曾憲章-高科技創(chuàng)業(yè)．成功之道ppt課件

1、清大創(chuàng)業(yè)論壇清大創(chuàng)業(yè)論壇高科技創(chuàng)業(yè)成功之道高科技創(chuàng)業(yè)成功之道主講人 ：曾憲章博士 美國(guó)百人會(huì)成員曉龍基金會(huì)創(chuàng)辦人兼執(zhí)行長(zhǎng)全友電腦創(chuàng)辦人Apr. 30 , 2019內(nèi)容內(nèi)容高科技產(chǎn)業(yè)三大支柱P1P2成功創(chuàng)業(yè)八大步驟P3P6創(chuàng)業(yè)十戒P7P11贏的策略P12P14ASKP15Background1ChinaLab：2019 Now 加速孵化器 (a)上海：Acorn Asia 、北京、天津、深圳 (b) 提供Incubator、資金及Mentors曉龍基金會(huì)：1992 Now Education , Environment & V.C. (a) 清大總裁班;上海大學(xué)EMBA;香港大學(xué);南開大

2、學(xué) (b) 培訓(xùn)上市企業(yè):深圳TCL;北京東方電子;天津中環(huán)等 (c) InterNet Phone;LAN;LCD;ERP;Bio; (d) 環(huán)保:美國(guó)ECO(益客)基金會(huì);北京地球村;在北京、四川、雲(yún)南各地大量種樹東怡科技(E-TECH)：1989 2019 Communication Company (a) CPE：Fax/Modem;ISDN/TA;Cable Modem (b) Transmission：U-Gain;HDSL;H-Pipe;ADSL全友電腦(MICROTEK)：1980 1988 Computer Company (a) MICE (微電腦開發(fā)系統(tǒng)) (b) Sca

3、nner (影像掃瞄器)OCEAN： 1988 Now Organization of Chinese-American Entrepreneurs Advisory Network (四海華人創(chuàng)業(yè)咨詢會(huì))玉山科技協(xié)會(huì)：1991 Now 全美華人最大科技協(xié)會(huì),共15個(gè)分會(huì)高科技發(fā)展三大支柱高科技發(fā)展三大支柱 1. 人才：a.有經(jīng)驗(yàn)的人才 b.吸引有經(jīng)驗(yàn)留學(xué)生 回國(guó)服務(wù)2. 資金：a.有附加價(jià)值的資金 b.創(chuàng)業(yè)投資(V.C,)基金3. 機(jī)制：a. 技術(shù)股及經(jīng)營(yíng)股 b. 上市機(jī)制 c. 退出機(jī)制2Motivation, Vision & MissionBusiness Model &

4、; PlanBuilding your TeamMarket, Technology & ProductsCustomers & Value PropositionFund Raising & FinancialsIncentivesLegal Matters3Starting up a Successful Business(8 Key steps)Enjoy working in the Lab/ComputerLike to solve technical problemsPay attention to details & NumbersAlways l

5、ook for LogicDo NOT like deadline or make decisionsDo NOT Know much about financeDo NOT enjoy working with peopleEmotional about their wayProfile of a Scientist/Engineer4Vision to Change the World(Realistic Vision)Willing to Learn and AdaptOpen to CriticismRealistic what can be doneStrong People ski

6、llsEmotionally BalancedDrive, Confidence and PerseveranceComprehensive Awareness of Bigger EnvironmentProfile of an Entrepreneur5Ego：“I cant be wrong”Emotion: “It is my idea”O(jiān)verconfidentUnwilling to Learn and AdaptNo concept of “Wants” and “Needs”“Tunnel Vision”Lack of people skillsToo deep into “d

7、etails”Why Fails?6創(chuàng)業(yè)十戒切忌）（創(chuàng)業(yè)十戒切忌）（I） 爲(wèi)了名利 爲(wèi)了做老闆 因爲(wèi)別人做起來很容易 因爲(wèi)你媽媽讓你做 沒有計(jì)劃地做 孤軍奮戰(zhàn)7創(chuàng)業(yè)十戒切忌）（創(chuàng)業(yè)十戒切忌）（II） 死守計(jì)劃 與非志同道合的人合作 優(yōu)柔寡斷，坐失良機(jī) 輕易放棄8A：動(dòng)機(jī) 1. 動(dòng)機(jī)不純正 2. 一切向錢看B：股東 3. 股東組合錯(cuò)誤 4. 結(jié)構(gòu)不合理 5. 創(chuàng)業(yè)家失去主控權(quán) 6. 産權(quán)不清楚創(chuàng)業(yè)創(chuàng)業(yè)12大敗因大敗因I）9C：戰(zhàn)略 7. 缺乏創(chuàng)業(yè)計(jì)劃 8. 缺乏市場(chǎng)焦點(diǎn) 9. 過度樂觀的評(píng)估D：資源 10. 缺乏關(guān)鍵性資源 11. 同時(shí)進(jìn)行太多業(yè)務(wù) 12. 缺乏流動(dòng)資金創(chuàng)業(yè)創(chuàng)業(yè)12大敗因大敗因I

8、I）101.Mission Statement2.Core Competency3.Balanced Management Team (Match “Right” person with the function)4.Business Model5.Defendable Weapons6.CEO Quality (“General”; NOT “Technical” Manager)7.R&D and Products8.Execution Capability9.Management Capability of Finance, (Ability to Raise Capital)1

9、0.Plan for Future and Growth10 Key Success Factors11Winning Strategy(一一) 1.Silicon Valley：(a)Innovation (b)Emerging Technology (c)System Architecture2.Taiwan： (a)ODM (研發(fā)能力) (b)Time to market (國(guó)際行銷) (c)Management (管理能力) (d)Volume MFG (量產(chǎn)能力) (e)Logistics (全球運(yùn)籌管理)3.China： (a)Massive Domestic MKT (b)Low

10、 Cost MFG (c)Skilled Labor【經(jīng)濟(jì)金三角Economic Golden Triangle】【Golden Triangle Win-Win Co-opetition 】(Co-opetition=cooperation+Competition)1213Winning Strategy (二二)引進(jìn)業(yè)師群建立引進(jìn)業(yè)師群建立ChinaLab(V.C. + Mentor)1. 傳統(tǒng)孵化器傳統(tǒng)孵化器2. 風(fēng)險(xiǎn)基金風(fēng)險(xiǎn)基金3. 傳統(tǒng)咨詢顧問傳統(tǒng)咨詢顧問+4. 業(yè)師業(yè)師(Mentor)群群 創(chuàng)業(yè)咨詢顧問創(chuàng)業(yè)咨詢顧問+5. 上市規(guī)劃及上市規(guī)劃及 資金募集顧問資金募集顧問+A P a s s i o n for Success(熱誠(chéng)追求成功熱誠(chéng)追求成功)Kyocera 的企業(yè)哲學(xué)的企業(yè)哲學(xué)稻盛和夫 Kyocera 社長(zhǎng)1. Profit : 利潤(rùn) 2. Ambition : 企圖心3. Sincerity : 熱誠(chéng)4. Strength : 強(qiáng)勢(shì)5. Innovation : 創(chuàng)新6. Optimism : 樂觀7. Never Give up: 永不放棄14Winning Strategy (三三)企業(yè)主成功之道企業(yè)主成功之道Carnegie Success Factors ：ASK Dale-Carnegie training 1. Knowledge