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WhatisK

11?K11

is

revolutionizing

a

new

form

of

luxu

ryK1

1iS

AN

iNTERNATiONALHiGH-END

LiFESTYLE

BRANDUNDER

NEW

WORLDGROUPTHEK11

FAMiLYPROPERTYEcOAcTiONRETAiLART

KANBRAND

cATEGORYPROjEcTPRODUcTSUB-BRANDSERvicE

SUB-BRANDGROUP

STRUcTUREChow

ta

i

fooK

enterprisesDistributor

of

Ferrari,

Maserati,

Moschino,rEDValentino,

paule

Ka,

Strellson,

TrussardiHongKong

Stock

Exchange

code:

1929in

ChinaChow

Tai

Fook

jewellery

group

limitedSolecontrolling

shareholder

of

giordanoMediaCompany:

ModernMediagroupleading

jewellery

retailer

in

the

asia

regioninvests

in

real

estates,

energy,

banking

and

other

businessesnew

world

development

Company

limited

propertyinvestment

and

development

in

Hong

KongHongKong

Stock

Exchange

code:

17rosewood

Hotel

group

–'rosewood',

'New

world'

and

'pentahotels'New

world

Strategic

investment

limited

(Direct

investment)K11

is

an

international

high-end

lifestylebrand

under

new

world

groupnws

holdingsnew

world

Chinaew

worldepartment

storesother

businesseslandHong

Kong

Stock

Exchange

code:

659hina

limitedNEw

worlDTElECoMMuNiCaTioNS

lTD.,NEw

worlDTMT

lTD,Hong

Kong

Stock

Exchangecode:

91721

roads

and

bridgesHong

Kong

Stock

Exchangecode:

825NEw

worlDCHiNa

ENTErpriSESprojECTS

lTD.4power

plants32

water

supply

services18

railroad

container

stationsServices,facilitymanagement,architecture

and

transportationDuty-free

shopsDevelops

real

estates

inMainland

China42

departmentstores

in

20MEDia

CoMpaNiES:

SHiFaNgHolDiNg

liMiTED,

lEgENDary

piCTurES65

major

projects,with

atotal

area

of30,000,000mChinese

citiesTotal

gross

floorarea

increasesby

10%

to

20%

peryear2cORE

cOMPETENcERETAiL

MEDiA

cUSTOMER

A

RTChow

Ta

iFook

and

Newworld

Department

StoreShareholder

of

Modernover

5,000,000

of

thejoint

art

Events

withMedia

&Shifanggroup’s

High

Spending

VipsTenantsShopping

point

redemptionacross

CompaniesChow

Ta

iFook

–More

Thanover

14,000

artistKlubin

K11800,000

Social

Media

FansHigh

Spending

gold

CardMembersExtensive

DistributionMembersNew

world

Departmentjoint

art

ExhibitionsandNetwork

Covering

2,600,000Stores

–More

ThanExclusively

invited

BlackEvents

with

internationalSQM

Development

and3,500,000

Social

Media

Fans12

Newspapers,

12Card

Membersand

local

artists29,000,000

SQM

land

BankKlub

11

art

academyExclusive

privileges

for

loyalComplimentary

art

Tours,in

ChinaMagazines,

3internet

MediaartistTalks

and

workshopsExpanding

artistKlub

withExperience,

Network

andplatforms,

1TV

Station

andlegendarypicturesMembersCapacities

running

2,000+14,000+

MembersChow

Ta

iFook

Shops

and42

New

world

DevelopmentStoresBrand

ManagementExpertisewith

Moschino,rEDValentino,

Ferrari,Strellson,

Maserati,

giordanoin

ChinaSUccESSFUL

TRAcK

REcORDhas

opened

since

dec

2009sales

increased

by

300%FootFall

increased

by100%Over

600,000

WeibO

fansearned

10

renOWned

industry

prizes

in

2013MOre

than

95%

custOMers

are

Willing

tOrecOMMend

K

11

tO

their

friendsAWARDS

AND

AcHiEvEMENTSYEARAWARDEE

AWA

RD

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2013NOv

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GUANGzHOU

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RDA

RTLUxEREvOLUTiONrevolutionizing

the

retail

businessGUANGzHOU

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RT

MALL252

roomsHOTELl93

-l108cOMPOSiTiON364

roomsSERvicED

APARTMENTl68-l91loCationzhujiang

boulevard

east,zhujiang

new

town

Cbd,tianhe

distriCt,

guangzhousite

area27,000

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o.

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line28gfa:

70,000

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of

bus

routesMALLb2-l8HiGHEST

SKYcRAPER500M400

M300M200M100

M2016200420092009199820122003taipei

101taipeiworld

finanCe

CentreshanghaiiCChong

Kongpetronas

towersKuala

lumpuryuexiu

ifCguangzhoutwo

ifChong

KongGUANGgzuHaOnUg

zKh11ou(530M)Hua

DuDiSTriCTcATcHMENTBai

yuN

DiSTriCTZENg

CHENgtertiaryprimary

CatChmentluo

gaNg

DiSTriCTPoPuLaTion:12.7CatChmentmillionTianhe

DisTricTY

uTiaeNxHiuEDDiSiTsrTiCrTicThaizhu

DisTricTLiwanDisTricTone-hour

economiccircLe:

Foshan,DonGGuan,zhuhai,shenzhenFo

SHaNHuaNgpu

DiSTriCTseCondaryyuE

Xiu

DiSTriCTCatChmentyaN

waNPoPuLaTion:PoPuLaTion:DiSTriCT27.454millionmillionGuanGzhouFaN

yu

DiSTriCTDoNgguaNZHoNg

SHaNSource:

StatisticsBureau

ofguangdong

province,

2010EcONOMic

iNDicATORSTianhe

DisTricT

OuTperfOrmsThe

resT

Of

DisTricTs

in

The

ciTyECONOMY

OF

TIANHE

DISTRICT

S

TAYSVIBRANT

WITH

DOUBLE

DIGIT

GROWTHretail

salestotal

salesof

Consumer

goods27%14%rmbrmbtianheyuexiuliwanhaizhubillionbilliondistriCtdistriCtdistriCtdistriCt18%120100806040200120028%18%84.0113.21,119.2populationgdp1.441.150.890.90million%100099.285%912.5239.4811.1212.149.074.569.3100.2412.0rmb

billion800600400yoy

growth714.670.9disposable

inComeper

Capita39,06812.038,72211.537,34911.635,64512.0millionyoy

growth%386.8retail

sales

ofConsumer

goods113.2715.2111.6715.253.6115.163.7815.2200millionyoy

growth%0Source:

Statistics

Bureau

of

guangdong

province,

2011Source:

Statistics

Bureau

of

guangdong

province,

2011SOUTH

CHINAUNIVERSITY

OFTECHNOLOGYzhujiang

new

townGUANGZHOU

EASTRAILWAY

STATIONLINE3LINHE

WEST

RDLINHE

MIDDLE

RDGUANGZHOUSPORT

UNIVERSITYLINLE

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RDLINHEXIHEARTTIANHE

NORTH

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CHINANORMAL

UNIVERSITYLONGKOU

MIDDLE

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SPORTSCENTER

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RDTIANHE

SOUTH

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WESTAVEYANGJIcBDHUAQIANG

RDHAIAN

RDHUAMING

RDJINSUI

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RDWOMEN'S

ANDhigh-endresidentialareaHUANQIU

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&

5CHILDREN'S

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DADAOLINEAPM

&

5SIYOU

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at

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ationsandluxury

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price

(guangzhou):

35,000rMB/SQMaverage

residentialMarket

price(Zhujiang

New

Town

CBD):

55,000rMB/SQMSource:

House

163,

2013XiNgHui

yuNjiNTop

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