商務(wù)英語(yǔ)口語(yǔ)教案

1、外國(guó)語(yǔ)學(xué)院教案2006 2007 學(xué)年 第 一 學(xué)期 系 部 英語(yǔ)系 課 程 組 商務(wù)組 課 程 名 稱(chēng) 商務(wù)英語(yǔ)口語(yǔ) 授 課 對(duì) 象 英語(yǔ)專(zhuān)業(yè)學(xué)生 授 課 教 師 毛凡宇 職 稱(chēng) 職 務(wù) 副教授 教 材 名 稱(chēng) 商務(wù)交際英語(yǔ) 2011年 2 月 25 日 商務(wù)英語(yǔ)口語(yǔ)課程教案授課題目（教學(xué)章節(jié)或主題）：establishing business relations授課類(lèi)型語(yǔ)音室授課時(shí)間第1 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to learn how to introduce each other at the first meeting and how

2、 to enter into business relations at business meeting. in addition, students should learn to communicate at the welcome dinner.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: meeting a visitor; entering into business relations; business meeting; the welcome dinnerimportant points: textile import and export corp

3、oration; catch up on; enjoy ones stay; at the service counter; ready for; exhibition hall; on display; woolen knitwear;in great demand; be of the latest style; in this line; coincide with; chamber of commerce; on the basis of equality and mutual benefit; to our mutual benefit; make an offer; be put

4、through; illustrated catalogues; export volume; preferred course; pay a visit; subsidiary; deal indifficult points:its a great pleasure to.ive been looking forward to .how do you find it? meet with great favor; to serve export market;we would be more than pleased to do sth.let us assume that;please

5、allow me to do sth.help yourself; make yourself at home; drink to your health!教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：travel by air參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案1授課題目（教學(xué)章節(jié)或主題）：attendi

6、ng conferences授課類(lèi)型語(yǔ)音室授課時(shí)間第2 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to learn some words and phrases at conferences, how to prepare for a meeting and arrange a meeting.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: conferences; conference room; at a conference; the conference scheduleimportant points: at regular i

7、ntervals; be in session; serve on committee; letters of invitation; subsistence allowance; travel expenses; decide on; a provisional agenda; draw up ; official documents; the minute book; in the chair; make a note; take action; agree to; stray a little from the point under discussion; look into it;

8、be on the committee; serve on the committee; take a vote; be obliged to; managerial people; on the executive staff; overall guidelines; printed material; public library; country-specific information; difficult points:to serve in an advisory capacity; keep the minuteshave a good groundingask for the

9、floor; in my capacity of export manager; i second that.i declare the meeting adjournedits fine on your off hours;i accompany you to a business meeting or other function.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：at a bank參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)

10、”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案2授課題目（教學(xué)章節(jié)或主題）：business management授課類(lèi)型語(yǔ)音室授課時(shí)間第3 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to learn how to choose a manager and manage a business while considering cultural differences of east and west.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: bus

11、iness management; how to choose a manager; blending east and west; modernizing chinas managersimportant points: allocate resources; attain goals; co-ordinate activities; motivating subordinates; get rid of conflicts; make considerable progress; correct significant deviations; as a whole; effectivene

12、ss and efficiency; utive staff; overall guidelines; printed material; public library; country-specific information; a shortage of; on paper; technological advances; high level managers; have the final say; on account of; on the basis of; cultural nuances; for the sake of; spending autonomy; be suite

13、d to; be concerned with; push sb. to do sth.; foreign-invested enterprise; clash with; state-defined plan; be of no concern; a set price; put pressure on sb. pinpoint market opportunities; appeal to; simply putdifficult points: bring about substantial changes to the existing structure; effectiveness

14、 is the critical criterionit seems to me that.improve a firms competitive standing.integrating international practices with the realities of working in china; stand a better chance of being promoted教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：at a hotel參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注

15、：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案3授課題目（教學(xué)章節(jié)或主題）：office work授課類(lèi)型語(yǔ)音室授課時(shí)間第4 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to learn how to be accustomed to life in the office and do a successful secretary job教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: life in

16、 the office; a new secretary reporting to work; office work; conflicting views on office computerizationimportant points: a report on office routines; the official work day; sit idle; as the saying goes; be around; a business lunch; commuting; establishments; coffee break; file copies of the letters

17、; check the e-mail; forward the business mails; by the way; greet visitors; keep a register of visitors; place all the telephone calls; in low supply; outgoing and incoming correspondence; an inventory of stock; keep the files in order; deal with; work overtime; present information; call back; arran

18、ge conferences; be hectic; the finance office; accounts receivable and accounts payable; keep a running audit of; cash reserve; the payroll; automate their offices; feel like; install a computer system; write the orders; be overloaded; break downdifficult points: you are saying.it depends. he has to

19、 keyboard in numbers for everything.senior management tend to think that amazing new levels of efficiency will be attained.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：telephone calls參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、

20、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案4授課題目（教學(xué)章節(jié)或主題）：telephone conversations授課類(lèi)型語(yǔ)音室授課時(shí)間第5 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students learn how to make a telephone, call back and how to use telephone effectively.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: making a business call; calling back; calling for information; using the telephone ef

21、fectivelyimportant points: trade fair; express an interest in sth.; call in; put through; inquiry about; literature; for preference; confirm the arrangements; be available; the managing director; take the call; return ones call; place an order; the catalogue number; the letter of credit; offer on-si

22、te service; bringin; in stock; be of service; take attitude towards; pose a problem; contact with; talk around; get to the point; at the other end of the telephone; descend to; a hostile tone; disarming; difficult points: id like to speak to.im calling from.hold the line, pleaseday-to-day running of

23、 virtually every businesshow soon could you deliver its free for the length of the warranty.there is a 14-day money-back guarantee ifwe appreciate your having called us and hope we can be of service.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：housing參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1

24、、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案5授課題目（教學(xué)章節(jié)或主題）：job interviewing授課類(lèi)型語(yǔ)音室授課時(shí)間第6 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students learn how to find a job, have a job interview and handle difficult questions.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: making a business call; c

25、alling back; calling for information; using the telephone effectivelyimportant points: have an opening for a secretarial position; referto; educational background; do freelance work for.; furnish a letter of recommendation; qualifications for the job; a starting salary; further education; up to; at

26、full pay; attend college courses; keepin our active file; a one-year full-time pa course; a bit rusty; gather; move on to; be fluent in; public relations; do consultant work; the sales director; scope and opportunity; strengths and weaknesses; bonus scheme; be eligible to; share in; press on; have a

27、 fair idea; the advertisement for application; be in ones shoes; start off with; pretty hard-working; on ones own initiative; make reference to; at a pace with; be bound to; make a good impression; difficult points: i appreciate the time youve given me.i hope you have a good journey.i can just get d

28、own to the nitty-gritty.youd be eligible to share in the companys bonus scheme.time is pressing on.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：sales promotion參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教

29、案6授課題目（教學(xué)章節(jié)或主題）：business advertisement授課類(lèi)型語(yǔ)音室授課時(shí)間第7 周第1,2 節(jié)教學(xué)目標(biāo)或要求：students learn several kinds of advertising media and the idea of business advertising and how to start a new advertising campaign.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: popular advertising media; business advertising; the new advertisi

30、ng campaign; the new catalogueimportant points: leaflets; a high response rate; direct mail advertising; catalogue; billboards; posters; outdoor advertising; an advertising agency; classified advertising; win a good reputation; television commercials; in black and white; moving pictures; good acoust

31、ics; bring out; broadly speaking; in a narrow sense; target audience; consumer advertisement; ultimate consumer; aim at; mass consumer media; business advertising; be concentrated in; corporate advertising; recruitment advertising; be out of date; a household expression; forward-looking; product lif

32、e cycle; sell well; a teaser campaign; layout; the direct mail shot; potential customers; take notice of; decisions of purchase; a budget supplement; go over the budget; an eye-catcher; difficult points: enhance the companys general community citizenship and to create public goodwill;improve employe

33、e moral;business advertisement do fall into many kinds.no wander that illustrations have miraculous power.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：visiting factories參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等

34、。商務(wù)英語(yǔ)口語(yǔ)課程教案7授課題目（教學(xué)章節(jié)或主題）：business public relations授課類(lèi)型語(yǔ)音室授課時(shí)間第8周第1,2 節(jié)教學(xué)目標(biāo)或要求：students learn what to say at the international press party, how to persuade a potential customer and overcome objection.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: at the international press party; interview on a joint venture;

35、persuading a potential customer; overcoming objectionimportant points: cover and report; the chinese journalistic circle; get in touch with; rank first in electronic product market; with pleasure; continued success; service force; have partnership with; ensure the success of; a commitment to; go aga

36、inst basic belief; the right morale; pursuing excellence in; adhere to; be greatly enlightened; promotion on; be packed; independent research agency; test market; get your hopes up too high; pleasing to the eye; be at your service; careless treatment; leave your skin clean with a healthy and glowing

37、 look;待添加的隱藏文字內(nèi)容1 difficult points: we are feeling particularly honored to be present at.id like to extend our warmest welcome to sb.id like to express our heartfelt thanks to sb.wish to propose a toast to our friendship and cooperation.highly competitive at home and abroad;i cant agree more.i see n

38、o reason to change.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：inquiries and offers參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案8授課題目（教學(xué)章節(jié)或主題）：recreational activities授課類(lèi)型語(yǔ)音室授課時(shí)間第9周第1,2 節(jié)教學(xué)目標(biāo)或要求：students

39、 learn how to enjoy themselves at the recreational center, such as theatre, playing golf, and party.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: enjoying yourself at the recreational center; going to the theatre; playing golf; the partyimportant points: the latest recreational sports apparatus; have a dip in

40、; swimming trunks; golf course; water-ski; rowing boat; tennis court; go along with sb.; seats in the stalls; the dress circle; acrobatics; facial painting; get dressed up; a regular member; run into; extra set; pick up; a driving range; have a point; on the mend; be sensitive to; a marriage counsel

41、or; work out; all along; get sth. over; break up; difficult points: that sounds interesting; a free supply of towels; rackets and balls are available at a small charge; peking opera is a popular folk tradition; the gestures are highly stylized and symbolic;take steps to preserve and expand peking op

42、era;wish you the best of lucka beautiful and well-kept coursesame old jim, i havent seen you around.thats the way i feel about it.to be hones with you教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：price參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體

43、；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案9授課題目（教學(xué)章節(jié)或主題）：congratulation and consolation授課類(lèi)型語(yǔ)音室授課時(shí)間第10周第1,2 節(jié)教學(xué)目標(biāo)或要求：students learn how to keep calm, have confidence and take courage.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: the bit of luck; keeping calm; having confidence; taking courageimportant points:

44、supplemented by; commission on sales; based on; make an estimate; sales quotas; keep up to; count on; look up; take the order; supply on credit; delivery delay; penalty clause; overdue delivery; the production line; delivery date; claim compensation from; offset; for stock; have the lions share with

45、; form a trust; be in the red; raise a loan; share capital; market value; a complete write-off; cover; tip off; insurance broker; a blanket insurance policy; insure with; take ones courage in both hands; difficult points: the new system will be a graded salary based on sales quotas.what was the bit

46、of luck?when did we promise delivery?lets get on the buying department.can you spare me a second?i hope were covered all right.the gang had been tipped off that.were insured with a syndicate of lloyds underwriters.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：quality參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育

47、出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案10授課題目（教學(xué)章節(jié)或主題）：visits and travel授課類(lèi)型語(yǔ)音室授課時(shí)間第11周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to know how to book a flight seat, check in at a hotel and make an inspection tour of somewhere.教學(xué)內(nèi)容（包括基本內(nèi)容、

48、重點(diǎn)、難點(diǎn)）： basic contents: lets pack; booking a flight seat; check in at a hotel; making an inspection tour of the plantimportant points: be incorporated; multinational corporation; overseas business; net income; be tied to; trend of the times; cancellation; economy class; check-in time; terminal; exte

49、nsion; wall-to-wall carpeting; the whole set-up; men in action; annual output; market share; percentage of rejects; feedback system; corrective measures; gross sales; a technical tie-up; a fiber-board company; packaging material;research findings; difficult points: if we combine expertise, well adva

50、nce more quickly on the idea.do you have any accommodation?have you gotten over your jet lag?superior equipment makes for superior products.i can return the courtesy some day.dont mention it. its always a real pleasure to doim very favorably impressed.教學(xué)手段與方法：lecture and discussion思考題、討論題、作業(yè)：shipmen

51、t參考資料（含參考書(shū)、文獻(xiàn)等）：體驗(yàn)商務(wù)英語(yǔ)綜合教程1 李平, 陳潔 高等教育出版社 2005年6月 注：1、每項(xiàng)頁(yè)面大小可自行添減；2一次課為一個(gè)教案；3、“重點(diǎn)”、“難點(diǎn)”、“教學(xué)手段與方法”部分要盡量具體；4、授課類(lèi)型指：理論課、討論課、實(shí)驗(yàn)或?qū)嵙?xí)課、練習(xí)或習(xí)題課等。商務(wù)英語(yǔ)口語(yǔ)課程教案11授課題目（教學(xué)章節(jié)或主題）：trade fair授課類(lèi)型語(yǔ)音室授課時(shí)間第12周第1,2 節(jié)教學(xué)目標(biāo)或要求：students are required to know how to prepare at trade fair and how to communicate at machinery and

52、 equipment exhibition and commodities fair.教學(xué)內(nèi)容（包括基本內(nèi)容、重點(diǎn)、難點(diǎn)）： basic contents: fair preparation; machinery and equipment exhibition; chinese export commodities fair; business talk at the fairimportant points: inter-office communication system; give you a hand; behind schedule; get away; last-minute

53、panic; go on strike; bulldozers; excavators; without customs examination; low maintenance costs; end-user; at the price of; give a demonstration; have a good reputation for; be on show; sponsored by; inaugural session; economic structure reform; opening to the outside world; cover a floor space of;

54、enlighten me on; a question of common concern; the light industrial products; mountain bikes; look after; a heavy smoker; a warm reception; be suitable for; be in the market; deliver from stock; depend on the size of the order; difficult points: what a mess!whats on show?i have the intention of doing sth.would you mind giving me a demons