對于顏色中西文化差異終稿

1、ThedifferentuseofcolorinChinaandWestern2、Causesofculturaldifferencesofcolors3、ConclusionColor當前1頁，總共24頁。ThedifferentuseofcolorinChinaandWestern

當前2頁，總共24頁。BlackWhiteRedYellow當前3頁，總共24頁。Black:InChinese

traditionalculture,blackandwhitebothbelongtotheFiveColors.InChinesefuneral,peopleusuallywearablackarmbandtoshowtheirmournstothedeathrelative.

當前4頁，總共24頁。Black:Ononehand,blackstandsforsolemnandjust,suchasBaozheng;LiKui、ZhangFei'sfacebookintraditionalPekingOperaisblack;

當前5頁，總共24頁。Black:InChina,blackisalwaysconnectedwithbadthings,disaster.Blacksymbolizesdisasterhere.

itstandsforevilandreactionary,BlackalsostandsforillegalandcommitExample:“reactionarygang”“blackmarket”“smuggledgoods”“blacklist”當前6頁，總共24頁。BLACK:InwesternThe"Bible“says,theblackrepresentsthedevil,sufferingandevil,asymbolofdarkness,death,unfortunately.I’mSatan,KingofhellinEuropeSuchas:blackwords,TheBlackFridayLook,hiswingsareblack.當前7頁，總共24頁。BLACK:SothemeaningofblackinwestissimilarwithChina,blackisconsideredderogatorybasically,isonetaboocolorinwest.Blackalsorepresentsanger.suchas:blackintheface,tolookblackatsomeone當前8頁，總共24頁。BLACK:Butbecausethesolemnandseriousofblack,peopleusuallydressinblackonformaloccasions.ThispointinWesterncultureissameasChina.Interestingly,inbusinessEnglish,intheblackhaveagoodmeaning,referstotheoperatingprofit.Beintheblack(profit)istheoppositebeinred,heblack-盈利當前9頁，總共24頁。White:InwesternBiblerecords,theangelsarehavewhitewings,whiteringonhishead.Thereforewhiterepresentspureandbeautiful,lovelyandmovingmeaning.Suchas:a

white

soulSnow

White當前10頁，總共24頁。White:ThebrideworeawhiteweddingdressWhitealsomeaningdecent,honest,fairwhite

lighta

white

spiritInnocuousa

white

lie當前11頁，總共24頁。White:White,oppositetored,isabasictaboocolorinChinesetraditionalculture.Itistheexpressionofexhaustedandnon-blooded,non-life,andstandsfordeathandillomen.當前12頁，總共24頁。White:IntheuseofChinese,whiteusuallycontainsfornothing,lookdownonanduseless.

Example:“nouse”(白搭)“gotowaste”(白費)“superciliouslook”(白眼)

當前13頁，總共24頁。Red:ThebasiccolorinChineseandWesternculturesisred,whichisaextremelystrikingcolor.Inancienttimes,redwasadvocatedfortheancientworshipofthesun.TheaffectionalsoreflectedtheChinesepeople’spursuitinmaterialandspiritualaspect.Redsymbolizeshappinessandauspiciousness.WhentheSpringFestivalcomes，peoplesticktheredcoupletandhangredlanterns；Atthesametime,redrepresentssmoothandsuccessful,enthusiasmandvitality.當前14頁，總共24頁。Red:InChina,redisinthenameofhappy,success,luckyandloyal,whichusesfrequently.

Example:“redflag”“theRedArmy”“redpoliticalpower”“revolutionarybasic”當前15頁，總共24頁。Red:InwesternInthe"Bible",thefirstappeareddragonisred(fieryreddragon),butitisthekingofdevilSatan.SoinEnglish,redisthecolorofstrongderogatoryword.Westernersalwaysthinkofredblood,violence,intheireyes,redsymbolizesthebloody,brutal,aggressive,evilandsoon.當前16頁，總共24頁。Red:RedinStockmarketrepresentsthefall.Butred-letterdayisamemorableday,especiallyhappyday.ItoriginatedintheWest,thefestivalonthecalendarismarkedinred,whiletheotherdayprintedinblack當前17頁，總共24頁。Yellow:IntraditionalcultureofChina,yellowis“thecolorofemperor”Example:“brightyellow”“glisteningyellow”“aluckyday”

當前18頁，總共24頁。Yellow:Yelloweasilycatchestheeye,usuallyusedinsmallcommoditypackaging,professionalclothing,suchassafetycap,maintenanceworkvest,meansforemergencyandsafety.當前19頁，總共24頁。Yellow:InwesternTheBiblesays,JudastobetrayJesusfor30silver,andhehasbeenwearingayellowdress.Thus,yellowisoftenasymbolofbetrayal,timid,cowardlyandsickintheWest.Suchas:ayellowdogyellow

liveredyellow

looks當前20頁，總共24頁。Yellow:Inaddition,theUnitedStates,"WorldNews"usedyellowinktoprintvulgarcartoonstogetsalespeopleputthisunhealthypublicationcalled"yellowpress"(yellowpublication)當前21頁，總共24頁。Causesofculturaldifferencesofcolors

ChineseemphasisonthedescriptionandthemodificationofthesurfaceofthingsWesternersfocusonunderstandingtheessenceandthelawofthings當前22頁，總共24頁。Characteristic

Chinese:

intuitionandperception;throughintuition,inspirationandimagination

vaguenessandmystery