新劍橋商務(wù)英語(yǔ)(高級(jí))單詞總結(jié).doc

1. autonomous: independent, able to take decisions without consulting a higher authority 2. decentralization: dividing an organization into decision-making units that are not centrally controlled. 3. function: a specific activity in a company, e.g. production, marketing, finance 4. hierarchy: system of authority with different levels, one above the other. 5. line authority: the power to give instructions to people at the level below in the chain of command6. report to: to be responsible to someone and to take instructions from him or her 7. subordinates: people working under someone else in a hierarch8. industrial belt: an area with lots of industrial companies, around the edge of a city9. wealth: the products of economic activity10. productivity: the amount of output produced (in a certain period, using a certain number of inputs11. corporate ethos: a companys ways of working and thinking12. collaboration: working together and sharing ideas13. insulated or isolated: alone, placed in a position away from others14. fragmentation: breaking something up into pieces15. motivate :To inspire, to induce, to give a reason or incentive to someone to do something.16. employee: A person employed by someone else, working for money.17. labor relations: Relations between employers and employees, managers and workers, management and unions.18. responsibility: Having control of something as part of your job19. wages: Money paid (per hour or day or week) to manual workers20. salary: A fixed regular payment made by employers, usually, for professional or office work.21. benefits or perks: Advantages that come with a job, apart from wages or salary.22. promotion: To be raised to a higher rank or better job.23.job security: Knowing that there is little risk of losing ones job.24. skilled: Having particular abilities, acquired by training.25. subcontractor : Any company that provides goods or services for another one26. component : Any of the pieces or parts that make up a product, machine, etc.27.outsourcing or contracting out : Buying products or processed materials from other companies rather than manufacturing them28. capacity : The (maximum) rate of output that can be achieved from a production process29. plant : The buildings, machines, equipment and other facilities used in the production process30. location : The geographical situation of a factory or other facility: 31. inventory : The stock of any item or resource used in an organization (including raw materials, parts, supplies, work in process and finished products) 32. lead time : The time needed to perform an activity (i.e. to manufacture or deliver something)33.distribution channel: all the companies or individuals involved in moving a particular kind of goods or service from the producer to the consumer.34.to launch a product: to introduce a new product onto the market.35.market opportunities: possibilities of filling unsatisfied needs in sectors in which a company can profitably produce goods or services36.market research: collecting, analyzing and reporting data relevant to a specific marketing situation (such as a proposed new product)37.market segmentation: dividing a market into distinct groups of buyers who have different requirements or buying habits38.packaging: wrappers and containers in which products are sold39.points of sale: places where goods are sold to the public shops, stores, kiosks, market stalls, duct concept: an idea for a new product, which is tested with target consumers before the actual product is duct features: attributes or characteristics of a product: quality, price, reliability, etc.42.sales representative: someone who contacts existing and potential customers, and tries to persuade them to buy goods or services43.Word-of-mouth advertising: free advertising, when satisfied customers recommend products to their friends.44.Institutional or prestige advertising: advertising that mentions a companys name but not specific products.45.Advertising agencies: companies that handle advertising for clients.46.An account: a contract with a company to produce its advertising.47.An advertising budget: the amount of money a company plans to spend in developing its advertising and buying media time or space.48.A brief: the statement of objectives of an advertising campaign that a client works out with an advertising agency.49.Advertising campaign: the advertising of a particular product or service during a particular period of time.50.Target customers or target market: a defined set of customers whose needs a company plans to satisfy.51.Media planners: the people who choose where to advertise, in order to reach the right customers.52.The threshold effect: the fact that a certain amount of advertising is necessary to attract a prospective customers attention.53.The comparative-parity method: choosing to spend the same amount on advertising as ones competitors.54.Counter-cyclical advertising: advertising during periods or seasons when sales are normally relatively poor.55.Bookkeeping: writing down the details of transactions (debits and credits)56.Accounting: keeping financial records, recording income and expenditure, valuing assets and liabilities, and so on57.Managerial accounting: preparing budgets and other financial reports necessary for management58.Cost accounting: working out the unit costs of products, including materials, labor and all other expenses59.Tax accounting: calculating an individuals or a companys liability for tax60.Auditing: inspection and evaluation of accounts by a second set of accountants61.Creative accounting: using all available accounting procedures and tricks to disguise the true financial position of a company62. shareholders or stockholders : A companys owners63. earnings or income : The revenues received by a company during a given period, minus the cost of sales, operating expenses, and taxes 64. liabilities : All the money that a company will have to pay to someone else in the future, including taxes, debts, and interest and mortgage payments65. turnover : The amount of business done by a company over a year66. assets : Anything owned by a business (cash investments, buildings, machines, and so on) that can be used to produce goods or pay liabilities67. depreciation or amortization : The reduction in value of a fixed asset during the years it is in use (charged against profits)68. debtors or accounts receivable : Sums of money owed by customers for goods or services purchased on credit69. creditors or accounts payable :Sums of money owed to suppliers for purchases made on credit70. stock or inventory : (The value of ) raw materials, work in progress, and finished products stored ready for sale71. overheads or overhead : The various expenses of operating a business that cannot be charged to any one product, process or department72.Overdraft: an arrangement by which a customer can withdraw more from a bank account than has been deposited in it, up to an agreed limit; interest on the debt is calculated daily.73.Credit card: a card which guarantees payment for goods and services purchased by the cardholder, who pays back the bank or finance company at a later date. 74.Cash dispenser or ATM: a computerized machine that allows bank customers to withdraw money, check their balance, and so on75.Loan: a fixed sum of money on which interest is paid, lent for a fixed period, and usually for a specific purpose76.Standing order or direct debit: an instruction to a bank to pay fixed sums of money to certain people or organizations at stated times.77.Mortgage: a loan, usually to buy property, which serves as a security for the loan78.Cash card: a plastic card issued to bank customers for use in cash dispensers79.Home banking: doing banking transactions by telephone or from ones own personal computer80.Current or checking account: one that generally pays little or no interest, but allows the holder to withdraw his or her cash without any restrictions81.Deposit or time or notice account: one that pays interest, but usually cannot be used for paying cheques (GB) or checks (US), and on which notice is often required to withdraw money82.Deposit: to place money in a bank; or money placed in a bank83.Foreign currencies: the money used in countries other than ones own84.Yield: how much money a loan pays, expressed as a percentage85.Liquidity: available cash, and how easily other assets can be turned into cash86.Maturity: the date when a loan becomes repayable87.Underwrite: to guarantee to buy all the new shares that a company issues, if they cannot be sold to the public88.Takeover: when a company buys or acquires another89.Merger: when a company combines with another one90.Stockbroking: buying and selling stocks or shares for clients91.Portfolio management: taking care of all a clients investments92.Deregulation: the ending or relaxing of legal restrictions93.Conglomerate: a group of companies, operating in different fields, that have joined together 94.Blue chip: a company considered to be without risk 95.Solvency: ability to pay liabilities when they become due96.Collateral: anything that acts as a security or a guarantee for a loan97.liability: having a responsibility or an obligation to do something, e.g. to pay a debt98.creditor: a person or organization to whom money is owed (for goods or services rendered, or as repayment of a loan)99.bankrupt: to be insolvent: unable to pay debts.100.assets: everything of value owned by a business that an be used to produce goods, pay liabilities, and so on101.to liquidate: to sell all the possessions of a bankrupt business.102.liabilities: money that a company will have to pay to someone else (bills, taxes, debts, interest ad mortgage payments, etc.)103.to put up capital: to provide money for a company or other project104.venture capital: money invested in a possibly risky new business105.founders: the people who begin a new company106.premises: the place in which a company does business: an office, shop, workshop, factory, warehouse, and so on107.underwrite: to guarantee to buy an entire new share issue, if no one else wants it 108.dividend: a proportion of the annual profits of a limited company, paid to sharehodelrs109.mutual fund: a company that spreads investors capital over a variety of securities110.portfolio: an investors selection of securities111.stockbroker: a person who can advise investors and buy and sell shares for them112.blue chip: a stock in a large company or corporation that is considered to be a secure investment.113.defensive stock: a stock in an industry not much affected by cyclical trends that offers a good return but only a limited chance of a rise or decline in price114.growth stock: a stock which usually has a high purchasing price and a low current rate of return that is expected to appreciate in capital value115.market-maker: a wholesaler in stocks and shares who deals with brokers.116.institutional investors: financial organizations such as pension funds and insurance companies which own most of the shares of all leading companies (over 60%, and rising)117.insider share dealing: the use of information not know to the public to make a profit out of buying or selling shares.118.investors: providers of funds119.issuing bonds: borrowing money120.principal: the amount of a loan121.maturity: date at which the money will be returned122.pension funds: retirement money123.buy-and-hold investors: keep their bonds till maturity124.non-payment: default125.price appreciation: fall in interest rates126.price depreciation: rise in interest rates127.capital gains: profits on the sale of assets128.futures: contract to buy or sell fixed quantities of a commodity, currency, or financial asset at a future date, at a price fixed at the time of making the contract129.options: contracts giving the right, but not the obligation, to buy or sell a security a currency, or a commodity at fixed price during a certain period of modities: raw materials or primary products (metals, cereals, coffee, etc.) that are trade on special markets131.derivatives: 132.hedging: making contracts to buy or sell a commodity or financial asset at a pre-arranged price in the future as a protection or insurance against price changes.133.speculation: buying securities or other assets in the hope of making a capital gain by selling them at a higher price (or selling them in the hope of buying them back at a lower price)134.market share: a companys sales expressed as a percentage of the total motion: short-term tactics designed to stimulate stronger sales of a product136.monopoly: the situation in which there is only one seller of a petitors: companies offering similar goods or services to the same set of customers138.slogan: a short and easily memorized phrase used in advertising139.market segmentation: the division of a market into submarkets according to the needs or buying habits o different groups of potential customers140.niche: a small and specific market segment141.differential advantage: a factor which makes you superior to competitors in a certain respect 142.turnover: a businesss total sales revenuerecession: a period during which an economy is working below its potential143. to innovate (innovation) : designing new products and bringing them to the market144.to diversify (diversification): to expand into new fields145.to merge (a merger): to unite, combine, amalgamate, intergrate or join together146.a raid: buying another companys shares on the stock exchange, hoping to persuade147.a takeover bid: a public offer to a companys shareholders to buy their shares, at a particular price during a particular period, so as to acquire a company148.horizontal integration: to merge with or take over other firms producing the same type of goods or services149.vertical integration: joining with firms in other stages of the production or sale of a product150.backward integration: a merger with or the acquisition of ones suppliers 151.forward integration: a merger with or the acquisition of ones marketing outlets152.synergy: combined production that is greater than the sum of the separate parts153.job insecurity: the fear that you might lose your job154.tenure: the period of holding a job155.employability: the extent to which a person has skills that employers want 156.downsizing: decreasing the number of permanent employees157.agency employment: temporary jobs in companies, arranged by employment agencies158.core: the central part of something (e.g. a companys workforce)159.rhetoric: language used to persuade people to believe something160.received wisdom: generally held beliefs ( that are probably false)161.depreciation: reducing the value of a fixed asset, by charging it against profits162.disincentive: something which discourages an action163.regressive: an adjective describing a tax that is proportionally higher for people with less money164.consumption: spending money to buy things, rather than saving it165.self-employed: working for yourself, being your own boss166.national insurance: a tax on incomes that pays for sickness benefit, unemployment benefit, and old-age pensions167.perks: non-financial benefits or advantages of a job168.tax shelters: a way to delay the payment of tax to a later time169.tax-deductible: an adjective describing expenditures that can be taken away from taxable income or profits170.tax havens : a country offering very low tax rates to foreign businesses171.to “peg” a currency against something means to: fix its value in relation to it172.market forces: the determination of price by supply and demand ( the quantity available and the quantity bought and sold )173.hedging: trying to insure against unfavourable price movements by way of futures contracts174.supply: the willingness and ability to offer goods or services for sale175.demand: the willingness and ability of consumers to purchase goods and services176.market forces: supply and demand177.equilibrium: a state of balance, for example when supply meets demand178.fiscal policy: government measures concerning taxation, public expenditure, and so on179.monetary policy: government or central bank measures concerning the rate of growth of the money supply (the amount of money in circulation) 180. visible trade (GB) or merchandise trade (US) : trade in goods181.invisible imports and exports : trade in services ( banking, insurance, tourism, and so on)182.barter or counter-trade: direct exchanges of goods, without the use of money 183.balance of trade: the difference between what a country receives and pays for its exports and imports of goods184.balance of payments: the difference between a countrys total earnings from exports and its total expenditure on imports185.autarky: the (impossible) situation in which a country is completely self-sufficient and has no foreign trade186.surplus: a positive balance of trade or payments187.deficit: a neg