2025商務(wù)英語(yǔ)（BEC）中級(jí)考試真題卷：商務(wù)場(chǎng)景詞匯積累

2025商務(wù)英語(yǔ)（BEC）中級(jí)考試真題卷：商務(wù)場(chǎng)景詞匯積累考試時(shí)間：______分鐘總分：______分姓名：______一、單項(xiàng)選擇題（每題2分，共20分）1.Thecompanyisplanningtoexpanditsoperationsto__________markets.A.domesticB.internationalC.globalD.local2.Inordertopromoteitsnewproduct,thecompanyhasdecidedtolauncha__________campaign.A.marketingB.advertisingC.promotionalD.publicrelations3.Thesalesmanagerneedstopreparea__________reportfortheboardofdirectors.A.financialB.salesC.businessD.strategic4.Thecompanyhasimplementeda__________policytoattractandretaintalentedemployees.A.recruitmentB.retentionC.performanceD.compensation5.Themarketingteamisresponsibleforconducting__________researchtounderstandcustomerneeds.A.marketB.consumerC.competitiveD.product6.Thecompanyhasrecentlyacquireda__________companytoexpanditsproductline.A.competitorB.partnerC.supplierD.customer7.Thefinancedepartmentisresponsibleformanagingthecompany's__________.A.operationsB.employeesC.financesD.products8.Thecompany'smissionstatementisa__________thatoutlinesitsgoalsandvalues.A.visionB.strategyC.missionD.objective9.Thecompany'scorevaluesinclude__________,__________,and__________.A.innovation,customersatisfaction,integrityB.teamwork,leadership,profitabilityC.sustainability,community,diversityD.efficiency,productivity,quality10.Thecompany'scultureischaracterizedbya__________and__________environment.A.collaborative,competitiveB.supportive,stressfulC.innovative,traditionalD.dynamic,stable二、完形填空（每題2分，共20分）Thecompany'sannualsalesreportisacrucialdocumentthatprovidesanoverviewofitsfinancialperformanceoverthepastyear.Itincludesvarious__________thatareessentialforunderstandingthecompany's__________and__________.Thereportbeginswitha__________ofthecompany'ssalesrevenue,whichisfollowedbyabreakdownofsalesby__________and__________.Thissectionprovidesaclearpictureofthecompany's__________performance.Next,thereportdiscussesthecompany's__________expenses,including__________,__________,and__________.Thissectionhelpstoidentifyany__________or__________inthecompany'sfinancialperformance.Thereportalsoincludesasectiononthecompany's__________,whichoutlinesits__________and__________.Thissectionprovidesinsightsintothecompany's__________and__________.Finally,thereportconcludeswitha__________ofthecompany's__________and__________.Thissectionoffersrecommendationsfor__________and__________toimprovethecompany'sfinancialperformance.1.__________A.chartsB.graphsC.tablesD.figures2.__________A.performanceB.operationsC.productsD.employees3.__________A.productsB.regionsC.departmentsD.customers4.__________A.overallB.regionalC.departmentalD.customer5.__________A.operatingB.administrativeC.marketingD.financial6.__________A.increasesB.decreasesC.fluctuationsD.trends7.__________A.strengthsB.weaknessesC.opportunitiesD.threats8.__________A.missionB.visionC.cultureD.strategy9.__________A.goalsB.objectivesC.valuesD.principles10.__________A.summaryB.conclusionC.recommendationD.analysis三、閱讀理解（每題2分，共20分）Readthefollowingpassageandanswerthequestionsthatfollow.Theglobalbusinessenvironmentisbecomingincreasinglycompetitive,andcompaniesareconstantlyseekingwaystogainacompetitiveadvantage.Oneofthemosteffectivewaystoachievethisisthroughtheimplementationofastrongcorporateculture.Astrongcorporatecultureischaracterizedbyasetofsharedvalues,beliefs,andbehaviorsthatguidetheactionsofemployeeswithinanorganization.Itcreatesasenseofidentityandpurpose,andhelpstofosterapositiveandproductiveworkenvironment.Thereareseveralkeyelementsthatcontributetoastrongcorporateculture:1.__________:Aclearandcompellingvisionstatementthatoutlinesthecompany'spurposeandvalues.2.__________:Asetofcorevaluesthatguidethebehaviorofemployeesandhelptocreateaconsistentandpositiveworkenvironment.3.__________:Astrongsenseof__________and__________thatencouragesemployeestoworktogethertowardscommongoals.4.__________:Acultureof__________and__________thatpromotescontinuousimprovementandinnovation.Thebenefitsofastrongcorporateculturearenumerous:1.__________:Astrongcorporateculturecanhelptoattractandretaintoptalent,asemployeesaremorelikelytobesatisfiedandengagedinapositiveworkenvironment.2.__________:Astrongcorporateculturecanleadtoincreased__________and__________,asemployeesaremorelikelytoworktogethertowardscommongoalsandsharebestpractices.3.__________:Astrongcorporateculturecanhelptobuilda__________and__________brand,ascustomersaremorelikelytotrustandsupportacompanywithastrongculture.1.__________A.visionB.strategyC.valuesD.goals2.__________A.coreB.competitiveC.collaborativeD.innovative3.__________A.teamworkB.leadershipC.communicationD.trust4.__________A.creativityB.innovationC.collaborationD.efficiency5.__________A.retentionB.engagementC.productivityD.profitability6.__________A.customersatisfactionB.employeesatisfactionC.brandreputationD.marketshare7.__________A.continuousimprovementB.innovationC.teamworkD.leadership8.__________A.positiveB.negativeC.competitiveD.collaborative四、翻譯題（每題5分，共25分）1.Thecompanyhasrecentlylaunchedanewlineofeco-friendlyproductstocatertothegrowingdemandforsustainablegoods.2.Thesalesteamhasexceededtheirquarterlytargetsby15%,thankstoaneffectivemarketingstrategyandexcellentcustomerservice.3.Theboardofdirectorshasapprovedanewinvestmentplanthataimstoexpandthecompany'soperationsintonewinternationalmarkets.4.Thecompany'sannualreporthighlightsitscommitmenttocorporatesocialresponsibilityanditseffortstoreduceitscarbonfootprint.5.TheHRdepartmentisorganizingatrainingprogramtoenhancetheleadershipskillsofitsmiddlemanagementteam.五、簡(jiǎn)答題（每題5分，共25分）1.Brieflyexplainthedifferencebetweenamarket-orientedstrategyandacustomer-orientedstrategy.2.Whatarethekeycomponentsofabusinessplan?3.HowcanacompanyuseSWOTanalysistoidentifyitsstrengths,weaknesses,opportunities,andthreats?4.Describetheroleofasalesmanagerinacompany.5.Whatarethemainfactorsthatcontributetoacompany'scompetitiveadvantage?六、寫(xiě)作題（10分）Writeashortbusinesslettertoaclientexpressinggratitudefortheirrecentpurchaseandofferingaspecialdiscountontheirnextpurchase.Besuretoincludethefollowingpoints:1.Thanktheclientfortheirbusiness.2.Mentionthespecificproductorservicetheypurchased.3.Providedetailsaboutthespecialdiscount.4.Encouragetheclienttomakeanotherpurchase.5.Offerassistanceiftheyhaveanyquestionsorconcerns.本次試卷答案如下：一、單項(xiàng)選擇題（每題2分，共20分）1.B解析：domestic意為“國(guó)內(nèi)的”，international意為“國(guó)際的”，global意為“全球的”，local意為“當(dāng)?shù)氐摹?。根?jù)句意，公司計(jì)劃將其運(yùn)營(yíng)擴(kuò)展到國(guó)際市場(chǎng)，因此選擇B項(xiàng)。2.B解析：marketing意為“市場(chǎng)營(yíng)銷(xiāo)”，advertising意為“廣告”，promotional意為“促銷(xiāo)的”，publicrelations意為“公共關(guān)系”。根據(jù)句意，公司決定通過(guò)一項(xiàng)廣告宣傳活動(dòng)來(lái)推廣其新產(chǎn)品，因此選擇B項(xiàng)。3.B解析：financial意為“財(cái)務(wù)的”，sales意為“銷(xiāo)售的”，business意為“商業(yè)的”，strategic意為“戰(zhàn)略的”。根據(jù)句意，銷(xiāo)售經(jīng)理需要為董事會(huì)準(zhǔn)備一份銷(xiāo)售報(bào)告，因此選擇B項(xiàng)。4.B解析：recruitment意為“招聘”，retention意為“保留”，performance意為“表現(xiàn)”，compensation意為“補(bǔ)償”。根據(jù)句意，公司實(shí)施了一項(xiàng)保留政策來(lái)吸引和留住有才華的員工，因此選擇B項(xiàng)。5.A解析：market意為“市場(chǎng)”，consumer意為“消費(fèi)者”，competitive意為“競(jìng)爭(zhēng)的”，product意為“產(chǎn)品”。根據(jù)句意，營(yíng)銷(xiāo)團(tuán)隊(duì)負(fù)責(zé)進(jìn)行市場(chǎng)研究以了解客戶需求，因此選擇A項(xiàng)。6.A解析：competitor意為“競(jìng)爭(zhēng)對(duì)手”，partner意為“合作伙伴”，supplier意為“供應(yīng)商”，customer意為“客戶”。根據(jù)句意，公司最近收購(gòu)了一家競(jìng)爭(zhēng)對(duì)手公司以擴(kuò)大其產(chǎn)品線，因此選擇A項(xiàng)。7.C解析：operations意為“運(yùn)營(yíng)”，employees意為“員工”，finances意為“財(cái)務(wù)”，products意為“產(chǎn)品”。根據(jù)句意，財(cái)務(wù)部門(mén)負(fù)責(zé)管理公司的財(cái)務(wù)，因此選擇C項(xiàng)。8.C解析：vision意為“愿景”，strategy意為“策略”，mission意為“使命”，objective意為“目標(biāo)”。根據(jù)句意，公司的使命陳述是闡述其目標(biāo)和價(jià)值觀的，因此選擇C項(xiàng)。9.A解析：innovation意為“創(chuàng)新”，customersatisfaction意為“客戶滿意度”，integrity意為“正直”，leadership意為“領(lǐng)導(dǎo)力”。根據(jù)句意，公司的核心價(jià)值觀包括創(chuàng)新、客戶滿意度和正直，因此選擇A項(xiàng)。10.A解析：collaborative意為“合作的”，competitive意為“競(jìng)爭(zhēng)的”，supportive意為“支持的”，stressful意為“有壓力的”。根據(jù)句意，公司的文化被一種合作和支持的環(huán)境所特征化，因此選擇A項(xiàng)。二、完形填空（每題2分，共20分）1.D解析：figures意為“數(shù)據(jù)”，是財(cái)務(wù)報(bào)告中常用的詞。2.B解析：performance意為“表現(xiàn)”，此處指公司的銷(xiāo)售表現(xiàn)。3.C解析：departments意為“部門(mén)”，根據(jù)句意，銷(xiāo)售按部門(mén)進(jìn)行細(xì)分。4.A解析：overall意為“總體上”，表示整體的銷(xiāo)售表現(xiàn)。5.D解析：financial意為“財(cái)務(wù)的”，指財(cái)務(wù)方面的支出。6.C解析：fluctuations意為“波動(dòng)”，指財(cái)務(wù)表現(xiàn)的波動(dòng)。7.A解析：strengths意為“優(yōu)勢(shì)”，指公司在財(cái)務(wù)表現(xiàn)方面的優(yōu)勢(shì)。8.B解析：opportunities意為“機(jī)會(huì)”，指公司可以利用的機(jī)會(huì)。9.D解析：strategic意為“戰(zhàn)略的”，指公司的戰(zhàn)略計(jì)劃。10.B解析：recommendation意為“建議”，指對(duì)未來(lái)的建議。三、閱讀理解（每題2分，共20分）1.C解析：values意為“價(jià)值觀”，指公司文化中的核心價(jià)值觀。2.C解析：collaborative意為“合作的”，指團(tuán)隊(duì)合作的重要性。3.A解析：vision意為“愿景”，指公司未來(lái)的發(fā)展方向。4.D解析：creative意為“創(chuàng)新的”，指公司需要不斷創(chuàng)新以保持競(jìng)爭(zhēng)力。5.A解析：retention意為“保留”，指保持優(yōu)秀人才的重要性。6.C解析：brandreputation意為“品牌聲譽(yù)”，指公司品牌的良好聲譽(yù)。7.B解析：innovation意為“創(chuàng)新”，指公司在產(chǎn)品和服務(wù)方面的創(chuàng)新。8.A解析：positive意為“積極的”，指公司文化應(yīng)該是積極的。四、翻譯題（每題5分，共25分）1.Thecompanyhasrecentlylaunchedanewlineofeco-friendlyproductstocatertothegrowingdemandforsustainablegoods.解析：公司最近推出了一系列環(huán)保產(chǎn)品，以滿足日益增長(zhǎng)的對(duì)可持續(xù)商品的需求。2.Thesalesteamhasexceededtheirquarterlytargetsby15%,thankstoaneffectivemarketingstrategyandexcellentcustomerservice.解析：銷(xiāo)售團(tuán)隊(duì)通過(guò)有效的營(yíng)銷(xiāo)策略和卓越的客戶服務(wù)，實(shí)現(xiàn)了季度目標(biāo)超額完成15%。3.Theboardofdirectorshasapprovedanewinvestmentplanthataimstoexpandthecompany'soperationsintonewinternationalmarkets.解析：董事會(huì)已批準(zhǔn)一項(xiàng)新的