinesecompanyhasnoproductstocksofitsown,simplyprovidingatradingplatform.“WewelcomeAmazontotheAlibabaecosystemandtheirpresencewillfurtherbroadentheselectionofproductsand
elevate
theshoppingexperienceforChineseconsumersonTmall,”anAlibabaspokeswomansaidinastatementprovidedtoAFPFriday.TmallisestimatedtoholdmorethanhalfthemarketinChinaforbusiness-to-consumertransactions.
AmazonisnotnewtoChina.ItopenedanofficialstoreonTmallforitsKindlee-bookreaderlastyear.ThefirmmadeitsfirstappearanceinChinainAugust2004throughtheacquisitionofJ,anonlineretailerofbooks,musicandvideos.Thewebsitewasre-brandedasAin2011.“China’se-commerceindustryisfast-growingandnobodywantstomissit,”YangXiaoofe-commerceservicesproviderHCInternationaltoldAFP.“AmazonwantstoaddanadditionaldistributionchannelinChina.”HesaidthemovecouldbeaimedmoreatChina’sJD.com,whichhasasimilarbusinessmodeltoAmazonandalsocompeteswithAlibaba.“It’sasimplegamelogic--anenemy’senemyisafriend,”Yangsaid.“AmazonismorelikelytargetingJD.comandit’sawin-winsituationforTmall.”Amazonisinitiallysellingnearly500items,withmoreexpectedtobemadeavailablelater.AsofFridaymorning,thetopsellersontheAmazonstoreincludeda220-yuan($36)Germandrinkscontainer,andcannedalmondsimportedfromtheUSwithapricetagof44yuan($7).1.WhydidAmazonchooseAlibabatosetupshop?A
.
BecauseAmazonisafirmbaseinSeattle.B
.
BecauseAlibabahasverygoodplatform.C
.
BecauseChinahasaverygoodmarket.D
.
BecauseAmazonknowslittleaboutre
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