商務(wù)英語閱讀課堂筆記整理版.doc

Business English A Reading course（整理版）商務(wù)英語閱讀的主要內(nèi)容：商務(wù)英語閱讀主要包括世界經(jīng)濟(jì)形勢、經(jīng)濟(jì)全球化、國際貿(mào)易與投資、金融風(fēng)險與管理、商業(yè)文化、企業(yè)管理等。這些閱讀材料不但傳遞最新的世界經(jīng)濟(jì)和國際商務(wù)信息，開闊學(xué)生的視野， 還提供最新、最典型的商務(wù)語言和詞匯， 有助于學(xué)生熟悉并掌握商務(wù)英語文章的典型語言用法、語言風(fēng)格及語言特點(diǎn)等。1）阿迪達(dá)斯 Impossible Is Nothing. 沒有什么是不可能2）香奈兒 Fashion passes, style remains. 流行稍縱即逝,風(fēng)格永存3）飛利浦 Let us make things better. 讓我們做得更好4）麥?zhǔn)峡Х?Good to the last drop. 滴滴香濃,意猶未盡This Bill of exchange shall be accepted first and then can be honored by the acceptor.(該匯票應(yīng)先承兌，然后由承兌方進(jìn)行支付）Words & expressions:Transnational road warriors 從事跨國商務(wù)活動的人Faculty and alumni Performance-review process 績效考核過程Make an assessment of sb 對某人作出評價In a group setting 公共場合Have a one-on-one session with sb 進(jìn)行單獨(dú)會話Tone down 緩和語氣Career progression 事業(yè)發(fā)展Cultural gulf 文化鴻溝In the arena of international commerce 在國際商務(wù)的平臺上Common ground 共同點(diǎn)At the institutional level 制度層面Fall short 結(jié)果，后果Ongoing cross-pollination 不斷學(xué)習(xí)他國先進(jìn)事物Trait 特征Be customer-centric 以客戶為本Implement 實(shí)施Commonality 共性The integration of the global economy 全球經(jīng)濟(jì)一體化See local context ad integral 本土文化語境知識一些跨國公司英文名稱： Procter & Gamble Company 寶潔公司 Johnson & Johnson Ltd.強(qiáng)生公司 Carrefour China Inc. 家樂福Bayerische Motor en Werhe AG寶馬公司Coca-Cola Enterprises可口可樂企業(yè)China Petroleum & Chemical Corporation Sinopec Group中國石油化工集團(tuán)公司 China Ocean Shipping Company COSCO中國遠(yuǎn)洋運(yùn)輸總公司 Standard Chartered Bank 渣打銀行 Words & expressions:To name a few 舉例A medical practice 診所A successful new venture 成功的新企業(yè)The critical ingredients for success 主要的結(jié)構(gòu)Distinguish.from. 把。和。區(qū)別開來Enrolling in college 上大學(xué)Have something in common 有共同語言Sensitivity to 對。敏感Awareness of 認(rèn)識到We lead, Others copy. 理光復(fù)印機(jī)Obey your thirst. Sprite 雪碧Everyday Low Price 沃爾瑪 Wal-MartLife is a journey. Travel it well. UnitedAirlines聯(lián)合航空YourFutureIsOurFutureHSBC-匯豐銀行TakingtheleadinaDigitalWorldSAMSUNG三星Rap up a brainstorming session 自由研討會Be dismayed at 對什么感到沮喪Tucson-based companyInsulate.from分離Big-box retailers 大面積超市Feel loyal to his staff 不相違背他的員工Irreverent undergrads 放蕩不羈的本科生Take a pass 接受，處理Find ones lost sparks 找回他們失去的活力，火花Be supervised by 被監(jiān)督Grade on their work 打分，定級別Ask for a donation 捐贈Hardware store 五金店A circular cutout 圓形缺口A gaggle of 散漫的一群Part-timer 兼職者Rub sb the wrong way 使惱怒Feel defensive 抵觸情緒Expose sb to a bit of brashness 讓某人接觸Dont be a Jerk about it 不要簡單用事Escort sb out the door 護(hù)送出門Security guard 保安Take a clinical approach 冷靜處理Get sued 被起訴Executive coach 高管教練Factor into your decision 在考慮范圍之內(nèi)Refrain from 盡量不要Take in everything 吸收一切At such a tough time 艱難時刻Reach out to 接觸聯(lián)系A(chǔ) career counselor 事業(yè)顧問A prospective employer 老板Newly laid-off employees 剛下崗的職員A short detour 短期內(nèi)Act out 實(shí)行1. No business too small, no problem too big （IBM）沒有不做的小生意，沒有解決不了的大問題2. Take TOSHIBA, take the world.擁有東芝，擁有世界3. For the Road Ahead(本田)走向康莊大道 4. Time is what you make of it.（Swath）天長地久5. Apple thinks different. （蘋果）不同凡想Soft landing 軟著陸E-shopping; 網(wǎng)購Mouse potato 電腦迷Hot-button 熱點(diǎn)問題Small Office Home Office 在家辦公族Business Improvement District 經(jīng)濟(jì)開發(fā)區(qū)On the job hunt 找工作Committed 堅(jiān)定的Passionate 熱情的Failure-is-not-an-option 失敗不是一個選項(xiàng)Entail 帶來，使成為必需Productivity 生產(chǎn)力Come right out 直接， 突然，立刻？Provocative 挑釁的Take a pay cut ？付出代價Build an adaptable skill set 技能組合pull out all the stops 全力以赴經(jīng)典的英語面試問題：1. Tell me about you! 2. What do you know about our company? 3. Why do you want to work for us? 4. What would you do for us? What can you do for us that someone else cant? 5. What about the job offered do you find the most attractive? Least attractive? 6. Why should we hire you? 7. What do you look for in a job? 8. Please give me your definition of a secretary. (the position for which you are being interviewed). 9. Whats your greatest weakness? 10. What kind of salary did you have in mind? M&Ms melt in your mouth, not in your hand. 只溶在口，不溶在手Be a perfect fit 完全合適Fire away 問我吧Outside-the-box thinking 突破性思維Be generally attributed to 歸功于Parallels between.and. 在什么和什么方面是可以并存的Have their place 有它們的位置Fare with 處理 Brain-tingling questions 令人頭疼的問題Layered chocolate shell 一層一層的巧克力外衣Be cast in little moulds 扔到小模型里A cement mixer 水泥攪拌車Congealing into a big lump 凝固成一大塊Be squirted with 被噴Be imprinted by a bank of rubber dies 跟著皮帶傳送Be on its way out 過時Due to overexposure 過度曝光Fraction 分?jǐn)?shù)incorporate 合并Stand your ground 堅(jiān)持你的立場Click 吻合Come in 提交Top reality 最現(xiàn)實(shí)的A hands-free notepad 無需手動的筆記本Modest advantages 普普通通的優(yōu)勢Low-tech 低端的Power blackouts 斷電Checking account; 查看賬戶Drain out 消耗消費(fèi)Hold on to 省錢Dont let savings bonds sit 不要把錢放在銀行Series EE bonds 系列電子儲蓄債券Series I bonds 低風(fēng)險儲蓄債券Built-in adjustments for inflation ？Through payroll deduction 通過扣除薪水的方式購買債劵National average 全國平均值Bond fund 公債基金B(yǎng)e equivalent to 等同于Take a bite out of 大幅度削減Tax-Exempt 免稅債券Drop your PMI （私人不動產(chǎn)抵押借款保險） Down payment 首付An equity stake 股權(quán)Roll back car insurance premiums 終止汽車保險費(fèi)Bargaining for bucks 討價還價A hand-beaded silk dinner suit 手工釘珠的晚宴西裝With some exceptions 除個別例外Less for Uncle Sam 交少一點(diǎn)錢給政府Count on 指望，依靠Shave up 去除。除掉Study up on 認(rèn)真研究Communication takedown 除掉通訊費(fèi)Bar charts: 柱形圖histograms: 直方圖line graphs/line charts: 曲線圖pie charts: 餅圖forms/tables/lists: 表格Its not just spam. 垃圾電子郵件Writing a press release 寫新聞稿件Who still needs to weigh in? 誰需要參與其中？Through a hosted site on the Internet （主頁面）E-mail woes 電子郵件的困擾The online encyclopedia 網(wǎng)上百科全書Restrict access to a limited group of people限制某些人群進(jìn)入In addition to the scores of （論點(diǎn)，理由）free, open-source wikis New breeds of wiki software 維基軟件的新種類Integrate with network directories 整合網(wǎng)站目錄Plug into his network 連接網(wǎng)絡(luò)Pull up the wiki ？Web browser 網(wǎng)站瀏覽器Prospect pipeline 客戶渠道Proprietary information 個人絕密信息Spring for 求助于Lock down 安全防范Back up 備份Draft a code of conduct 起草一套行為準(zhǔn)則Hard drive 硬盤Write a press release 寫新聞稿件A piece of server software 一種服務(wù)器軟件A hosted site on the Internet 網(wǎng)站主頁A bulletin board 公告欄Plug into the network 連接網(wǎng)絡(luò)Web browser 瀏覽器Prospect pipeline 客戶渠道Hosted version 主機(jī)版本security muscle 安全性能Sensitive customer data 涉及客人隱私的客戶數(shù)據(jù)Back up sensitive pages 備份敏感的頁面信息A training program 培訓(xùn)計(jì)劃Draft a code of conduct 起草一套行為準(zhǔn)則Store information on hard drives 把信息儲存在硬盤羅斯福勵志名言：The only limit to our realization of tomorrow will be our doubts of today.實(shí)現(xiàn)明天理想的唯一障礙是今天的疑慮。Happiness lies not in the mere possession of money, it lies in the joy of achievement, in the thrill of creative efforts.幸福并不僅僅取決于擁有多少錢財，而在于成功的喜悅和創(chuàng)造活動所帶來的心靈震顫。The world can be changed by mans endeavor, and that this endeavor can lead to something new and better. 人經(jīng)過努力改變世界，這種努力可以使人類達(dá)到新的、更美好的境界。 The only thing we have to fear is fear itself. 我們面臨最大的恐懼是恐懼本身 。Was sworn into office 宣誓就職The depths of the Depression 大蕭條In a state of shock 休克狀態(tài)Board of trade 商品交易所The terrifying “runs” 擠兌Failing banks 每況愈下的銀行Go bust 破產(chǎn)Inaugural address 就職演講With his standout line 以他那杰出的話語Executive power 行政權(quán)力Owe much to 歸功于，多虧DiplomaticReceptionRoom 外事接待廳 Was obsessed with 被。困擾Fireside Chat 爐邊談話On the air 廣播正在播Walk people through the basics of banking 銀行運(yùn)作的基本原理Lifted the shame 輕輕把羞愧抹掉Strike a patriotic blow 讓民眾可以做出一個愛國的舉措Were gently thrown in with an unsavory lot 被溫柔的扣上不道德的帽子Call forth 喚起，激勵Metaphor 隱喻Offspring 產(chǎn)物In rapt attention 全神貫注企業(yè)各職位：GM (General Manager)總經(jīng)理VP (Vice President)副總裁FVP (First Vice President)第一副總裁AVP (Assistant Vice President)副總裁助理CEO (Chief Executive Officer)首席執(zhí)行官，類似總經(jīng)理、總裁，是企業(yè)的法人代表。COO (Chief Operations Officer)首席運(yùn)營官，類似常務(wù)總經(jīng)理CFO (Chief Financial Officer)首席財務(wù)官，類似財務(wù)總經(jīng)理CIO (Chief Information Officer)首席信息官，主管企業(yè)信息的收集和發(fā)布CTO (Chief technology officer)首席技術(shù)官 類似總工程師HRD (Human Resource Director)人力資源總監(jiān)OD (Operations Director)運(yùn)營總監(jiān)MD (Marketing Director)市場總監(jiān)OM (Operations Manager)運(yùn)作經(jīng)理PM (Product Manager)產(chǎn)品經(jīng)理 (Production Manager)生產(chǎn)經(jīng)理TM ( Team Manager )PM ( Project Manager ) 項(xiàng)目經(jīng)理PL ( Project Leader ) 項(xiàng)目組長TSE ( System Engineer ) 系統(tǒng)工程師BSE ( Bridge System Engineer)PG ( Programmer ) 程序員其他職位縮寫：CAO: Art 藝術(shù)總監(jiān)CBO: Business 商務(wù)總監(jiān)CCO: Content 內(nèi)容總監(jiān)CDO: Development 開發(fā)總監(jiān)L ( Team Leader )In the arena of international commerce 國際商務(wù)平臺Performance-review process 績效考核過程Customer insight 客戶洞察The integration of the global economy 全球經(jīng)濟(jì)一體化A brainstorming session 自由研討會Big-box retailer 大面積超市Lifetime warranty 終身保修Executive coaches 高管教練突破性思維 outside-the-box thinking潛在客戶 potential customer求職者 job hunter高度競爭的世界 hyper competitive world打造個人品牌 personal branding目標(biāo)受眾 target audience以客戶為本 customer-centricinitiative 主動性Make its mark 打上。烙印Greenwashing 綠色粉飾Environmentally friendly 對環(huán)境無害Under a huge amount of fire 最近受到強(qiáng)烈抨擊environmental credential 環(huán)保認(rèn)證The general public 公眾Marketing campaign 營銷活動Executive director 執(zhí)行總監(jiān)Window dressing 擺擺樣子Walking the walk 光說不做PR campaign 公關(guān)活動When it comes to green issues 當(dāng)談到環(huán)保問題Making a stand 堅(jiān)持，站穩(wěn)立場Relatively few and far between 少之又少Official figures 官方數(shù)據(jù)Design discipline 設(shè)計(jì)準(zhǔn)則Solve sustainability problem 解決可持續(xù)問題Embrace this fresh new approach 接受新的做法A hosted site 主網(wǎng)址Bulletin board 公告欄Web browser 網(wǎng)頁瀏覽器Prospective pipeline 客戶渠道The online encyclopedia 網(wǎng)上百科全書A press release 新聞稿Security muscle 安全能力Back up sensitive pages 備份敏感資料Hard drives 硬盤驅(qū)動器 Advertisements：1. We offer 3-R guarantee, namely guaranteed repair, replacement and refund.我們實(shí)行“三包”：包修、包換、包退.2. Applying “Dabao” morning and night ,Makes your skincare a real delight.要想皮膚好，早晚用大寶.3. It gives me hair super shine, super body and leaves it smelling fresh as a meadow.它使我的頭發(fā)發(fā)質(zhì)柔軟，熠熠生輝，恰似綠草地一般清新芬芳。4. Hand in Hand, Future in Your Hand. 伴你同行，齊握未來.英語廣告中很多是使用固定的短語和詞組，在這一點(diǎn)上恰好和漢語的四字結(jié)構(gòu)相對應(yīng),例如：價廉物美 cheap and fine。1）reasonable charges收費(fèi)合理2）attractiv