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★A閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.EveryyearonApril1,AprilFools'Dayiscelebratedinmanycountriesaroundtheworld.InFrance,it'scalledPoissond'Avrilor"FishofApril."InScotland,theholidayisoftencalled"GowkieDay."InIraq,theholidayiscalledKithbetNeesanor"AprilLie."HistoryexpertssaypeoplehavecelebratedAprilFools'Dayforalongtime.SomebelievethetraditioncomesfromtheancientRomansmorethantwothousandyearsago.Itwasadayofplayinggamesandpretendingtobesomeoneelse.OtherssaythedayforfoolingbeganinFrancein1564,whenKingCharleschangedtheyearlycalendar.HemovedNewYear'sDayfromApril1toJanuary1.Manypeopledidnotknowaboutthechangebecauseofcommunicationproblemsbackthen.SomepeoplecontinuedtocelebrateNewYear'sDayonApril1.OtherpeoplecalledthemAprilFoolsandplayedjokesonthem.IntheUnitedStates,AprilFools'Dayisjustadayofjokingandplayingtricksonfriends.Thesekindsofjokesarealsocalledpranks.Thesejokestypicallyendintheprankstershouting"AprilFools'!"Simplepranks,liketellingafriendafunnylieormakingprankphonecalls,arestillcommon.But,majorcompaniesalsogetinonAprilFools'Dayfuninamuchbiggerway.Afewyearsago,onApril1,Starbucksannounceditwasintroducingnewcoffeecupsizes--PlentaandMicra.Theverylargecups,biggerthanahumanhead,remainedusefulforcustomersevenafterfinishingallthatcoffee.AccordingtoStarbucks,thecupscouldbeusedasarainhat,apotforplants,oralampshade.Itdidnottakelongforcustomerstocatchontotheprank!1.HowmanyothernamesofAprilFools’Dayarementionedinthepassage?A

.

3B

.

4C

.

5D

.

62.TheearliestpeopleenjoyingAprilFools’Daymightbethe_______.A

.

FrenchB

.

ScottishC

.

AmericansD

.

Romans3.WhatdidtheFrenchpeopledoonApril1before1564?A

.

TheycelebratedNewYear'sDay.B

.

Theyplayedjokesonothers.C

.

TheycelebratedAprilFools'Day.D

.

Theydressedupasothers.4.Theunderlinedwordtricksinparagraph4probablyhasthesamemeaningwith_______.A

.

foolsB

.

pranksC

.

prankstersD

.

jokers5.WhatcanweknowaboutPlentaandMicra?A

.

Theywerecupsofmanyuses.B

.

Theywerebiggercoffeecups.C

.

Theydidn’texistatallindeed.D

.

Theyhelpedmakemoremoney.★B閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.Ifyoufeellikeyou’vebeenpayingthroughthenoseforyourgroceries,youcouldbeclosertothetruththanyouthought.Supermarketshoppersspendmorewhenthere’sasmelloffreshfruitintheair,accordingtoresearch. Nowthefindingscouldexplainsupermarkets’attemptstomakeusspendourcash.Astudytimed300customersinandoutofthesupermarketandthenquizzedthemabouthowtheyfeltastheyshopped,whattheysmelledandwhetherthey’dboughtmoreorlessthanplanned.Noscentwasusedinthefirstweek,theninthesecondweekaweak

aroma

ofartificialmelonwasdiffusedintothefoodhallandcheckoutareas.Inthefinalweek,theodourwasmademoreintense,bytheresearchersfromtheNetherlandsandAustralia.Theevidence,publishedinthe

JournalofRetailingandConsumerServices,showedthatthestrongerthescentwas,thelongercustomersstayedintheshop. Store-widedatashowedthesalesrosetwopercentinthesecondweekand14percentwhenthescentwasstrongest.Theproportionofunplannedpurchasesbystudiedshoppersalsorosefrom33percentto43percent.SomeUKsupermarketshavepreviouslytriedwaftingthesmellofbakingbreadfromtheovenstotheirfrontdoors.AndWaitrosejumpedontheidealastwinter,testingoutaspicyscentoncustomerstomakethemfeelmorefestiveduringChristmasshoppingtrips.Lastnight,aWaitrosespokesmansaid,“Thiswaspopularwithcustomersandwewillexplorefurtheropportunitiestousescentinshopsinthefuture.Wealwaysaimtoengageallthesensesofcustomersshoppingwithus.”Sainsbury’ssaiditdoesn’tusethescentsbuthasnotruledthemoutinthefuture,whileTescoandAsdadidnotrespondtorequestsforacomment.1.Whenpeople“paythroughthenose”,theywill______.A

.

savemuchmoneyfromtheshopsB

.

spendlesstimeinshoppingC

.

getmoreinterestedinthesmellsD

.

belikelytobuymoregoods2.Whatdoestheunderlinedword“aroma”inthesecondparagraphmean?A

.

Time.B

.

Price.C

.

Odour.D

.

Research.3.Whatwouldhappenifthestoreusesstrongerscent?A

.

Thecustomerswillleavethestoremorequickly.B

.

Thestorewillsellmoregoods.C

.

Thestorecangivelessbargaintocustomers.D

.

Thecustomerswillbeabletosavemoremoney.4.Whatdidsomesupermarketswaftthesmellofbakingbreadtodo?A

.

Theyusedittoattractthecustomers.B

.

Theywantedtocelebratethefestivals.C

.

Theywouldjustcleantheirfrontdoors.D

.

Theyaimedtohelppeopleshoponline.★C閱讀下面短文,從每題所給的A、B、C、D四個(gè)選項(xiàng)中選出最佳答案.USonlineretailgiantAmazonhassetupshoponthebusiness-to-consumerplatformofAlibabaasitseeksagreaterpresenceinthemassiveChinesemarket.TheSeattle-basedfirmisofferingfood,women’sdress,toysandkitchenwarethroughitsstoreonTwhichwas“quietly”launchedonThursday,Chinesemediareported.Amazon’sstorefrontcarriesthemessage:“It’sDay1.”AmazonandAlibabaareconsideredcompetitorsinsomeareasbutunliketheUSfirmtheChinesecompanyhasnoproductstocksofitsown,simplyprovidingatradingplatform.“WewelcomeAmazontotheAlibabaecosystemandtheirpresencewillfurtherbroadentheselectionofproductsand

elevate

theshoppingexperienceforChineseconsumersonTmall,”anAlibabaspokeswomansaidinastatementprovidedtoAFPFriday.TmallisestimatedtoholdmorethanhalfthemarketinChinaforbusiness-to-consumertransactions.

AmazonisnotnewtoChina.ItopenedanofficialstoreonTmallforitsKindlee-bookreaderlastyear.ThefirmmadeitsfirstappearanceinChinainAugust2004throughtheacquisitionofJ,anonlineretailerofbooks,musicandvideos.Thewebsitewasre-brandedasAin2011.“China’se-commerceindustryisfast-growingandnobodywantstomissit,”YangXiaoofe-commerceservicesproviderHCInternationaltoldAFP.“AmazonwantstoaddanadditionaldistributionchannelinChina.”HesaidthemovecouldbeaimedmoreatChina’sJD.com,whichhasasimilarbusinessmodeltoAmazonandalsocompeteswithAlibaba.“It’sasimplegamelogic--anenemy’senemyisafriend,”Yangsaid.“AmazonismorelikelytargetingJD.comandit’sawin-winsituationforTmall.”Amazonisinitiallysellingnearly500items,withmoreexpectedtobemadeavailablelater.AsofFridaymorning,thetopsellersontheAmazonstoreincludeda220-yuan($36)Germandrinkscontainer,andcannedalmondsimportedfromtheUSwithapricetagof44yuan($7).1.WhydidAmazonchooseAlibabatosetupshop?A

.

BecauseAmazonisafirmbaseinSeattle.B

.

BecauseAlibabahasverygoodplatform.C

.

BecauseChinahasaverygoodmarket.D

.

BecauseAmazonknowslittleaboutre

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