商務民宿經(jīng)營銷售模板課件

1、戀上民宿FALL IN LOVEWITH THEBED AND BREAKFAST經(jīng)典懷舊古韻院落The earliest places of origin in Taiwan, Japan and Britain最早發(fā)源地臺灣、日本、英國推開房門就是灑滿陽光的院子，可以在這里美美的享受您悠閑的時光。From Japans ”bed and breakfast”. Refers to the use of residential vacant room, or idle housing, combined with the local culture, natural landscape, e

2、cological environment, resources and agriculture production activities, as a family sideline business, to provide tourists with a rural living accommodation place. 自日本的民宿。是指利用自用住宅空閑房間，或者閑置的房屋，結合當?shù)厝宋?、自然景觀、生態(tài)、環(huán)境資源及農(nóng)林漁牧生產(chǎn)活動，以家庭副業(yè)方式經(jīng)營，提供旅客鄉(xiāng)野生活之住宿處所。民宿BED AND BREAKFAST源此定義完全詮釋了民宿有別于旅館或飯店的特質(zhì)，民宿不同于傳統(tǒng)的飯店旅館，

3、也許沒有高級奢華的設施，但它能讓人體驗當?shù)仫L情、感受民宿主人的熱情與服務、并體驗有別于以往的生活。This definition is completely different from the interpretation of the guesthouse hotel or restaurant features, B & B is different from the traditional hotel, perhaps no luxury facilities, but it can let people experience the local customs, hospitalit

4、y and service, feel innkeepers and experience is different from the past life.由來ORIGIN民宿（Minshuku）的起源有很多說法，有研究說來自日本的民宿，也有的說來自于法國。探究民宿一詞，更多的是來自于英國。公元1960年代初期，英國的西南部與中部人口較稀疏的農(nóng)家，為了增加收入開始出現(xiàn)民宿，當時的民宿數(shù)量并不多，是采用B&B（Bed and Breakfast）的經(jīng)營方式，它的性質(zhì)是屬于家庭式的招待，這就是英國最早的民宿。B & B (Minshuku) has a lot to say the origin,

5、 a study from Japan , some said from france. The study of home stay a word, more from the uk.In early 1960s, the southwest of England and the central population is relatively sparse in order to increase the income of farmers, began to appear when the number of B & B, B & B is not much, is the use of

6、 B&B (Bed and Breakfast) mode of operation, its nature belongs to family enterta特點CHARACTERISTIC1.許可制 日本與歐美先進開發(fā)國家一樣重視法治，安全風險及環(huán)境維護，因此即使偏遠地區(qū)的簡易民宿都采取許可制，營業(yè)須先取得執(zhí)照，禁止非法經(jīng)營，故都有各種立法條款來規(guī)范。1. licensing systemLike Japan and advanced developing countries in Europe and the United States attaches great importance

7、 to the rule of law, security and maintenance of environmental risk, so even a simple hostel in remote areas have adopted a licensing system, the business must first obtain a license, prohibiting illegal operation, they have various legislative provisions to regulate.2. 體驗型 為吸集顧客，每每創(chuàng)造或提供各種特定體驗菜單，體驗項

8、目均系以特定農(nóng)作業(yè)或地方生活技術及資源為設計主題，諸如：農(nóng)業(yè)體驗、林業(yè)體驗（菇菌采拾、燒炭）、牧業(yè)體驗、漁業(yè)體驗、加工體驗（做豆腐、捏壽司）、工藝體驗（押花、捏陶）、自然體驗（觀星、野菜藥草采集、昆蟲采集、標本制作）、民俗體驗（地方祭典、民俗傳說、風箏制作）、運動體驗（滑雪、登山）等。2. experience typeFor collecting customers, often create or provide a variety of specific experience menu, are in a specific project experience farming or lo

9、cal life technology and resources for the design theme, such as agriculture, forestry experience experience (mushroom picking, charcoal), animal husbandry, fishery, industry experience and experience experience (tofu, do making sushi), process experience (pressed pinch Tao), natural experience (maki

10、ng stargazing, herb collection, collection, wild herbs insect specimens) and folk experience (local ceremonies, folk legends, kite making), sports experience (skiing, mountaineering) etc.為什么選擇民宿？ 很多人覺得酒店住多了，差異性并不大。民宿是新生事物，大家覺得新鮮，好奇心比較強。民宿功能更豐富。民宿融合當?shù)仫L土人情而建，既有基本的住宿功能，又極具觀賞價值。 民宿類同性小，每個都有自己的個性和主題，不大會讓

11、人產(chǎn)生審美疲勞。民宿主對民宿的主題、定位各有不同，有些是性冷淡極強的設計風、有些是溫馨接地氣的情懷感、有些則是具有傳承的意義總有一款，讓你想拎包入住!laugh graphic design thank you for buying this template laugh graphic design thank you for buying this template laugh graphic design thank you for buying this template laugh graphic design thank you for buying this template T

12、o compete in the challenging global environment, companies are changing their business processes by extending them to include other companies in the supply chain.To compete in the challenging global environment, companies are changing their business processes by extending them to include other compa

13、nies in the supply chain.To compete in the challenging global environment, companies are changing their business processes by extending them to include other companies in the supply chain.To compete in the challenging global environment, companies are changing their business processes by extending t

14、hem to include other companies in the supply chain.To compete in the challenging global environment, companies are changing their business processes by extending them to include other companies in the supply chain.ENTER YOUR TITLE為客戶提供有效服務，是我們工作的方向和價值評價的標尺，建議您使用微軟雅黑字體。ENTER YOUR TITLE為客戶提供有效服務，是我們工作

15、的方向和價值評價的標尺，建議您使用微軟雅黑字體。ENTER YOUR TITLE為客戶提供有效服務，是我們工作的方向和價值評價的標尺，建議您使用微軟雅黑字體。ENTER YOUR TITLE為客戶提供有效服務，是我們工作的方向和價值評價的標尺，建議您使用微軟雅黑字體。ENTER YOUR TITLE為客戶提供有效服務，是我們工作的方向和價值評價的標尺，建議您使用微軟雅黑字體。To compete in the challenging global environment,companies are changing their business processes by extending t

16、hem to include other companies in the supply chain.ENTER YOUR TITLElaugh graphic design thank you for buying this template To compete in the challenging global environment,companies are changing their business processes by extending them to include other companies in the supply chain.To compete in the challenging global environment, companies are changing their business processes by extending them to include other companies in the supply chain.To compete in the c