商務英語4形考答案

國家開發(fā)大學商務英語4形考答案第一單元選擇填空題（每題10分，共5題）?

*Sure,noproblem.First,goSeeCindyandtellherWhereyou'regoingandWhen.選擇一項：C.Canyoufillmein HeyKyle,guesswhat!ThebossisSendingmetoEUrOPeforamarketingSeminarnextmonth.—You'vebeenitchingtogoOnabusinesstripformonths.選擇一項：IamsorrytohearthatGreat!Youmustbehappy.Sowhat?IfyouareintendingjustoneSChengencountry,youwillneedtoapplyfortheSChengenViSadirectlyWiththeembassyorconSUIateofthatParticularcountry.選擇一項：toViSitViSitingC.VisitedCanyoufillme?IneedSOmedetailedinformation.選擇一項：inUPout題目5題干Traveller'sCheCkSaregenerallysmallfacevalue.選擇一項：atOnofHOWwouldyouliketogo?選擇一項：I'llgetintouchWiththerailroadTdliketoflytoFrankfurtforaStayoftwodaysIexpecttodepartforFrankfurtonSUnday,September1Yes,businessclass.選擇一項：A.WillyouflybusinessclassWhendoyouPlantoleaveWhereshallImakehotelreservatiOnPleaSeanOPenreturnflightfromBarCelOnatoFrankfurt.選擇一項：PaPertextbookTravellers,Whenthechecks,havetoSigntheCheCkSinthePreSeneeofthebankorSerViCeclerks.選擇一項：buybuyingtobuyWeUSedtoCaShadvances.選擇一項：hadhavinghave標記題目題干behalfofVanCOUVerC&SInflTradeCorp.,IamPleaSedtoinViteyouandyourcolleaguestoViSitus.選擇一項：FOrOnInYouCandownlOadandPrintOfftheOnline.選擇一項：fromformformalManyofthebanksandtravelSerViCeSintheWesterncountriesPrOVideCOnVenienCeforthetravellersbyissuingtraveller's.選擇一項：CheCkSCaShCreditCardS完形填空：選擇正確答案，補全文章（每題10分）。HowtoSChedUleYourViSaAppointmentPaymentCanbemadeWithaUnionPaydebitCardorincash.YouCan答directlythroughthewebsite,theCallCenter,orataCitiCbankATM.IfPayingataCitiCbankbranch,youCanPayWithaUnionPay回答orWithcash.IfyouPreferto回答onthepayincash,theappointmentwebsitewillproduceabankdepositsliptypeofappointmentforwhichyouhaveregistered;thedepositslipwillindicatehowmuchyoumustpay.Youmustprintthisbank回答回答onthesite,proceedtoalocalCiticbankbranch,presentthebankdepositslip,paytherequestedamount,obtainanoriginalbankreceiptforthetransaction,logbackintothe回答，andenterthebankreceiptconfirmationnumberintotherequestedfield.BCACA翻譯：為句子選擇正確的翻譯（每題10分）。1.Canyoufillmein?回答A.你能替代我一下嗎？B.你能為我填寫嗎？C.你能向我詳細介紹一下嗎？二、2.Notallrestaurantsacceptthecard.回答A.所有酒店都不接受此卡。B.并非所有酒店都接受此卡。C.所有酒店接受的不是此卡。Weusedtohavecashadvances.回答A.我們以前是預支現(xiàn)金。B.我們使用已有的現(xiàn)金C.我們習慣了預支現(xiàn)金。回答Letmeknowhowyoulikelivingoutofasuitcase.回答A.到時候告訴我沒有旅行包你是怎么活下來的。B.到時候告訴我你是怎么帶著旅行包生活的。C.到時候告訴我你怎么那么喜歡帶著旅行包生活。Itisveryprofitablefortheissuingofficestofinancethefundstheycollectbyissuingtravellerschecks.回答A.對發(fā)行機構來說，發(fā)行旅行支票提供融資便利是有利可圖的。B.對發(fā)行機構來說，融資有利可圖，他們征集資金，發(fā)行旅行支票。C.對發(fā)行機構來說，征集資金，發(fā)行旅行支票，融資等，都是有利可圖的。SchengenVisaApplicationStepsIdentifythecountryorcountriesyouwillbetravellingto.Itisparticularlyimportanttoknowwhichcountriesyouaretravellingtobecauseitdetermineswhereandhowyouaregoingtosendyourapplication.IfyouareintendingtovisitjustoneSchengencountry,youwillneedtoapplyfortheSchengenvisadirectlywiththeembassyorconsulateofthatparticularcountry.IfyouareintendingtovisittwoormoreSchengencountries,yourapplicationmustbesenttotheembassyorconsulateofthecountrythatshallbeyourmaindestination.IfyouareintendingtovisitseveralSchengencountries,butdonothaveamaindestination,youshouldapplyforthevisaattheembassyorconsulateofthefirstSchengencountryonyourtravelitinerary.FilloutanapplicationformbeforehandtoobtainaSchengenvisa.Youcandownloadandprintofftheformonline.PreparealltherequirementsforyourSchengenvisaapplication.Dependingontheconsulateorembassy,youarerequiredtoshowthefollowingdocuments:AvalidnationalpassportEvidenceshowingthepurposeofyourtrip(e.g.hotelreservations)ProofofmedicalinsuranceAround-triptravelticketProofoffundsChecktheprocessingtimetoensureyougetyourSchengenvisaontime.Theprocessingtimevariesperembassy,soitisimportanttotaketheprocessingtimeintoaccountwhenplanningyourtrip.Thispassageismainlyabout回答.whatisaSchengenvisawhocanapplyforaSchengenvisa題干題干題干題干howtoapplyforaSchengenvisaIfyouareintendingtovisittwoormoreSchengencountries,youwillneedtosendyourapplication 回答.totheembassyorconsulateofthecountrythatshallbeyourmaindestinationdirectlywiththeembassyorconsulateofthatparticularcountrytotheembassyorconsulateofthefirstSchengencountryonyourtravelitineraryYoucandownloadandprintofftheform回答.viayourphoneontheInternetbyyourfriendsYouarerequiredtoshowthefollowingdocumentsEXCEPT回答.around-triptravelticketavalidnationalpassportabirthcert幣cateTheprocessingtimeis回答perembassy.differentthesamesimilar第二單元一、選擇填空題（每題10分，共5題）—TheClientSaidhehadtoSendamonitorbackthreetimesbeforetheproblemWaSsolved.DoyouhaveareasOnforthis?選擇一項：Well,IwonderWhethertherecentlayoffsareaffectingthequalityofOUrCUStOmerSerViCeWhatdoyouthink?BUtIhavenoideaThafsthedienVsownproblem,Iguess—Whatisthedistaneebetweenthenewbuildingandyouroffice?選擇一項：ItisneartothebusstopItisabout15kilometersItisVeryclose題干Someofthecustomers1complaintsSeem.選擇一項：inacceptableUnacceptableUnaccepted選擇一項：選擇一項：SOmeStOreSevenOfferlaneSforCUStOmerSWith10itemsOrleSStoCheCkOUtquickly.選擇一項：expireexpressexact題干CUStOmerSoftenremaintoabusinessthathasexcellentSerViCeeveniftheirPriCeSarehigh.選擇一項：loyalloyallyloyalty—Hello,isthatSailMovingCompany?— 9■擾擇一項：Yes,thisisJaCkSPeaking.ThankSforcalling.WhatCanWedoforyouYes,TmJack.ThankSforcalling.WhatCanWedoforyouYes,SPeaking.WhatCanIdoforyouTheCUStOmerSerViCerepresentativeWilloftenallowCUStOmerStoexchangethePrOdUCttheyboughtorreturnitforafull.選擇一項：compensatiOnrepayrefund題干theSitUationmaybe,makeSUrethatyoudon'tleaveyourCUStOmerWithanUnanSWeredquestion.擾擇一項：WhateverWheneverHOWeVer題干Ifthingshave,thePerSonyou'retalkingtowillWanttoknowthereasons.擾擇一項：gotUPgonewrongturneddown—Whatdoesthecustomer'scomplaintsay?Hesayshewillwriteusathank-youletterHesayshehasn*tgottenbackthemonitorforrepairsHewantstoknowwhetherwecouldgivehimadiscountTheAmericanideaofcustomerserviceiseachcustomerthecenterofattention.擾擇一項：madetomakemakeCustomerswon'tfindstoreclerkssittingaround.擾擇一項：watchingTVorplayingcardstowatchTVorplaycardswatchingTVortoplaycardsIfanyofthearticlesaredamagedduringmove,youmaymakeaforcompensationwithourcompany.擾擇一項：requestdemandclaim HOWdoyoucalculatethefeeifWeaskyoutomovetheOffiCefurniture?選擇一項：WeCangiveyoua10%discoUntSorry,WearenotavailablethesedaysThecostdependsonthefloortomoveto,thedistancebetweentwoPlaCeSandtheamountofthefurnituretomoveLookingyourCUStOmerSintheeyeshowsthatWearelisteningtothemandhearing擾擇一項：WhyaretheySayinghowaretheySayingWhattheyareSaying二、閱讀理解/翻譯/完形填空（題型隨機）（共50分）完形填空：選擇正確答案，補全文章（每題10分）。CUStOmerSerViCeistheSerViCeorCarethataCOnSUmerreceivesbefore,duringandafterapurchase.It'sOneofthefactorsthatcomeintoplayWhenaCOnSUmerisdeterminingbuyingvalue,theotheristhequalityofthePrOdUCtorSerViCethatisbeing回答.COnSUmerSoftenmustencounteranexperieneetonotonlybeaSatisfiedcustomer,butaloyalcustomer.CuStOmerSerViCeisaPartOfthatexperience.TOPnotchSerViCeWillCreate回答andareturningcustomer,WhiChisWhatWeallmustStriVefor.ExcellentCUStOmerSerViCeis回答tobusinessestoday.IVsacompOnentthatisoftenmissing,UnfOrtUnately.HowdoyouPrOVidegreatCUStOmerservice?AlWaySmakeyourCUStOmera回答.Greettheminafriendlymanner,WhetherthatbeViatelephone,emailorinPerSon.LetthemknowyouaretheretohelpandthatyouwilltakeCareofthem,notonlybeforethesalebutafteraswell.Afterall,inathrivingbusinessCUStOmerSarenot回答;it'sarequirementforbusinessestosurvive.選自：/od/plantutorialsandsamples^/What-IS-CUStOmer-Service.htmDEACB閱讀理解：根據(jù)文章內(nèi)容，把每一段和其所談論的話題相匹配（每題 10分）。CustomerSerViCeTheAmericanideaQfCUStQmerSerViCeistomakeeachCUStQmertheCenterQfattention.AndWhereVeryougo,goodCUStQmerSerViCemeansmakingCUStQmerSfeelspecial.回答Whencustomersgettoastore,theyaretreatedashonoredguests.CustomersdonusuallyfindstoreclerkssittingaroundwatchingTVorplayingcards.Instead,theclerksgreetthemwarmlyandoffertohelpthemfindwhattheywant.Customersusuallydon 'thavetoaskhowmuchitemscost,sincepricesareclearlymarked. 回答Whencustomersarereadytocheckout,theycangotothenearestandshortestcheckoutlane.Goodstoresopennewcheckoutlaneswhenthelineupsgettoolong.Someevenofferexpresslanesforcustomerswith10itemsorless.Aftertheypayfortheirpurchases,customersreceiveasmileandawarm“thankyouandhaveaniceday”fromtheclerk.回答InAmerica,customerservicecontinueslongafterthesale.Manyproductscomewithamoney-backguarantee.Expensiveitemslikecars,computersorstereosoftenhaveawarrantythatensurestrouble-freeuseforaperiodofayearormore.Advertisementsregularlyincludethemotto,“Yoursatisfactionisguaranteed”.Soifthereisaproblemwiththeproduct,customerscantakeitback.Thecustomerservicerepresentativewilloftenallowthemtoexchangetheitemorreturnitforafullrefund. 回答CustomerserviceinAmericagrowsoutofthebeliefthat “thecustomerisalwaysrightIfapersonreceivespoorservicefromastore,heprobablywillavoidshoppingthereinthefuture.Ontheotherhand,customersoftenremainloyaltoabusinessthathasexcellentserviceeveniftheirpricesarehigh.回答B(yǎng)DEAC相譯：為句子選擇正確的翻譯（每題10分）。TheAmericanideaofcustomserviceistomakeeachcustomerthecenterofattention.回答A.美式客服理念認為每位客戶都是關注的焦點。B.美國的客戶都有以自己為中心的想法。C.美國的客戶服務人員都有以客戶為中心的想法。Manyproductscomewithamoney-backguarantee.A.許多產(chǎn)品都要先付款得以保障。B.許多產(chǎn)品都有退款承諾。C.許多產(chǎn)品都要退款。Makesuretolookyourcustomersintheeye.A.確保要把顧客像眼睛一樣珍視。B.確保把顧客看在眼睛里。C.確保要直視顧客的眼睛。Alwayslookforwaystogoaboveandbeyondtheexpectationsofyourcustomers.一定要想方設法，超越顧客的期望。一定要尋求在顧客期待之外的想法。C.總是要尋找達到顧客期望的方法。Theworstthingisthatyoudiscoveredatthelastmomentthereweremissingpartsintheorderbeforeshipment.回答A.最糟糕的事情是?在裝船之前的最后時刻，你發(fā)現(xiàn)訂單貨物有遺漏。B.最糟糕的事情是到了最后一刻還沒有裝船C.最糟糕的事情是在裝船前的最后一刻，你有所發(fā)現(xiàn)第三單元一、選擇填空題（每題1。分，共5題）題目1還未回答滿分10.00后記題目口1alsothrowinthediscoUntOf10%OnyourUPfrontdeposit.WhatdoyouthinkaboutthisSUggeStion?擾擇一項：Ok,Ithinkwe,vebothhavedoneourbestforthisNo,theSUggeStiOnistoobadOk,youwillbenefitmorethanUS—Hello,thisisLUCaSBowen.I'dliketoordersomemachines.—?Whendoyouneedthem?選擇一項：A.Sorry,Iambusy

NoproblemNo,youCandoitOnline題干hasgoodreputationwillsoonerorlaterbeSUCCeSSfUlinhisbusiness.擾擇一項：WhateverWhOeVerWhiCheVer題干Inbusiness,Whateveryoudo,donot illegalbenefit.擾擇一項：ChaSechoosechallenge題干WeCan*tmanagethatyouPayfortheinstallation.擾擇一項：ifUntilUniess“n"roll?I'mpreparingfortomorrow'sCouldyoubesokindastoturndownthatrock“n"roll?I'mpreparingfortomorrow'smeetingreport.選擇一項：IVsnoneofyoubusinessNo,Idon'tthinksoSure.Sorrytodisturbyou111beawayonabusinesstrip.Wouldyoumindsigningformyexpressdelivery?選擇一項：havenotimeTdrathernotTdbehappytoWecan'tmanagethat_youpayfortheinstallation.選擇一項：ifuntilunlessToattractinvestors,thegovernmenthasitstaxandlaborlaws.選擇一項：adaptedappliedadjustedWhentherestOftheroomemotiOnal,StayCOOIandUSelogictonegotiateandclose.選擇一項：getgetsgot二、閱讀理解/翻譯/完形埴空（題型隨機）（共 50分）閱讀理解：根據(jù)文章內(nèi)容?疑擇正確答案（每題10分）。EmotiOnSplayanimportantPartinthenegotiationprocess,althoughitisOnlyinrecentyearsthattheireffectisbeingstudied.EmotiOnShavethepotentialtoplayeitheraPOSitiVeornegativeroleinnegotiation.DUringnegotiations,thedecisionastoWhetherornottoSettlerestsinPartOnemotiOnalfactors.NegativeemotiOnSCanCallSeintenseandevenirrationalbehavior,andCanCallSeconflictsandnegotiationstobreakdown,butmaybeinStrllmentalinattainingCOnCeSSions.Ontheotherhand,POSitiVeemotiOnSOftenfacilitatereachinganagreementandhelptomaximizejointgains,butCanalsobeinStrUmentalinattainingCOnCeSSions.POSitiVeandnegativediscreteemotiOnSCanbestrategicallydisplayedtoinflueneetaskandrelatiOnaloutcomesandmayplayoutdifferentlyacrossCUItUralboundaries.EmotiOnSplayanimportantroleduringthenegotiation,althoughtheireffectisbeingStudiedjust同答.atthebeginningofnegotiatiOnPraCtiCe選擇一項：選擇一項：duringthenegotiationPrOCeSSnotlongbeforeNegativeemotiOnSmay回答makeCOnCeSSions.behelpfultobeharmfultobenothingtoDUringnegotiations,thedecisionastoWhetherornottoSettledependsinPartonemotiOnalfactors.回答totallytosomeextendcompletelynotAttainingconCeSSiOnSCanbedone回答.OnlybynegativeemotiOnSOnlybyPOSitiVeemotiOnSbybothnegativeandPOSitiVeemotiOnSIndifferentcultures,negotiatorsshouldUSe回答StrategiestoshowPOSitiVeandnegativeemotions.theSamedifferentnoTheyWantedtoadiscussiononeconomics.A.initiativeinitiateinitialAtthesametime,thenegotiatorkeepsthingssecretwouldlimithis/herabilitytonegotiate.選擇一項：whowhatthathasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.選擇一項：WhateverWhoeverWhicheverTheirskillandhasgotthemonthesalesteam.選擇一項：lazinessdiscourageenthusiasmThatmightbeacceptableyouhandletheinsurancefees.選擇一項：A.ifwhetherevenifhasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.選擇一項：WhateverWhoeverWhichever翻譯：為句子選擇正確的翻譯（每題10分）。Byunderstandinghownon-verbalcommunicationworks,anegotiatormustbeabletounderstandtheinformationtheotherparticipantsaregivingoutnon-verbally.A?通過理解非語言性交際如何起作用，談判者一定能夠理解其他參與者透露的非語言性信息。B?要理解非語言性交際如何運行，談判者必須理解其他參與者給出的非語言性信息。C.通過理解非語言性交際是如何工作的，談判者必需能夠理解其他參與者非語言性地給出的信息Lookthepersonintheeyewithhonestyandrespect.A-用誠實和尊敬看待這個人。B?誠實而尊敬地注視這個人。C?誠實并尊敬地用眼看這個人。Ifpossible,itmaybehelpfulfornegotiationpartnerstospendtimetogetherinacomfortableatmosphereoutsideofthenegotiationroom. 回答A,如果有可能，可以幫助談判雙方花時間一起在談判室以外的舒適氛圍中B.如果有可能，讓談判雙方花時間一起處于談判室以外的舒適氛圍，可能會有幫助的。C.如果有可能，談判雙方花時間一起在談判室以外的舒適的環(huán)境中，肯定會有幫助的。Thisisbecausewhoevercontrolsthestartofthenegotiationstendstocontrolwheretheyend.回答A-這是因為無論哪一方掌控了談判的開始，往往都會將談判導致結束。B.這是因為無論誰曾經(jīng)掌握了談判的開始?趨勢都會主導談判的地點。C?這是因為無論誰控制了談判的開始，誰往往就能掌控談判的結果。Thenegotiationtablecanbeloadedwithagendas,egosandemotions. 回答A?談判桌承載著議事日程，自我適識和各種情緒。B?談判桌負荷著議事日程，自尊心和不同情緒。C?談判桌充滿了議事日程?自我苣識和情感。閱讀理解：根據(jù)文章內(nèi)容，判斷正誤（每題10分）。TheGoldenRulesofNegotiatingTheartofnegotiatingisadifficultskillformostofus,evengoodsalespeople.Herearethreegoldenrulesforyoutofollow:AlwaysStarttheNegotiations.Youmustinitiatetheprocess.Thisisbecausewhoevercontrolsthestartofthenegotiationstendstocontrolwheretheyend.Ifyoulettheotherpartystartnegotiations,youwillbeconstantlygivingupcontrol,oftenwithoutevenrealizingit.Forinstance,whenyouasksomeonewhathisprojectbudgetis,youareallowinghimtostartthenegotiations.Youwillthenspendyourtimechasinghisnumberratherthanfindingthebestsolution.So,neverlettheotherpartycontrolthenegotiations.AlwaysNegotiateinWriting.Thepurposeofnegotiationsistoarriveataformalwrittenagreement,nottellastoryorspendtimetalking.Fromthefirstmomentyoubeginaproposal,youshouldcreateadocumentandtakeittotheclient.Itwillincludeallthepointsofagreementandbecomerealtotheprospectivecustomer.Negotiatingfirstandthenhavingtocreateadocumentaddsunnecessarytimetoatransaction.Butifyoubuildyourwrittenagreementasyounegotiate,youarepreparedtoaskforasignaturethemomentthedecisiontobuyismade.AlwaysStayCool.Thenegotiationtablecanbeloadedwithagendas,egosandemotions.Greatnegotiatorsknowhowtostaycool,providingleadershipandsolutions,whiletherestoftheroombecomesinsanelyinvestedinpersonalagendasanduselessemotions.Crying,gettingangryandblowingoffsteammaymakeyoufeelgood,butsuchbehaviorwillnotbenefityouwhilenegotiating.Whentherestoftheroomgetsemotional,staycoolanduselogictonegotiateandclose.Ifyoulettheotherpartystartnegotiations,youwillbecompletelygraspthecontrol,oftenwithoutevenrealizingit. 回答FSo,neverletbothpartiescontrolthenegotiations. 回答FNegotiatingfirstandthenhavingtoCreateadocumentdoesn tneednecessarytimetoatransaction.TGreatnegotiatorsknowhowtoStaycool,PrOVidingleadershipandsolutions,whiletherestoftheroombecomeswildorhelplessduringthenegotiation. 回答TWhentherestoftheroomgetsoutofcontrol,StaycoolandUSelogictonegotiateandclose.回答FFFTTF完形填空：選擇正確答案，補全文章（每題10分）。Anotherexampleisreadingnon-VerbalcommuniCation.回答readthenon-VerbalcommuniCationofanotherPerSonCanbeagreatassetinthecommuniCationprocess.Bybeingaware回答differentSignsandexpressions 回答aPerSongivesVerballyandnon-verbally,anegotiatorCanadjusthis/herapproachandthenegotiatiOnCangosmoothly.If回答,itmaybehelpfulfornegotiationPartnerstoSPendtimetogetherinacomfortableatmosphereOUtSideofthenegotiationroom.BeingfamiliarWithanotherPerSonhelpsyouto回答thedifferencesbetweenVerbalandnon-VerbalcommuniCationWithinthenegotiationatmosphere.BABCA第四單元、選擇填空題（每題10分，共5題）—Betty,we'llhaveabuffetPartynextSaturday.Willyoujoinus?—,SUSan.Thankyou!選擇一項：TdlovetoI'mafraidnotBynomeans—ThankSforinVitingme,John,butrvealreadymadeotherplans.—.Maybeanothertime.選擇一項：IhopeyouenjoyitThaVsgoodOh!TmsorrytohearthatWhiletheotherpeople anddiscussedtheproblemtogether,TedignOredthem.選擇一項：interactedintenSiVeinterviewedItshouldthatfranchisingisOneofthemeansavailableforgettinginvestmentmoneyWithOUtgivingUPCOntroloftheChainOPeratiOnandbuildingadistributiOnSyStemforSerViCingit.選擇一項：A.recognizeberecognizingberecogniZedSOmeOftheSOlUtiOnSWillSUPPOrttheserequirementsbetteratthemoment.選擇一項：PrOPertyPrOSPerityProprietaryhadareallygoodWeekendattheseaside.選擇一項：Oh,that'sVeryniceofyouOh,TmgladtohearthatIt*saPleaSUreTheexecutiveteamhavetoholdanUrgentmeeting_theySeethebadmarketfeedback.選擇一項：beforebecauseWhetherThefranChiSOrthefranChiSeeshouldObSerVetheregulationstomakethebusinessgowell.選擇一項:A.OrasWellaseitherWedidn*tUnderstandhowdifficultitWaSto_SUChabreakfast.選擇一項：districtdistributedistract-IamgoingtoaskforaPayrise.選擇一項：Idon*tthinkyouareworthLetmePayforitIthinkyoumaytalktoyourbossHowWaSyourtriptoLondon,Jane?選擇一項：Oh,wonderfulindeedByplaneandbybusTheguideShOWedmetheWayTheinStrUCtiOndescribescompletelythe_anditsSafetybasis.選擇一項:A.facultyB.facilitateC.facilityItshouldthatfranchisingisOneOfthemeansavailableforgettinginvestmentmoneyWithOUtgivingUPCOntroloftheChainOPeratiOnandbuildingadistributiOnSyStemforSerViCingit.選擇一項：recognizeberecognizingberecogniZedMayISUggeStthesalesStartOnOraboutOCtOber1?選擇一項選擇一項Whatdoyoumean?ISn'titaVerynewideahereinthiscity?Hello!Great.WeCanStarttoPrePareforthebigevent.Hello,thisisMiChaelfromTianjinVanguardTradingInc.選擇一項:WewillanOrderWithyourcompanyfordigitalcameras.選擇一項:B.bookC.place二、閱讀理解/相譯/完形填空（題型隨機）（共50分）閱讀理解：根據(jù)文章內(nèi)容，選擇正確答案（每題10分）ChinahasthemostfranChiSeSintheworldbutthescaleOftheirOPeratiOnSisrelativelysmall.EaChSySteminChinahasanaverageof43outlets,COmParedtomorethan540intheUnitedStates.Together,thereare2,600brandsinsome200,000retailmarkets.KFCWaSthemostSignificantforeignentryin1987andisWideSPread.ManyfranChiSeSareinfactjoint-ventures,asattheirformingthefranChiSelawWaSnotexplicit.Forexample,MCDonald*sisajointVenture.PiZZaHut,TGIF,Wal-mart,StarbUCkSfollowedalittlelater.BUttotalfranchisingisonly3%ofretailtrade,WhiChSeekSforeignfranChiSegrowth.Theyear2005SaWthebirthofanUPdatedfranChiSelaw,“MeaSUreSfortheAdministrationofCOmmerCialFranChiSe".PreViOUSlegislation(1997)madenoSPeCifiCinclusiOnOfforeigninVeStors.TodaythefranChiSelawismuchClearerbyVirtueofthe2007law,arevisionofthe2005law.ThelawsareapplicableiftherearetranSaCtionsinvolvingatrademarkcombinedWithPaymentsWithmanyObligationsonthefranchisor.ThelawCOmPriSeS42articlesandeightchapters.ACCOrdingtothepassage,thePaSSagemainlytalksabout回答.thescaleoffranChiSinginChinathefranChiSelawinChinaanOUtlineoffranChiSinginChinaKFCWaSthe回答foreignfranChiSetoChinain1987andisWideSPread.A.mostprofoUndB.firstC.WealthiestManyfranChiSeSareinfactjoint-ventures,because回答.atthebeginningstage,franChiSelawWaSnotsoclearatthebeginningstage,manyfranChiSeScouldnotfindtherightPartnersmanyforeignersWerenotfamiliarWithChineseCUItUreFOreignfranChiSegrowsinChinabecauseof回答.theopenpolicythesmallamountofretailtradetheChineseCUItUreTheWriterhasthe回答attitudetofranChiSinginChinanegativePOSitiVeneutralTrademarks,ProprietarySerViCemarksandregulationsneed_carefully.選擇一項：tobeObSerVedbeObSerVedbeingObSerVedSomeinthemarketnowwantgovernmentinordertoreducecosts.選擇一項：regulatiOnregulateC.regular閱讀理解：根據(jù)文章內(nèi)容，判斷正誤（每題10分）。FourTipsforBecomingaFranchiseeIfyouwanttobecomeafranchisee,thetipsbelowcanhelpyoutofindtheperfectopportunity.Befocusdonyourpreference.Onthestageofdecision-making,thebottomlineis:Don'truleoutabusinesswithoutlearningorseeingwhattheday-to-daywilllooklike.Forinstance,thinkaboutamomreturningtotheworkforcewhoknowsshewantstointeractwithchildrenonadailybasis.Amongthehundredsofoptionsthere,sheneedstodecideifshewouldliketobehandsonasateacherorifshewouldrathermanageafacilitythattutorschildreninmath.Decidingbetweenthetwoiseasyifsheconsiderswhichday-to-daypositionshewouldpreferandhowthatwillimpactherothergoals.Beproactivewithyourresearch.Afteryou'vedeterminedwhatroleyouwantinafranchise,itsimportanttostartresearchingdifferentoptions.Physicallyvisitmanydifferentfranchiselocationsandbrowsethewebandthendeterminewhatwillbeafitinyourcommunity.Makesurethefranchisorhasexperience.Beforesigningontoafranchise,itisessentialtoaskthefranchisorabouttheexecutiveteamanditspastindustryexperience.Findoutifthecompanyleadershavehadsignificantexperienceatanotherfranchiseandarenowapplyingthatknowledgesuccessfully.Readthefranchisedisclosuredocumentcarefully. Thefirstthingtolookatishowmuchafranchisewouldcosttopurchase.Makesureyouhaveafinancialadvisorwhocanlookatthatitemwithyouandseethetypeofprofitafranchiseecanmakeonaverage.It*salsoimportanttotakealOOkatthepost-terminatiOnClaUSeintheagreementtomakeSUrethatWhenyouWanttoleavethebusiness,youknowthetermswellandyourinterestsarePrOPerlyProtected.

回答T回答TBefOreyou*vedeterminedWhatroleyouWantinafranchise,itstimetoStartthebusiness,回答FBefOreSigningontoafranchise,theessentialjobistoaskthefranChiSOrabouttheexecutiveteamanditsPaStindustryexperience.回答TThefirstthingtolookatishowlongafranChiSewouldtaketopurchase. 回答FTomakeSUrethatWhenyouWanttoleavethebusiness,youhavemadeenoUghmoneyandyouareSatisfiedWiththat.回答F第五單元一、選擇填空，從A、B、C三個選項中選出一個能填入空白處的最佳選項。（每題10分）—Whatkindofmusicareyougoingtohaveinthebackground?—Lightones. .選擇一項：Ihaveatotallydifferentidea.Itmakestheaudiencefeelcomfortable.IthinkWeCanrunbillboardadvertising.-Hello!?—Hello,thisisMiChaelfromTianjinVanguardTradingInc.選擇一項:Whoareyou?Whatareyou?C.Whoisthat?C.Whoisthat?B.bookB.bookC.Whoisthat?C.Whoisthat?B.bookB.bookTheyhaveSignedthetoexporttextiles.選擇一項：COntentCOntractCOntactWeusuallykeepalargeSUPPIystock.選擇一項：atOninToomanydebtsinacompanyeasilybankruptcy.選擇一項：resultfromresultOnresultinWewillanorderWithyourcompanyfordigitalcameras.選擇一項：reserveC.placeTheyhaveSignedthetoexporttextiles.選擇一項：A.COntentCOntractCOntact—WhatisyourOPiniOnforpromotiOnOfOUrproducts?選擇一項：Whydon'tWetrytheOnlineadsforourproducts?OUrmaingoalistoestablishourbrandname.TheSebuzzwordswillpopUPWhenpeopleSearChaboutbeer.IthinkabusstopadvertisementisaVeryWiSeChaneetopromoteourproducts.選擇一項：YouSaidit.OUrPrOdUCtSarepopular.Idon'tlikeadvertisementTheyaretalkingabouthowtomakeUSeofadvertisingtotheproducts.選擇一項：A.PrOdUCeB.promote

C.Process二、閱讀理解（每題10分）閱讀下面的文章，根據(jù)文章內(nèi)容判斷文章后的句子是正確（T）還是錯誤（F）OThereareeighttraditiOnalfUnCtiOnSofmarketing:Buying:Amarketerfocusesonbuyers'needsanddesiresinordertodecideWhatPrOdUCtStomakeavailable.Understandingbuyers 'behaviorisofgreatimportanee.Selling:MarketersusuallyVieWsellingasaPerSUaSiVeactivitythatiscompletedthroughpromotion.SellinginCIUdeSPerSOnalselling,advertising,andothersellingmethods.ItisPrObablythefunctionofmarketingthatWemostoftenSeeinOUrdailylife.Transporting:TransportingisPhySiCallymovingthePrOdUCtfromthesellertothebuyer.MarketersfocusOntransportingcostsandservices.Storing:Liketransporting,storingisanaspectofthePhySiCaldistributiOnOfproducts.StoringinClUdeSWarehOUSingactivities.WarehOUSeSholdPrOdUCtSforlongPeriOdSSOmetimeSinordertoCreatetimeutility.Grading:GradinginvolvessortingPrOdUCtSaccordingtoSiZeandquality.ThiSmakesbuyingandsellingeasierbecauseitreducesthenee