營(yíng)銷策劃 -鍋圈食匯城市線下活動(dòng)推廣方案

GUOQUANGUOQUANGUOQUANONCEONCE期GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANONCEONCE期GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN任務(wù)Resestitute通過(guò)們視線客戶重標(biāo)客戶。GUOQUANGUOQUANGUOQUANONCEONCEGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANONCEONCEGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN任務(wù)Resestitute定期加品集地進(jìn)度人群集市活增內(nèi)。GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN這是這是個(gè)?個(gè)?落GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?活動(dòng)傳播?前宣建議GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?活動(dòng)傳播?前宣建議GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN打打GUOGUOQUAQUANNGGUOQUOQUANUANGGUOQUOQUANUANGGUOQUUOQUANANGUOGUOQUAQUANN活活動(dòng)傳動(dòng)傳#集活動(dòng)集活動(dòng)動(dòng)城市動(dòng)城市做做活;量發(fā)布量發(fā)布活動(dòng)活動(dòng)戶發(fā)布市發(fā)布市卡集活集活動(dòng)預(yù)告動(dòng)預(yù)告用。。傳播資源光和GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN匯圈無(wú)號(hào)朋GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN匯圈無(wú)號(hào)朋前前議微信微信公眾公眾號(hào)發(fā)布號(hào)發(fā)布活動(dòng)活動(dòng)海報(bào)海報(bào)官宣官宣上線上線食食限限公城市傳播案例展案例展示示3GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN戶#匯圈無(wú)賬提GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN戶#匯圈無(wú)賬提前前議抖抖音發(fā)布音發(fā)布活動(dòng)活動(dòng)預(yù)熱視預(yù)熱視頻吸頻吸鍋鍋食食限限頻熱視傳案例展案例展示示3GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN熱海匯圈無(wú)方GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN熱海匯圈無(wú)方前前議小小紅書(shū)紅書(shū)量活量活動(dòng)海動(dòng)海報(bào)宣報(bào)宣傳預(yù)傳預(yù)食食限限進(jìn)報(bào)宣熱案例展案例展示示3U上動(dòng)活網(wǎng)邀2惠戲視集預(yù)眾U上動(dòng)活網(wǎng)邀2惠戲視集預(yù)眾GUOGUOQUAQUANNGGUOQUOQUANUANGGUOQUOQANANGUGUOQUOQUANANGUOGUOQUANQUAN營(yíng)營(yíng)銷主銷主期期期期線線活動(dòng)官活動(dòng)官宣宣商圈/商圈/市活市活社社交平臺(tái)交平臺(tái)續(xù)加續(xù)加熱熱號(hào)微博號(hào)微博等線上等線上熱海熱海發(fā)發(fā)起邀請(qǐng)K起邀請(qǐng)K品相關(guān)的品相關(guān)的視視報(bào)投放報(bào)投放,,官宣v市集活動(dòng)市集活動(dòng)即將即將券請(qǐng)紅v紅v產(chǎn)品或產(chǎn)品周邊品周邊及優(yōu)及優(yōu)或者照或者照圈食匯#片至抖音片至抖音鍋圈食v/小紅書(shū)/小紅書(shū)享2、市2、市活動(dòng)場(chǎng)活動(dòng)場(chǎng)地打卡地打卡頻剪頻剪動(dòng)視頻,,在抖音,,及小紅書(shū)平書(shū)平排名前據(jù)互動(dòng)據(jù)互動(dòng)三名送出話題點(diǎn)贊話題點(diǎn)贊鍋圈食大大微博/微博/小紅書(shū)小紅書(shū)抖音/公抖音/公眾號(hào)眾號(hào)小小/抖音抖音小紅書(shū)小紅書(shū)/抖/抖v音/公眾號(hào)公眾號(hào)AGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?場(chǎng)地布置GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?場(chǎng)地布置GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN如何呈現(xiàn)如何呈現(xiàn)??GUOQUANGUOQUANGUOQUANGUOQUAN場(chǎng)地氛圍場(chǎng)地氛圍GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN場(chǎng)地氛圍GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN場(chǎng)地氛圍GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN場(chǎng)地氛圍場(chǎng)地氛圍場(chǎng)地氛圍場(chǎng)地氛圍GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN場(chǎng)地氛圍GUOQUANGUOQUANGUOQUANGUOQUAN社區(qū)集市示意圖社區(qū)集市示意圖GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?社區(qū)集市?商圈集市GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN?社區(qū)集市?商圈集市GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN落如落如GUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN鍋圈食匯UOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN鍋圈食匯UOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN月居及動(dòng)活匯·FU活XX社3年4)周邊民活趣趣GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN活活拍攝卡卡動(dòng)照片并發(fā)布并發(fā)布微信朋微信朋友圈，友圈，獲得得5現(xiàn)場(chǎng)活現(xiàn)場(chǎng)活個(gè)贊個(gè)贊獲得即可獲即可獲10元代得得5元金券代金券，代金券，獲得獲得10個(gè)10個(gè)贊即可即可GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN美美活動(dòng)吃吃作鍋圈食匯的食匯的美食供美食供居民現(xiàn)居民現(xiàn)場(chǎng)場(chǎng)現(xiàn)場(chǎng)制現(xiàn)場(chǎng)制品嘗品嘗集市現(xiàn)場(chǎng)的活躍現(xiàn)活躍現(xiàn)轉(zhuǎn)化。場(chǎng)氛圍場(chǎng)氛圍促進(jìn)活促進(jìn)活動(dòng)動(dòng)GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN有有活活動(dòng)環(huán)節(jié)在3板塊米之外擊落，使用飛關(guān)注鍋盤(pán)將九圈食匯宮格中官方賬每人對(duì)應(yīng)可投擲的獎(jiǎng)勵(lì)1次盤(pán),擊中,每個(gè)即可領(lǐng)格子都取獎(jiǎng)勵(lì)。場(chǎng)下單可多得案例展示案案例展示示3GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN 活動(dòng)場(chǎng)地均價(jià)（元/㎡）棟數(shù)戶數(shù)社源總覽 中海凱旋2497975408AA1821143082中海壹中海紫御公館12777072261AB12004512004A81078482979B6454113475 中信新城商品房623468726CC29261962163B6010516214265600761282C53435203439771294347A38940333251C3165521194GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN 活動(dòng)場(chǎng)地均價(jià)（元/㎡）棟數(shù)戶數(shù)社源總覽 中海凱旋2497975408AA1821143082中海壹中海紫御公館12777072261AB12004512004A81078482979B6454113475 中信新城商品房623468726CC29261962163B6010516214265600761282C53435203439771294347A38940333251C3165521194992461246188939344CCGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN鍋UOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN鍋UOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN圈圈食食匯匯GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN月群動(dòng)活匯·FU活XXXX3年4已經(jīng)關(guān)注了已經(jīng)關(guān)注了食匯哦~鍋鍋體場(chǎng)活GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN在書(shū)動(dòng)優(yōu)題張活活動(dòng)環(huán)動(dòng)環(huán)節(jié)節(jié)樂(lè)圈活活現(xiàn)場(chǎng)或小紅或小紅發(fā)布仔一個(gè)質(zhì)內(nèi)質(zhì)內(nèi)。不少于20個(gè),發(fā)s，帶3GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN示*活動(dòng)獎(jiǎng)勵(lì)可以是冰箱貼、鍋圈食材、口罩等周邊產(chǎn)品*示*活動(dòng)獎(jiǎng)勵(lì)可以是冰箱貼、鍋圈食材、口罩等周邊產(chǎn)品*活動(dòng)環(huán)節(jié)案案例展關(guān)注關(guān)注鍋圈食匯鍋圈食匯號(hào)，號(hào)，即可領(lǐng)取可領(lǐng)取3次投3次投丸子得對(duì)擲游戲擲游戲投擲進(jìn)相應(yīng)的獎(jiǎng)勵(lì)的機(jī)會(huì)的機(jī)會(huì)應(yīng)食材上的小上的小即可獲。。GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN優(yōu)優(yōu)活活動(dòng)環(huán)節(jié)案例展示案例展示關(guān)注筷樂(lè)鍋圈食鍋圈挑匯官方戰(zhàn)賽機(jī)號(hào)即可會(huì)，用解鎖一大筷子鐘內(nèi)夾10元起制定惠券1可多得3GUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUANGUOQUAN活動(dòng)環(huán)節(jié)例活動(dòng)環(huán)節(jié)例案案例展示例展示案案案案來(lái)來(lái)到攤位到攤位免費(fèi)品免費(fèi)品嘗鍋圈食嘗鍋圈食匯匯美食商美食商舒適桌來(lái)味蕾來(lái)味蕾和視覺(jué)體和視覺(jué)體吃人群可駐享受美享受美