服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案

服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案服飾旗艦店網(wǎng)商城項(xiàng)規(guī)劃計(jì)方服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案目

錄第一章項(xiàng)目概述............................................................................................................................41.1項(xiàng)目名稱...........................................................................................................................41.2項(xiàng)目背景...........................................................................................................................41.3項(xiàng)目目標(biāo)...........................................................................................................................41.4項(xiàng)目?jī)?nèi)容...........................................................................................................................41.5項(xiàng)目投資規(guī)模和建設(shè)周期...............................................................................................51.6項(xiàng)目的收益.......................................................................................................................5第二章項(xiàng)目需求分析....................................................................................................................62.1企業(yè)分析...........................................................................................................................62.2市場(chǎng)分析...........................................................................................................................82.3競(jìng)爭(zhēng)對(duì)手分析...................................................................................................................9第三章項(xiàng)目可行性分析..............................................................................................................103.1技術(shù)可行性.....................................................................................................................103.2經(jīng)濟(jì)可行性.....................................................................................................................103.3業(yè)務(wù)實(shí)施可行性.............................................................................................................11第四章項(xiàng)目總體規(guī)劃..................................................................................................................124.1網(wǎng)站目標(biāo)定位.................................................................................................................124.2網(wǎng)站運(yùn)營(yíng)模式.................................................................................................................134.3網(wǎng)站技術(shù)規(guī)劃.................................................................................................................144.4網(wǎng)店域名規(guī)劃.................................................................................................................15第五章網(wǎng)上平臺(tái)系統(tǒng)設(shè)計(jì)..........................................................................................................175.1網(wǎng)站網(wǎng)絡(luò)結(jié)構(gòu)設(shè)計(jì).........................................................................................................171服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案5.2虛擬主機(jī)基本配置.........................................................................................................185.3主機(jī)組件支持.................................................................................................................185.4主機(jī)控制面板支持.........................................................................................................195.5主機(jī)價(jià)格.........................................................................................................................20第六章網(wǎng)站應(yīng)用系統(tǒng)設(shè)計(jì)..........................................................................................................226.1網(wǎng)站形象設(shè)計(jì).................................................................................................................226.2網(wǎng)站功能設(shè)計(jì).................................................................................................................23前臺(tái)系統(tǒng)..........................................................................................................................24網(wǎng)站后臺(tái)系統(tǒng)..................................................................................................................28第七章項(xiàng)目實(shí)施方案..................................................................................................................307.1網(wǎng)站實(shí)施的任務(wù).............................................................................................................307.2網(wǎng)站實(shí)施的組織.............................................................................................................307.3網(wǎng)站實(shí)施進(jìn)度計(jì)劃.........................................................................................................31第八章項(xiàng)目運(yùn)營(yíng)管理計(jì)劃..........................................................................................................338.1網(wǎng)站推廣計(jì)劃.................................................................................................................338.2網(wǎng)站組織管理計(jì)劃.........................................................................................................358.3網(wǎng)站系統(tǒng)管理計(jì)劃.........................................................................................................36第九章項(xiàng)目預(yù)算..........................................................................................................................38第十章項(xiàng)目評(píng)估..........................................................................................................................39服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案摘要：服旗店上2C網(wǎng)關(guān)詞B2C都3服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第一章項(xiàng)目概1.1目稱服旗店上城目劃計(jì)案1.2目景1.3目標(biāo)店鋪加工經(jīng)營(yíng)各種各樣1年絡(luò)批發(fā)店鋪?zhàn)罱K目標(biāo)是成為銷售量領(lǐng)先、1.4目容IT服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案的1.5目資模建周3000/61.6目收通到40%5服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案的10%。降第二章項(xiàng)目需求分析2.1業(yè)析企業(yè)簡(jiǎn)介是一存在的問(wèn)題：外批發(fā)和銷售交易次數(shù)少營(yíng)銷渠道男裝仍然服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案自身需求艦隊(duì)決定挺進(jìn)電子商務(wù)領(lǐng)域，取優(yōu)質(zhì)服飾直接分享電商浪潮的紅利開辦7服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案2.2場(chǎng)析1性客戶概20～45歲年2希望能在瀏覽過(guò)程中獲得商家們對(duì)商家進(jìn)行打分，服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案2.3爭(zhēng)手析就有穩(wěn)定就能9服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第三章項(xiàng)目可行性析3.1術(shù)行項(xiàng)目聯(lián)網(wǎng)目如選擇的是執(zhí)行搭建網(wǎng)上商城的方式，因?yàn)楝F(xiàn)階段已保）服飾旗3.2濟(jì)行收入預(yù)期在3個(gè)月男服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案（5～10件類）3.3務(wù)施行3實(shí)時(shí)了解析行能夠?yàn)榫W(wǎng)店的運(yùn)營(yíng)提供良好參考，11服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第四章項(xiàng)目總體規(guī)劃4.1站標(biāo)位業(yè)領(lǐng)服對(duì)建目針對(duì)同時(shí)建設(shè)首目利中目是整繼續(xù)達(dá)固一線城使信服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案遠(yuǎn)目網(wǎng)站4.2站營(yíng)式商模為C2C主業(yè)流店銷售人線下13服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案3盈模：

4.3站術(shù)劃1系體結(jié)：上商城的服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案應(yīng)服務(wù)

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2技路選：擇技術(shù)路線（基于平和J2EE技術(shù)路及LINUX平平臺(tái)的4.4店名劃容易記15服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第五章網(wǎng)上平臺(tái)系統(tǒng)設(shè)計(jì)5.1站絡(luò)構(gòu)計(jì)怕17服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案5.2擬機(jī)本置操作系Web務(wù)獨(dú)立網(wǎng)空間獨(dú)立數(shù)庫(kù)空間月流量限帶寬上并發(fā)連數(shù)域名綁數(shù)量機(jī)房線

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服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案L5Linux21服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第六章網(wǎng)站應(yīng)系統(tǒng)設(shè)6.1站象計(jì)以綠色和藍(lán)色兩種互的方便店Logo1-2服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案仔設(shè)6.2站能計(jì)個(gè)B2C模式的電子商務(wù)網(wǎng)站頁(yè)123服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案頁(yè)2臺(tái)系統(tǒng)面1前系通過(guò)前臺(tái)系統(tǒng)用戶可圖1-3所網(wǎng)站前臺(tái)模式服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案會(huì)員注冊(cè)認(rèn)證系

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計(jì)前臺(tái)1.員冊(cè)證要括員冊(cè)員錄隱與全大塊a.會(huì)員2.上售統(tǒng)家查、主計(jì)家訂、付統(tǒng)集訂、單理五分成a.家居它可以幫助客戶25服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案它可以幫助客戶商品可以可以用戶可在集中訂購(gòu)單確認(rèn)后，f.訂單3.務(wù)持統(tǒng)要括員務(wù)息饋幫助息論系。服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案會(huì)員服務(wù)。注冊(cè)會(huì)員登錄后，可信息反饋系統(tǒng)提供可分類:幫助信息：見(jiàn)問(wèn)題論壇系統(tǒng)設(shè)27服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案2網(wǎng)后系訂單管理配送管信息統(tǒng)圖網(wǎng)站后臺(tái)系統(tǒng)商品管理

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信息統(tǒng)計(jì)后系的能括品理訂單理配送理售后服、信統(tǒng)。a.商品刪除和以定制價(jià)不同商品和不同用戶定義不同的折扣率。b.訂單果訂服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案要與用戶進(jìn)行聯(lián)系在配送完成等29服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第七章項(xiàng)目實(shí)施方案7.1站施任1網(wǎng)系平建2網(wǎng)遺用統(tǒng)發(fā)功3網(wǎng)內(nèi)建4宣推價(jià)格策略的制定促銷7.2站施組1人，經(jīng)銷主營(yíng)117.1所服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案7.3站施度劃計(jì)劃下面是本實(shí)施進(jìn)度（天）項(xiàng)目任務(wù)102030405060708090100110120130140150

以后調(diào)研階段

召開專題會(huì)議部署工作任務(wù)31服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案開發(fā)階段試運(yùn)營(yíng)階段正式運(yùn)營(yíng)

市場(chǎng)調(diào)查、需求分析、功能確定選擇軟硬件系統(tǒng)供應(yīng)商和開發(fā)商網(wǎng)絡(luò)與組織建設(shè)網(wǎng)站結(jié)構(gòu)和前端UI設(shè)初期文案素材資源收集和編排網(wǎng)站前端及后臺(tái)編程開發(fā)二次資料的收集和補(bǔ)充網(wǎng)站內(nèi)測(cè)撰寫操作文檔、培訓(xùn)操作人員撰寫測(cè)試報(bào)告、修正漏洞設(shè)立網(wǎng)上調(diào)查、進(jìn)行負(fù)載分析召開運(yùn)營(yíng)前專題會(huì)議、確立項(xiàng)目管理制度制定維護(hù)計(jì)劃、專職員工到位項(xiàng)目評(píng)估服飾旗艦店網(wǎng)上商城項(xiàng)目規(guī)劃設(shè)計(jì)方案第八章項(xiàng)目運(yùn)管理計(jì)8.1站廣劃必須包裹1網(wǎng)推a.城銷員購(gòu)物可積分分可以換禮物也可以抵扣現(xiàn)金。限搶購(gòu)。在交較為低落時(shí)