外貿(mào)商務(wù)信函范文

1、471.向長(zhǎng)期客戶推銷新產(chǎn)品I enclose an illustrated supplement toour catalogue. It covers the latest designs which are now available from stock. We are most gratified that you have, for several yeas. Include a selection of our products in your mail-order catalogues. The resulting sales have been very steady. We

2、believe that you will find our new designs most attractive. Theyshould get a very good reception in your market. Once you have had time to study the upplement , please let us know if you would like to take the matter further. We would be very happy to send samples to you for closer inspection. For y

3、our information, we are planning a range of classical English dinner services which ,should do well in the North American market. We will keep you informed on our progress and look forward to hearingfrom you. 隨函寄奉配有插圖的商品目錄附頁(yè)，介紹最新設(shè)計(jì)的產(chǎn)品。貴公司的郵購(gòu)目錄多年來(lái)收錄本公司產(chǎn)品，產(chǎn)品銷售成績(jī)理想，特此致以深切謝意。最新設(shè)計(jì)的產(chǎn)品巧奪天工，定能吸引顧客選購(gòu)。煩請(qǐng)參閱上述附

4、頁(yè)，需查看樣本，請(qǐng)賜復(fù)，本公司樂(lè)意交勞。 本公司現(xiàn)正設(shè)計(jì)一系列款式古典的英國(guó)餐具，適合北美市場(chǎng)需求。如感興趣，亦請(qǐng)賜知。 愿進(jìn)一步加強(qiáng)聯(lián)系，并候復(fù)音。2. 為商貿(mào)指南兜攬廣告Thank you for your business. You arecurrently represented in our directory. This is the only directory of its kind which reaches all companies in the building and construction industry in the UK. Advertising in ou

5、r directory was a wise move on your part. We are currently compiling a new edition of the directory which willbe published in April 1995.The new edition will be expanded to include major manufacturers of plumbing equipment in the European Community. For proper coverage in the directory, you ought to

6、 appear in more than one category. If you do opt for a multiple listing, you will be ableto buy space in additional categories at half price. You can be assured that the new edition will be on the desks of allthe major decision makers in the building and hardware trades. Please complete the enclosed

7、 form and return it with the appropriate fee. Thanks again for your business. 衷心感謝惠顧。貴公司商號(hào)已刊登在本公司的商貿(mào)指南中。該指南乃唯一覆蓋英國(guó)全部建筑公司的刊物，在此刊登廣告確是明智之舉。 現(xiàn)下籌備1998年4月版 的貿(mào)易批南，新版會(huì)羅列歐洲貢同體的主要鉛管業(yè)制造商。為達(dá)到出色的宣 ory, you ought to appear in more than one category. If you do opt for a multiple listing, you will be ableto buy sp

8、ace in additional categories at half price. You can be assured that the new edition will be on the desks of allthe major decision makers in the building and hardware trades. Please complete the enclosed form and return it with the appropriate fee. Thanks again for your business. 衷心感謝惠顧。貴公司商號(hào)已刊登在本公司的

9、商貿(mào)指南中。該指南乃唯一覆蓋英國(guó)全部建筑公司的刊物，在此刊登廣告確是明智之舉。 現(xiàn)下籌備1998年4月版 的貿(mào)易批南，新版會(huì)羅列歐洲貢同體的主要鉛管業(yè)制造商。為達(dá)到出色的宣傳效果，貴公司宜考慮在不同類別刊登廣告。如蒙惠顧，除首個(gè)廣告外，其余類別的廣告將可獲半價(jià)優(yōu)惠。 該指南將分送給所有建筑公司和五金器具公司主管。煩表填妥隨附表格，連同廣告費(fèi)用一并寄回。 專此盼候佳音。3. 請(qǐng)求客戶作推薦人Thank you for your letter of 2 November. We are delighted to hear that you are to pleased with the refur

10、bishment of your hotel. As your know .in our line of work, we depend on good ,reports about our projects to win further business. Our clients always shop around and look for references before committing themselves. With your permission, we would like to use your hotel as a reference when we discuss

11、similar refurbishments in the hotel industry . Would you agree to our suggesting that future clients should call you? It would also be most helpful if we could occasionally bring a client to look at your hotel . We would , of course , stay overnight at least.I'll call you next week to hear your

12、reaction. Thanks again for you kind words. 從11月2日的來(lái)函得悉閣下對(duì)貴飯店的整修感到滿意，此消息對(duì)本公司實(shí)是一鼓勵(lì)。 設(shè)計(jì)行業(yè)重視聲譽(yù)，客人在選擇設(shè)計(jì)公司時(shí)必然會(huì)有所比較。如蒙允許，本公司欲請(qǐng)貴飯店作推薦人，證明有關(guān)整修的質(zhì)素。未知可否讓其他客戶來(lái)電垂詢? 此外，如獲允準(zhǔn)間或聯(lián)同客戶前來(lái)參觀貴飯店整修，定必 有莫大幫助。當(dāng)然，本公司會(huì)預(yù)訂房間，至少留宿一晚。4. 通知客戶價(jià)格調(diào)整We enclose our new catalogue and price list. The revised prices will apply from 1 Apri

13、l 1997. You will see that there have been number of changes in our product range. A number of improved models have been introduced. Out range of washing machines has been completely revamped. Many popular lines, however, have been retained unchanged. You will be aware that inflation is affecting ind

14、ustry as a whole .Ws have been affected like everyone else and some price increases havebeen unavoidable. We have not, however, increased our prices across the board, In many cases, there is a small price increase, but in others, none at all. We can assure you that the quality of our consumer durabl

15、es has been maintained at a high standard and that our service will continueto be first class. We look forward to receiving your orders. 謹(jǐn)謝上新的商品目錄和價(jià)格表。修訂價(jià)格定于1997年4月1日起生效。產(chǎn)品系列有一大革新，增加了不少改良的型號(hào)，扒出一系列新款的洗衣機(jī)，但許多款的開(kāi)動(dòng)號(hào)仍保持不變。通貨膨脹影響整個(gè)工業(yè)連帶令貨品價(jià)格上漲。雖然如此，本公司并未全面提升價(jià)格，調(diào)整幅度亦不大。 本公司堅(jiān)守一貫信念，務(wù)求出產(chǎn)優(yōu)質(zhì)之耐用消費(fèi)品，迎合顧客的需要。 謝謝貴公司

16、多年惠顧，盼繼續(xù)合作。5. 說(shuō)明價(jià)格調(diào)整原因I enclose our new price list , which will come into effect ,from the end of this month. You will see that we have increased our prices on most models. We have ,however , refrained from doing so on some models of which we hold large stocks. We feel we should explain why we have

17、increased our prices. We are paying 10% more for our raw materials than we were paying last year. Some of our subcontractors have raised their by as muchas 15%. As you know , we take great pride in our machines and are jealous of the reputation for quality and dependability which we have achieved ov

18、er the last 40 years. We will not compromise that reputation because of rising costs. We hope, therefore decided to raise the price of some of our machines. We hope you will understand our position and look forward to your orders. 現(xiàn)謹(jǐn)附上本公司新價(jià)格表，新價(jià)格將于本月底生效。除了存貨充裕的商品外，其余大部分貨品均已調(diào)升價(jià)格。是次調(diào)整原因是原材料價(jià)格升幅上漲10%，一

19、些承包商的價(jià)格調(diào)升到15%。 過(guò)去40年，本公司生產(chǎn)的機(jī)器品質(zhì)優(yōu)良、性能可靠。今為確保產(chǎn)品質(zhì)量，唯有稍為調(diào)整價(jià)格。上述情況，還望考慮。愿能與貴公司保持緊密合作。6.回復(fù)感謝信We greatly appreciate your letter describing the assistance you received in solving your air-conditioning problems. We are now in our fifty year of operation, and we receive many letters like your indicating a hig

20、h level of customer satisfaction with our installation. We are pleased that our technical staff assisted you so capably. We would like you to know that it you need to contact us at any time in the future. Our engineers will be equally responsive to your request for assistance. If we can be of servic

21、e to you again, please let us know. Thank you again for your very kind letter. 承蒙來(lái)信贊揚(yáng)本公司提供的空調(diào)維修工程服務(wù)，欣喜不已。五年前開(kāi)業(yè)至今，屢獲客戶來(lái)函嘉獎(jiǎng)，本公司榮幸之至。欣悉貴公司識(shí)技術(shù)人員的服務(wù)，他日苛有任何需要，亦請(qǐng)與本公司聯(lián)絡(luò)，本公司定當(dāng)提供優(yōu)秀技師，竭誠(chéng)效勞。在此謹(jǐn)再衷心感謝貴公司的贊賞，并請(qǐng)繼續(xù)保持聯(lián)絡(luò)。7. 請(qǐng)客戶征詢其它公司Thank you for your enquiry of 5 May concerning silk blouses. We regret to say that we

22、 do not manufacture clothing to your own designs to the highest European standards: Swan Textiles corporation The industrial zone Shekou We supply the factor with all their silk materials, I enclose a swatch of our stock materials for your examination. Should you desire any of these samples made up

23、into finished products , we can supply the swan factory with them. We hope that this will be of help to you and wish you every success in your business dealings. 謝謝5月5月日來(lái)函查詢關(guān)于紆綢罩衫的事宜。 本公司只生產(chǎn)紆綢布料，供應(yīng)紡織品批發(fā)商和制造廠家，并沒(méi)有制造成衣，因而未能接受貴公司訂貨，謹(jǐn)致萬(wàn)分歉意然而，本公司樂(lè)意推薦本地一家生產(chǎn)優(yōu)質(zhì)男裝的工廠，相信可按貴公司設(shè)計(jì)的款式制造符合歐洲最高標(biāo)準(zhǔn)的服裝：蛇口工業(yè)區(qū)天鵝紡織品公司。 該

24、廠的絲綢布料全由本公司供應(yīng)，隨函了什樣本以供查閱，如貴公司認(rèn)為適合，本公司樂(lè)意負(fù)責(zé)供應(yīng)所需布料。愿上資料對(duì)貴公司有所幫助。 謹(jǐn)祝生意興隆，事事順達(dá)。8. 改善服務(wù)Thank you for your letter of 26 January. I apologize for the delivery problems you had with us last month. I have had a meeting with our production and shipping managers to work out a better system for handling your acc

25、ount .We know we made a mistake on your last order . Although we replaced it for you. we want to make sure it does not happen again. We have devised the enclosed checklist to use for each of your future order. It includes your firm's particular specifications, packing requirements and marking in

26、structions. I believe can service your company better and help you operations run more smoothly with this safeguard. Please contact us if there are any additional points you would like us to include. 感謝1月26日來(lái)信。對(duì)上月貴公司更換所需貨品，唯恐類似事件再發(fā)生，本公司生產(chǎn)、運(yùn)輸和出口部經(jīng)理已商議制訂更有效方法處理貴公司事務(wù)，并為此特別設(shè)計(jì)清單。 隨信奉上該清單，供貴公司今后訂貨之用。當(dāng)中包括特

27、殊規(guī)格、包裝要求和樗說(shuō)明等欄目，相信此舉有助本公司提供更佳服務(wù)，促進(jìn)雙方合作。如欲增設(shè)任何欄目于該清單上，懇求惠示。9. 拒絕客戶的要求Thank you for your enquity of 25 August.We are always pleased to hear from a valued customer.I regret to say that we cannot agree to your request for technical information regarding our software security sysytems.The fact is,that mo

28、st of our competitors also keep such information private and confidential.I sincerely hope that this does not inconvenience you in any way.If there is any other way in which we can help. do not hesitte to contact us again. 8月25日信收悉，謹(jǐn)此致謝。 來(lái)信要求本公司提供有關(guān)軟件保密系統(tǒng)的技術(shù)資料，但鑒于同行向來(lái)視該等資料為機(jī)密文件，本公司亦不便透露，尚祈見(jiàn)諒。我真誠(chéng)地希望這

29、樣不會(huì)對(duì)貴公司造成不便。如需本公司協(xié)助其他事宜，歡迎隨時(shí)賜顧垂詢。 祝業(yè)務(wù)蒸蒸日上!10. 應(yīng)付難辦的客戶We have been doing business together for a long time and we value our relationship of late, we have not been able to provide the kind of service we both want. The problem is that your purchasing department is changing orders after they have been p

30、laced. This has led to confusion and frustration for both of our companies. In several instances. you have returned goods that were originally ordered. To solve the problem , I propose that on receipt of an order, our sales staff contact you to verify it. If you decide on any changes, we will amend

31、the order and fax you a copy so that you can check it. I trust this system will cut down on delays and errors, and allow our operations to run smoothly. 承蒙多年惠顧，本公司感激萬(wàn)分。然近來(lái)合作出現(xiàn)問(wèn)題，令服務(wù)水準(zhǔn)未能符合對(duì)方要求，本公司為此提憂不已。 貴公司采部發(fā)出定單后，再三更改內(nèi)容;更有甚者，屢次退回訂購(gòu)之貨品，導(dǎo)致了雙方公司工作中的混亂和困惑。為避免問(wèn)題日趨嚴(yán)重，特此在接到定單后，由本公司銷售人員與貴公司復(fù)核。若需作出改支，本公司把定單

32、修改后電傳副本，供貴公司查核。 盼望上述辦法經(jīng)受減少延誤，促進(jìn)雙方業(yè)務(wù)發(fā)展。11. 祝賀新公司成立It has just come to our attention that you have lately opened your new European headquarters in Brussels. Congratulations on your bold venture. As you know , our companies have had a long business association in the UK. We look forward to collaboratin

33、g with you in your European venture. Please let us know if we can be of any assistance to you. We will be delighted to help. We wish you the very best of luck and a prosperous future.12. 非正式的預(yù)約要求Could we meet some time this month to discuss the hypermarket proposal? We want to make decision by the b

34、eginning of next month. We would very much like to hear your thoughts before we make any definite plans. Could you choose a venue for the meeting? I can fly to London any time, Perhaps you would prefer Lyon or Paris? I leave it to you to choose. I look forward to seeing you again. 您好!未知能否于本月會(huì)面，商談?dòng)嘘P(guān)特

35、大自助市場(chǎng)的建議呢?我們準(zhǔn)備于下月初作出最后決定。在未訂下明確計(jì)劃之前，希望能咨詢的意見(jiàn)。敢問(wèn)能否選定會(huì)面地點(diǎn)?在倫敦、巴黎或里昂商談都可以，悉隨尊便。 期待與您見(jiàn)面。13. 物色代理商Our company manufactures a range of printing presses that are used successfully by companies in over 20 countries. A product specification brochure is enclosed. We are considering expanding our products to n

36、ew markets and we would appreciate you assistance. In particular , we would like to identify the best agents who are currently serving the printing industryin your region. We are looking for organizations which conduct their business in a truly professional manner. They must be fully conversant with

37、 thetechnical side of the printing industry and have a comprehensive understanding of all the features of the lines t6hey represent. We would be very grateful if you could take a few moments to send us the names of three or four organizations that match our requirements.We shall then contact them to

38、 explore the possibility of establishing a mutually acceptable business relationship. Thank you very much for your time and consideration in this matter. 本公司生產(chǎn)的一系列印刷機(jī)，獲二十多個(gè)國(guó)家的公司采用。隨函附上產(chǎn)品規(guī)格說(shuō)明書，謹(jǐn)供參考。 現(xiàn)為該產(chǎn)品開(kāi)拓新市場(chǎng)，希望得知貴地區(qū)從事印刷工業(yè)的代理商資料。如蒙貴公司協(xié)助，將不勝感激。如能撥冗寄來(lái)數(shù)個(gè)符合上述要求代理商商號(hào)，則感激不盡。本公司將與其聯(lián)系，研究能否建立互惠互利折業(yè)務(wù)關(guān)系。 右蒙惠告，

39、不勝感荷!14. 歡迎新代理商I would like to welcome you to our organization. We are very pleased to have you on our ream. I know that you will be equally proud of our products. Our European sales Representative, Antoine Gerin , will be in touch with you at regular intervals. Please feel to call him any time you

40、have a problem, If I can regular intervals. Please feel free to call him any time you have a problem. If I can ever be of service, please call me. I am planning a trip to France next month, and I am looking forward to meeting you. In the meantime, the best of luck with our product line. 歡迎加入本公司成為我們的

41、一分子。相信您也會(huì)以本公司的產(chǎn)品為榮。歐洲銷售代理安東尼·格林會(huì)定期與聯(lián)絡(luò)，遇有問(wèn)題可與他商討。若有其他需要，歡迎向我提出。 下月我將赴法國(guó)一游，期望能與您會(huì)面。謹(jǐn)祝產(chǎn)品銷量節(jié)節(jié)上升。15. 要求約見(jiàn)Would you be interested in stocking a radical new departure in laptop computers? I would very much like to brief you on this great innovation. Could we make an appointment? The machine is the sam

42、e size as most laptops but comes with some totally new features. The retail price will undercut its nearest competitor by at least 20%.I shall be in the UK from 1 September to 20 October. If you would like to know more, just fax or telex me. 貴公司有沒(méi)有考慮配置最新型號(hào)的手提電腦?本公司誠(chéng)意推介該嶄新產(chǎn)品，盼能預(yù)約時(shí)間作一介紹。 該電腦體積和同類電腦相仿，

43、但配備多項(xiàng)先進(jìn)功能。其零 售 價(jià)較同類產(chǎn)品便宜20%以上。本人將于9月1日至10月20日逗留英國(guó)。如蒙撥冗了解該產(chǎn)品資料，煩 請(qǐng)函復(fù)。1.Importer Writes to ExporterDear Sirs,We have obtained your address from the Commercial Counsellor of your Embassy in London and are now writing you for the establishment of business relations.We are very well connected with all the

44、 major dealers here of light industrial products, and feel sure we can sell large quantities of Chinese goods if we get your offers at competitive prices.As to our standing, we are permitted to mention the Bank of England, London, as a reference.Please let us have all necessary information regarding

45、 your products for export.Yours faithfully,2.Self Introduction by Exporter 出口商的自我介紹Dear Sirs, We write to introduce ourselves as one of the largest exporters, from China, of a wide range of Machinery and Equipments.We enclose a copy of our latest catalog covering the details of all the items availab

46、le at present, and hope some of these items will be of interest of you.It will be a great pleasure to receive your inquiries for any of the items against which we will send you our lowest quotations.Should, by chance, your corporation not deal with the import of the goods mentioned above, we would b

47、e most grateful if this letter could be forwarded to the correct import corporation.We are looking forward to your favourable and prompt reply.Yours faithfully,1. 建立貿(mào)易關(guān)系的常用書信Letters for Establishing Business Relations 2. Importer Writes to Exporter3. Dear Sirs

48、,4. We have obtained your address from the Commercial Counsellor of your Embassy in London and are now writing you for the establishment of business relations.5. We are v

49、ery well connected with all the major dealers here of light industrial products, and feel sure we can sell large quantities of Chinese goods if we get your offe

50、rs at competitive prices.6. As to our standing, we are permitted to mention the Bank of England, London, as a reference.7. Please let us have all necessary information re

51、garding your products for export.8. Yours faithfully,Notesmercial adj. 商業(yè)的，商務(wù)的  commercial counsellor 商務(wù)參贊  commercial counsellor's office 商務(wù)參贊處  commercial attache 商務(wù)專員  commercial 

52、;articles 商品， （報(bào)上）商業(yè)新聞  commerce  n. 商業(yè)  commerce department 商業(yè)部門2.embassy n. 大使館  the American Embassy in Beijing 美國(guó)駐北京大使館  ambassador n. 大使，使節(jié)3.dealer n. 商人  

53、retail dealer (or:retailer) 零售商  wholesale dealer (or:wholesaler) 批發(fā)商  deal n. b. 貿(mào)易，成交，經(jīng)營(yíng)  make (or:do) a deal with. 與.做交易  deal on credit 信用交易，賒帳買賣4.connected with.

54、0;與.有聯(lián)系；與.有關(guān)系5.light industrial product 輕工業(yè)產(chǎn)品petitive adj. 有競(jìng)爭(zhēng)力的  competitive price 競(jìng)爭(zhēng)價(jià)格  competitive capacity 競(jìng)爭(zhēng)能力  competitive power 競(jìng)爭(zhēng)能力  competitive edge 競(jìng)爭(zhēng)優(yōu)勢(shì)eg.If your price i

55、s competitive, we will place an order with you. 如果你方價(jià)格有競(jìng)爭(zhēng)力的話，我們將向你方發(fā)出訂單。   Your products has no competitive capacity in our market. 你方產(chǎn)品在我市場(chǎng)上沒(méi)有競(jìng)爭(zhēng)力。  compete v. 競(jìng)爭(zhēng)  w

56、ith (or:against) sb. in sth. 在.方面與某人競(jìng)爭(zhēng)eg.We should compete with other enterprises in the quality of the products. 我們必須在產(chǎn)品的質(zhì)量方面與其它企業(yè)競(jìng)爭(zhēng)。  with (or:against) sb. for sth. 為.事情與某人競(jìng)爭(zhēng)eg.W

57、e must compete against other countries in trade for obtaining larger international market. 為了獲取更大的國(guó)際市場(chǎng)我們必須與其他國(guó)家在貿(mào)易方面進(jìn)行競(jìng)爭(zhēng)。  competition n. 競(jìng)爭(zhēng)eg.To enable us to meet competition, you 

58、;must quote the lowest possible price. 為了使我們能適應(yīng)競(jìng)爭(zhēng)， 你方必須報(bào)盡可能低的價(jià)格。  competitor n. 競(jìng)爭(zhēng)者，競(jìng)爭(zhēng)對(duì)手eg.We trust that the superior quality, attractive design and reasonable price of our product

59、s will surely enable us to defeat the competitors. 我們相信我方產(chǎn)品的優(yōu)良質(zhì)量、誘人設(shè)計(jì)、合理價(jià)格定能使我方擊敗競(jìng)爭(zhēng)對(duì)手。7.standing 資信情況，信譽(yù)，固定的，永久的  standing cost 長(zhǎng)期成本，固定成本  standing orders 長(zhǎng)期訂單  standing director 常務(wù)董事 &

60、#160;有關(guān)“資信情況”的表達(dá)方法還有：  credit standing 信譽(yù)情況  financial standing 財(cái)金情況  finances 財(cái)源，資金情況（常用復(fù)數(shù)）8.We are permitted to mention the Bank of England, London, as a reference. 我們已征得倫敦的英國(guó)銀行同

61、意，把它們作為我們的咨詢銀行。9.regarding prep. 關(guān)于，與 with regard to, in regard to, as regards 同義，一般可以換用。eg.Regarding the terms of payment, we require confirmed and irrevocable letter of credit. 關(guān)

62、于支付條件，我們要求保兌的、不可撤消的信用證。2.Self Introduction by Exporter  出口商的自我介紹 Dear Sirs, We write to introduce ourselves as one of the largest exporters, from China, of a wide range of Mac

63、hinery and Equipments.We enclose a copy of our latest catalog covering the details of all the items available at present, and hope some of these items will be o

64、f interest of you.It will be a great pleasure to receive your inquiries for any of the items against which we will send you our lowest quotations.Should, by cha

65、nce, your corporation not deal with the import of the goods mentioned above, we would be most grateful if this letter could be forwarded to the correct import c

66、orporation.We are looking forward to your favorable and prompt reply.Yours faithfully,Notes1.a wide range of. 大范圍的.， 各類的.2.enclose v. 封入eg.We enclose a copy of our price list. 

67、;隨函附上我方價(jià)目表一份。   過(guò)去分詞enclosed可作名詞用，前面加定冠詞。eg.We believe you will find the enclosed interesting. 我們相信你們對(duì)所附之件會(huì)感興趣。   enclosure n. 附件（縮寫：Encl. Enc.)3.catalogue n. 目錄（也可寫作catalog）】  latest catalo

68、gue 最新目錄  catalogue for the standardized parts 標(biāo)準(zhǔn)化零件目錄  catalogue of material 材料目錄4.available adj. 可利用的，可得到的，可供應(yīng)的（做定語(yǔ)時(shí)前置后置均可，后置較為常用。）  commodities available for export 供出口的商品  not 

69、available 缺貨  We will ship by the first steamer available (or:the first available steamer) next month. 貨物將由下月第一條便船裝運(yùn)。  This is the only stock available (or:the only 

70、available stock). 這是唯一可供之貨。  We are sending you under cover a catalog covering the goods available at present. 隨函附上一份我方目前可供之貨的目錄單。5.inquiry n. 詢價(jià)，詢盤 （美國(guó)人常用，英國(guó)人有時(shí)使用enquiry）6.quotation n. 報(bào)價(jià)，行情  quotation table (list) 價(jià)目表  exchange rate quotation 外匯行情  discount quotation 貼現(xiàn)行情  market quotation 市場(chǎng)行情  quote v.t. 開(kāi)價(jià)  quote