09其他00方案品牌活動(dòng)kkmt wtcc gkk

1、 FIA World Touring Car Championship WTCC 2011 : Grandtop KK Motorsport TeamDecember 2010World Touring Car Championship - BackgroundAlong with Formula One (F1) and World Rally Championship (WRC), the World Touring Car Championship (WTCC) is one of the 3 most professional racing series in the world, w

2、ith massive fans and media following.The World Touring Car Championship is an international racing series offers extremely exciting races in both Europe and Asia with competitors from all over world. The race series features a unique combination of experienced touring and race track drivers.WTCC Pro

3、visional Calendar 201112 Courses and Countries WTCC Series - global television footprintAsia countries TV coverage also include: Malaysia, Indonesia, Singapore, Hong Kong, China, Japan 2009 Television Audience Performance2010 Television Distribution OverviewWTCC 2010 broadcast on 75 channels (50 ter

4、restrial TV and 25 cable and satellite)New terrestrial broadcast agreement with RTL (Germany)New terrestrial broadcast agreement with TV Osaka and TV Tokyo (Japan)New terrestrial broadcast agreement with Abu Dhabi TV (Pan Middle East)New cable broadcast agreement with Speed Channel (USA)New cable-sa

5、tellite broadcast agreement with Speed Channel (Central & Latin America)Extended broadcast agreement with ESPN Star Sports (Pan Asia)Extended terrestrial broadcast agreement with ITV4 (UK) WTCC - 2009 print coverage performanceBenefits for sponsoring Grandtop KKM TeamGrandtop KKM is the first Chines

6、e racing team approved by BMWGKKM is the first ever Chinese Manufacturer Team in the history of WTCCExtensive brand and media exposureMotorsports fans in Asia are same segment of consumers that is interested in leisure and casino :20-50 year-old, mostly maleDrivers, automobile enthusiastsHigh-end sp

7、enderMerchandising opportunities (for sale and/or giveaway)Promotional opportunitiesUse of Marchy Lees image and appearances around the seriesExtensive Hospitality benefits, including:4 Paddock club per each race1 track day at Zhuhai for 20 people1 dummy race car for promotional useMiscellaneous PR

8、benefits, including:Twomonthly editorial in Carplus magazineMonthly editorial in Oriental Daily, for 12 monthsFeaturing in association with Marchy and WTCC wherever possibleDecal locations for Co-sponsor logos (red zone)Car, driver racing suit and team gear will have logo exposure of sponsors. Racin

9、g gear and team gear will be used at the track and social events during the race weekend. VIP ticketingTickets provided for all regular races of the WTCC racesDuring the Macau races, additional VIP Paddock club passes will be made available, providing unique hospitality opportunities for Co-sponsors

10、.Track day: unique experience for Co-sponsors VIPs or promotional winnersTrack days in Zhuhai will be organized upon Title Sponsors instruction. If so organized, Marchy can show Co-sponsors VIPs the basics of racing and take them through a “taxi” ride.Seats available will be further discussed.Hospit

11、alityDuring all events there will be the WTCC hospitality where sponsors and guests can enjoy food and drinks while enjoying the event along with business development opportunities. ProfileBorn : 2nd September 1976, China, Hong KongResidence : China, Hong KongHeight : 57 (170cm)Weight : 63kgLanguage

12、s : Chinese, English ,FrenchDRIVER : MARCHY LEE - BiographyMarchys father was also a racing driver and he has been karting at aYoung age. When the Zhuhai International Circuit was built in 1996,he enrolled in the inaugural China Formula Campus Championship.Upon winning the championship he received a

13、 scholarship to join the LaFiliere racing school in Le Mans, France to continue his development.After the first year in France, Marchy was promoted to became the firstever Chinese Formula 3 driver and then he spent another 3 years tocomplete the French Formula 3 Series with respectable results.In 20

14、02 Marchy joined the Macau Grand Prix Formula 3 Race andfinished with 7th positionIn 2004 Marchy returned to Asia and competed in Formula BMW AsiaSeries. He won 12 races out of 14 making him the first Chinese formularacing champion in an international series. After winning the 2004 Formula BMW Asia

15、title, Marchy had the chanceto test an F1 car with the Minardi team.In 2007 A1 GP China Team invited Marchy to represent China A1 Team.In 2008 / 2009, Marchy became the first Chinese driver to race in theInaugural Speedcar Series. He drove car no.50 racing along side withtop F1 drivers and managed w

16、ith 2 podium finish. During the sameseason Marchy also competed in the Porsche Carrera Cup Asia racingfor Chinas BetterLife Team and achieved an overall 10 podium finishes.In 2010, Marchy was the 1st runner up of PORSCHE CARRERA CUP ASIA. Marchy Lees Race History and Results:YearEventFinish2010Asia

17、LeMans 1000KMFirst in ClassMacau Grand Prix Super GT Race1st Runner Up2009 Speed Car series, Middle East7th Place2008 Porsche Carrera Cup Asia3rd PlaceSpeed Car Series, Middle East2 Podium Finishes2007 es official A1 Grand Prix DriverPorsche Carrera Cup AsiaSepang: Race 1&21st Runner UpSentul: Race

18、54th PlaceSentul: Race 63rd PlaceShanghai: Race 93rd PlaceShanghai: Race 104th PlaceZhuhai: Race 11&12WinMacau: Finale 3rd PlaceFormula Renault V6 Race 1Pole and Win2006Formula Renault V6 Zhuhai1st Runner Up2005Invited to test drive by Minardi F1 team2004Formula BMW Asia Bahrain: Race 1&2WinFormula

19、BMW Asia Malaysia: Race 3&4WinFormula BMW Asia Pattaya: Race 5& 6Win2003Formula BMW Asia Beijing: Race 7WinMacau Formula Renault1st RunnerUpPorsche Carrera Cup Asia Championship5th PlaceFormula BMW Asia BeijingWinAustralian Formula 3 Phillip Island QualifyingPole and 2nd PlacePorsche Carrera Cup Asi

20、a Championship JohorWinHong Kong Touring Car Championship Zhuhai WinRace History and Results, contd:YearEventFinish2002The 49th Macau Grand Prix Formula37th PlaceAsianFormula3 SepangWin2001French Formula3 Pau13th Place2000French Formula3 Nagaro 5th Place1999French Formula3 Championship (10 races)Cha

21、rade2nd Runner UpCharade3rd Runner UpAlbi6th PlaceLedenon5th Place1998F.F.S.A. French Formula Renault Campus ChampionshipPaul RicardWinNagaro1st Runner UpLe Mans2nd Runner UpLedenon3rd Runner UpNagaro3rd Runner UpChampionship Result3rd Runner UpChina Formula Renault Campus International Invitation2n

22、d Runner Up1997 Macau Formula Renault Campus International8th (Best Asia Driver) Chinese Formula Renault Campus InternationalChampion Macau Formula Renault Campus International Invitation1st Runner Up1992CIK Kart World Series18th PlaceHong Kong Junior Kart Championship (ICA)ChampionGrandtop KKM Team to generate the following Addit