高中英語(牛津譯林江蘇專用必修四)課件-Unit-1-Period-One

Unit1——AdvertisingUnit1——AdvertisingAdvertisingAdvertisingisonlypartofthetotalsaleseffort，butitisthepartthatattractsthemostattention.Thisisnaturalenoughbecauseadvertisingisdesignedforjustthatpurpose.Thesimplestkindofadvertisingistheclassifiedad.Everydaythenewspaperscarryafewpagesoftheseads；inthelargeSundayeditionstheremaybeseveralsectionsofthem.Aclassifiedadisusuallyonlyafewlineslong.Itisreallyanoticeoranannouncementthatsomethingisavailable.話題語篇導(dǎo)讀Advertising話題語篇導(dǎo)讀Newspapersalsocarryalargeamountofdisplayadvertising.Newspapersgenerallyreachanaudienceonlyinalimitedarea.Tobringtheirmessagetoalargeraudience，manywhowanttoputouttheiradsusenationalmagazines.Manyofthetechniquesofmodernadvertisingweredevelopedinmagazineads.Theuseofbrightcolors，attractivepictures，andshortmessagesisallcharacteristicsofmagazineads.Themostimportantpurposeistocatchtheeye.Themessageitselfisusuallyshort，oftennomorethanasloganwhichthepublicidentifieswiththeproduct.NewspapersalsocarryaThesametechniqueshavebeencarriedoverintotelevisionadvertising.Voicesandmusichavebeenaddedtocolorandpicturestocatchtheearaswellastheeye.Televisionadsarerepeatedoverandoveragainsothattheaudienceseesandhearsthemmanytimes.Commercialtelevisionhasmixedentertainmentandadvertising.ThesametechniqueshaveNotes1.slogann.(廣告)標(biāo)語2.commercialadj.商業(yè)的；營利的；靠廣告收入的NotesTaskReadthepassageandanswerthefollowingquestions.1.Anoticeinanewspaperbelongsto

.2.Inthispassagethereare

kindsofmediathatcarryadsmentioned.答案threeclassifiedadsTask答案threeclassifiedadsPeriodOne

Welcometotheunit&Reading課前預(yù)習(xí)梳理·記憶·理解課堂講義感悟·歸納·應(yīng)用當(dāng)堂達(dá)標(biāo)綜合·鞏固·反饋PeriodOneWelcometotheunitⅠ.單詞自測1.

n. 做廣告；廣告活動；廣告業(yè)

n. 廣告；廣告宣傳

vt.&vi. 做廣告，宣傳2.

n. 毒品；藥，藥物3.

n. 光亮，光澤

vi. 發(fā)光，閃耀

adj. 發(fā)光的，閃耀的答案詞語識記課前預(yù)習(xí)advertisingadvertisementadvertisedrugshineshinyⅠ.單詞自測答案詞語識記課前預(yù)習(xí)advertisi答案4.

vt. 說服，勸說；使信服5.

n. (個體或群體的)幸福、安全和健康；福利6.

vt.&vi. 欺騙；作弊

n. 騙子；欺詐行為7.

adj. 有技巧的；熟練的

n. 技巧8.

adj. 清白的，無罪的；無惡意的；純真的

n. 清白，無辜persuadewelfarecheatskilfulskillinnocentinnocence答案4.vt. 說服，勸答案9.

n. 氣息；呼吸

vt.&vi. 呼吸10.

vt. 欺騙，愚弄

n. 傻瓜

adj. 傻的11.

vt. 治愈；解決

n. 藥物，療法；對策12.

adj. 高興，滿意；樂于(做某事)

vt. 使高興breathbreathefoolfoolishcurepleasedplease答案9.n. 氣息；呼吸答案13.

n.評論，評價

vi.評論，議論14.

adj.心理的；思想的，精神的；智力的

adv.精神上地15.

n. 騙局；玩笑，惡作??；戲法，把戲；訣竅

vt. 欺騙，欺詐16.

vt.&vi.以……為目標(biāo)；瞄準(zhǔn)

n. 目的，目標(biāo)17.

n.運(yùn)動(為了某種目的而進(jìn)行的一系列有計劃的活動)commentmentalmentallytrickaimcampaign答案13.n.答案18.

n. 座右銘；格言，箴言19.

vt.&vi. 使受益；得益于

n. 益處；救濟(jì)金；資金20.

vt. 推廣，宣傳；促銷；促進(jìn)，推動21.

n. 智力，才智；情報

adj. 有才智的，聰明的22.

n. 完全受……控制的人；奴隸23.

vt. 咨詢；請教24.

n. 理解力，領(lǐng)悟能力；理解練習(xí)mottobenefitpromoteintelligenceintelligentslaveconsultcomprehension答案18.n. 座右銘；格言，箴答案Ⅱ.短語自測1.berelated

與……相關(guān)2.stand

代表；象征3.bemeant

旨在，目的是4.protect...

sth.保護(hù)，防護(hù)……不受到……5.beaware

意識到；明白6.even

雖然，即使7.fall

上……的當(dāng)，受……的騙8.playtricks

欺騙；捉弄ontofortoagainst/fromofif/thoughfor答案Ⅱ.短語自測ontofortoagainst/fromo答案9.deal

涉及，關(guān)于；處理，應(yīng)付10.warn

提醒注意；警告11.agree

sb. 同意某人withwithagainst答案9.deal 涉及，關(guān)于；處理，答案Ⅰ.根據(jù)課文內(nèi)容選擇正確答案1.Howmanymaintypesofadvertisementsarethereinourlifegenerally?A.One.B.Two.C.Three.D.Four.答案B12345課文預(yù)讀答案Ⅰ.根據(jù)課文內(nèi)容選擇正確答案12345課文預(yù)讀答案2.WhatisthepurposeofPSAs?A.Toattractpeople’sattention.B.Topromotecommercialproducts.C.Toadvertisevariousservices.D.Toeducatethepublicandhelppeopleleadbetterlives.答案D12345答案2.WhatisthepurposeofPSA答案3.Whatshouldwedowhenitcomestoadvertisements?A.Weshouldbelievetheseadvertisementstotally.B.Weshouldneverbelievetheseadvertisements.C.Weshoulduseourintelligenceandnotbeaslavetothem.D.Weshouldbelievethatalladsaremeanttobenefitthepublic.答案C12345答案3.Whatshouldwedowhenit答案4.Inthefollowingsentences，whichisNOTtrue?A.SomePSAsteachpeopletolivehealthylives.B.PSAsstandforpublicserviceadvertisements.C.Commercialadvertisementsareoftenrunforfree.D.Therearelawstoprotectpeoplefromadvertisementsthatcheatpeople.答案C12345答案4.Inthefollowingsentences答案5.WhendidChinabeginanationwidepublicserviceadvertisingcampaign?A.In1996.B.In1986.C.In1990.D.In1998.答案A12345答案5.WhendidChinabeginanat答案Ⅱ.閱讀課文完成下表，每空一詞Title：Advertisements1.

ofadvertisementsCommercialadvertisementsandpublic2.

advertisements(PSAs).Detailsaboutadvertisements?3.

advertisementsareoftenpaidforto4.

aproductorservicewhilePSAsareoftenrunfor5.

andaremeanttoeducatepeopleabouthealth，safety，oranyotherproblemthataffectspublicwelfare.?6.

examplesareusedinthisarticletotellpeoplethatcommercialadsoftenplaytricksoncustomers.Butpublicserviceadsaredifferent.Theyaremadeto7.

thepublic.Types/KindsserviceCommercialadvertisefreeTwoserve答案Ⅱ.閱讀課文完成下表，每空一詞1.答案8.___________

tofindadvertisementsNewspapers，magazines，theInternet，radioandtelevisionarethemostcommonplacestofindthem.9._________towardsadvertisements?Notfallingforthetricksplayedbysomecommercialads.?10.

theadvicePSAsgive.?Usingourintelligenceandnotbeaslavetoadvertisements！FollowingPlaces/WhereAttitudes答案8.___________Newspapers，mag答案Ⅲ.閱讀本單元Reading部分，試著以約30個詞概括第二段(P2，L5－12)的段落大意。____________________________________________________________________________________________________________________________________________________________________________________________________________Thefunctionofadvertisementsistopersuadepeopletobuythingsoracceptideas.Advertisementscanbefoundinallkindsofmedia.Therearetwomaintypes：commercialadvertisementsandpublicserviceadvertisements.答案Ⅲ.閱讀本單元Reading部分，試著以約30個詞概括第返回答案Ⅳ.難句分析Acommercialadvertisementisonewhichsomeonehaspaidfortoadvertiseaproductorservice.句式分析：句中which引導(dǎo)一個

從句，修飾先行詞

。自主翻譯：_____________________________________________商業(yè)廣告是為了推銷產(chǎn)品或服務(wù)而付費(fèi)做的廣告。定語one返回答案Ⅳ.難句分析商業(yè)廣告是為了推銷產(chǎn)品或服務(wù)而付費(fèi)做的廣[語境感悟]課堂講義重點(diǎn)單詞1(1)(教材P2)Anadvertisementuseswordsandpicturestopersuadepeopletobuyaproductorservice，ortobelieveinanidea.廣告利用文字和圖片說服人們購買產(chǎn)品或服務(wù)，或相信一種理念。(2)Howcanwepersuadehimintojoiningus?我們怎么才能說服他加入我們呢？(3)Canyoupersuadeheroutofherfoolishplans?你能勸她放棄她那些愚蠢的計劃嗎？persuade[語境感悟]課堂講義重點(diǎn)單詞1(1)(教材P2)Ana[歸納拓展]persuadevt.說服，勸說；使信服persuadesb.todosth.＝persuadeodoingsth.說服(勸說)某人做某事(一定成功)persuadesb.nottodosth.＝persuadesb.outofdoingsth.說服某人停止做某事trytopersuadesb.todosth.(＝advisesb.todosth.)建議某人做某事(不一定成功)persuadesb.that...使某人相信……；勸服某人……persuadesb.ofsth.使某人相信某事[歸納拓展]persuadevt.說服，勸說；使信服(1)Don’tletyourself

thingsyoudon’treallywant.不要被說服去購買那些你其實(shí)不需要的東西。(2)Wefinally

Ben

thewisdomofthedecision.我們最終使本相信了這個決定是明智的。[即時跟蹤]答案ofbepersuadedtobuy/intobuyingpersuaded(1)Don’tletyourself解析答案(3)Mr.Linolongersmokesnowbecausehiswife

himtogiveupsmokinglastyear.A.suggested B.advisedC.persuaded D.told解析句意為：李先生現(xiàn)在不再抽煙了，因為他的妻子去年說服他戒煙了。persuadesb.todosth.意為“成功說服某人做某事”，符合語境。suggest后不接sb.todosth.結(jié)構(gòu)；advisesb.todosth.意為“建議某人做某事”，但不一定成功；tellsb.todosth.意為“告訴某人做某事”。C解析答案(3)Mr.Linolongersmokes[語境感悟]2(1)(教材P2)Acommercialadvertisementisonewhichsomeonehaspaidfortoadvertiseaproductorservice.商業(yè)廣告是人們?yōu)榱送其N產(chǎn)品或服務(wù)而付費(fèi)做的廣告。(2)Weshouldadvertiseforsomeonetolookafterourchildren.我們該登個廣告聘人來照看我們的孩子。(3)Putanadvertisementinthelocalpapertosellyourcar.在當(dāng)?shù)貓蠹埳系且粍t廣告來出售你的汽車。(4)Heansweredtheadvertisementinthepaperandgotajob.他應(yīng)征報紙上的廣告因而找到一份工作。advertise[語境感悟]2(1)(教材P2)Acommerciala[歸納拓展](1)advertisevt.&vi.做廣告，宣傳advertisesth.做廣告推銷某物advertiseforsb./sth.為招聘或?qū)ふ夷橙?物登廣告(2)advertisementn.廣告put/placeanadvertisementinthenewspaper在報紙上登廣告answer/replytoanadvertisement回應(yīng)廣告(3)advertisern.[C]刊登廣告者；廣告商(4)advertisingn.[U]

做廣告；廣告業(yè)；廣告活動[歸納拓展](1)advertisevt.&vi.做廣告(1)用advertise的適當(dāng)形式填空①They

theten--yearget--togetherone--mail.②Itissaidthatsheworksinan

company.③Wecansee

everywhereandatanytime.④

hopetopromotetheirproductsby

.[即時跟蹤]答案advertisementadvertisedadvertisingadvertisementsAdvertisers(1)用advertise的適當(dāng)形式填空[即時跟蹤]答案a解析答案(2)Inthenearfuture，more

inspacetechnologywillbemadebyscientists.A.advantages B.adventuresC.advances D.advertisements解析句意為：在不久的將來，科學(xué)家們將在太空技術(shù)方面取得更大的進(jìn)步。advantage優(yōu)勢；adventure冒險；advance前進(jìn)，進(jìn)步；advertisement廣告。根據(jù)句意可知C項正確。C解析答案(2)Inthenearfuture，more[語境感悟]3(1)(教材P2)Therearelawstoprotectpeoplefromadvertisementsthatcheatpeople.有法律保護(hù)人們免受騙人廣告的欺詐。(2)Heisaliarandacheat.他既是個說謊者又是個騙子。(3)Theycheatedherintomarryinghim.他們騙她同他結(jié)婚。cheat[語境感悟]3(1)(教材P2)Therearelaws[歸納拓展]cheatvt.&vi.欺騙，哄騙；n.騙子；欺詐行為cheatsb.(out)ofsth.騙取某人某物cheato(doing)sth.騙某人(做)某事[歸納拓展]cheatvt.&vi.欺騙，哄騙；n.騙子(1)Whyareyoualways

(被騙借給他錢)againandagain?(2)Twoyoungmen

(騙取了老婦人的項鏈)andthengotaway.(3)Theboywascaught

(考試作弊).[即時跟蹤]答案cheatingintheexamcheatedintolendinghimmoneycheatedtheoldladyofhernecklace(1)Whyareyoualways解析答案(4)—Couldyoupleasetellmetheanswertothequestion?—Noway！Itisnotmystyletohelpothers

.A.advertise B.cheerC.affect D.cheat解析句意為：——請告訴我這個問題的答案好嗎？——沒門！幫助別人作弊不是我的風(fēng)格。advertise做廣告；cheer歡呼；affect影響；cheat作弊，欺騙。根據(jù)句意可知D項正確。D解析答案(4)—Couldyoupleasetell[語境感悟]4(1)(教材P2)Thisstatementtriestofoolyouintoassumingthatthetoothpastecuresbadbreath，yetitdoesnotsaythat!這種描述試圖誘騙你以為這種牙膏可以治療口臭，然而它卻沒有那么說。(2)Doctorssaythatthereareseveralpossiblecures.醫(yī)生說有幾種可能奏效的療法。(3)Theauthor’smothertoldhimtoborrowabookinordertohelpcurehimofhisreadingproblem.(2015·天津)作者的媽媽讓他去借書是為了幫助他克服閱讀障礙。cure[語境感悟]4(1)(教材P2)Thisstatement[歸納拓展]curevt.治愈；解決；n.藥物；療法；對策curesb.ofsth.治好某人的??；矯正某人的不良行為acurefor...……的療法；……的對策[歸納拓展]curevt.治愈；解決；n.藥物；療法；對策(1)Thismedicinewill

.這種藥能治好你的頭痛。(2)Thegovernmentistryingtofind

unemployment.政府正試圖尋找一種解決失業(yè)的好辦法。[即時跟蹤]答案agoodcureforcureyouofyourheadache(1)Thismedicinewill解析答案(3)Hissonisverynaughtyandhasformedsomebadhabits.Ithinkheshould

.A.curethemofhim B.curehimofthemC.curethemoffhim D.curehimoffthem解析句意為：他的兒子非常淘氣，并且已經(jīng)養(yǎng)成了一些壞的習(xí)慣。我認(rèn)為他應(yīng)該把他兒子的那些不良習(xí)慣糾正過來。curesb.ofsth.意為“矯正某人的不良行為”。B解析答案(3)Hissonisverynaughty[語境感悟]5(1)(教材P2)Thegroceryjusthopesthatwhenyoureadthead，youwillfeelpleasedwiththenicecomment，rememberthewords‘freshestfood’，andmakeamentalconnectionwiththefoodinthegrocery.這家食品雜貨店只是希望當(dāng)你讀到這則廣告時，你會很樂于看到其中的恭維，并記住“最新鮮的食品”這幾個詞，在心理上將其與該店的食品聯(lián)系起來。comment[語境感悟]5(1)(教材P2)Thegroceryju[歸納拓展]commentn.評論，評價；vi.評論，議論commenton/aboutsth./sb.對某事/人進(jìn)行評論makecomments/nocommentonsth./sb.對某事/人進(jìn)行評論/不進(jìn)行評論commentthat...評論……；發(fā)表意見(2)Theteacherrefusedtocommentontheexamresult.老師不肯評論考試成績。(3)Hemadecommentsonthefilmafterhesawit.他看完電影后對其大加評論。[歸納拓展]commentn.評論，評價；vi.評論，議論答案(1)Askedaboutthedateoftheelection，thePrimeMinister___________

(發(fā)表意見)nodecisionhadbeenmadeyet.(2)Shewasaskedaboutthepayincreasebut

(不進(jìn)行評論)onit.[即時跟蹤]commentedthatmadenocomment答案(1)Askedaboutthedateoft解析答案(3)My10-year-oldnoticedhimandmadea

onhowbaditmustbetohavetostandoutsideinthecoldwind.(2015·全國Ⅰ，43)A.suggestion B.commentC.decision D.call解析考查名詞詞義辨析。句意為：我的十歲的孩子看到了他，感慨說被迫站在冷風(fēng)中一定非常糟糕。makeacommenton對……發(fā)表評論，符合題意。suggestion建議；decision決定；call電話，均不符合句意。B解析答案(3)My10-year-oldnoticed[語境感悟]6(1)(教材P3)PSAsaimtoteachusandhelpusleadbetterlives.公益廣告旨在教育我們，并幫助我們過更好的生活。(2)Mymainaimonthiscourseistogainconfidence.我上該課程的主要目的是獲取自信。(3)Weshouldalwaysaimatdoingourworkwell.我們應(yīng)力求始終做好本職工作。(4)Thebookisaimedatpeoplewithoutspecializedknowledge.這本書適宜那些沒有專業(yè)知識的人閱讀。aim[語境感悟]6(1)(教材P3)PSAsaimtote[歸納拓展]aimvt.&vi.以……為目標(biāo)，瞄準(zhǔn)；n.目標(biāo)，目的aimtodo/atdoingsth.意欲、力求做某事beaimedat(doing)sth.旨在(做)某事，目的在于(做)某事withtheaimof為了……takeaimat...向……瞄準(zhǔn)，瞄準(zhǔn)……withoutaim漫無目的地achieveone’saim實(shí)現(xiàn)目標(biāo)[歸納拓展]aimvt.&vi.以……為目標(biāo)，瞄準(zhǔn)；n.答案(1)Wevisitschools

gettingyoungpeopleinterestedinthetheatre.我們訪問學(xué)校，目的是使年輕人對戲劇感興趣。(2)Hespentmostofhislife

.他毫無目標(biāo)地度過了大半生。(3)Thegovernment

loweringtheunemployment.政府正力爭降低失業(yè)率。[即時跟蹤]isaimingatwiththeaimofwithoutaim答案(1)Wevisitschools解析答案(4)Theprojectisoneofthemanygovernmentprogrammes

improvingthe

ofthepoorestpeopleinChina.A.aimingat；condition B.aimedat；situationC.aimingat；occasions D.aimedat；cases解析句意為：有許多政府工程旨在改善中國最貧困的人們的狀況，這個項目就是其中之一。根據(jù)短語beaimedat“旨在，目的是”，可排除A、C兩項。situation意為“形式，情況”；case意為“案件；事例”，根據(jù)題干中的improve可知第二空用situation。B解析答案(4)Theprojectisoneoft[語境感悟]7(1)(教材P3)Alloftheseadsaremeanttobenefitthepublic，andyoucanoftenlearnalotbyfollowingtheadvicetheygive.所有這些廣告都旨在造福公眾，按照它們所給的建議你通常能學(xué)到很多東西。(2)ManyofthethingswenowbenefitfromwouldnotbearoundbutforThomasEdison.(2015·江蘇)如果沒有托馬斯·愛迪生的話，我們現(xiàn)在所受益的許多東西是不會出現(xiàn)的。(3)Itissaidyogaisofgreatbenefittohumanhealth.據(jù)說瑜伽對人體健康有很大好處。benefit[語境感悟]7(1)(教材P3)Allofthesea[歸納拓展](1)benefitvt.&vi.使受益；得益于；n.益處；救濟(jì)金；獎金benefitsb./sth.有益于某人/物，使某人/物受益benefitfrom/by...受益于……；從……中受益forthebenefitofsb.＝forone’sbenefit為某人的利益beofbenefitto...對……有益toone’sbenefit對某人有益(2)beneficialadj.有益的；受益的；得利的bebeneficialtosb./sth.對某人/物有益[歸納拓展](1)benefitvt.&vi.使受益；得益(1)句型轉(zhuǎn)換Thenewhighwaywillbenefitthevillagepeople.→Thevillagepeoplewill

thenewhighway.→Thenewhighwaywill

/

thevillagepeople.(2)Neverforget

wereceivefromourparents.A.thebenefitB.thebenefitsC.beneficialD.tobenefit[即時跟蹤]解析答案解析

句意為：永遠(yuǎn)不要忘記我們從父母那兒得到的恩惠。benefit意為“具體的好處”時是可數(shù)名詞，可用復(fù)數(shù)形式。Bbebeneficialtobeofbenefittobenefitfrom/by(1)句型轉(zhuǎn)換[即時跟蹤]解析答案解析句意為：永遠(yuǎn)不要忘記[語境感悟]8(1)(教材P3)Finally，Iwishtotellyouthis：thinkaboutwhyyoushoulddothethingstheadsuggests，orbuytheproductorservicetheadpromotes.最后，我想對大家說的是：要思考你為什么要聽廣告上的建議，或者購買廣告上推銷的產(chǎn)品或服務(wù)。(2)Theyoungarmyofficerwaspromotedtocaptain.這位年輕的軍官被提升為上尉了。(3)Heavypromotionhelpedtomakethatnovelabest-seller.有力的推廣宣傳使那部小說成為了暢銷書。promote[語境感悟]8(1)(教材P3)Finally，Iwish[歸納拓展](1)promotevt.推廣，宣傳；促銷；促進(jìn)，推動；使晉升，提升promote...to...提升……至……be/getpromoted(to)被提升(為……)(2)promotionn.促進(jìn)；晉升；促銷[歸納拓展](1)promotevt.推廣，宣傳；促銷；促(1)Sheworkedhardand

(不久就得到了晉升).(2)Thecompanyplans

(大規(guī)模的促銷)foritsnewproduct.(3)Whilewaitingfortheopportunitytoget

，Henrydidhisbesttoperformhisduty.(2014·安徽，32)A.promoteB.promotedC.promotingD.topromote[即時跟蹤]解析答案解析句意為：在等待機(jī)會升職的時候，Henry盡最大的努力履行職責(zé)。這里使用了getdone結(jié)構(gòu)，表示被動關(guān)系，因為he和promote是動賓關(guān)系，所以用過去分詞形式。Babigpromotionwassoonpromoted/gotpromotedsoon(1)Sheworkedhardand[語境感悟]9(1)(教材P5)BeforeIconsultedyou，Ihadnocomprehensionthatacompanymighttrytofoolpeopleintobuyingaproductorservice.在我向你請教之前，我無法理解一個公司可能會企圖誘騙人們?nèi)ベ徺I一種產(chǎn)品或服務(wù)。(2)Consultthetimetabletoseewhenthelasttrainleaves.查一下時間表，看看末班火車什么時候開出。(3)I’llconsultwithmypartnersaboutthisagreement.我要同我的合伙人商量這一協(xié)議。consult[語境感悟]9(1)(教材P5)BeforeIconsu[歸納拓展]consultvt.咨詢，請教；查閱consultsb.aboutsth.就某事請教/咨詢某人consultwithsb.about/on...就……與某人協(xié)商consult...for...查閱(詞典、參考書等)[歸納拓展]consultvt.咨詢，請教；查閱(1)Finally，he

(查字典尋找)themeaningoftheword.(2)Ihaveto

(向經(jīng)理請示)thematter.(3)Ifyouhaveanydoubtsaboutyourhealth,you’dbetter

yourdoctoratonce.(2015·天津，11)A.convinceB.consultC.avoidD.affect[即時跟蹤]解析答案解析句意為：如果你對你的健康有任何疑問，你最好立刻向你的醫(yī)生咨詢。convince說服；consult咨詢；avoid避免；affect影響。根據(jù)句意可知選B。Bconsultthemanageraboutconsultedadictionaryfor(1)Finally，he[語境感悟]重點(diǎn)短語(1)(教材P2)PSAsareoftenrunforfree，andaremeanttoeducatepeopleabouthealth，safety，oranyotherproblemthataffectspublicwelfare.公益廣告通常是免費(fèi)投放的，其目的是就健康、安全或任何其他影響公眾利益的問題對人們進(jìn)行教育。(2)Itwasmeanttobeanapologybutitonlymadeherangrier.這原本是為了道歉，

但卻讓她更生氣了。(3)Youaremeanttotakecareofthegoods.你有責(zé)任看管好這些貨物。1bemeantto[語境感悟]重點(diǎn)短語(1)(教材P2)PSAsareo[歸納拓展]bemeantto旨在，目的是；應(yīng)該做，有意做bemeantfor(＝beintendedfor)專門為……而有meantodosth.打算做某事meansb.todosth.打算讓某人做某事meandoingsth.意味著做某事(4)Thesebooksaremeant/intendedforpeoplewhoarereadytotraveltoEurope.這些書是為準(zhǔn)備去歐洲旅游的人寫的。[歸納拓展]bemeantto旨在，目的是；應(yīng)該做，有意答案(1)It

beasurprise；Ididn’tintendyoutoseeitsosoon.這應(yīng)該是一個驚喜，我本不打算讓你那么早就看到的。(2)Doyoureally

thatyourplanwasright?你真打算讓他相信你的計劃是對的嗎？[即時跟蹤]meanhimtobelievewasmeantto答案(1)It解析答案(3)—Didyoutryto

themanagertocometoattendthelecture?—Yes.He

，buthewastoobusyatthatmoment.A.recommend；meantto B.persuade；meanttohaveC.suggest；hadmeantto D.request；wasmeant解析句意為：——你盡力說服經(jīng)理來參加演講了嗎？——是的。他本來想來的，但他當(dāng)時太忙了。trytopersuadesb.todosth.盡力說服某人做某事；meanttohave是meanttohavedone的省略，表示本來打算做而沒有做成。B解析答案(3)—Didyoutryto[語境感悟](1)(教材P3)Wemustnotfallforthiskindoftrick!我們絕不能掉進(jìn)這種陷阱里！(2)Theyfellforeachotherinstantly.他們倆很快愛上了彼此。2fallfor[語境感悟](1)(教材P3)Wemustnotfal[歸納拓展]fallfor上……的當(dāng)，受……的騙；迷戀fallbehind落后falldown跌倒，摔倒fallinto陷入(某種狀態(tài))fallover跌倒；絆了一跤falloff減少；下降[歸納拓展]fallfor上……的當(dāng)，受……的騙；迷戀答案(1)用適當(dāng)?shù)慕椤⒏痹~填空①Hemadeupalie，andthewomantendedtofall

it.②It’sknowntoallthatbloodpressuretendstofall

duringsleep.③Whyshouldyoufall

whileothersprogress?④Ineverfall

indark；Ionlystandupinthelight.[即時跟蹤]downforoffbehind答案(1)用適當(dāng)?shù)慕?、副詞填空[即時跟蹤]downforof解析答案(2)—LendmeafiverandI’llbuyyouadrink.—Ohno，I’mnot

thattrick.A.fallingbehind B.fallingdownC.fallingapart D.fallingfor解析句意為：——借我五英鎊，我就請你喝一杯?！?，不。我才不會上當(dāng)。fallbehind落后；falldown跌倒；fallapart破碎，崩潰；fallfor上當(dāng)，受騙。根據(jù)語境可知D項正確。D解析答案(2)—LendmeafiverandI’[語境感悟](1)(教材P3)Notalladsplaytricksonusthough.但并不是所有的廣告都會欺騙我們。(2)Hisfamilytrickedhimintogoingcampingwithothersonweekend.他的家人哄騙他在周末和別人一起去野營。(3)Shewastrickedoutofnecklaceandring.她被騙走了項鏈和戒指。3playtrickson[語境感悟](1)(教材P3)Notalladspla[歸納拓展]playatrick/tricksonsb.欺騙某人；戲弄某人，開某人的玩笑tricko/outofdoingsth.誘使某人做/不做某事[歸納拓展]playatrick/tricksons(1)用適當(dāng)?shù)慕樵~填空①Theoldmanwastricked

buyingasecondhandradio.②Themanhasfoundouthowyouplayedtricks

him.(2)DidIseehimmakeway

asquirrel(松鼠)orweremyeyesplayingtricks

me?A.for；ofB.to；onC.to；atD.for；on[即時跟蹤]解析答案解析考查固定短語。makewayfor為……讓路；playtricksonsb.捉弄某人。Doninto(1)用適當(dāng)?shù)慕樵~填空[即時跟蹤]解析答案解析考查固定短語[語境感悟](1)(教材P3)Theseadsdealwithwidespreadsocialconcerns.這些廣告涉及社會廣泛關(guān)注的問題。(2)Thiswholesalemarketdealswithchildren’sclothes.這個批發(fā)市場經(jīng)營童裝。(3)WhatshouldIdowiththisoldcomputer?我該怎么處理這臺舊電腦？4dealwith[語境感悟](1)(教材P3)Theseadsdeal[歸納拓展]dealwith涉及，關(guān)于；處理，對付dowith處置；忍受[易混辨析]

dealwith/dowith(1)dealwith中的deal為不及物動詞，加上介詞with后才能接賓語，dealwith在疑問句中常與how連用。(2)dowith中的do為及物動詞，dowith在疑問句中常與what連用。[歸納拓展]dealwith涉及，關(guān)于；處理，對付[易混辨答案(1)用dealwith，dowith的適當(dāng)形式填空①Canyoutellmehow

suchproblems?②Ifyoudon’tknowwhat

it，IsuggestyouturntoMr.Liforadvice.③We

thecompanyformorethantenyears.[即時跟蹤]havedealtwithtodealwithtodowith答案(1)用dealwith，dowith的適當(dāng)形式填空解析答案(2)ItissaidthatinAustraliathereismorelandthanthegovernmentknows

.A.howtodealwithit B.whattodowithC.howtodowithit D.whattodealwithit解析dowith和dealwith都有“處理，處置”之意，但dowith和what連用，而dealwith與how連用，故可排除C、D兩項；B項with后無賓語。故答案選A。A解析答案(2)ItissaidthatinAust[語境感悟]經(jīng)典句式(1)(教材P2)BelowisanarticleaboutadvertisementswrittenbyastudentforherEnglishproject.下面是一個學(xué)生為她的英語課題而寫的一篇關(guān)于廣告的文章。(2)Therestandsatempleonthetopofthemountain.在山頂上有一座廟。(3)SuchwasAlbertEinstein，asimplebutgreatscientist.阿爾伯特·愛因斯坦就是這樣一個簡樸而偉大的科學(xué)家。(4)Outsidethedoctor’sclinicwere20patients.在診所外面有20個病人。1完全倒裝[語境感悟]經(jīng)典句式(1)(教材P2)Belowisa[歸納拓展]教材原句是一個完全倒裝句。使用完全倒裝的情況有以下幾種情況：(1)以here，there，in，up，down，away，along等副詞開頭且主語是名詞時。但主語是代詞時，主謂要用正常語序。(2)以then，now，thus，such等開頭，主語又是名詞時。(3)表地點(diǎn)的介詞短語位于句首，且謂語動詞為不及物動詞時，主謂需倒裝。(4)表語置于句首，為保持句子平衡，以示強(qiáng)調(diào)，或上下文銜接需倒裝。其結(jié)構(gòu)是：[歸納拓展]教材原句是一個完全倒裝句。使用完全倒裝的情況有以答案(1)

agroupoftourists.一群游客沿著一條布滿灰塵的路走來。(2)

expertsfromEurope.出席會議的是來自歐洲的專家。[即時跟蹤]PresentatthemeetingwereAlongthedustyroadcame答案(1)解析答案(3)—Iseverythinghere?—Notyet.Look，there

therestofourguests！A.comesB.comeC.iscomingD.arecoming解析本題中，副詞there位于句首，且句子的主語是名詞therestofourguests，故使用完全倒裝的形式，排除C、D兩項；句子主語therestofourguests為復(fù)數(shù)，謂語動詞也要用復(fù)數(shù)形式。故答案選B。B解析答案(3)—Iseverythinghere?解析[語境感悟](1)(教材P2)Nowadays，wecanfindadvertisementsalmostwhereverwego.現(xiàn)在，無論我們走到哪里，幾乎都可以看到廣告。(2)Whereverhegoes，hewilltakeanumbrellawithhimincase.無論去哪兒，他都會帶把傘以防下雨。(3)Wherevercanhehavegone?他究竟到哪兒去了呢？(4)Whereverhasheputthebook?他究竟把書放在哪兒了呢？2wherever引導(dǎo)的狀語從句[語境感悟](1)(教材P2)Nowadays，wecan[歸納拓展]教材原句中wherever引導(dǎo)地點(diǎn)狀語從句，表示“任何地方，隨處”。wherever可作從屬連詞和副詞，現(xiàn)將其具體用法介紹如下：(1)conj.在任何地方；無論什么地方，不管哪里。從屬連詞，意為“在任何地方，各處”，引導(dǎo)地點(diǎn)狀語從句；從屬連詞，意為“無論什么地方，不管哪里”，引導(dǎo)讓步狀語從句，此時可以用nomatterwhere替換。(2)adv.究竟哪里，究竟到哪兒。用于疑問句，表示驚訝之情。[歸納拓展]教材原句中wherever引導(dǎo)地點(diǎn)狀語從句，表示注意：wherever引導(dǎo)讓步狀語從句和地點(diǎn)狀語從句的用法極易混淆，其實(shí)，只要我們明確了這兩種狀語從句的內(nèi)涵，區(qū)分它們也就不那么難了。地點(diǎn)狀語從句無非是用于說明主句謂語動作發(fā)生的地點(diǎn)；而讓步狀語從句不過是表示讓步關(guān)系，即無論在什么情形下，主句主語所采取的行動都是一樣的。注意：wherever引導(dǎo)讓步狀語從句和地點(diǎn)狀語從句的用法極答案(1)Youcansit

.你想坐哪兒就坐哪兒。(2)

yougo，Iwillbewithyou.無論你去哪兒，我都會陪著你的。[即時跟蹤]Wherever/Nomatterwherewhereveryoulike答案(1)Youcansit解析答案(3)Pleasecallmysecretarytoarrangeameetingthisafternoon，or

itisconvenienttoyou.A.wheneverB.howeverC.whicheverD.wherever解析句意為：請打電話讓我的秘書安排一個會議，在今天下午或是任何你方便的時候。whenever無論何時；however無論如何；whichever無論哪一個；wherever無論何地。此處or連接的是和thisafternoon并列的兩個時間狀語(從句)，故只有A項正確。A解析答案(3)Pleasecallmysecretar[語境感悟](1)(教材P2)Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.我們對廣告是如此的習(xí)以為常以至于常常都沒有意識到一天當(dāng)中我們能看到和聽到多少廣告。(2)Herunssofastthatnobodycancatchupwithhim.他跑得非?？欤灾劣跊]人能追上他。(3)TherearesomanypeopleintheroomthatIcan’tenterit.屋子里人太多了，我進(jìn)不去。(4)Hehadsolittleeducation