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文檔簡(jiǎn)介
2011
Text
1The
decision
of
the
New
York
Philharmonic
to
hireAlan
Gilbert
as
its
next
music
director
has
been
thetalk
of
the
classical-music
world
ever
since
the
suddenannouncement
of
his
appointment
in
2009.
For
themost
part,
the
response
has
been
favorable,
to
say
theleast.
“Hooray!
At
last!”
wrote
Anthony
Tommasini,
asober-sided
classical-music
critic.驚喜【最強(qiáng)考研】考研人的精神家園!One
of
the
reasons
why
the
appointment
came
assuch
a
surprise,
however,
is
that
Gilbert
iscomparatively
little
known.
Even
Tommasini,
who
hadadvocated
Gilbert’s
appointment
in
the
Times,
callshim
“an
unpretentious
musician
with
no
air
of
theformidable
conductor
about
him”.
As
a
description
ofthe
next
music
director
of
an
orchestra
that
hashitherto
been
led
by
musicians
like
Gustav
Mahler
andPierre
Boulez,
that
seems
likely
to
have
struck
at
leastsome
Times
readers
as
faint
praise.驚喜【最強(qiáng)考研】考研人的精神家園!For
my
part,
I
have
no
idea
whether
Gilbert
is
a
greatconductorperformsor
even
a
goodan
impressiveone.
To
be
sure,
hevariety
of
interestingcompositions,
but
it
is
not
necessary
forme
to
visitAvery
Fisher
Hall,
or
anywhere
else,
to
hear
interestingorchestral
music.
All
I
have
to
s
to
go
to
my
CDshelf,
or
boot
up
my
computer
and
download
still
morerecorded
music
from
iTunes.驚喜【最強(qiáng)考研】考研人的精神家園!Devoted
concertgoers
who
reply
that
recordingsare
no
substitute
for
live
performance
are
missing
thepoint.
For
the
time,
attention,
and
money
of
the
art-loving
public,
classical
instrumentalists
must
competenot
only
with
opera
houses,
dance
troupes,
theatercompanies,
and
museums,
but
also
with
the
recordedperformances
of
the
great
classical
musicians
of
the20th
century.驚喜【最強(qiáng)考研】考研人的精神家園!These
recordingsare
cheap,
available
everywhere,and
very
often
much
higher
in
artistic
quality
thantoday’s
live
performances;moreover,can
beplaceat
a
time
andThe
widespreadavailabilitytheyof
the
listener’s“consumed”choosing.recordingshas
thus
brought
about
a
crisisof
suchin
theinstitution
of
the
traditional
classical
concert.驚喜【最強(qiáng)考研】考研人的精神家園!One
possible
response
is
for
classical
performers
toprogram
attractive
new
music
that
is
not
yet
available
onrecord.
Gilbert’s
own
interest
in
new
music
has
beenwidely
noted:
Alex
Ross,a
classical-music
critic,
hasdescribed
him
as
a
man
who
is
capable
of
turning
thePhilharmonic
into
“a
markedly
different,
more
vibrantorganization”.
But
what
will
be
the
nature
of
thatdifference?
Merely
expanding
the
orchestra’s
repertoirewill
not
be
enough.
If
Gilbert
and
the
Philharmonic
are
tosucceed,
they
must
change
the
relationship
betweenAmerica’s
oldest
orchestra
and
the
new
audience
ithopes
to
attract.驚喜【最強(qiáng)考研】考研人的精神家園!21.WelearnfromPara.
1thatGilbert’sappointmenthas
.[A]incurred
criticism[B]raised
suspicion[C]received
acclaim[D]aroused
curiosity驚喜【最強(qiáng)考研】考研人的精神家園!22.Tommasiniregards
Gilbertasanartistwhois
.[A]influential[B]modest[C]respectable[D]talented驚喜【最強(qiáng)考研】考研人的精神家園!23.Theauthorbelievesthatthedevotedconcertgoers
.[A]ignore
the
expenses
of
live
performances[B]reject
most
kinds
of
recorded
performances[C]exaggerate
the
variety
of
live
performances[D]overestimate
the
value
of
live
performances驚喜【最強(qiáng)考研】考研人的精神家園!24.
According
to
the
text,
whichof
the
following
is
ture
ofrecordings?[A]They
are
often
inferior
to
live
concerts
in
quality.[B]They
are
easily
accessible
to
t eral
public.[C]They
help
improve
thequality
of
music.[D]They
have
only
covered
masterpieces.驚喜【最強(qiáng)考研】考研人的精神家園!25.
Regarding
Gilbert’s
role
in
revitalizing
the
Philharmonic,
theauthorfeels
.[A]doubtful[B]enthusiastic[C]confident[D]puzzled驚喜【最強(qiáng)考研】考研人的精神家園!2011
Text
2When
Liam
McGee
departed
as of
Bankof
America
in
August,
his
explanation
was
surprisinglystraight
up.
Rather
than
cloaking
his
exit
in
the
usualvague
excuses,
he
came
right
out
and
said
he
wasleaving
“to
pursue
my
goal
of
running
a
company.”Broadcasting
his
ambition
was
“very
mu
ydecision,”
McGeesays.
Within
two
weeks,
he
wastalking
for
the
time
with
th of
HartfordFinancial
Services
Group,
which
named
him
CEO
andchairman
on
September
29.驚喜【最強(qiáng)考研】考研人的精神家園!McGee
says
leaving
without
a
position
lined
up
gavehim
time
to
reflect
on
what
kind
of
company
he
wantedto
run.
It
also
sent
a
clear
message
to
the
outside
worldabout
his
aspirations.
And
McGee
isn’t
alone.
In
recentweeks
the
No.
2
executives
at
Avon
and
AmericanExpress
quit
with
the
explanation
that
they
were
lookingfor
a
CEO
post.
As
boards
scrutinize
succession
plansin
response
to
shareholder
pressure,
executives
whodon’t
get
the
nod
also
may
wish
to
move
on.
A
turbulentbusiness
environment
also
has
senior
managerscautious
of
letting
vague
pronouncements
cloudtheirreputations.驚喜【最強(qiáng)考研】考研人的精神家園!As
the
signs
of
recovery
begin
to
take
hold,deputy
chiefs
may
be
more
willing
to
make
the
jumpwithout
a
net.
In
the
third
quarter,
CEO
turnover
wasdown
23%
from
a
year
ago
as
nervous
boards
stuckwith
the
leaders
they
had,
according
to
LiberumResearch.
As
the
economy
picks
up,
opportunitieswill
abound
for
aspiring
leaders.驚喜【最強(qiáng)考研】考研人的精神家園!The
decision
to
quit
a
senior
position
to
look
for
abetter
one
is
unconventional.
For
years
executivesand
headhunters
have
adhered
to
the
rule
that
themost
attractive
CEO
candidates
are
the
ones
whomust
be
poached.
Says
Korn/Ferry
senior
partnerDennis
Carey:
“I
can’t
think
of
a
single
search
I’vedone
where
a
board
has
not
instructed
me
to
look
atsitting
CEOs
.”驚喜【最強(qiáng)考研】考研人的精神家園!Those
who
jumped
without
a
job
haven’t
alwayslanded
in
top
positions
quickly.
Ellen
Marram
quit
aschief
of
Tropicana
a
decade
ago,
saying
she
wanted
tobe
a
CEO.
It
was
a
year
before
she
became
head
of
atiny
Internet-based
commodities
exchange.
RobertWillumstad
left
Citigroup
in
2005
with
ambitions
to
be
aCEO.
He
finally
took
that
post
at
a
major
financialinstitution
three
years
later.驚喜【最強(qiáng)考研】考研人的精神家園!Many
recruiters
say
the
old
disgrace
is
fading
fortop
performers.
The
financial
crisis
has
made
it
moreacceptable
to
be
between
jobs
or
to
leave
a
badone.
“The
traditional
rule
was
it’s
safer
to
stay
whereyou
are,
but
that’s
been
fundamentally
inverted,”says
one
headhunter.
“The
people
who’ve
been
hurtthe
worst
are
those
who’ve
stayed
too
long.”驚喜【最強(qiáng)考研】考研人的精神家園!26.
When
McGee
announced
his
departure,
his
manner
can
bestbe
describedasbeing
.[A]arrogant[B]frank[C]self-centered[D]impulsive驚喜【最強(qiáng)考研】考研人的精神家園!27.
According
to
Paragraph
2,
senior
executives’
quitting
maybespurredby
.[A]their
expectation
of
better
financial
status[B]their
need
to
reflect
on
their
priva
ife[C]their
strained
relations
with
th
s[D]their
pursuit
of
new
career
goals驚喜【最強(qiáng)考研】考研人的精神家園!28.
The
word
“poached”
(Line
2,
Paragraph
4)
most
probablymeans
.[A]approved
of[B]attended
to[C]huntedfor[D]guarded
against驚喜【最強(qiáng)考研】考研人的精神家園!29.
It
can
be
inferred
from
the
last
paragraph
that
.[A]top
performers
used
tocling
to
their
posts[B]loyalty
of
top
performers
is
getting
out-dated[C]top
performers
care
more
about
reputations[D]it’s
safer
to
stick
to
thetraditional
rules驚喜【最強(qiáng)考研】考研人的精神家園!30.
Which
of
the
following
is
the
best
title
for
the
text?[A]CEOs:
Where
to
Go?[B]CEOs:
All
the
Way
Up?[C]Top
Managers
Jump
Without
a
Net[D]The
Only
Way
Out
for
Top
Performers驚喜【最強(qiáng)考研】考研人的精神家園!2011
Text
3The
rough
guide
to
marketing
success
used
to
bethat
you
got
what
you
paidfor.
No
longer.
Whiletraditional
“paid”
media—such
as
evisioncommercials
and
advertisements—still
play
amajor
role,
companies
today
can
exploit
manyalternative
forms
of
media.驚喜【最強(qiáng)考研】考研人的精神家園!Consumers
passionate
about
a
product
may
create“earned”
media
by
willingly
promoting
it
to
friends,and
a
company
may
leverage
“owned”
media
byalerts
about
products
and
sales
toregistered
with
its
Web
site.
The
waysendingcustomersconsumersnow
approach
the
process
ofpurchasedecisionsmeans
that
marketing’sstems
from
a
broadmakingimpactrange
of
factorsconventional
paid
media.驚喜【最強(qiáng)考研】考研人的精神家園!Paid
and
owned
media
are
controlled
by
marketerspromotingtheirown
products.
For
earned
media,
suchmarketers
a
the
initiator
for
users’
responses.
But
insome
cases,
one
marketer’s
owned
media
eanother
marketer’s
paid
media—for
instance,
when
an
e-commerce
retailer
sells
ad
spaceon
its
Web
site.
Wedefine
such
sold
med
owned
media
whose
traffic
isso
strong
that
other
organizations
place
their
content
or
e-commerce
engines
within
that
environment.
This
trend,which
we
believe
is
still
in
its
infancy,
effectively
beganwith
retailers
andtravel
providers
such
as
airlinesandho
s
and
will
no
doubt
go
further.驚喜【最強(qiáng)考研】考研人的精神家園!Johnson
&Johnson,for
example,has
createdBabyCenter,a stand-alonemediapropertythatpromotes
complementary
andeven
competitiveproducts.
Besides
generatinge,
the
presenceof
other
marketers
makes
the
site
seem
objective,gives
companies
opportunities
to
learn
valuableinformation
about
the
appeal
of
other
companies’marketing,
and
may
help
expand
user
traffic
for
allcompanies
concerned.驚喜【最強(qiáng)考研】考研人的精神家園!The
same
dramatic
technological
changes
that
haveprovided
marketers
with
more
(and
more
diverse)communications
choices
have
also
increased
the
riskthat
passionate
consumers
will
voice
their
opinions
inquicker,
more
visible,
and
mu
ore
damagingways.
Such
hijacked
media
are
the
opposite
of
earnedmedia:
an
asset
or
n es
hostage
toconsumers,
other
stakeholders,
or
activists
who
makenegative
allegations
about
a
brand
or
product.Members
of
social
networks,
for
instance,
are
learningthat
they
can
hijack
media
to
apply
pressure
on
thebusinesses
that
originally
created
them.驚喜【最強(qiáng)考研】考研人的精神家園!If
that
happens,
passionate
consumers
would
try
topersuade
others
to
boycott
products,
putting
thereputation
of
the company
at
risk.
In
such
acase,
the
company’s
response
may
not
be
sufficientlyquick
or
thoughtful,
and
the
learning
curve
has
beensteep.
Toyota
Motor,
for
example,
alleviated
some
ofthe
damage
from
its
recall
crisis
earlier
this
year
with
arelatively
quick
and
well-orchestrated
social-mediaresponsen,
which
included
efforts
to
engagewith
consumers
directly
on
sites
such
as
andthesocial-news
site
Digg.驚喜【最強(qiáng)考研】考研人的精神家園!31.Consumersmaycreate“earned”
mediawhentheyare
.[A]obsessed
with
online
shop at
certain
Web
sites[B]inspired
by
product-promoting s
sent
to
them[C]eager
to
help
their
friends
promote
quality
products[D]enthusiastic
about mending
their
favorite
products驚喜【最強(qiáng)考研】考研人的精神家園!32.According
to
Paragraph
2,
sold
media
feature
.[A]a
safebusiness
environment[B]random
competition[C]strong
user
traffic[D]flexibility
in
organization驚喜【最強(qiáng)考研】考研人的精神家園!33.Theauthorindicates
inParagraph
3thatearned
media
.[A]invite
constant s
with
passionate
consumers[B]can
be
used
to
produce
negative
effects
in
marketing[C]may
be
responsible
for
fiercer
competition[D]deserve
all
the
negative
comments
about
them驚喜【最強(qiáng)考研】考研人的精神家園!34.ToyotaMotor’s
experience
iscitedasanexampleof
.[A]responding
effectively
to
hijacked
media[B]persuading
customers
into
boycotting
product[C]cooperating
with
supportive
consumers[D]taking
advantage
of
hijacked
media驚喜【最強(qiáng)考研】考研人的精神家園!35.
Which
of
the
following
isthe
text
mainly
about?[A]Alternatives
to
conventional
paid
media.[B]between
hijacked
and
earned
media.[C]Dominance
of
hijacked
media.[D]Popularity
of
owned
media.驚喜【最強(qiáng)考研】考研人的精神家園!2011
Text
4It’s
no
surprise
that
Jennifer
Senior’s
insightful,provocative
magazine
cover
story,
“I
Love
MyChildren,
I
Hate
My
Life”,
is
arousing
much
chatter—nothing
gets
people
talking
like
the
suggestion
thatchild
rearing
is
anything
less
than
a
comple
yfulfilling,
life-enriching
experience.驚喜【最強(qiáng)考研】考研人的精神家園!Rather
thanconcluding
thatchildrenmake
parentseither
happy
or
miserable,
Senior
suggests
we
need
tohappiness:
insteadof
thinking
of
it
asredefinesomethingthat
can
be
measured
by
moment-to-moment
joy,
we
should
consider
being
happy
as
apast-tense
condition.
Even
though
the
day-to-dayexperience
of
raising
kids
can
be
soul-crushingly
hard,Senior
writes
that
“the
very
things
that
in
the
momentdampen
our
moods
can
later
be
sources
of
intensegratification
and
delight.”驚喜【最強(qiáng)考研】考研人的精神家園!The
magazine
cover
showing
an
attractive
motherholding
a
cute
baby
is
hardly
the
only
Madonna-and-child
image
on
newsstands
this
week.
There
are
alsostories
about
newly
adoptive—and
newly
single—momSandra
Bullock,
as
well
as
the
usual
“Jennifer
Aniston
ispregnant”
news.
Practically
every
week
features
at
leastone
celebrity
mom,
or
mom-to-be,
smiling
on
thenewsstands.驚喜【最強(qiáng)考研】考研人的精神家園!In
a
society
that
so
persistently
celebrates
procreation,is
it
any
wonder
that
admitting
you
regret
having
childrenis
equivalent
to
admitting
you
support
kitten-killing?
Itdoesn’t
seem
quite
fair,
then,
to
compare
the
regrets
ofparents
to
the
regrets
of
the
childless.
Unhappy
parentsrarely
are
provoked
to
wonder
if
they
shouldn’t
have
hadkids,
but
unhappy
childless
folks
are
bothered
with
themessage
that
children
are
the
single
most
importantthing
in
the
world:
obviously
their
misery
must
be
a
directresult
ofthe
ga
baby-size
holes
in
their
lives.驚喜【最強(qiáng)考研】考研人的精神家園!Of
course,
the
image
of
parenthood
that
celebritymagazines
like
Us
Weekly
and
People
present
ishugely
unrealistic,
especially
when
the
parents
aresingle
mothers
like
Bullock.
According
to
severalstudies
concluding
that
parents
are
less
happy
thanchildless
couples,
single
parents
are
the
least
happyof
all.
No
shock
there,
considering
how
much
work
it
isto
raise
a
kid
without
a
partner
to
lean
on;
yet
to
hearSandra
and
Britney
l
it,
raising
a
kid
on
their“own”
(read:
with
round-the-clock
help)
is
a
piece
ofcake.驚喜【最強(qiáng)考研】考研人的精神家園!It’s
hard
to
imagine
that
many
people
are
dumbenough
to
want
children
just
because
Reese
andAngelina
make
it
look
so
glamorous:
most
adultsunderstand
that
a
baby
is
not
a
haircut.
But
it’sinteresting
to
wonder
if
the
images
we
see
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