




版權(quán)說明:本文檔由用戶提供并上傳,收益歸屬內(nèi)容提供方,若內(nèi)容存在侵權(quán),請進(jìn)行舉報(bào)或認(rèn)領(lǐng)
文檔簡介
UNIT7ProfessionalSpirit新時(shí)代高職英語——(基礎(chǔ)模塊)1目錄ContentsWarmingup1Listening&Speaking2Reading3Writing4Translation5HavingFun6TasksforSelf-regulatedLearning7Warmingup1ⅠLookanddecidewhosebehaviorisappropriateandwhoseisnot.ⅠLookanddecidewhosebehaviorisappropriateandwhoseisnot.ⅡWatchanddiscuss.ⅡWatchanddiscuss.1.Whatrulesshouldpeoplefollowintheworkplace?Chooseoneanddiscusswithyourpartner.2.Doyouknowanythingaboutthespiritofcraftsmanship?Shareitwithyourpartner.ⅡWatchanddiscuss.1punctuality/?p??kt??'?l?t?/n.守時(shí)e.g.Theyplaceahighvalueonpunctuality.他們對守時(shí)極為重視。2attire/??ta??(r)/n.服裝e.g.Everyoneknowsthatattitudestowardworkattirehaverelaxed.都知道,人們對職場裝束的態(tài)度變得隨意了。3integrity/?n?tegr?ti/n.誠實(shí)正直e.g.Ihavealwaysregardedhimasamanofintegrity.
我一直認(rèn)為他是個(gè)正直的人。4craftsmanship/?krɑ?ftsm?n??p/n.手藝;技藝e.g.Thewholehouseisamonumenttohercraftsmanship.那整座房子是她技藝的一座豐碑。Listening&Speaking2ⅠListentothedialogueandchoosetherightanswer.Dialogue1ⅠListentothedialogueandchoosetherightanswer.1.Whoisnamedemployeeoftheyear?A.Jane.B.Mr.Davis.C.BothAandB.D.Notmentioned.2.What’sJane’sattitudetowardseverycustomer’scomplaint?A.Angry.B.Patient.C.Indifferent.D.Bored.3.WhatdoesMr.DaviswantJanetodonextweek?A.Todealwithcustomers’complaints.B.Togoonabusinesstrip.C.Toshareherexperienceatthestaffmeeting.D.Notmentioned.Dialogue1ABCⅡListentothedialogueagainandfillintheblanks.(Janeisnamedemployeeoftheyear.Mr.Daviscongratulatesher.)J=Jane
D=Mr.DavisD:Congratulationstoyou,the__________________.J:Thankyou,Mr.Davis.D:Whatareyoudoing?J:Iamsortingoutfeedbacksfrom__________________.D:Good!Icanseethatyoualwaystreateverycustomer’scomplaintwith__________________.J:It’smy__________________todealwiththeircomplaints.AllIneedtodoistohelpthemsolvetheirproblems.It’smydutytodoitwell.D:It’sveryniceofyoutothinkso.Nowonderyouwereawardedemployeeoftheyear.Hereisanothercomplimentaryletterfromacustomerforyou.J:Oh,thankyou.D:Iappreciateyourprofessional__________________towardsyourwork.Ifyoudon’tmind,wouldyouliketoshareyourexperienceatthestaffmeetingnextweek?J:Notatall.employeeoftheyearcustomerspatiencedutyattitude(簡被評(píng)為年度最佳員工,戴維斯先生向她表示祝賀。)
J代表簡D代表戴維斯先生D:祝賀你呀,獲得了年度最佳員工。J:謝謝你,戴維斯先生。D:你在做什么呢?J:我在整理客戶反饋的信息。D:不錯(cuò)!我發(fā)現(xiàn)你總是很有耐心地對待每一位客戶的投訴。J:處理客戶投訴本就是我的職責(zé),我要做的就是幫助他們把問題處理好。做好這件事是我的職責(zé)。D:你能這么想真是太好了。難怪你被評(píng)為年度最佳員工。這是另一封客戶給你的贊美信。J:哦,謝謝。D:我十分欣賞你的敬業(yè)精神。如果你不介意,你愿意在下周的員工大會(huì)上分享你的經(jīng)驗(yàn)嗎?J:沒問題。ⅢListentothedialogueforthethirdtimeandcheckyouranswers.Thenfollowtherecordingandrepeattheconversation.ⅣMakeasimilardialogueandactitoutwithyourpartnerintheclass.WordsandPhrases1congratulate /k?n?ɡr?t?ule?t/ v.
祝賀;稱贊e.g.Letmecongratulateyouonyourwinningfirstplaceinthe100meterdash.祝賀你獲得百米賽跑第一名。2sortout 分類;整理e.g.Ispent3hourssortingouttheroom.我花了3個(gè)小時(shí)來整理房間。3feedback /?fi?db?k/ n.
反饋e.g.I’dappreciatesomefeedbackonmywork.如果有人對我的工作提出意見我將感激不盡。4complaint /k?m?ple?nt/ n.
投訴;抱怨e.g.I’dliketomakeacomplaintaboutthenoise.我要就噪音問題提出投訴。WordsandPhrases5award /??w??d/ v.
授予;獎(jiǎng)勵(lì)e.g.Shewasawardedafirst-classdegreeinEnglish.她獲得了一級(jí)英語學(xué)位。6dealwith 處理;應(yīng)付e.g.Hemustdealwithmanydifficulties.他必須應(yīng)付許多困難。7complimentary /?k?mpl??mentri/ adj.
贊揚(yáng)的e.g.Shewasextremelycomplimentaryabouthiswork.她對他的工作給予了高度評(píng)價(jià)。8staff /stɑ?f/ n.
全體職工e.g.Theentirestaffhasdoneanoutstandingjobthisyear.今年所有的員工工作都非常出色。ⅠListentothedialogueandchoosetherightanswer.Dialogue2ⅠListentothedialogueandchoosetherightanswer.1.DidTonyfinishhiswork?A.Yes,hedid.B.No,hedidn’t.C.Notsure.D.Notmentioned.2.Whydidn’tTonywanttoaskforhelp?A.Becausehedidn’twanttobeadragontheteam.B.Becausehewasverybusy.C.Becausehehadmuchworktodo.D.Noneoftheabove.3.WhatdoesTonyneedtodo?A.Collectinformation.B.Writeareport.C.MakeaPowerpoint.D.Alloftheabove.Dialogue2BADⅡListentothedialogueagainandfillintheblanks.(Beforeabusinessnegotiation,JaneandTonyaremakingpreparations.)J=Jane
T=TonyJ:Howisthepreparationfortomorrow’sbusinessnegotiation?T:______________________.I’mtheonewhois_____________informationcollecting,andallthosefiguresaredrivingmecrazy.J:Doyouthinkit’stoomuchforyou?T:Actually,itis.J:Thenwhydon’tyou_____________someoneelse_____________?T:Iknowthateveryoneinourteam_____________hiswork.Idon’twanttobeadragontheteam.J:Howmuchworkisleftunfinished?T:_____________collectinginformation,IalsohavetowriteareportandmakeaPowerPoint.J:Canyoumeetthedeadline?T:Sure.Believeme.Icanhandleit.J:Great!Anyway,wearea______________.Donothesitatetotellusifyouhaveanyproblems.T:Thankyou,Jane.I’mstillworkingonitinchargeofaskforhelpisbusywithExceptforteam(在商務(wù)談判之前,簡和托尼正在做準(zhǔn)備工作。)J代表簡先生T代表托尼J:明天的商務(wù)談判準(zhǔn)備得怎么樣了?T:我還在準(zhǔn)備。我負(fù)責(zé)收集信息,這些數(shù)字都快把我逼瘋了。J:你覺得工作量太大了嗎?T:實(shí)際上是這樣的。J:那你為什么不找人幫忙呢?T:我們組每個(gè)人都很忙,我不想拖累大家。J:還有多少工作沒做完?T:除了收集信息以外,我還要寫一份報(bào)告和做一個(gè)PPT。J:你能如期完成任務(wù)嗎?T:當(dāng)然可以。相信我,我能應(yīng)付得了。J:很好!不管怎么樣,我們是一個(gè)團(tuán)隊(duì),如果你有任何問題,請及時(shí)告訴我們。T:謝謝你,簡。ⅢListentothedialogueforthethirdtimeandcheckyouranswers.Thenfollowtherecordingandrepeattheconversation.ⅣMakeasimilardialogueandactitoutwithyourpartnerintheclass.WordsandPhrases1negotiation /n??g???i?e??n/ n.
談判;協(xié)商e.g.Thepriceisgenerallyopentonegotiation.價(jià)格一般是可以商量的。2figure /?f?g?(r)/ n.
數(shù)字
e.g.Thetwosetsoffiguresdon’tmatch.這兩組數(shù)字不一致。3drivesomeonecrazy 使某人發(fā)狂e.g.Sometimes,it’sthelittlethingsthatdriveyoucrazy.有時(shí)候,正是那些微不足道的小事會(huì)讓人抓狂。4drag /dr?g/ n.
拖累e.g.WastedtimeisadragonAmerican’seconomicandprivatelives.浪費(fèi)了的時(shí)間拖累了美國人民的經(jīng)濟(jì)生活和私人生活。5deadline /?dedla?n/ n.
截止時(shí)間;最后期限e.g.Ifinishedseveraldaysaheadofthedeadline.我是在最后期限的前幾天完成的。6handle /?h?ndl/ v.
應(yīng)付;處理e.g.Youneedtobeabletohandlepressureinthisjob.你要能承受這份工作的壓力。WhenIlookbackthroughtheagesDynastiesriseandfallButculturescanlastforeverIfweonlytreasurethemallPassitonthroughtheagesPassitonfrommumstosonsPassitonintothefutureWhenmorningcomesLearningtoSing
PassitonisproducedbyBritishsingerShaunGibsonwiththesoundoftraditionalChinesegoldcraft.ItisfullofChinesestyle,catchy(朗朗上口)andresonant(能產(chǎn)生共鳴的).ItinspiresusthatweshouldpassonourcultureandthespiritofChinesecraftsmen!AfactorycanholdsomethingpreciousFarbeyondthevalueofgoldTraditionalmethodicalsecretsAweddingringthatcomesfromastonePutthatstoneintothefireDouse(把……浸在液體里)itoutinsidetherainStretchitintoaribbon(綢帶)'TilitformsagoldenchainPassiton,passiton,passiton,passiton……PassitonthroughtheagesPassitonfrommumstosonsPassitonintothefutureWhenmorningcomesPassiton,passiton,passiton,passiton……Reading3TextATextABetterProductsCallfortheCraftsman’sSpirit1
Asearlyas3,000yearsago,craftsmenhadbecomeamajorstratum1
inChinesesociety.Overmillennia2
,highlyaccomplishedcraftsmencontributed3
alottotherepository4ofChineseculture.GaoFenglinisoneofthemostoutstanding5
craftsmenofmoderntimes.★stratum/?strɑ?t?m/n.社會(huì)階層
★millennia/m??l?n??/n.一千年(millennium的復(fù)數(shù));千禧年
★contribute/k?n?tr?bju?t/v.捐獻(xiàn);貢獻(xiàn)contributealotto 對……貢獻(xiàn)很大e.g.Alittleexercisewillcontributealottoyourhealth.
少量的運(yùn)動(dòng)對你的健康大有幫助。
★repository/r??p?z?tri/n.智囊;知識(shí)寶典
★outstanding/a?t?st?nd??/adj.優(yōu)秀的;杰出的;出色的
用工匠精神打磨精品1早在3000年前,工匠就已經(jīng)成為中國社會(huì)的一個(gè)主要階層。數(shù)千年來,技藝高超的工匠為中國文化的復(fù)興做出了巨大貢獻(xiàn)。高鳳林就是當(dāng)代社會(huì)最杰出的五位工匠之一。TextA2BeingaseniortechnicianfromChinaAerospace6
ScienceandTechnologyCorporation7
,hehasspentthelast35yearswelding8
rocketenginenozzles9
.Thereareseveralthousandvoid10tubesontheenginenozzleoftheLongMarch5SeriesLaunchVehicle,eachofwhichrequiresameticulous11molder12about0.16mminwidth.Morethan130LongMarchseriesrocketshavebeenpropelled13
intospacebytheenginesthathewelded,andthisnumberaccounts14
formorethanhalfofthetotalnumberofLongMarchrockets.★aerospace/?e?r??spe?s/
n.航空航天(工業(yè));航空航天技術(shù)
★corporation/?k??p??re??n/n.公司
★weld/weld/v.焊接;熔接;鍛接
★nozzle/?n?zl/n.管口;噴嘴
★void/v??d/adj.空的
★meticulous/m??t?kj?l?s/adj.細(xì)小的;細(xì)微的
★molder/'m??ld?(r)/n.鑄工;制模工
★propel/pr??pel/v.推動(dòng);驅(qū)動(dòng);推進(jìn)
★account/??ka?nt/v.認(rèn)為是;視為
★senior /?si?ni?(r)/ adj.資深的;高水平的e.g.Heheldaseniorpositioninalargecompany.他在一家大公司擔(dān)任高級(jí)職務(wù)。
2作為中國航天科技集團(tuán)公司的高級(jí)技術(shù)員,他在過去的35年里一直負(fù)責(zé)焊接火箭發(fā)動(dòng)機(jī)噴嘴。長征五號(hào)系列運(yùn)載火箭的發(fā)動(dòng)機(jī)噴嘴上有幾千個(gè)空心管,每個(gè)空心管上都需要配備一個(gè)約0.16毫米寬的精密模具。已有130多枚長征系列火箭由他焊接的發(fā)動(dòng)機(jī)送入太空,而這一數(shù)字占長征火箭總數(shù)的一半以上。TextA3Mostpeoplethinkofcraftsmenasnomorethanskilledworkerswhocanonlyrepetitivelycompleteoneoperation.Butthereismoretothemthanthat.4Thecraftsmanisthepersonwhodevoteshimselforherselftomakingthingswithperfection,precision15
,concentration16
,patience,andpersistence17
.Thespiritofthesecraftsmencanbecalledthecraftsman’sspirit.★precision/pr??s??n/n.精確;準(zhǔn)確;細(xì)致e.g.Hechosehiswordswithprecision.他用詞確切。
★concentration/?k?nsn?tre??n/n.專心;專注e.g.Concentrationisapracticalwayofachievinggreaterefficiency.全神貫注是達(dá)到更高效率的切實(shí)有效的方法。
★persistence/p??s?st?ns/n.堅(jiān)持;鍥而不舍e.g.Sandrawasdeterminedtobecomeadoctorandherpersistencepaidoff.桑德拉決心成為一名醫(yī)生,她的堅(jiān)持不懈得到了回報(bào)。
★nomorethan 僅僅;不過是e.g.There
is
room
for
no
more
than
three
cars.這地方只能停放三輛車。
3大多數(shù)人認(rèn)為工匠不過是技術(shù)熟練的工人,他們只是重復(fù)地完成一項(xiàng)操作。但他們遠(yuǎn)不止于此。4工匠是那些致力于完美、精確、專注、耐心和堅(jiān)持的人。他們的這種態(tài)度我們稱之為工匠精神。TextA5Manysuccessfulentrepreneurshavebeenfoundtohavethecraftsman’sspirit.Amongallenterprisesthathavelastedmorethan200years,thespiritofthecraftsmanwasaliveandwellinallofthosecompanies.Forexample,thewatchcompaniesinSwitzerland,machinery18manufacturing19
companiesinGermany,andelectronicscompaniesinJapanallepitomize20
thecraftsman’sspirit.6Ifthisspiritwasembodied21
ineveryone’sattitudestowardhisprofessionandrelatedethics22
,theChinesepeoplewouldachievealotmore.(263words)★machinery/m???i?n?ri/n.機(jī)器
★manufacturing/?m?nju?f?kt??r??/n.制造業(yè)
★epitomize/??p?t?ma?z/v.成為……的典范
★embody/?m?b?di/v.具體表現(xiàn);體現(xiàn);代表e.g.Thepeople’srightsareembodiedinthelaws.人民的權(quán)利體現(xiàn)在法律中。
★ethic/?eθ?k/n.道德準(zhǔn)則;倫理標(biāo)準(zhǔn)e.g.Integrityeducationhasbecomeoneleadingproblemofcurrentethiceducation.誠信問題已成為當(dāng)前道德教育的主要問題之一。
5許多成功的企業(yè)家都具有工匠精神。世界上持續(xù)存在200年以上的企業(yè)中,無一例外都具有工匠精神。例如,瑞士的手表公司、德國的機(jī)械制造公司和日本的電子公司都是工匠精神的縮影。6如果我們每個(gè)人對待工作及相關(guān)道德規(guī)范都具有這種工匠精神,那么中國人將會(huì)取得更大的成就。TextANewWords1.stratum/?strɑ?t?m/n.社會(huì)階層2.millennia/m??l?n??/n.一千年(millennium的復(fù)數(shù));千禧年3.contribute/k?n?tr?bju?t/v.捐獻(xiàn);貢獻(xiàn)4.repository/r??p?z?tri/n.智囊;知識(shí)寶典5.outstanding/a?t?st?nd??/adj.優(yōu)秀的;杰出的;出色的6.aerospace/?e?r??spe?s/n.航空航天(工業(yè));航空航天技術(shù)7.corporation/?k??p??re??n/n.公司8.weld/weld/v.焊接;熔接;鍛接9.nozzle/?n?zl/n.管口;噴嘴10.void/v??d/adj.空的11.meticulous/m??t?kj?l?s/adj.細(xì)小的;細(xì)微的NewWords12.molder/'m??ld?(r)/n.鑄工;制模工13.propel/pr??pel/v.推動(dòng);驅(qū)動(dòng);推進(jìn)14.account/??ka?nt/v.認(rèn)為是;視為15.precision/pr??s??n/n.精確;準(zhǔn)確;細(xì)致16.concentration/?k?nsn?tre??n/n.專心;專注17.persistence/p??s?st?ns/n.堅(jiān)持;鍥而不舍18.machinery/m???i?n?ri/n.機(jī)器19.manufacturing/?m?nju?f?kt??r??/n.制造業(yè)20.epitomize/??p?t?ma?z/v.成為……的典范21.embody/?m?b?di/v.具體表現(xiàn);體現(xiàn);代表22.ethic/?eθ?k/n.道德準(zhǔn)則;倫理標(biāo)準(zhǔn)PhrasesandExpressions1.callfor要求2.contributealotto對……貢獻(xiàn)很大3.accountfor(數(shù)量和比例上)占4.nomorethan只是;至多5.devoteoneselfto獻(xiàn)身于……ProperNames1.ChinaAerospaceScienceandTechnologyCorporation中國航天科技集團(tuán)有限公司2.LongMarch5SeriesLaunchVehicle
長征五號(hào)系列運(yùn)載火箭3.Switzerland瑞士4.Germany德國5.Japan日本Notes
1
BeingaseniortechnicianfromChinaAerospaceScienceandTechnologyCorporation,hehasspentthelast35yearsweldingrocketenginenozzles.“Beingaseniortechnician...TechnologyCorporation”現(xiàn)在分詞做狀語。
2
ThereareseveralthousandvoidtubesontheenginenozzleoftheLongMarch5SeriesLaunchVehicle,eachofwhichrequiresameticulousmolderabout0.16mminwidth.本句是一個(gè)therebe句型,其謂語動(dòng)詞遵循就近一致原則,即be動(dòng)詞的單復(fù)數(shù)要和緊挨著它的名詞單復(fù)數(shù)保持一致。ExercisesⅠReadTextAandcompletethefollowingtable.Paras.1-2Introducethethemeandgiveanexampleofacraftsman.Para.3Servesasaconnectinglinkbetweentheprecedingandthefollowingparagraphs.Para.4-6Furtherexplanationofthecraftsman’sspirit.ExercisesⅡAnswerthefollowingquestionsandthendiscusswithyourpartner.1.WhatcanyoulearnfromGaoFenglin?2.Whatisyourunderstandingofcraftsman’sspirit?ExercisesⅢRewritethecoreofthecraftsman’sspiritinyourownwordswithnomorethan50words.__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________.ExercisesⅣFillintheblankswiththewordsgivenbelowChangetheformifnecessary.1.Heisa/an_________________player.2.Theheavyrainmayhave_________________forthesmallcrowd.3.She_________________herselftohercareer.4._________________workersareneeded.5.Thelastpartoftheplanhasbeenfinally_________________.6.Shehasfiveyears’experienceat_________________managementlevel.accomplishoutstandingsenioraccountskilleddevoteoutstandingaccounteddevotedSkilledaccomplishedseniorExercisesⅤLearntheaffixesandfillintheblankswithproperwords.Exercisesourself我們自己themself他們自己itself它本身civilian平民custodian托管人Canadian加拿大人strength力量depth深度length長度HavingABreakHowDidYouEverGetHere?Onewintermorning,anemployeeexplainedwhyhehadshownupforwork45minuteslate.“ItwassoslipperyoutthatforeverystepItookahead,Islippedbacktwo.”Thebosseyedhimsuspiciously.“Oh,yeah?Thenhowdidyouevergethere?”“Ifinallygaveup,”hesaid,“andstartedforhome.”你是怎么到這的?一個(gè)冬天的早晨,一名雇員解釋他為什么遲到了45分鐘才來上班?!巴饷嫣?,我每向前邁一步,就要往后退兩步。”老板狐疑地看著他,“哦,是嗎?那你是怎么到這里來的?”“后來我決定放棄,”他說,“然后我就朝家的方向走?!盩extBTextBAWorkofArt1Asmallbar1
,inthebusyshoppingarea,Ginza,Tokyo,hasaplacejustforteneaters2
.Nowaitresses,noappetizers3
,nodesserts,nosmalltalk,justsushi.ThisrestaurantisrunbyJiroOno..2JiroOno,a96-year-oldsushimaker,isknownasthemasterofsushiandthegreatestsushichefintheworld,whobelievesinthespiritofthecraftsman,orprofessionalspiritwhichmakeshissushirestaurantthebestinJapan.★bar/bɑ?(r)/
n.(專售某類飲食的)小吃店;小館子
★eater/?i?t?(r)/n.食客;吃東西的人
★appetizer/??p?ta?z?(r)/
n.(餐前的)開胃品;開胃飲料e.g.Seafoodsoupisagoodappetizer.海鮮湯是一道很好的開胃菜。
用工匠精神打造極致壽司1在東京銀座這個(gè)繁忙的購物區(qū)里,有一家容納不過十人的壽司店。這家店的主人是小野二郎。店里沒有服務(wù)員,沒有開胃菜和甜點(diǎn),也沒有人閑聊,只提供壽司。296歲的主廚小野二郎有“壽司之神”、“世界上最偉大的壽司大師”等美譽(yù)。他始終秉承工匠精神,將這家壽司店做成了日本之最。TextB
3Whatdefines4deliciousness5
inhisrestaurantistheinspiring6
stepsoffoodpreparation7
.Thetuna8
isslowlycutintothinmorsels9
.Theworld’sfinestriceiscookedandshakenwithcare.Andnigirisushiisbrushed10withsoysauce.Theoctopus11isrequiredtohave40to50minutesofmassage12tobecomesofterandmorearomatic13
.Itoncetookoneofhisapprentices14
10yearstoreachhisstandardsandmaketheperfectomelet15.★define/d??fa?n/v.給(詞語)下定義;界定e.g.Thepowersofthepolicemustbeclearlydefined.警察的職權(quán)必須明確界定。
★deliciousness/d??l???sn?s/n.美味;怡人;芬芳e.g.Mostvegetables,tobeenjoyedintheirfulldeliciousness,mustbepickedfreshandcookedatonce.大多數(shù)蔬菜如要吃起來味道好,必須要現(xiàn)摘,并立即烹調(diào)。
★inspiring/?n?spa??r??/
adj.鼓舞人心的;激勵(lì)的;啟發(fā)靈感的e.g.ShewasoneofthemostinspiringpeopleI’veevermet.她是我曾見過的最能鼓舞人心的人之一。
★preparation/?prep??re??n/
n.準(zhǔn)備;預(yù)備;準(zhǔn)備工作e.g.Thekeytosuccessispreparation.成功的關(guān)鍵是準(zhǔn)備。
★tuna/?tju?n?/n.金槍魚
★morsel/?m??sl/n.少量;一塊(食物)
★brush/br??/v.(用刷子)抹;涂
★octopus/??kt?p?s/n.章魚
★massage/m??sɑ??/n.按摩
★aromatic/??r??m?t?k/adj.芳香的;有香味的
★apprentice/??prent?s/n.學(xué)徒;徒弟
★omelet/??ml?t/n.煎蛋餅;煎蛋卷3要想做出精美的壽司,從準(zhǔn)備食材這一步開始就要做到極致:將金槍魚慢慢地切成小塊,蒸最美味的米飯并仔細(xì)翻拌,將握壽司刷上醬油,給章魚做40~50分鐘的按摩使其更香更柔軟。小野先生有一位徒弟苦練十年才達(dá)到他的標(biāo)準(zhǔn),煎出了完美的蛋卷。TextB4
Imagine16thatyouwakeupeverydayat5:00amtoperformthismorningroutine17
.Headtothefishmarketonthedock18
topickoutthebestfish.Gototherestaurantonabikeandgettheingredients19ready.Planthemenuandhaveasmallmeetingwiththerestofthestaff.Thenit’stimetoservecustomers,cleantheplace,closeuptherestaurant,andgohome.Dosethissoundallrighttodosoforacoupleofmonths?IncrediblyJirohasperformed20thisroutineeverysingledayfordecadesandloveseveryminuteofit.★imagine/??m?d??n/v.想象;設(shè)想e.g.Closeyoureyesandimagineyouareinaforest.閉上眼睛,設(shè)想自己在森林中。
★routine/ru??ti?n/n.常規(guī);正常順序e.g.She
occupied
herself
with
routine
office
tasks.她忙于辦公室的日常工作。
★dock/d?k/n.船塢;船埠;碼頭
★ingredient/?n?gri?di?nt/n.(烹飪)原料
★perform/p??f??m/v.做;履行;執(zhí)行
★wakeup 醒來e.g.What
time
did
you
wake
up
this
morning?今天早晨你幾點(diǎn)醒來的?
★pickout 挑出;辨認(rèn)出e.g.Bothofthekidscontinuedtohelptheirmompickoutthefruits.兩個(gè)孩子繼續(xù)幫媽媽挑水果。
4小野先生每天早上5點(diǎn)開始他一天的工作。首先去碼頭上的魚市挑選最好的魚,然后騎自行車去店里準(zhǔn)備食材。接著制定當(dāng)日菜單,給員工開會(huì),然后開始接待顧客。結(jié)束營業(yè)后打掃餐廳、關(guān)店然后回家。設(shè)想一下如果是你,你能堅(jiān)持?jǐn)?shù)月天天重復(fù)這些活動(dòng)嗎?小野先生幾十年如一日,每天堅(jiān)持做好這件事,熱愛并享受工作中的每時(shí)每刻。TextB5Jiroandhisstaffrepeatthesameroutinedayin,dayout,yearin,andyearout.Aspiring21
chefsstartoutbycleaningfishfortenyears,afterwhichtheymoveontoboiling22
eggs.Byrepeatingthesameroutineeveryday,theyreachacertainlevelofflow.Byrepeatingiteverydaytheyhavetakenalltheflaws23
anderrorsoutandhavebecomethebesttheycouldeverbe.6“Youmustdedicateyourlifetomasteringthisskill,”Jirosays,“thatisthekeytosuccess.”(341words)★aspiring/??spa??r??/adj.有抱負(fù)的;有志向的
★boil/b??l/v.(使)沸騰;煮沸;燒開e.g.Water
can
be
purified
by
boiling
for
five
minutes.水煮沸5分鐘便可得到凈化。
★flaw/fl??/n.錯(cuò)誤;缺點(diǎn);瑕疵;缺陷
★dayin,dayout,yearin,andyearout 日復(fù)一日,年復(fù)一年
5小野先生和他的店員日復(fù)一日、年復(fù)一年地重復(fù)著這些工作。在他的店里,有志向的廚師要先從洗魚開始,然后苦練十年,才能練習(xí)煮雞蛋。通過每天重復(fù)的練習(xí),他們才能熟能生巧,才能把所有缺點(diǎn)和錯(cuò)誤都改正,成為最好的自己。6“你必須窮盡一生磨煉技能,”小野先生說道,“這就是成功的秘訣?!盢ewWords1.bar/bɑ?(r)/n.(專售某類飲食的)小吃店;小館子2.eater/?i?t?(r)/n.食客;吃東西的人3.appetizer/??p?ta?z?(r)/n.(餐前的)開胃品;開胃飲料4.define/d??fa?n/v.給(詞語)下定義;界定5.deliciousness/d??l???sn?s/n.美味;怡人;芬芳6.inspiring/?n?spa??r??/adj.鼓舞人心的;激勵(lì)的;啟發(fā)靈感的7.preparation/?prep??re??n/n.準(zhǔn)備;預(yù)備;準(zhǔn)備工作8.tuna/?tju?n?/n.金槍魚9.morsel/?m??sl/n.少量;一塊(食物)10.brush/br??/v.(用刷子)抹;涂11.octopus/??kt?p?s/n.章魚12.massage/m??sɑ??/n.按摩NewWords13.aromatic/??r??m?t?k/adj.芳香的;有香味的14.apprentice/??prent?s/n.學(xué)徒;徒弟15.omelet/??ml?t/n.煎蛋餅;煎蛋卷16.imagine/??m?d??n/v.想象;設(shè)想17.routine/ru??ti?n/n.常規(guī);正常順序18.dock/d?k/n.船塢;船埠;碼頭19.ingredient/?n?gri?di?nt/n.(烹飪)原料20.perform/p??f??m/v.做;履行;執(zhí)行21.aspiring/??spa??r??/adj.有抱負(fù)的;有志向的22.boil/b??l/v.(使)沸騰;煮沸;燒開23.flaw/fl??/n.錯(cuò)誤;缺點(diǎn);瑕疵;缺陷PhrasesandExpressions1.believein信仰2.cutsth.intosth.(用刀等將某物)切成/割成……3.Nigirisushi/n??d??r??su??i/握壽司(將醋飯與生魚片、海鮮或其他材料一
起用手捏塑而成的一種壽司)4.soysauce醬油5.wakeup醒來6.pickout精心挑選7.therestof其余的;剩下的8.closeup(尤指臨時(shí))關(guān)門停業(yè);鎖上門9.dayin,dayout,yearin,andyearout日復(fù)一日,年復(fù)一年10.startout開始從事,著手(某工作);從業(yè)ProperNamesGinza/?ɡ?nz?/銀座(日本東京一個(gè)主要商業(yè)區(qū))ReadingComprehensionReadTextBandanswerthefollowingquestions.1.WhereisJiroOno’ssushirestaurantlocated?____________________________________________________________________2.WhatdoesJiroOnothinktomakehisrestaurantthebestinJapan?________________________________________________________________________________________________________________________________________3.What’stheresultofthechefs’insistenceonrepeatingthesameroutineeveryday?____________________________________________________________________________________________________________________________________________________________________________________________________________4.WhatdoesJiroOnothinkisthekeytosuccess?____________________________________________________________________Itislocatedinthebusyshoppingarea,Ginza,Tokyo.HebelievesinthespiritofcraftsmanorprofessionalspirithasmadehisrestaurantthebestinJapan.Byrepeatingthesameroutineeveryday,theyreachacertainlevelofflow.Byrepeatingiteverydaytheyhavetakenalltheflawsanderrorsoutandhavebecomethebesttheycanpossiblybe.Hethinksdedicatingone’slifetomasteringoneskillisthekeytosuccess.Writing4Advertisement
商業(yè)廣告定義
廣告是商品銷售過程中一種重要的宣傳方式,目的是使消費(fèi)者對某種商品或服務(wù)產(chǎn)生興趣,進(jìn)而促使消費(fèi)者購買商品或服務(wù)。因此,為了達(dá)到促銷的目的,廣告必須具有較強(qiáng)的鼓動(dòng)性和吸引力。廣告一般由標(biāo)題、正文、口號(hào)和隨文組成。但需要注意的是,并不是每一則廣告都必須同時(shí)包含這四部分。Advertisement
商業(yè)廣告1.標(biāo)題廣告的標(biāo)題是廣告最重要的部分。標(biāo)題字?jǐn)?shù)要少,語言要精練,且要能迅速抓住讀者的注意力和引起讀者的興趣。正文要對商品進(jìn)行描述,內(nèi)容要有鼓動(dòng)性和吸引力。同時(shí),廣告用詞要簡單、精煉、準(zhǔn)確、新穎、讀起來要朗朗上口。語言學(xué)家G.H.Leech將英語廣告中經(jīng)常出現(xiàn)的形容詞按其頻率高低依次進(jìn)行了排列,以下為廣告中經(jīng)常出現(xiàn)的形容詞:new→good/better/best→free→fresh→delicious→full→sure→wonderful→clean→special→crisp→fine→big→great→real→easy→bright→extra→safe→rich12.正文Advertisement
商業(yè)廣告3.口號(hào)廣告的口號(hào)要簡潔有力,以方便人們記憶和傳播。e.g.Waitingonlymakesitsweeter.—H?agen-Dazs等待只為更甜蜜。——哈根達(dá)斯Askformore.—Pepsi渴望無極限。——百事可樂Futureformyfuture.—Chevrolet未來,為我而來?!┓鹛m汽車隨文又叫附文,是傳達(dá)商品生產(chǎn)企業(yè)名稱、地址、購買商品方法等附加信息的文字。附文一般在廣告的結(jié)尾部分。4.隨文Advertisement
商業(yè)廣告PPT模板/moban/
SampleAfive-starhotellocatedinBeijingW-Townplanstoadvertiseitsspecialtiesandservice.Writeashortadvertisementforthishotel.Yourwritingshouldincludethefollowinginformation:1.Describethes
溫馨提示
- 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請下載最新的WinRAR軟件解壓。
- 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
- 3. 本站RAR壓縮包中若帶圖紙,網(wǎng)頁內(nèi)容里面會(huì)有圖紙預(yù)覽,若沒有圖紙預(yù)覽就沒有圖紙。
- 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
- 5. 人人文庫網(wǎng)僅提供信息存儲(chǔ)空間,僅對用戶上傳內(nèi)容的表現(xiàn)方式做保護(hù)處理,對用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯,并不能對任何下載內(nèi)容負(fù)責(zé)。
- 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容,請與我們聯(lián)系,我們立即糾正。
- 7. 本站不保證下載資源的準(zhǔn)確性、安全性和完整性, 同時(shí)也不承擔(dān)用戶因使用這些下載資源對自己和他人造成任何形式的傷害或損失。
最新文檔
- 軟件設(shè)計(jì)師考試重要工具試題及答案
- 精彩回顧2025年VB考試試題及答案
- 法學(xué)概論考試的歷年真題分析試題及答案
- 戰(zhàn)略藍(lán)圖與實(shí)施路徑試題及答案
- 軟件測試與質(zhì)量保證知識(shí)試題及答案
- 法學(xué)概論中的重要人物與事件試題及答案
- 2025年軟考重要資料與試題及答案
- 編程的藝術(shù)與實(shí)踐試題及答案
- 2025年中國門窗鋅合金配件市場調(diào)查研究報(bào)告
- 2025軟考網(wǎng)絡(luò)管理員考生指導(dǎo)問答試題
- 麻醉科醫(yī)師晉升副主任醫(yī)師病例分析專題報(bào)告三篇
- HG∕T 3714-2014 耐油輸送帶 國標(biāo)
- 2024年湖南省高中學(xué)業(yè)水平合格性考試英語試卷真題(含答案詳解)
- 《內(nèi)科胸腔鏡術(shù)》課件
- 2024年《體育基礎(chǔ)理論》考試題庫(含答案)
- CJJ 33-2005城鎮(zhèn)燃?xì)廨斉涔こ淌┕づc驗(yàn)收規(guī)范
- 《市場營銷:網(wǎng)絡(luò)時(shí)代的超越競爭》第4版 課件 第9章 通過構(gòu)建渠道網(wǎng)絡(luò)傳遞顧客價(jià)值
- 農(nóng)民工工資代付款方協(xié)議模板
- 藥物合成反應(yīng)-9合成設(shè)計(jì)原理
- 跨學(xué)科閱讀綱要智慧樹知到期末考試答案章節(jié)答案2024年山東師范大學(xué)
- 2025屆湖南省數(shù)學(xué)高一下期末學(xué)業(yè)水平測試試題含解析
評(píng)論
0/150
提交評(píng)論