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1、21 Secrets to Becoming A Good SpeakerKai-Fu LeeManaging DirectorMicrosoft Research, China.第1頁,共72頁。We Present Every Day!Not just conference talks.Product group meetingsBillG / TAB meetingsPreamble to a demoConvince a product group to be interestedPresent patent to a lawyerPresent a group result at o

2、ffsite“Elevator” talks.第2頁,共72頁。But Im not good at it.Presentation skills can be acquired.Examples:Bill GatesKai-Fu Lee.第3頁,共72頁。What Youll Learn Today:Communication skillsPreparing the TalkDelivering the TalkHandling Q&A21 secrets to becoming a good speaker.第4頁,共72頁。What is Communication Skills?Ver

3、bal (words spoken)Vocal (tone, range, appeal, credibility of voice)Visual (physical appearance, clothing, gestures, eye contact)7%38%55%CommunicationSkills.第5頁,共72頁。“Without effective delivery, a speech of the highest mental capacity can be held in no esteem.With effective delivery,even one with mod

4、erate abilities maysurpass those of the highest talent.”- Cicero “The man who can think and does not knowhow to express what he thinksis at the level of him who cannot think.”- PericlesThe Importance of Communication Skills.第6頁,共72頁。Communication Skills = Fake?Most important factor is PASSION!If you

5、re passionate, your vocal & visual skills will come naturally.Passion could come from subject, experience, or environment.“There is just one sure cure for bad speeches Get truly excited on the subject, and 99 percent of the faults of your speaking will disappear.”- Robert Montgomery But there are sk

6、ills to be learned.Like reading, writing, typing.Must learn this, if you want your work to be understood!.第7頁,共72頁。Verbal SkillsBe simple and clear!Dont ramble.Stop to think if you need to.Example one: Dan Quayle celebrates democracy:Example two: Dan Quayle trying to say “A mind is a terrible thing

7、to waste”.第8頁,共72頁。Verbal SkillsSpeaking is not like writing!Use simple words.Dont use complex sentences.Can you understand this: Dont use ambiguous words in speech.第9頁,共72頁。Vocal SkillsProject & resonate your voice.No “UM”s and “ER”s. (Pause instead).Silence is a tool (To draw attention).第10頁,共72頁。

8、Vocal SkillsPlay your voice with pitch and tempo.To amplify a point, slow down, speak loudly, exaggerate inotation, pause in the right places.“You are right. I am wrong” Stalin to Trotsky“Ask not what your country can do for you; ask what you can do for your country”- John F. KennedyBAD EXAMPLE : “I

9、 welcome this kind of examination, because people have to know whether their president is a crook. Well, Im not a crook.”- Richard M. NixonDont use it everywhere!.第11頁,共72頁。Vocal Skills : Same message; many ways to deiverJohn Kennedy:“You need to contribute to your country”“Ask not what your country

10、 can do for you; ask what you can do for your country”.Quayle vs. Benson Debate:Quayle: I have as much experience in the Congress as Jack Kennedy did when he sought the presidency. Answer 1: “Jack Kennedy is better than you.” Answer 2: Senator, I served with Jack Kennedy. I knew Jack Kennedy. Jack K

11、ennedy was a friend of mine. Senator, youre no Jack Kennedy.“.第12頁,共72頁。Vocal Skills : EnthusiasmPassion & Enthusiasm!If youre not passionate, why should we care?Example: Martin Luther KingI have a dream.That one dayThis nation will rise upLive up to the true meaning to its creed:We hold these truth

12、s to be self-evidentThat all men are created equal. .第13頁,共72頁。Visual SkillsVisual Skills THE most importantAppear trustworthy & respectful.US Election 1960 was won on visual skills.Components of Visual SkillsEyesBodyHandsFace.第14頁,共72頁。Visual Skills EyesLook forward at audience (trust)Dont shift ey

13、eballs; dont look in corner.Dont look too much at computer screen or your notes.Look at peoples faces (not eyes)3-6 seconds per person.Shift randomly.Nod, smile, use facial expression.第15頁,共72頁。Visual Skills BodyStand up when talking.Walk around = informal.Dont:Rock, shake, lean too much.第16頁,共72頁。V

14、isual Skills HandsGesture complements talk.Should come naturally, without thinking.Make sure they match!Need to exaggerate a littleEspecially with large audience.Dont fidget or put in pocket.Videotape whole talk & watch.第17頁,共72頁。Visual Skills FaceShow emotion!Most of the time:“I care a lot about th

15、is.”“I really believe in this.”“I love my work.”Sometimes (in response to questions).“This is the most outrageous thing Ive ever heard.”“I will have nothing to do with this.”.第18頁,共72頁。What Youll Learn Today:Communication skillsPreparing the TalkDelivering the TalkHandling Q&A21 secrets to becoming

16、a good speaker.第19頁,共72頁。Preparing the TalkAlways OVERPREPARE!Preparation includes:Researching the background.Organizing the talk.Writing the slides.Rehearsing the talk.Last minute things.第20頁,共72頁。Researching the BackgroundWhen youre invited, find out:How long is the talk?Whats the topic?(Say no if

17、 you dont care about the topic).Whos the audience.Once you say yes, you are COMMITTED to do a great job.第21頁,共72頁。Organizing the TalkYoure the salesman.First lesson for salesmen:“Tell them what youre going to say.Say it.Tell them what you said” Very similar to your paper!.第22頁,共72頁。The Central Messa

18、ge (it)People will not remember everything.Have ONE clear walk-away message.What do you want people to remember in 3 months?The answer to the question: “How was the talk?”Repeat it!.第23頁,共72頁。The OpeningSay something provoking!Give a (very short) outline/overview.第24頁,共72頁。The SubstanceLogical.Convi

19、ncing.Help them remember the message!Anticipate doubts & remove them.Smooth transitions Dont lose the audienceOK to re-order the sub-topics.Keep repeating the message!.第25頁,共72頁。The EndingEnd with a BANG!Repeat the message.Say thank you.第26頁,共72頁。Writing the Visuals (PowerPoint)Prepation (80% time)F

20、irst prepare outline (recommend : Word).Then modify outline for:Logic onvincing, flow, transitions.Actual Slide Writing (20% time)Should come almost directly from the outline.第27頁,共72頁。Use of Visuals (PowerPoint)Visuals only support your talk.Spend more time on your talk!Simple and clear1 idea; 3 su

21、b-concepts; = 6 lines.Readable Big & color-coordinated.Dont read from the slides!.第28頁,共72頁。What if Talk is ComplexDont lose people.Use grayed out outline.If idea is complex:Try really hard to avoid complex slides, butIf you must use it, use layers (prevent read-ahead & lack of focus).Remember to ch

22、ange slides for printing.Example.第29頁,共72頁。If you must use complex layersa good exampleContent ServerProxy ServerClients3. return content1. open connection & send requestContent re-authoringClient/UserprofilesAdaptationschemesNetworkmonitoringCaching &pre-fetchingmanagement2. retrieve content 2. ret

23、rieve content 3. retrieve network data, user/client profiles4. perform adaptation5. return content1. open connection & send request.第30頁,共72頁。Use of Demos / MultimediaKeeps the talk interesting.Dont overdo it.Should be tied to content.Ordering : 2,N, N-1, N-2,.3, 1 .第31頁,共72頁。Rehearsing Your TalkRec

24、ord & listen to every talk at least twice!Record:Best : PowerPoint features.OK : Tape recorder.Must do sometime :VideoAsk experienced speaker to critique.Improve:Style, logic, timing per slide.第32頁,共72頁。Get the Timing Right!Running out of time is a disaster.Write how much time should remain on each

25、slide.第33頁,共72頁。After youre more experienced.No longer necessary to record.Every new talk still must be rehearsed.Bring notes if you arent confident.第34頁,共72頁。Just Before the Talk.Prepare something matching the occasion.Make sure youre not too tired:Get enough sleep the previous night.Drink 3 cups o

26、f coffee!.第35頁,共72頁。What Youll Learn Today:Communication skillsPreparing the TalkDelivering the TalkHandling Q&A21 secrets to becoming a good speaker.第36頁,共72頁。Delivering the TalkOvercoming language barrier.Overcoming nervousness. Art of Good Opening & ending.HumorAudience participation.第37頁,共72頁。Ov

27、ercoming Language BarrierPerfect English not necessary.Know your limitations.Dont use fancy words, complex sentences.Dont take any chance of looking silly.OK to bring cheat notes!.第38頁,共72頁。Outline & ScriptAlways make an outline.PowerPoint notes; Word Outline.Dont have to use it.It may be best to RE

28、AD a speech.No excuse not to be fluent! (practice!)Dont stare at paper.(Memorize it if youre prefer).第39頁,共72頁。Overcoming Nervousness“Do the thing you fearand the death of fear is certain.”- Ralph Waldo Emerson.第40頁,共72頁。Hiding NervousnessIt is possible to hide nervousness!Dont let the shaking show!

29、Make a fist; hold the lectern.Speak loudly.Take a deep breath.Look at a friendly face.Look above peoples heads.第41頁,共72頁。Art of Good Opening & EndingOpeningSay something relevant to the occasion.Need to research background before the talk.Ending“If you remember only one thing from this talk, then yo

30、u should remember XXX”.第42頁,共72頁。HumorGood humor:Respectful.Relevant (better yet: original).Short.Plan your jokes:Remember what worked.Use it again!.第43頁,共72頁。HumorHow to tell a joke?Set up (people should know a joke is coming up).Pause after climax (punch line).Move on naturally if no reaction!.第44

31、頁,共72頁。Audience ParticipationBest way for people to remember!Ask audience a questionAnticipate their answer(s)!Respond with something interesting AND relevant.第45頁,共72頁。Be YourselfLearn the skills; dont copy the styles.You must be yourself to be credible.Many styles could be effective:Bill Gates Bri

32、lliant technologistSteve Ballmer Powerful salesmanSteve Jobs Passionate evangelist.第46頁,共72頁。What Youll Learn Today:Communication skillsPreparing the TalkDelivering the TalkHandling Q&A21 secrets to becoming a good speaker.第47頁,共72頁。Q&AQ&A is your chance to:Amplify your points.Increase your credibil

33、ity.第48頁,共72頁。Dealing with QuestionsEasy QuestionsAmplify your points!Hard QuestionsNo need to answer directly.But dont hide!Narrow QuestionsTake offline.第49頁,共72頁。Q&A Giving A Good AnswerRespect the listenerRight body languageRepeat the questionComplete if people cannot hear.Paraphrase to help ampl

34、ify your point.If people are too shy, you start!Dont argue or dismiss a question.第50頁,共72頁。21 Secrets#1 Anybody can learn to give a good talk.第51頁,共72頁。21 Secrets#2 Dont give a talk unless youre passionate.第52頁,共72頁。21 Secrets#3 Use simple and clear words.第53頁,共72頁。21 Secrets#4 Play your voice to focus on key points.第54頁,共72頁。21 Secrets#5 Silence is a great tool.第55頁,共72頁。21 Secrets#6 O

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