IBM經(jīng)典商務(wù)ppt企劃：云計算激素和展望cloudcom(1)

1、CloudAgenda What is Cloud?1What is the Benefit to Business?2How Can it be Used?3How Can IBM Help?4Next Steps? 52There is greater need for IT to help address business challengesReducing RiskEnsure the right levels of security and resiliency across all business data and processesBreakthrough AgilityIn

2、crease ability to quickly deliver new services to capitalize on opportunities while containing costs and managing riskHigher Quality ServicesImprove quality of services and deliver new services that help the business grow and reduce costsDoing More with LessReduce capital expenditures and operationa

3、l expenses3IBM Confidential4A user experience & business modelStandardized, self service offeringsRapidly provisioned servicesFlexibly pricedCloud computing is the provision of dynamically scalable and often virtualised resources as a service over the internet (public cloud) or intranet (private clo

4、ud). An infrastructure management and services delivery methodVirtualized resourcesManaged as a single large resourceDelivered services with elastic scalingBusiness PerspectiveIT Perspective4Cloud is driving business innovation with convergence of available technologies Convergence of available tech

5、nologies, a demanding marketplace and a shift in societal expectationsAn Example from the Banking Industry5AgendaWhat is Cloud?1What is the Benefit to Business?2How Can it be Used?3How Can IBM Help?4Next Steps? 56Cloud Computing provides benefits across the enterprise IT AnalystsFinancial AnalystsIT

6、 CustomersEnd UsersCommon Attributes of CloudsEnhanced user experience Elastic scaling Automated provisioningHighly virtualized Source: IBM Corporate Strategy analysis of MI, PR, AR and VCG compilationsAnywhere access to applications through a simplified user interfaceRapid time to market for new se

7、rvices.Anywhere access to applications through a simplified user interfaceAbility to elastically scale resources and maintain high quality of serviceAbility to elastically scale resources at significantly lower incremental management cost7Why the C-Suite is interested in Cloud Computing Cloud Comput

8、ing is a key catalyst for these changesFlexible, adaptable, extendable systemsReliabilityUser adoption & empowermentCIOImproved growth & profitabilityGovernance, risk & complianceTransparency, visibility & controlCFOFaster, broader, more uncertain changeInnovation for competitive advantageStrategic

9、alignmentCEO The ability to adapt a business model to meet new expectations and capture new short lived revenue streams, requires highly flexible core processes and IT infrastructure that can turn on a dime 8Accelerate innovation projects that can lead to new revenue Make IT an enabler of, not a bar

10、rier to rapid innovationProvide an effective and creative service delivery modelDeliver services in a less costly and higher quality business model, while providing service access ubiquityCreate a sustainable competitive differentiationRapidly deploy applications over the internet and leverage new t

11、echnologies to deliver services when, where and how your clients want them-before your competitors do. Lower IT barriers to launch new business servicesBuild and integrate modular services in record time- by leveraging “rentable” IT services capabilities, pay only for what you use.Resulting in Busin

12、ess and IT aligned benefits9Cloud computing drives exponential improvements across IT and the Business10VIRTUALIZATIONAUTOMATION STANDARDIZATIONCloud attributesFromServer/storage virtualization1020%Utilization of infrastructure1020%Self-serviceNoneAutomated provisioningMonthsChange and release manag

13、ementMonthsService catalog orderingMonthsMetering/billingFixed cost modelPayback period for new servicesYearsLegacy environmentsCloud-enabled enterpriseCloud accelerates business value across a wide variety of domainsTo7090%7090%UnlimitedDays/hoursMinutesDays/hoursGranularMonths1011Private Test Clou

14、d ROI AnalysisExample International Financial InstitutionSaving by Category1st Year After Cloud TransformationHardware Cost12%Software Cost 3%Sys. Admin. Cost30%ProvisioningCost 38%Testing ProcessOverhead17%Cost StructureWith and Without Cloud TransformationWithoutWithCurrentYear 1Year 2Year 3Cost $

15、Million$0$911Agenda What is Cloud?1What is the Benefit to Business?2How Can it be Used?3How Can IBM Help?4Next Steps? 512Some workloads are currently ready to be delivered in a cloud modelDesktopsTest and developmentComplex transaction processingProprietary applicationsBackup and restoreCollaboratio

16、n and e-mailHighly sensitive dataCurrently Moving To Cloud ModelNot Yet Moving To Cloud Model13EnterpriseToday there are three primary delivery models that companies are implementing for cloudPublic CloudIT activities/functions are provided “as a service,” over the Internet Key features:ScalabilityA

17、utomatic/rapid provisioningStandardized offeringsConsumption-based pricing.Multi-tenancyCapital PreservationTraditional Enterprise ITPrivate CloudIT activities/functions are provided “as a service,” over an intranet, within the enterprise and behind the firewall Key features include:ScalabilityAutom

18、atic/rapid provisioningChargeback abilityWidespread virtualizationHybrid CloudInternal and external service delivery methods are integrated, with activities/functions allocated to based on security requirements, criticality, architecture and other established policies.Private CloudPublic CloudsHybri

19、d CloudSource: IBM Market Insights, Cloud Computing Research, July 2009.14Which workloads offer the most favorable entry points for each of the cloud delivery models?Top private workloadsData mining, text mining, analyticsSecurityData warehouses or data martsBusiness continuity, disaster recoveryTes

20、t environment infrastructureLong-term data archiving/preservationTransactional databasesIndustry-specific applicationsERP applicationsTop public workloadsAudio/video/Web conferencing Service help deskInfrastructure for training and demosWAN capacity and VoIP DesktopTest environment infrastructureSto

21、rageData center network capacityServerSource: IBM Market Insights, Cloud Computing Research, July 2009. n=1,090Workloads will need to be determined based on value and feasibilityAnalyticsCollaborationDevelopment and TestDesktop and DevicesInfrastructureComputeInfrastructureStorage15Agenda What is Cl

22、oud?1What is the Benefit to Business?2How Can it be Used?3How Can IBM Help?4Next steps 516Delivering Cloud Computing to our ClientsEnterpriseData CenterCloudHardwareSoftwareServicesSmart Business Servicescloud services deliveredSmart Business Systemspurpose-built infrastructureStandardised services

23、on the IBM cloudPrivate cloud services behind your firewall, built and/or run by IBMPre-integrated hardware, software and service offeringsIBM has 3 choices to deploy the workloads that matter to our clients for greater efficiency, productivity, and controlPrivate Cloud17IBM Cloud OfferingsSmart Bus

24、iness on the IBM cloudIBM Smart Business ServicesIBM Smart Business SystemsStandardized services on the IBM cloudPre-integrated, workload-optimized systemsPrivate cloud services, behind your firewall, built and/or managed by IBMIBM Lotus LiveIBM Lotus iNotesIBM CloudBurst familyIBM Smart Business De

25、velopment and Test CloudIBM Smart Business Desktop CloudIBM Smart Business Storage CloudAnalyticsCollaborationDevelopment and testDesktop and devicesInfrastructurestorageIBM Smart Analytics SystemSmart business for small or midsize business (backed by the IBM cloud)InfrastructurecomputeIBM Computing

26、 on DemandIBM Information Protection Services Business servicesBPM BlueWorks (design tools)IBM Smart Analytics CloudSmart business expense reporting on the IBM cloudIBM Information ArchiveIBM Smart Business Development and Test on the IBM CloudIBM CloudBurst familyIBM Smart Business Development and

27、Test CloudIBM Smart business end user support self enablement portalSmart Business Desktop on the IBM Cloud18Develop cloud strategy and roadmapAssess cloud deployment models, service options and workloadsROI AnalysisChoose initial projectHow we help our Clients get started with cloud computingStart

28、with an isolated pilot cloud deploymentArchitect and implement low-risk workloads such as test and development for cloudStandardize applications and systemsDeploy self-service portalRoll out cloud across the enterprise Enable additional workloads on private cloudAdd new usersUse trusted public cloud

29、 services to supplement business and IT workloads Pilot and DeployExtend and EvolvePlan and PrepareCondition existing infrastructure for cloudVirtualize and automate existing systemsAdd service management, service catalog19Business Value The journey to cloud needs Flexible, Efficient, Automated Infrastructure Consolidate VirtualizeCentralizeAutoma